Atlantic City, NJ Airbnb Market Data, Statistics, and Occupancy Rates

Atlantic City Short-Term Rental Market Overview

Atlantic City's short-term rental market offers investors an above-average revenue-to-price ratio, with average home values around $349,359 and trailing annual revenue of $25,515 across 376 active listings. The market is heavily seasonal — summer months drive the bulk of earnings — and its 22% average occupancy rate sits below the New Jersey state average of 34%, meaning success here hinges on maximizing peak-season income. Still, the combination of casino tourism, beach-season demand, and relatively affordable entry prices makes Atlantic City a market worth evaluating for investors comfortable with pronounced seasonality.

Key Market Statistics

According to Rabbu market data, the Atlantic City short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Atlantic City

Atlantic City appeals to STR investors because its lower entry costs relative to other New Jersey shore markets create a more favorable revenue-to-price ratio, even as occupancy requires careful seasonal management.

Expert Market Assessment

"Atlantic City presents a competitive but selective opportunity for STR investors. The market's above-average revenue-to-price ratio is its strongest draw, though below-average occupancy stability means cash flow will be lumpy — August listings average $5,594 in revenue while January drops to just $757. Investors targeting larger properties in the 4–6+ bedroom range can expect meaningfully stronger returns, with annual revenue reaching $40,000–$72,000, but should pair that potential with realistic off-season assumptions. Overall, this is a market that rewards disciplined operators who price aggressively in summer and manage costs tightly through winter."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Atlantic City

Average revenue by month in Atlantic City

Atlantic City's revenue pattern is starkly seasonal: August leads at $5,594 and July follows at $5,134, while January bottoms out at just $757 — a roughly 7x spread between peak and trough. Investors should expect the June–August window to generate over half of annual income, with the November–February stretch contributing only marginally.

Active Airbnb listings by property size in Atlantic City

Supply is relatively evenly distributed, with 3-bedroom (76 listings) and 2-bedroom (71 listings) units being the most common, while studios and 1-bedrooms each hover around 52–53. The 5-bedroom segment has only 32 active listings despite strong revenue potential, which could represent an underserved niche for investors.

Average daily rate (ADR) by property size in Atlantic City

ADR climbs steadily from $96 for studios to $562 for 6+ bedroom properties, with a notable jump between 3 bedrooms ($209) and 4 bedrooms ($274). The premium for larger homes is substantial — 6+ bedroom units command nearly 6x the nightly rate of studios — suggesting strong group and family demand in the market.

Average RevPAN by property size in Atlantic City

Revenue per available night rises sharply at the top end, with 6+ bedroom properties delivering $117 in RevPAN compared to just $22–$23 for studios and 1-bedrooms. The 4- and 5-bedroom categories both sit at $64, offering solid per-night returns without requiring the premium pricing of the largest homes.

Average occupancy rates by property size in Atlantic City

Occupancy rates are fairly tight across all property sizes, ranging from 18% for 1-bedroom units to 24% for studios. The narrow spread suggests that lower occupancy is a market-wide characteristic driven by seasonality rather than a problem unique to any particular property type.

Average monthly revenue by property size in Atlantic City

Monthly revenue scales dramatically with size — 6+ bedroom properties average $5,994 per month, more than five times the $1,054 earned by 1-bedroom units. The jump from 3 bedrooms ($2,132) to 4 bedrooms ($3,366) marks a clear inflection point where larger configurations begin to meaningfully outperform.

Average annual revenue by property size in Atlantic City

At the top of the market, 6+ bedroom homes generate an average of $71,936 annually, while 4- and 5-bedroom properties cluster around $40,000–$41,000. Studios and 1-bedrooms trail significantly at $14,234 and $12,657 respectively, making them harder to justify unless acquisition costs are proportionally lower.

Most common amenities for Airbnb listings in Atlantic City

Parking (96%), kitchen (95%), and self check-in (91%) are near-universal, reflecting baseline guest expectations in Atlantic City. Amenities like beach access (23%) and waterfront location (34%) appear in a smaller share of listings, suggesting these features could serve as meaningful differentiators for properties that have them.

Understanding Atlantic City's ROI Score: 51/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Atlantic City's ROI Score of 51 out of 100 places it in the 'Competitive Opportunity' band, reflecting a market where the fundamentals are promising but execution matters. The above-average revenue-to-price ratio is the strongest factor, offset by below-average occupancy stability that stems from the market's sharp seasonality. Investors should pair this data with thorough local regulatory research and realistic off-season budgeting to determine whether a specific deal pencils out.

