Bartlett, NH Airbnb Market Data, Statistics, and Occupancy Rates

Bartlett Short-Term Rental Market Overview

Bartlett, NH sits at the gateway to the White Mountains, drawing visitors year-round for skiing, hiking, and leaf-peeping — all of which fuel short-term rental demand. With 250 active Airbnb listings, an average daily rate of $334 (above the $322 state average), and annual revenue averaging $35,103, this small New Hampshire market punches above its weight for investors willing to navigate seasonal swings. The ROI score of 57 out of 100 signals an attractive opportunity, anchored by healthy revenue relative to property values and steady — if not spectacular — demand patterns.

Key Market Statistics

According to Rabbu market data, the Bartlett short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Bartlett

Bartlett's blend of four-season recreation, above-average nightly rates, and strong revenue from larger properties makes it a compelling STR market for investors seeking mountain-town exposure.

Expert Market Assessment

"Bartlett represents a moderately attractive STR opportunity where seasonal demand creates clear revenue peaks but also meaningful slow periods. August leads at $6,357 in average monthly revenue while April dips to just $1,190, so investors need to budget for a wide income swing. Larger homes deliver the strongest returns — 5-bedroom properties average nearly $81,000 annually — but the 39% average occupancy rate across all sizes means cash flow depends heavily on capturing those high-season windows. Paired with average home values near $691,000, the math works best for investors who can acquire competitively priced properties and operate them efficiently through the quieter shoulder months."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Bartlett

Average revenue by month in Bartlett

Bartlett's revenue peaks sharply in summer, with August ($6,357) and July ($5,459) far outpacing the rest of the year, while April marks the low point at just $1,190. This roughly 5:1 spread between peak and trough months underscores the importance of maximizing summer and holiday-season bookings to sustain annual cash flow.

Active Airbnb listings by property size in Bartlett

Three-bedroom homes dominate the supply with 79 listings, followed by 2-bedroom (53) and 1-bedroom (44) units, while 5-bedroom properties are notably scarce at just 6 listings. That thin supply of larger homes, combined with their outsized revenue potential, may signal a competitive opportunity for investors targeting the 5-bedroom segment.

Average daily rate (ADR) by property size in Bartlett

ADR climbs steadily from $151 for studios to $543 for 4-bedroom properties, then jumps dramatically to $1,034 for 6+ bedroom homes. The steepest pricing premium relative to incremental bedrooms appears at the 4-bedroom mark and above, where group-friendly properties command rates that can justify higher acquisition and operating costs.

Average RevPAN by property size in Bartlett

RevPAN increases consistently with property size, from $58 for 1-bedroom units to $352 for 6+ bedroom homes — a more than six-fold difference. Even after accounting for varying occupancy rates, larger properties clearly deliver the strongest revenue per available night, making them the most efficient earners in this market.

Average occupancy rates by property size in Bartlett

Occupancy is relatively compressed across most sizes, ranging from 33% (1-bedroom) to 43% (studio), with 5-bedroom properties standing out at 50% — the highest in the market. The fact that larger homes fill at comparable or better rates than smaller units, while also charging far more per night, strengthens the case for bigger properties in Bartlett.

Average monthly revenue by property size in Bartlett

Monthly revenue ranges from $1,393 for studios to $11,704 for 6+ bedroom homes, with each additional bedroom adding meaningful income. The jump from 4-bedroom ($4,642) to 5-bedroom ($6,743) is particularly notable given the limited supply of 5-bedroom listings, suggesting strong demand for that configuration.

Average annual revenue by property size in Bartlett

Annual revenue scales from $16,722 for studios to $140,451 for 6+ bedroom properties, with 5-bedroom homes averaging $80,924 — more than double the 3-bedroom figure of $38,846. For investors weighing return potential against property cost, the 4- and 5-bedroom tiers likely offer the most favorable balance of acquisition price and revenue generation.

Most common amenities for Airbnb listings in Bartlett

Parking (99%) and a full kitchen (91%) are essentially table stakes in Bartlett, while outdoor features like BBQ grills (76%), patios (76%), and backyards (72%) reflect the mountain-retreat expectations guests bring to this market. Hot tubs appear in 46% of listings and saunas in 31%, suggesting that adding these premium amenities can differentiate a property in a competitive field.

Understanding Bartlett's ROI Score: 57/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Bartlett's ROI score of 57 out of 100 places it in the 'Attractive Opportunity' band, driven primarily by an Average revenue-to-price ratio and Average occupancy stability — meaning the market produces reasonable income relative to property costs, though not at standout levels. Market growth trend scores Below average, reflecting the rapid 142% year-over-year increase in listings that could pressure individual property performance if demand doesn't keep pace. Investors should pair this data with local regulatory research and a realistic seasonal cash-flow model to determine whether Bartlett's mountain-market dynamics align with their return targets.

