Auburn Hills, MI Airbnb Market Data, Statistics, and Occupancy Rates

Auburn Hills Short-Term Rental Market Overview

Auburn Hills, MI presents an attractive short-term rental opportunity with an ROI score of 65 out of 100, buoyed by above-average occupancy stability and favorable supply/demand dynamics. With just 42 active Airbnb listings and average annual revenue of $13,353, this is a compact market where larger properties can meaningfully outperform. The city's position in Oakland County — home to major corporate headquarters, Oakland University, and the Palace of Auburn Hills entertainment district — positions it well for a mix of business and leisure demand.

Key Market Statistics

According to Rabbu market data, the Auburn Hills short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Auburn Hills

Investors are drawn to Auburn Hills for its favorable supply/demand balance, above-average occupancy stability, and meaningful revenue premiums available through larger property configurations.

Expert Market Assessment

"Auburn Hills earns an "Attractive Opportunity" designation driven by above-average scores in occupancy stability, market growth, and supply/demand balance. Seasonality is pronounced — July revenue of $1,633 is nearly 2.8 times the February low of $589 — so investors should plan for softer winter months while capitalizing on robust summer and fall performance. The revenue-to-price ratio sits at average, meaning returns depend heavily on choosing the right property size; 3-bedroom units punch well above their weight with $52 RevPAN versus just $5 for studios. Overall, this is a market that rewards strategic property selection and operational discipline rather than passive investment."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Auburn Hills

Average revenue by month in Auburn Hills

Revenue in Auburn Hills follows a clear seasonal arc, peaking in July at $1,633 and bottoming out in February at $589 — a spread of nearly 2.8x. Investors should expect the May-through-October window to drive the bulk of annual income, with winter months requiring careful pricing strategies to maintain cash flow.

Active Airbnb listings by property size in Auburn Hills

One-bedroom units dominate Auburn Hills' supply with 21 of 42 total listings (50%), while 3-bedroom properties account for just 6 listings. The relative scarcity of larger homes — combined with their superior revenue metrics — could signal a competitive advantage for investors willing to acquire 2- or 3-bedroom properties.

Average daily rate (ADR) by property size in Auburn Hills

ADR jumps sharply from studios ($47) and 1-bedrooms ($60) to 2-bedrooms ($163) and 3-bedrooms ($173), nearly tripling at the 2-bedroom threshold. This steep premium suggests that guests booking larger spaces in Auburn Hills are willing to pay significantly more, making mid-size and larger properties the most compelling from a nightly rate perspective.

Average RevPAN by property size in Auburn Hills

Three-bedroom properties deliver the strongest RevPAN at $52, while 2-bedrooms follow at $38 and 1-bedrooms at $30 — all far outpacing studios at just $5. The RevPAN gap between 3-bedrooms and the market average of $38 underscores that larger units are the most efficient revenue generators after accounting for occupancy.

Average occupancy rates by property size in Auburn Hills

One-bedroom listings lead occupancy at 51%, substantially outperforming 3-bedrooms (30%), 2-bedrooms (24%), and studios (11%). While smaller units fill more consistently, investors should weigh this against the significantly higher nightly rates and total revenue that larger properties command despite lower occupancy.

Average monthly revenue by property size in Auburn Hills

Three-bedroom properties top the monthly revenue chart at $2,408 — nearly three times the 1-bedroom average of $829 and almost 3.5 times the studio figure of $700. Two-bedroom units at $1,710 per month also significantly outperform smaller configurations, making them a strong middle-ground option for investors.

Average annual revenue by property size in Auburn Hills

Annual revenue scales dramatically with size: 3-bedroom properties average $28,901 compared to $20,520 for 2-bedrooms, $9,957 for 1-bedrooms, and $8,400 for studios. For investors weighing acquisition costs against income potential, the 3-bedroom segment offers the clearest path to maximizing gross revenue in this market.

Most common amenities for Airbnb listings in Auburn Hills

Kitchen and parking are universal at 100% of listings, while self check-in (91%), washer/dryer (83%), and a dedicated workspace (83%) round out the top tier — signaling that Auburn Hills guests expect a practical, self-sufficient stay experience likely driven by business and extended-stay travelers. Amenities like pools (12%) and EV chargers (17%) remain differentiators that could help a listing stand out in this compact market.

Understanding Auburn Hills's ROI Score: 65/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Auburn Hills earns a 65 out of 100 on Rabbu's ROI Score, placing it in the "Attractive Opportunity" band. The market's strongest signals come from above-average occupancy stability, market growth trend, and supply/demand balance, while revenue-to-price ratio sits at average — meaning property selection and operational execution are key to unlocking strong returns. Investors should pair these metrics with thorough local regulatory research and property-level underwriting to confirm that individual deals align with the market's broader potential.

