American Fork, UT Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

54 / 100

American Fork presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

American Fork Short-Term Rental Market Overview

American Fork, UT is a growing short-term rental market nestled in Utah County, with 79 active Airbnb listings and an average annual revenue of $22,386 per property. The market's ROI score of 54 out of 100 reflects a competitive landscape where strong occupancy stability and positive growth trends are tempered by elevated home values averaging $703,604 and tighter supply/demand dynamics. With a 93% year-over-year increase in active listings, investor interest is clearly accelerating, making selective deal sourcing essential for those looking to enter this market.

Key Market Statistics

According to Rabbu market data, the American Fork short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 79
Average Daily Rate (ADR) vs. $494 state avg. $141
Average Occupancy Rate vs. 42% state avg. 34%
RevPAN ADR * Occupancy Rate $47
Average Monthly Revenue Historical 12-month average $1,865
Average Annual Revenue Historical 12-month average $22,386

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider American Fork

Investors are drawn to American Fork for its proximity to Silicon Slopes tech employers, Wasatch Front recreation, and above-average occupancy stability despite a rapidly expanding listing pool.

Key investment factors

  • Above-average occupancy stability provides more predictable cash-flow compared to many Utah markets
  • 93% year-over-year listing growth signals rising demand and investor confidence in the area
  • Proximity to major tech employers along the Silicon Slopes corridor supports midweek and relocation demand
  • 4-bedroom properties command $223 ADR and $31,964 annual revenue, offering meaningful income upside for larger investments
  • Average daily rate of $141 sits well below the $494 state average, keeping guest price sensitivity lower and bookings more accessible

Expert Market Assessment

"American Fork presents a moderate opportunity that rewards careful property selection. The market's above-average occupancy stability and positive growth trajectory are encouraging, but the below-average revenue-to-price ratio—driven by home values north of $700,000—means investors need to target higher-earning property configurations to make the numbers work. Seasonality is notable: July peaks at $2,742 in average monthly revenue while February dips to $1,412, creating roughly a 2:1 spread between the best and softest months. Investors who can secure well-located 3- or 4-bedroom properties and maintain strong summer performance stand the best chance of achieving competitive returns in this increasingly crowded field."

— Rabbu Market Analysis Team

Understanding American Fork's ROI Score: 54/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor American Fork Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Above average 30%
Market Growth Trend Above average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

American Fork's ROI score of 54 out of 100 places it in the 'Competitive Opportunity' band, meaning investor interest and demand are real but higher home prices and an expanding supply base create headwinds for easy returns. The market's above-average occupancy stability and growth trend are positive signals, yet the below-average revenue-to-price ratio and supply/demand balance indicate that not every property will pencil out—careful deal sourcing is essential. Investors should pair these metrics with up-to-date local regulatory research and neighborhood-level analysis to identify the specific opportunities where the math works best.

Short-Term Rental Regulations in American Fork

Understanding local STR regulations is essential before investing in American Fork. Here's the current regulatory landscape:

Permit Requirements

American Fork, Utah may require a short-term rental permit or business license before listing a property on platforms like Airbnb. Investors should verify current permit requirements directly with the City of American Fork and review any applicable Utah state regulations before operating.

Key Restrictions

Common restrictions in Utah municipalities can include occupancy limits per bedroom, minimum stay requirements, noise and nuisance ordinances, designated parking mandates, and HOA covenants that may prohibit or limit short-term rentals. Some cities also impose annual permit caps, so confirming availability before purchasing is advisable.

Tax Obligations

Short-term rental operators in Utah are generally subject to state and county transient room taxes, as well as applicable sales tax. Major platforms often collect and remit these taxes on behalf of hosts, but operators should confirm their specific obligations with the Utah State Tax Commission and local authorities.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in American Fork can provide current regulatory guidance.