Short-Term Rental Regulations in Atlantic City

Understanding local STR regulations is essential before investing in Atlantic City. Here's the current regulatory landscape:

Permit Requirements

Atlantic City, New Jersey may require short-term rental operators to obtain a local permit or register their property before listing on platforms like Airbnb. Investors should verify current requirements directly with the City of Atlantic City's licensing office and review any state-level registration rules in New Jersey.

Key Restrictions

Common restrictions in coastal New Jersey markets can include occupancy limits based on property size, minimum-stay requirements during certain periods, noise and nuisance ordinances, and dedicated parking mandates. HOA or condo association rules may impose additional limitations — particularly relevant in Atlantic City's high-rise and resort-style buildings — so reviewing governing documents before purchasing is essential.

Tax Obligations

Short-term rental hosts in New Jersey are generally subject to state sales tax, a state occupancy fee, and potentially local tourism or hotel taxes. Platforms like Airbnb often collect and remit some of these taxes on behalf of hosts, but operators should confirm their full tax obligations with a local accountant or the New Jersey Division of Taxation.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Atlantic City can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Atlantic City's STR performance is expected to remain closely tied to its summer peak, with June through August continuing to account for the lion's share of annual revenue. ADR may see modest increases in the range of 1–3% as the market's listing count has grown roughly 2% year-over-year, keeping supply-demand dynamics relatively balanced. Occupancy during off-peak months will likely remain soft — estimates suggest winter fill rates staying in the 5–10% range — so investors should budget conservatively and plan for cash-flow gaps from November through March. Properties that can capture group and event-driven bookings beyond the beach season will be best positioned to outperform market averages."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Atlantic City, NJ

What is the average Airbnb occupancy rate in Atlantic City?

The average occupancy rate for Airbnb listings in Atlantic City is currently 22%, which falls below the New Jersey state average of 34%. Occupancy is heavily seasonal, with summer months seeing the highest demand and winter months experiencing significantly lower fill rates. Property size also plays a role — studios lead at 24% occupancy, while 1-bedroom units trail at 18%.

How much do Airbnb hosts make in Atlantic City?

Based on trailing 12-month booking data, the average Airbnb host in Atlantic City earns approximately $2,126 per month or $25,515 per year. Earnings vary widely by property size: studios average around $14,234 annually, while 6+ bedroom properties average $71,936. Summer months (June–August) account for a disproportionate share of annual income, with August alone averaging $5,594 in revenue.

Is Atlantic City a good market for Airbnb investment?

Atlantic City scores a 51 out of 100 on Rabbu's ROI Score, categorized as a 'Competitive Opportunity.' The market's above-average revenue-to-price ratio is a standout, but below-average occupancy stability and sharp seasonality mean investors need to be selective about property type and pricing strategy. Larger homes tend to generate substantially more revenue, and investors who can weather the slow winter months may find attractive returns — especially given average home values around $349,359.

What is the average daily rate (ADR) for Airbnb in Atlantic City?

The average daily rate in Atlantic City is $229, which is roughly half the New Jersey state average of $430. ADR scales significantly with property size — studios average $96 per night while 6+ bedroom properties command $562. This pricing structure makes larger properties particularly attractive for groups visiting the casinos, boardwalk, and beach.

Are short-term rentals legal in Atlantic City?

Short-term rentals do operate in Atlantic City, with 376 active Airbnb listings currently in the market. However, local permits or registration may be required, and regulations can change. Investors should check directly with Atlantic City's municipal offices and review any applicable New Jersey state rules before purchasing or listing a property.

When is peak season for Airbnb in Atlantic City?

Peak season in Atlantic City runs from June through August, with July and August being the strongest months. August leads with average revenue of $5,594, followed closely by July at $5,134. Revenue drops sharply after September ($2,293), and the slowest months are January ($757) and November ($875). This pronounced seasonality is typical of a beach and resort market.

How many Airbnbs are there in Atlantic City?

There are currently 376 active Airbnb listings in Atlantic City. The supply is fairly well distributed across property sizes, with 3-bedroom units (76 listings) and 2-bedroom units (71 listings) being the most common. Year-over-year listing growth sits at approximately 2%, indicating a stable but not rapidly expanding market.

How is Airbnb revenue calculated in Atlantic City?

The annual and monthly revenue figures for Atlantic City are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the results up to a market-level historical average. Because each month uses its own historical performance, the figures naturally reflect seasonal peaks (like August's $5,594 average) and slower periods (like January's $757). Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts, occupancy rates, and pricing across the Atlantic City market
• Average daily rate (ADR) and revenue per available night (RevPAN) broken down by property size
• Monthly and annual revenue trends based on trailing 12-month historical booking data
• Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to identify guest expectations and competitive differentiators

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, permit requirements, and tax obligations can change — investors should verify current rules with Atlantic City and New Jersey authorities before purchasing. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.