Au Gres, MI Airbnb Market Data, Statistics, and Occupancy Rates

Au Gres Short-Term Rental Market Overview

Au Gres, MI stands out as a compelling short-term rental micro-market along Michigan's Lake Huron shoreline, earning an ROI score of 88 out of 100. With just 9 active Airbnb listings and an average annual revenue of $61,123 against average home values of $302,640, the revenue-to-price ratio is notably strong. The market's 85% year-over-year listing growth signals rising investor interest, yet supply remains extremely limited — creating real opportunity for early movers.

Key Market Statistics

According to Rabbu market data, the Au Gres short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Au Gres

Au Gres appeals to investors seeking an affordable lakefront entry point with outsized summer revenue and minimal competition from existing listings.

Expert Market Assessment

"Au Gres represents a standout opportunity for investors comfortable with a highly seasonal revenue profile. The summer months of June through August account for the lion's share of annual income — August alone averages $15,486 — while winter months like February dip to just $289. With above-average marks across all four ROI calculation factors, including occupancy stability and supply/demand balance, this market rewards investors who price aggressively in peak season and manage costs carefully through the quieter months. The extremely small supply of just 9 listings means well-positioned properties can capture outsized demand during the lakefront high season."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Au Gres

Average revenue by month in Au Gres

Au Gres exhibits extreme seasonality: August leads at $15,486 and July follows closely at $15,382, while February bottoms out at just $289. The roughly 53x spread between peak and trough months means investors should plan cash reserves for winter and price aggressively to maximize the June–August window that generates the vast majority of annual income.

Active Airbnb listings by property size in Au Gres

The entire trackable supply in Au Gres consists of 5 two-bedroom listings, making it one of the most concentrated markets by property size. This absence of larger or smaller configurations could represent an opportunity for investors willing to differentiate with 1-bedroom or 3+ bedroom properties.

Average daily rate (ADR) by property size in Au Gres

Two-bedroom properties in Au Gres command an ADR of $129, which sits well below the market-wide average of $199 — suggesting that untracked larger or specialty properties are pulling the overall figure higher. For investors targeting 2-bedroom units, the $129 rate remains competitive for a lakefront Michigan destination.

Average RevPAN by property size in Au Gres

Two-bedroom listings deliver a RevPAN of $50, reflecting the interplay of a $129 ADR and 39% occupancy. While modest on a nightly basis, this figure translates to meaningful annual revenue given the low property acquisition costs in the area.

Average occupancy rates by property size in Au Gres

Two-bedroom properties achieve a 39% occupancy rate, which is 10 percentage points above the overall market average of 29%. This suggests that 2-bedroom units are the most in-demand configuration, offering relatively reliable bookings and more stable cash flow through the shoulder and off-peak seasons.

Average monthly revenue by property size in Au Gres

Two-bedroom units average $4,221 per month, slightly below the overall market average of $5,093. The gap indicates that larger or premium properties in the market — not captured in the size breakdown — likely earn considerably more, but 2-bedrooms remain the accessible entry point for most investors.

Average annual revenue by property size in Au Gres

At $50,661 in average annual revenue, 2-bedroom properties represent roughly 83% of the market-wide $61,123 average. Against an average home value of $302,640, this translates to a gross yield of about 16.7%, which is a strong figure for a seasonal lakefront market.

Most common amenities for Airbnb listings in Au Gres

Kitchen and parking appear in 100% of Au Gres listings, while waterfront access (89%), outdoor furniture (89%), and lake access (78%) dominate — clearly reflecting guest expectations for a lakefront vacation experience. Investors should note that self check-in is offered by only 22% of hosts, representing a low-cost amenity upgrade that could improve guest satisfaction and competitive positioning.

Understanding Au Gres's ROI Score: 88/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Au Gres earns an ROI score of 88 out of 100, placing it firmly in the "Standout Opportunity" band. All four calculation factors — Revenue-to-Price Ratio, Occupancy Stability, Market Growth Trend, and Supply/Demand Balance — rate above average, a rare alignment that signals strong fundamentals across the board. Investors should pair this score with on-the-ground regulatory research and seasonal cash flow planning to fully capitalize on what the data is showing.

