Apex, NC Airbnb Market Data, Statistics, and Occupancy Rates

Apex Short-Term Rental Market Overview

Apex, NC sits within the fast-growing Research Triangle region, giving it a steady base of visitors tied to corporate travel, relocations, and family-oriented events. With 62 active Airbnb listings and an average annual revenue of $28,873, the market is compact enough to limit direct competition while still offering meaningful income potential. An ROI score of 55 out of 100 — classified as an Attractive Opportunity — reflects above-average occupancy stability tempered by below-average revenue relative to elevated home values averaging $847,337.

Key Market Statistics

According to Rabbu market data, the Apex short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Apex

Apex appeals to investors seeking exposure to the Research Triangle's economic engine, where steady corporate and family travel sustains year-round demand despite elevated property prices.

Expert Market Assessment

"Apex presents a moderate opportunity for STR investors who prioritize cash-flow stability over high-yield returns. The market's above-average occupancy stability is its strongest asset, helping smooth out revenue through seasonal dips in January and February when monthly income drops to roughly $1,720. Peak months from July through August push averages near $2,765, creating a manageable seasonal spread of about 60%. Investors should weigh these returns against the market's higher-than-average home values and below-average revenue-to-price ratio — success here likely depends on securing competitively priced properties and optimizing nightly rates."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Apex

Average revenue by month in Apex

Revenue in Apex peaks in July and August at roughly $2,765 and $2,758 respectively, while January marks the low point at $1,720 — a seasonal spread of about 60%. The relatively moderate fluctuation suggests demand holds up reasonably well outside of summer, giving investors more predictable year-round income than many leisure-driven markets.

Active Airbnb listings by property size in Apex

Three-bedroom properties dominate Apex's supply with 27 of the 62 active listings (44%), while 2-bedroom units are notably underrepresented at just 6 listings. This scarcity of 2-bedroom options could signal a niche opportunity for investors, though occupancy data for that size warrants close attention before committing.

Average daily rate (ADR) by property size in Apex

ADR climbs steadily from $88 for 1-bedroom listings to $222 for 4-bedroom properties, with the jump from 2 bedrooms ($150) to 3 bedrooms ($175) representing a modest 17% premium. Four-bedroom units command the strongest nightly rates, making them appealing for investors who can absorb the higher acquisition and furnishing costs.

Average RevPAN by property size in Apex

Four-bedroom and 3-bedroom listings deliver the best RevPAN at $54 and $53 respectively, while 2-bedroom units lag significantly at just $25 per available night. The tight margin between 3- and 4-bedroom RevPAN suggests that 3-bedroom properties may offer a better efficiency trade-off given their lower purchase and operating costs.

Average occupancy rates by property size in Apex

One-bedroom units lead occupancy at 41%, well above the market average, while 2-bedroom listings sit at a concerning 17%. Three-bedroom properties — the most common listing type — maintain a 30% occupancy rate, and 4-bedrooms come in at 25%, indicating that larger homes fill fewer nights but compensate through higher nightly rates.

Average monthly revenue by property size in Apex

Monthly revenue ranges from $1,244 for 1-bedroom listings to $3,516 for 4-bedroom properties, with 3-bedrooms generating $2,606 — close to the market-wide average of $2,406. The steep revenue drop below 3 bedrooms makes smaller units harder to justify unless acquisition costs are proportionally lower.

Average annual revenue by property size in Apex

Four-bedroom properties lead annual revenue at $42,194, nearly triple the $14,929 earned by 1-bedroom units and roughly 35% above 3-bedroom listings at $31,280. For investors focused on maximizing gross income, 4-bedroom homes offer the strongest annual return potential, though this should be weighed against higher purchase prices and carrying costs.

Most common amenities for Airbnb listings in Apex

Parking (100%), kitchen (97%), and washer/dryer (95%) are near-universal among Apex listings, signaling that guests expect a full home-like experience. Differentiators like a pool (15%), pet-friendliness (45%), and EV chargers (8%) remain relatively uncommon, offering a way for new listings to stand out from the competition.

Understanding Apex's ROI Score: 55/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Apex's ROI score of 55 out of 100 lands in the Attractive Opportunity band, reflecting a market where above-average occupancy stability provides a reliable demand floor but below-average revenue-to-price ratio and supply/demand balance temper the upside. The market growth trend scores as average, suggesting steady but not accelerating conditions. Investors should pair this data with thorough due diligence on local permitting requirements and neighborhood-level HOA restrictions to ensure the projected returns translate into real-world performance.

