Bartlesville, OK Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

56 / 100

Bartlesville offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Bartlesville Short-Term Rental Market Overview

Bartlesville, OK presents an accessible entry point for short-term rental investors, with average home values around $297,250 and annual revenue averaging $17,073 across active listings. The market's 57 active Airbnb listings and 135% year-over-year listing growth signal rising investor interest, while an ADR of $128 — well below the $219 Oklahoma state average — keeps nightly pricing competitive for guests. With a modest occupancy rate of 26% and clear seasonal revenue swings, this is a market that rewards strategic pricing and property selection over passive management.

Key Market Statistics

According to Rabbu market data, the Bartlesville short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 57
Average Daily Rate (ADR) vs. $219 state avg. $128
Average Occupancy Rate vs. 28% state avg. 26%
RevPAN ADR * Occupancy Rate $33
Average Monthly Revenue Historical 12-month average $1,422
Average Annual Revenue Historical 12-month average $17,073

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Bartlesville

Bartlesville's affordable property values and healthy revenue-to-price ratio make it worth consideration for investors seeking yield in smaller Oklahoma markets.

Key investment factors

  • Low average home values near $297,250 create a lower barrier to entry compared to larger Oklahoma metros
  • 3-bedroom properties generate the highest RevPAN at $60, nearly triple that of 1-bedrooms
  • 135% year-over-year listing growth reflects increasing investor and traveler interest in the market
  • Seasonal peaks in July and October offer strong revenue windows for strategic operators
  • Competitive ADR of $128 keeps nightly rates attractive for budget-conscious travelers

Expert Market Assessment

"Bartlesville earns an "Attractive Opportunity" designation with an ROI score of 56 out of 100, reflecting a market that balances reasonable demand against affordable acquisition costs. Revenue peaks sharply in October ($2,356) and July ($2,191), while winter months like February dip to $627 — a significant seasonal spread that investors should plan around. The 3-bedroom segment clearly outperforms, generating $25,728 in annual revenue and 36% occupancy versus 22% for 1-bedrooms. This is a market where property selection and active revenue management can meaningfully separate top performers from the pack."

— Rabbu Market Analysis Team

Understanding Bartlesville's ROI Score: 56/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Bartlesville Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Bartlesville's ROI score of 56 out of 100 places it in the "Attractive Opportunity" band, reflecting a market where revenue relative to property values is average but still compelling given low acquisition costs. All four calculation factors — revenue-to-price ratio, occupancy stability, market growth trend, and supply/demand balance — rate as average, suggesting a balanced but not exceptional market profile. Investors should pair these data points with local regulatory research and property-level underwriting to validate returns before committing.

Short-Term Rental Regulations in Bartlesville

Understanding local STR regulations is essential before investing in Bartlesville. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Bartlesville, Oklahoma may need to obtain a business license or STR permit before listing their property. Investors should verify current requirements directly with the City of Bartlesville and the state of Oklahoma, as local regulations can evolve.

Key Restrictions

Common STR restrictions in Oklahoma markets can include occupancy limits, noise ordinances, parking requirements, and minimum stay rules. HOA covenants may also restrict or prohibit short-term rentals in certain neighborhoods, so reviewing any applicable deed restrictions before purchasing is essential.

Tax Obligations

STR hosts in Oklahoma are generally subject to state and local occupancy taxes, as well as sales tax on rental income. Platforms like Airbnb often collect and remit some of these taxes on behalf of hosts, but operators should confirm their full obligations with an accountant familiar with Oklahoma tax law.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Bartlesville can provide current regulatory guidance.

Short-Term Rental Financing for Bartlesville

Financing an Airbnb investment in Bartlesville requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Bartlesville Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Bartlesville's STR market is likely to see continued supply growth as new hosts enter, which could put downward pressure on occupancy unless demand keeps pace. Seasonal patterns suggest revenue will concentrate in the summer months and October, with softer winters requiring flexible pricing strategies. ADR may see modest increases of 1–3% as hosts optimize for the growing guest base, but occupancy rates are likely to hover in the 25–30% range market-wide. Investors who target 3-bedroom properties and lean into peak-season pricing should be best positioned to capture the strongest returns."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Bartlesville, OK

What is the average Airbnb occupancy rate in Bartlesville?
The average Airbnb occupancy rate in Bartlesville is currently 26%, which sits just below the 28% Oklahoma state average. Occupancy varies significantly by property size — 3-bedroom listings average 36%, while 1-bedrooms average 22%. Hosts who optimize pricing and target peak-demand periods can often exceed the market average.
How much do Airbnb hosts make in Bartlesville?
On average, Airbnb hosts in Bartlesville earn approximately $1,422 per month and $17,073 per year based on trailing 12-month booking data. Revenue varies by property size: 3-bedroom listings lead with about $2,144 per month ($25,728 annually), while 1-bedrooms average $1,183 per month ($14,206 annually). Seasonal fluctuations also play a major role, with October and July being the strongest revenue months.
Is Bartlesville a good market for Airbnb investment?
Bartlesville scores a 56 out of 100 on Rabbu's ROI Score, placing it in the "Attractive Opportunity" category. The market benefits from affordable home values around $297,250 and a healthy revenue-to-price ratio, though occupancy rates are moderate at 26%. Investors targeting larger properties — particularly 3-bedrooms — and managing actively around seasonal demand swings can position themselves for solid returns.
What is the average daily rate (ADR) for Airbnb in Bartlesville?
The average daily rate for Airbnb listings in Bartlesville is $128, compared to the Oklahoma state average of $219. ADR scales with property size: 1-bedrooms average $100, 2-bedrooms come in at $119, and 3-bedrooms command $169 per night. This competitive pricing helps attract budget-conscious guests and can support consistent booking volume.
Are short-term rentals legal in Bartlesville?
Short-term rentals are generally permitted in Bartlesville, Oklahoma, though hosts may need to obtain a local business license or STR registration. Regulations can change, so it's important to check directly with the City of Bartlesville for the latest permit requirements, zoning rules, and any applicable restrictions before listing a property.
When is peak season for Airbnb in Bartlesville?
Peak season for Airbnb in Bartlesville centers around October, when average monthly revenue hits $2,356, and July, which averages $2,191. The summer months from June through September are generally strong, while winter months — particularly January ($704) and February ($627) — represent the slowest period. Effective hosts adjust pricing and minimum stays to maximize revenue during these seasonal shifts.
How many Airbnbs are there in Bartlesville?
As of April 2026, there are 57 active Airbnb listings in Bartlesville. The supply is dominated by 1-bedroom properties (29 listings), followed by 3-bedrooms (12) and 2-bedrooms (11). The market has experienced significant growth, with active listings increasing 135% year over year, indicating rising investor interest.
How is Airbnb revenue calculated in Bartlesville?
The annual and monthly revenue figures for Bartlesville are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the results up to a market-level historical average. This approach anchors figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Bartlesville market
  • Average daily rates, occupancy rates, and RevPAN trends by property size
  • Monthly and annual revenue estimates based on trailing 12-month booking performance
  • Home value data sourced from the Zillow Home Value Index (ZHVI)
  • Amenity prevalence data across active short-term rental listings

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations and tax requirements may change; investors should verify current rules with city and state authorities before purchasing. Individual property results will vary based on location, condition, pricing strategy, and management quality.

Next Steps

Ready to invest in Bartlesville's short-term rental market? Take action with these resources:

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