Albertville, AL Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

35 / 100

Albertville presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Albertville Short-Term Rental Market Overview

Albertville, AL is a small but growing short-term rental market with just 32 active Airbnb listings and an average annual revenue of $14,456 per property. While the market's ADR of $138 sits well below the Alabama state average of $247, lower home values at $332,704 help offset more modest revenue figures. The 120% year-over-year growth in active listings signals rising investor interest, though occupancy at 27% — compared to the 38% state average — suggests demand hasn't yet caught up with expanding supply.

Key Market Statistics

According to Rabbu market data, the Albertville short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 32
Average Daily Rate (ADR) vs. $247 state avg. $138
Average Occupancy Rate vs. 38% state avg. 27%
RevPAN ADR * Occupancy Rate $37
Average Monthly Revenue Historical 12-month average $1,204
Average Annual Revenue Historical 12-month average $14,456

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Albertville

Albertville appeals to investors seeking affordable entry points in a market where lower property costs can partially compensate for modest occupancy and revenue figures.

Key investment factors

  • Average home values of $332,704 offer a lower barrier to entry compared to many Alabama markets
  • Three-bedroom properties command strong RevPAN of $78 and 52% occupancy, outperforming smaller units significantly
  • Lake access and waterfront amenities at 28% of listings hint at recreational tourism as a demand driver
  • 120% year-over-year listing growth reflects rising investor confidence in the area
  • BBQ grills (88%), backyards (69%), and outdoor furniture (78%) suggest guest demand skews toward leisure and family stays

Expert Market Assessment

"Albertville presents a competitive but selective opportunity for STR investors. The market's strongest configuration — 3-bedroom properties — delivers 52% occupancy and $18,705 in annual revenue, far outpacing the 1- and 2-bedroom segments that struggle with occupancy in the mid-teens. Seasonality is pronounced, with July peaking at $1,932 in average monthly revenue while January bottoms out at $457, creating a roughly 4:1 spread that investors need to plan around. Careful property selection and a focus on larger units with outdoor amenities will be essential to generating meaningful returns in this emerging market."

— Rabbu Market Analysis Team

Understanding Albertville's ROI Score: 35/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Albertville Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Below average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Albertville's ROI Score of 35 out of 100 places it in the 'Competitive Opportunity' band, meaning the market has potential but requires disciplined deal sourcing. The revenue-to-price ratio and market growth trend rate as average, while occupancy stability falls below average — a reflection of the low demand for smaller unit types pulling down overall figures. Investors should pair these metrics with thorough local regulatory research and focus on 3-bedroom configurations, where performance metrics are meaningfully stronger than the market-wide averages suggest.

Short-Term Rental Regulations in Albertville

Understanding local STR regulations is essential before investing in Albertville. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Albertville, Alabama may need to obtain a business license or STR-specific permit before listing a property. Investors should verify current requirements directly with the City of Albertville and Marshall County, as local registration rules can change.

Key Restrictions

Common restrictions in Alabama municipalities can include occupancy limits, minimum stay requirements, noise and nuisance ordinances, parking mandates, and HOA covenants that may prohibit or limit short-term rentals. It's important to check both city-level rules and any neighborhood-specific deed restrictions before purchasing.

Tax Obligations

Alabama imposes state lodging taxes on short-term rentals, and Marshall County or the City of Albertville may levy additional local occupancy or sales taxes. Many booking platforms collect and remit state taxes on behalf of hosts, but investors should confirm all obligations with local tax authorities to ensure full compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Albertville can provide current regulatory guidance.

Short-Term Rental Financing for Albertville

Financing an Airbnb investment in Albertville requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Albertville Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Albertville's STR market is likely to see continued supply growth as investor interest remains elevated, but occupancy rates may stay in the 25–30% range unless demand drivers strengthen materially. Seasonal revenue patterns suggest summer months and October will continue to anchor performance, with ADR potentially inching up 1–3% as hosts refine pricing strategies. Investors should watch whether the rapid listing growth stabilizes, as an oversupplied market with below-average occupancy could pressure rates further if new supply outpaces demand."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Albertville, AL

What is the average Airbnb occupancy rate in Albertville?
The average Airbnb occupancy rate in Albertville is currently 27%, which falls below the Alabama state average of 38%. Occupancy varies significantly by property size — 3-bedroom listings achieve around 52%, while 1- and 2-bedroom units hover in the 14–15% range. Investors targeting Albertville should factor in this lower overall occupancy when projecting cash flow.
How much do Airbnb hosts make in Albertville?
Airbnb hosts in Albertville earn an average of $1,204 per month, which translates to roughly $14,456 annually based on trailing 12-month booking data. However, earnings vary considerably by property size: 3-bedroom listings average $1,558 per month ($18,705 annually), while 1-bedroom and 2-bedroom units bring in closer to $728 and $682 per month, respectively. Peak months like July can push revenue above $1,900.
Is Albertville a good market for Airbnb investment?
Albertville carries a Rabbu ROI Score of 35 out of 100, categorized as a 'Competitive Opportunity.' The market's revenue-to-price ratio is average and property costs are relatively accessible at $332,704, but below-average occupancy stability and modest overall revenue mean investors need to be selective. Three-bedroom properties with outdoor amenities and potential lake access tend to perform best, so deal sourcing and property type matter more here than in higher-demand markets.
What is the average daily rate (ADR) for Airbnb in Albertville?
The average daily rate for Airbnb listings in Albertville is $138, which is notably lower than the Alabama state average of $247. ADR scales with property size: 1-bedroom units average $107, 2-bedrooms come in at $114, and 3-bedroom listings reach $150. These rates reflect the market's positioning as an affordable, primarily leisure-oriented destination.
Are short-term rentals legal in Albertville?
Short-term rentals are generally permitted in Albertville, Alabama, though operators may need to secure a local business license or registration. Regulations can vary at the city and county level, so investors should confirm current permit requirements, zoning rules, and any HOA restrictions directly with local authorities before purchasing or listing a property.
When is peak season for Airbnb in Albertville?
Peak season for Airbnb in Albertville runs primarily from June through July, with July delivering the highest average monthly revenue at $1,932. A secondary peak occurs in October at $1,536, likely driven by fall foliage and pleasant weather. The slowest months are January ($457) and February ($532), making winter a period where hosts should expect significantly reduced income.
How many Airbnbs are there in Albertville?
There are currently 32 active Airbnb listings in Albertville as of April 2026. The supply is nearly evenly distributed across property sizes, with 9 one-bedroom, 10 two-bedroom, and 10 three-bedroom listings. The market has seen 120% year-over-year growth in active listings, indicating that investor and host interest is accelerating rapidly.
How is Airbnb revenue calculated in Albertville?
The annual and monthly revenue figures for Albertville are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the remaining data to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Albertville, AL market
  • Average daily rate, occupancy, and RevPAN metrics tracked over time
  • Monthly and annual revenue estimates based on trailing 12-month booking performance
  • Property size breakdowns for listings, rates, occupancy, and revenue
  • Data aggregated from Rabbu proprietary analytics and Zillow Home Value Index

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing performance as of April 2026 and may not capture recent regulatory or market shifts. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.

Next Steps

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