Short-Term Rental Regulations in Au Gres

Understanding local STR regulations is essential before investing in Au Gres. Here's the current regulatory landscape:

Permit Requirements

Operators in Au Gres, Michigan should verify whether a short-term rental permit or registration is required by the City of Au Gres or Arenac County. Contacting the local zoning or planning department is the best first step to confirm current requirements before listing a property.

Key Restrictions

Common STR restrictions that may apply in small Michigan lakefront communities include occupancy limits tied to bedroom count, minimum stay requirements during peak season, noise ordinances, parking regulations, and any HOA or deed restrictions on the property. Investors should review both municipal ordinances and any applicable homeowner association rules before purchasing.

Tax Obligations

Short-term rental hosts in Michigan are generally subject to the state's 6% use tax and may owe local lodging or accommodations taxes depending on the jurisdiction. Platforms like Airbnb often collect and remit state taxes automatically, but hosts should confirm local obligations with Arenac County or a tax professional.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Au Gres can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Au Gres is expected to continue benefiting from strong summer demand along Lake Huron, with July and August likely remaining the revenue peak at $15,000+ per month. Given the above-average market growth trend and favorable supply/demand balance, ADR could see modest increases of 3–5% as the market matures, while occupancy during shoulder months (May, September) may tick upward as awareness of the area grows. Investors should plan conservatively for winter months, when revenue drops below $1,000, while capitalizing on the explosive summer season that drives the bulk of annual income."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Au Gres, MI

What is the average Airbnb occupancy rate in Au Gres?

The average occupancy rate for Airbnb listings in Au Gres is currently 29%, which falls below Michigan's 42% state average. This reflects the market's strong seasonality — summer months drive peak occupancy while winter sees significantly less demand. For 2-bedroom properties specifically, occupancy averages a healthier 39%.

How much do Airbnb hosts make in Au Gres?

Airbnb hosts in Au Gres earn an average of $5,093 per month and approximately $61,123 per year based on trailing 12-month booking data. Revenue is heavily concentrated in summer, with July and August each generating over $15,000 on average. Winter months are considerably slower, so annual income planning should account for this seasonal pattern.

Is Au Gres a good market for Airbnb investment?

Au Gres earns an ROI score of 88 out of 100, placing it in the "Standout Opportunity" category. The market benefits from an above-average revenue-to-price ratio, strong occupancy stability relative to its size, positive growth trends, and a favorable supply/demand balance with only 9 active listings. Investors who can manage the seasonal revenue cycle will find compelling returns relative to property acquisition costs averaging $302,640.

What is the average daily rate (ADR) for Airbnb in Au Gres?

The average daily rate in Au Gres is $199, which is significantly below Michigan's $350 state average. For 2-bedroom properties — the dominant listing type — the ADR is $129. This pricing reflects the market's small-town lakefront character while still supporting strong overall revenue during peak summer months.

Are short-term rentals legal in Au Gres?

Short-term rentals do operate in Au Gres, MI, with 9 active listings currently on the market. However, prospective hosts should verify local permit requirements, zoning regulations, and any applicable restrictions with the City of Au Gres or Arenac County before listing a property. Regulations can change, so checking with local authorities directly is always recommended.

When is peak season for Airbnb in Au Gres?

Peak season in Au Gres runs from June through August, with July and August being the strongest months at $15,382 and $15,486 in average revenue respectively. June also performs well at $8,656. The shoulder months of May and September each bring in roughly $4,800–$4,900, while winter months from December through February see the lowest demand.

How many Airbnbs are there in Au Gres?

As of April 2026, there are 9 active Airbnb listings in Au Gres. The market has seen 85% year-over-year growth in listing count, but supply remains very limited. Currently, all listings with size data are 2-bedroom properties, indicating a niche and concentrated market.

How is Airbnb revenue calculated in Au Gres?

The annual and monthly revenue figures for Au Gres are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, drop regional outliers, and roll the remainder up to a market-level historical average. This anchors the figures to what hosts have actually earned recently rather than to forecasts, while still naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Au Gres and surrounding areas
• Average daily rate, occupancy, and RevPAN trends across property sizes
• Monthly and annual revenue estimates based on trailing 12-month booking data
• Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Popular amenity prevalence across active listings in the market

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. With only 9 active listings, small sample sizes can cause metrics to fluctuate more than in larger markets. Individual results will vary based on property condition, location, and management approach.