Short-Term Rental Financing for American Fork

Financing an Airbnb investment in American Fork requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a American Fork Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, American Fork is likely to see continued listing growth given the 93% year-over-year supply increase, which could put modest downward pressure on occupancy rates unless demand keeps pace. Seasonal patterns suggest summer months (June through August) will remain the primary revenue drivers, with ADRs potentially holding steady or inching up 1–3% as the market matures. Occupancy stability scores above average, so investors who price competitively and target underserved property sizes—particularly 2-bedroom units—may find room to outperform the market average of 34%. We estimate annual revenues for well-managed larger properties could approach $30,000–$32,000, though individual results will depend heavily on pricing strategy and property quality."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in American Fork, UT

What is the average Airbnb occupancy rate in American Fork?
The average Airbnb occupancy rate in American Fork is currently 34%, which falls below the Utah state average of 42%. Occupancy varies significantly by property size—2-bedroom units lead at 46%, while 1-bedroom units average just 29%. Investors targeting higher-occupancy segments may want to focus on 2-bedroom configurations, which appear to capture the strongest demand relative to their supply.
How much do Airbnb hosts make in American Fork?
Airbnb hosts in American Fork earn an average of $1,865 per month and $22,386 per year based on trailing 12-month performance data. Earnings scale meaningfully with property size: 1-bedroom listings average $11,189 annually, while 4-bedroom properties generate approximately $31,964 per year. Summer months—particularly July at $2,742—drive peak income, so hosts should plan pricing strategies around strong seasonal demand.
Is American Fork a good market for Airbnb investment?
American Fork scores a 54 out of 100 on Rabbu's ROI Score, placing it in the 'Competitive Opportunity' category. The market shows above-average occupancy stability and a positive growth trend, but elevated home values (averaging $703,604) compress the revenue-to-price ratio. Investors who source deals selectively and target higher-revenue property sizes—especially 3- and 4-bedroom homes—are best positioned to achieve attractive returns. Thorough due diligence on local regulations and neighborhood-level demand is recommended.
What is the average daily rate (ADR) for Airbnb in American Fork?
The average daily rate for Airbnb listings in American Fork is $141, which is significantly below the Utah state average of $494. ADR scales with property size: 1-bedroom units average $63, 2-bedrooms average $125, 3-bedrooms come in at $140, and 4-bedroom properties command $223 per night. The lower ADR relative to the state average reflects the market's positioning as a more affordable, suburban destination rather than a premium resort area.
Are short-term rentals legal in American Fork?
Short-term rentals are generally permitted in American Fork, though operators may need to obtain a business license or STR permit from the city. Local zoning rules, HOA covenants, and state-level regulations can all affect eligibility. We strongly recommend contacting the City of American Fork's planning or licensing department and consulting the Utah state guidelines before purchasing a property for short-term rental use.
When is peak season for Airbnb in American Fork?
Peak season in American Fork runs from June through August, with July being the highest-earning month at an average of $2,742 in revenue. June ($2,219) and August ($2,552) also perform well above the annual average. The off-peak period falls in the winter months, with February averaging $1,412—the lowest of the year. This roughly 2:1 peak-to-trough ratio means investors should budget for leaner months while capitalizing on summer demand.
How many Airbnbs are there in American Fork?
There are currently 79 active Airbnb listings in American Fork as of April 2026. The market has experienced significant growth, with a 93% year-over-year increase in active listings. Supply is distributed across sizes, with 1-bedroom (24 listings) and 3-bedroom (23 listings) properties making up the largest segments, followed by 4-bedroom (14) and 2-bedroom (10) units.
How is Airbnb revenue calculated in American Fork?
The annual and monthly revenue figures shown for American Fork are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance window. Individual results can vary based on property quality, pricing strategy, and how effectively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts across the American Fork market
  • Occupancy rates, average daily rates, and RevPAN metrics tracked over time
  • Monthly and annual revenue estimates based on trailing 12-month historical booking data
  • Property size breakdowns for listings, rates, occupancy, and revenue performance
  • Data sourced from Rabbu proprietary analytics and Zillow Home Value Index for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture very recent market shifts. Local regulations, HOA rules, and permit availability can change and should be verified before investing.

Next Steps

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