Short-Term Rental Regulations in Apex

Understanding local STR regulations is essential before investing in Apex. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Apex, North Carolina may need to obtain a permit or register their property with local authorities before listing. Investors should verify current requirements directly with the Town of Apex and Wake County, as rules can change with little notice.

Key Restrictions

Common restrictions in North Carolina municipalities include occupancy limits, minimum-stay requirements, noise and nuisance ordinances, and parking mandates. HOA covenants in many Apex neighborhoods may further restrict or prohibit short-term rentals, so reviewing community-level rules before purchasing is essential.

Tax Obligations

Hosts in North Carolina are typically subject to state and local occupancy taxes as well as sales tax on short-term rental income. Platforms like Airbnb often collect and remit some of these taxes automatically, but operators should confirm their full obligations with the North Carolina Department of Revenue.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Apex can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Apex should benefit from continued population and corporate growth in the Triangle area, supporting relatively stable demand for short-term rentals. Seasonal patterns suggest revenues will remain strongest from May through August, with softer months like January and February keeping annual averages moderate. ADR may see modest growth in the range of 1–3%, though occupancy could face mild pressure as listing counts grew roughly 2% year over year. Investors who optimize pricing strategy during off-peak periods stand the best chance of outperforming market averages."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Apex, NC

What is the average Airbnb occupancy rate in Apex?

The average occupancy rate across active Airbnb listings in Apex is currently 31%, which sits slightly below the North Carolina state average of 34%. Occupancy varies significantly by property size — 1-bedroom units lead at 41%, while 2-bedroom listings trail at 17%. Investors can improve occupancy through competitive pricing, flexible booking settings, and ensuring the property offers the amenities guests in this market expect.

How much do Airbnb hosts make in Apex?

Airbnb hosts in Apex earn an average of $2,406 per month and approximately $28,873 per year, based on trailing 12-month booking data. Revenue varies considerably by property size: 4-bedroom listings average $3,516 per month ($42,194 annually), while 1-bedroom units bring in about $1,244 per month ($14,929 annually). Actual results depend on factors like pricing strategy, property quality, and seasonal demand.

Is Apex a good market for Airbnb investment?

Apex earns an ROI score of 55 out of 100, rated as an Attractive Opportunity. The market benefits from above-average occupancy stability and its location within the Research Triangle, which supports consistent demand. However, a below-average revenue-to-price ratio — driven by home values averaging $847,337 — means investors need to be strategic about acquisition costs. Larger properties (3–4 bedrooms) tend to generate the strongest returns and may offer the best path to profitability.

What is the average daily rate (ADR) for Airbnb in Apex?

The current average daily rate in Apex is $169, which is below the North Carolina state average of $262. ADR scales with property size: 1-bedroom listings average $88, 2-bedrooms $150, 3-bedrooms $175, and 4-bedroom properties command $222 per night. The lower overall ADR relative to the state reflects Apex's suburban positioning rather than a resort or beach destination.

Are short-term rentals legal in Apex?

Short-term rentals can operate in Apex, NC, though hosts may be subject to local permitting, zoning, and registration requirements. Regulations can vary at the town and county level, and HOA restrictions may also apply in many Apex neighborhoods. We recommend consulting the Town of Apex planning department and reviewing any applicable homeowners association rules before purchasing a property for STR use.

When is peak season for Airbnb in Apex?

Peak season in Apex runs from May through August, with July generating the highest average monthly revenue at $2,765. October and November also perform well, averaging around $2,526–$2,595. The softest months are January ($1,720) and February ($1,827), though the seasonal dip is moderate compared to many vacation-focused markets, reflecting the area's steady base of business and family travel.

How many Airbnbs are there in Apex?

There are currently 62 active Airbnb listings in Apex as of April 2026. The supply is concentrated in 3-bedroom properties (27 listings), followed by 1-bedroom and 4-bedroom listings (14 each) and 2-bedroom units (6). Year-over-year listing growth stands at 102%, indicating the market's supply has roughly doubled, a trend worth monitoring for its potential impact on occupancy.

How is Airbnb revenue calculated in Apex?

The annual and monthly revenue figures shown for Apex are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results into a market-level historical average. Because each month uses its own historical performance, the figures naturally reflect seasonal peaks and slower periods. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market and property size
• Average daily rate, occupancy, and RevPAN trends across bedroom configurations
• Monthly and annual revenue estimates based on trailing 12-month booking performance
• Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to identify guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.