Short-Term Rental Regulations in Bartlett

Understanding local STR regulations is essential before investing in Bartlett. Here's the current regulatory landscape:

Permit Requirements

Bartlett, New Hampshire may require short-term rental operators to register or obtain a permit before listing a property; investors should verify current requirements directly with the Town of Bartlett and the State of New Hampshire, as local rules can change.

Key Restrictions

Common restrictions in New Hampshire mountain communities can include occupancy limits tied to septic capacity, minimum-stay requirements during certain seasons, noise ordinances, and parking regulations — particularly relevant in areas with limited roadside space. HOA covenants are also worth reviewing, as some communities in the Mount Washington Valley restrict or prohibit short-term rentals.

Tax Obligations

New Hampshire imposes a Meals and Rooms Tax on short-term rentals, which operators are required to collect and remit. Major platforms like Airbnb often handle tax collection automatically, but hosts should confirm their obligations with the New Hampshire Department of Revenue Administration to ensure compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Bartlett can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Bartlett's summer and fall peaks should continue to anchor revenue, with August and July historically combining for over $11,800 in average monthly earnings. ADR may edge up 1–3% as limited housing supply in the Mount Washington Valley constrains new inventory, though the 142% year-over-year listing growth could moderate pricing power if supply keeps rising. Occupancy, currently at 39% versus the 49% state average, is likely to hover in the 37–42% range as the market absorbs new listings. Investors targeting larger properties — particularly 5-bedroom and 6+ bedroom homes — are best positioned to capture premium group bookings during peak seasons."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Bartlett, NH

What is the average Airbnb occupancy rate in Bartlett?

The average Airbnb occupancy rate in Bartlett is currently 39%, which sits below the New Hampshire state average of 49%. Occupancy varies by property size — 5-bedroom homes lead at 50%, while 1-bedroom units average just 33%. The lower market-wide rate reflects Bartlett's seasonal nature, with strong summer and winter demand offset by quieter spring months.

How much do Airbnb hosts make in Bartlett?

Airbnb hosts in Bartlett earn an average of $2,925 per month and approximately $35,103 per year based on the trailing 12 months of booking data. Revenue scales significantly with property size: studios average about $16,722 annually, while 6+ bedroom properties bring in around $140,451. Peak months like July and August can generate over $5,400–$6,300 in a single month.

Is Bartlett a good market for Airbnb investment?

Bartlett earns an ROI score of 57 out of 100 from Rabbu, placing it in the 'Attractive Opportunity' category. The market benefits from four-season White Mountain tourism and above-average daily rates of $334. Key considerations include seasonal occupancy swings and average home values around $691,299, which means investors should carefully evaluate whether projected revenue supports their acquisition costs. Larger properties tend to deliver the strongest returns.

What is the average daily rate (ADR) for Airbnb in Bartlett?

The average daily rate for Airbnb listings in Bartlett is $334, slightly above the New Hampshire state average of $322. ADR scales sharply with property size — studios average $151 per night, 3-bedroom homes reach $312, and 6+ bedroom properties command an impressive $1,034 per night. This premium pricing for larger homes reflects the group and family travel demand common in mountain vacation markets.

Are short-term rentals legal in Bartlett?

Short-term rentals are generally permitted in Bartlett, NH, though operators may need to comply with local registration or permitting requirements. New Hampshire also requires hosts to collect and remit the state Meals and Rooms Tax. Regulations can evolve, so it's important to check directly with the Town of Bartlett and the State of New Hampshire for the latest rules before listing a property.

When is peak season for Airbnb in Bartlett?

Peak season in Bartlett runs through the summer months, with August generating the highest average revenue at $6,357 and July close behind at $5,459. A secondary peak occurs in fall during foliage season — October averages $3,164 — and winter ski season also contributes, with February reaching $3,174. The slowest month is April at $1,190, as the market transitions between ski season and summer.

How many Airbnbs are there in Bartlett?

There are currently 250 active Airbnb listings in Bartlett as of April 2026. The supply is concentrated in 2- and 3-bedroom properties (53 and 79 listings, respectively), with fewer options at the extremes — just 15 studios and 6 five-bedroom homes. The market has seen significant listing growth of 142% year over year, so competition is increasing.

How is Airbnb revenue calculated in Bartlett?

The annual and monthly revenue figures for Bartlett are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remaining data into a market-level historical average. Because each month uses its own historical performance, the figures naturally reflect seasonal peaks (like August at $6,357) and slower periods (like April at $1,190). Individual results can vary based on property quality, pricing strategy, and how actively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Bartlett, NH market
• Average daily rate, occupancy, and RevPAN metrics with state-level comparisons
• Monthly and annual revenue trends based on trailing 12-month booking data
• Property size breakdowns for listings, rates, occupancy, and revenue
• Home value data sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and market conditions as of April 2026; actual results may differ as the market evolves. Local regulations, tax obligations, and permit requirements are subject to change — investors should verify current rules with municipal and state authorities before purchasing.