Short-Term Rental Regulations in Auburn Hills

Understanding local STR regulations is essential before investing in Auburn Hills. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Auburn Hills, Michigan may be required to obtain a permit or register their property with local authorities. Investors should verify current STR licensing requirements directly with the City of Auburn Hills and Oakland County before listing a property.

Key Restrictions

Common restrictions in Michigan markets can include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. Homeowner association rules may impose additional limitations, and some municipalities cap the number of active STR permits — investors should confirm whether Auburn Hills enforces any such caps or zoning-based restrictions.

Tax Obligations

Short-term rental hosts in Michigan are typically subject to the state's 6% use tax and may owe local accommodations or tourism taxes. Platforms like Airbnb often collect and remit certain taxes on behalf of hosts, but operators should confirm their full obligation with a tax professional familiar with Michigan STR regulations.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Auburn Hills can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Auburn Hills is expected to benefit from continued above-average market growth and strengthening demand patterns. Seasonal revenue data suggests summer months (June through August) will remain the primary revenue drivers, with monthly averages potentially climbing 2–5% as the listing base matures. Occupancy stability is already rated above average, and with supply growing at 77% year-over-year, investors entering now should monitor whether new listings dilute per-property performance or reflect genuine demand expansion. We estimate ADR could hold steady around $95–$110 as the market finds its equilibrium between new supply and growing traveler interest."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Auburn Hills, MI

What is the average Airbnb occupancy rate in Auburn Hills?

The average occupancy rate for Airbnb listings in Auburn Hills is currently 38%, which sits slightly below Michigan's statewide average of 42%. However, performance varies significantly by property size — 1-bedroom units lead with 51% occupancy, while studios trail at just 11%. Investors targeting higher occupancy should focus on 1-bedroom configurations, which demonstrate the strongest fill rates in this market.

How much do Airbnb hosts make in Auburn Hills?

Airbnb hosts in Auburn Hills earn an average of $1,112 per month, translating to roughly $13,353 annually based on trailing 12-month data. Earnings scale substantially with property size: 3-bedroom listings average $2,408 per month ($28,901 annually), while 1-bedroom units bring in about $829 per month. Peak summer months like July can push monthly revenue above $1,600 on average across all property types.

Is Auburn Hills a good market for Airbnb investment?

Auburn Hills scores 65 out of 100 on Rabbu's ROI Score, earning an "Attractive Opportunity" rating. The market benefits from above-average occupancy stability, a favorable supply/demand balance, and strong growth trends. With only 42 active listings, competition is limited, and larger properties (2–3 bedrooms) generate meaningful revenue premiums. Investors should be aware of seasonal swings and ensure their financial modeling accounts for softer winter months.

What is the average daily rate (ADR) for Airbnb in Auburn Hills?

The current average daily rate in Auburn Hills is $100, which is significantly below Michigan's statewide average of $350. This reflects the market's mix of smaller, more modestly priced units. ADR scales sharply with size — studios average $47, 1-bedrooms $60, 2-bedrooms $163, and 3-bedrooms $173. Investors targeting higher nightly rates should consider larger properties where the premium is most pronounced.

Are short-term rentals legal in Auburn Hills?

Short-term rentals generally operate in Auburn Hills, MI, but specific permit requirements, zoning restrictions, and registration obligations may apply. Investors should contact the City of Auburn Hills directly and review any applicable Oakland County or Michigan state regulations before purchasing or listing a property. HOA rules may also restrict STR activity in certain neighborhoods.

When is peak season for Airbnb in Auburn Hills?

Peak season in Auburn Hills runs from June through September, with July leading at $1,633 in average monthly revenue. August ($1,530) and September ($1,273) also perform strongly. The slowest months are January ($671) and February ($589), creating a notable seasonal spread. Investors should budget for leaner winter months while taking advantage of the strong summer demand cycle.

How many Airbnbs are there in Auburn Hills?

As of April 2026, there are 42 active Airbnb listings in Auburn Hills. The market is dominated by 1-bedroom properties (21 listings), followed by 2-bedrooms (8), 3-bedrooms (6), and studios (5). Year-over-year listing growth is 77%, indicating rapid expansion — though the small base means even a handful of new listings can produce a large percentage change.

How is Airbnb revenue calculated in Auburn Hills?

The annual and monthly revenue figures for Auburn Hills are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results into a market-level historical average. This methodology anchors the figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance window. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Auburn Hills and surrounding markets
• Average daily rate, occupancy, and RevPAN trends by property size and month
• Annual and monthly revenue estimates based on trailing 12-month booking performance
• Property value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to inform competitive positioning

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.