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Rabbu ROI Score
Bean Station offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Bean Station, TN is a small lakeside market with just 22 active Airbnb listings and an ROI score of 67 out of 100, placing it in the "Attractive Opportunity" tier. With an average daily rate of $167 — well below Tennessee's $309 state average — and an occupancy rate of 34% that outperforms the 29% state average, the market offers affordable entry paired with above-average demand relative to supply. Year-over-year listing growth of 271% signals rapidly rising investor interest, though the market's compact size means individual property performance can vary meaningfully.
According to Rabbu market data, the Bean Station short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 22 |
| Average Daily Rate (ADR) | vs. $309 state avg. | $167 |
| Average Occupancy Rate | vs. 29% state avg. | 34% |
| RevPAN | ADR * Occupancy Rate | $57 |
| Average Monthly Revenue | Historical 12-month average | $2,032 |
| Average Annual Revenue | Historical 12-month average | $24,394 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Bean Station's lakeside appeal, low entry costs relative to Tennessee peers, and a supply/demand balance that still favors hosts make it an attractive niche market for STR investors.
Key investment factors
"Bean Station presents a moderate-to-strong opportunity for investors comfortable with a smaller, seasonal market. The ROI score of 67 reflects a healthy balance between revenue potential and property costs, with above-average marks for market growth and supply/demand dynamics. Seasonality is pronounced — revenue swings from roughly $600 in January to over $3,600 in June — so investors need to plan cash flow around a summer-heavy booking calendar. For those who can secure lakefront or lake-access properties and outfit them with the amenities guests expect, the market's compact supply base and growing traveler interest create a real opening."
— Rabbu Market Analysis Team
Revenue in Bean Station follows a pronounced seasonal curve, peaking in June at $3,634 and bottoming out in January at just $599 — a 6x spread that underscores the importance of summer lake tourism. A secondary uptick in October ($2,675) suggests fall foliage or harvest-season travel provides a meaningful revenue boost outside the core summer window.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$599 |
| February |
|
$904 |
| March |
|
$1,452 |
| April |
|
$2,158 |
| May |
|
$2,458 |
| June |
|
$3,634 |
| July |
|
$2,845 |
| August |
|
$2,435 |
| September |
|
$1,920 |
| October |
|
$2,675 |
| November |
|
$1,786 |
| December |
|
$1,523 |
Supply in Bean Station is split evenly between 1-bedroom and 2-bedroom properties at 8 listings each, with no larger properties currently active. This compact, uniform supply base could signal opportunity for investors willing to bring 3+ bedroom properties to market and serve larger groups or families.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
8 |
| 2 bedrooms |
|
8 |
ADR climbs from $111 for 1-bedroom listings to $156 for 2-bedroom units, a roughly 40% premium for the additional bedroom. Given the relatively modest jump in nightly rate, the 2-bedroom configuration appears to offer a strong price-per-bedroom value for guests and a meaningful revenue uplift for hosts.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$111 |
| 2 bedrooms |
|
$156 |
Two-bedroom properties deliver a RevPAN of $52 compared to $44 for 1-bedrooms, reflecting both their higher ADR and the revenue impact of serving slightly larger parties. The $8 gap in RevPAN suggests 2-bedroom units generate more income per available night even with their lower occupancy rate.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$44 |
| 2 bedrooms |
|
$52 |
One-bedroom listings lead on occupancy at 40%, while 2-bedroom properties fill 33% of available nights. The higher fill rate for smaller units likely reflects their appeal to couples and solo travelers, though the lower occupancy of 2-bedrooms is more than offset by their higher nightly rates in terms of total revenue.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
40% |
| 2 bedrooms |
|
33% |
Two-bedroom properties generate $2,101 per month on average versus $1,502 for 1-bedroom units, a roughly 40% revenue advantage. For investors weighing property size decisions, the 2-bedroom configuration clearly delivers stronger monthly cash flow in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,502 |
| 2 bedrooms |
|
$2,101 |
On an annual basis, 2-bedroom listings earn approximately $25,214 compared to $18,035 for 1-bedroom properties — a difference of over $7,000 per year. This gap makes the 2-bedroom format the stronger revenue play in Bean Station, though both configurations offer modest returns relative to the $427,648 average home value.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$18,035 |
| 2 bedrooms |
|
$25,214 |
Kitchens (100%), parking (96%), and washer/dryer access (82–86%) are near-universal in Bean Station listings, reflecting guest expectations for self-sufficient stays. Lake access at 59% and waterfront at 41% highlight the lakeside character of the market — properties with these features are likely to command premium rates and higher booking volume.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
100% |
| Parking |
|
96% |
| Washer |
|
86% |
| Dryer |
|
82% |
| Patio or Balcony |
|
82% |
| Self Check-in |
|
77% |
| BBQ Grill |
|
68% |
| Backyard |
|
59% |
| Lake Access |
|
59% |
| Outdoor Furniture |
|
50% |
| Pets |
|
41% |
| Waterfront |
|
41% |
| Workspace |
|
27% |
| Pool |
|
18% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Bean Station Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Above average | 15% |
Bean Station's ROI score of 67 out of 100 places it in the "Attractive Opportunity" band, reflecting a market where revenue potential and property costs are reasonably well balanced. The score benefits from above-average marks in both market growth trend and supply/demand balance, while revenue-to-price ratio and occupancy stability come in at average — consistent with a smaller seasonal market still finding its footing. Investors should pair this score with local regulatory research and a realistic seasonal cash-flow model before committing capital.
Understanding local STR regulations is essential before investing in Bean Station. Here's the current regulatory landscape:
Short-term rental operators in Bean Station, Tennessee may be required to obtain local permits or register their property with the appropriate municipal or county authorities. Investors should verify current STR permit requirements directly with Grainger County or the Town of Bean Station before listing.
Common restrictions in Tennessee markets can include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA rules may also apply depending on the property's location, and investors should confirm whether any local permit caps or zoning restrictions affect their intended STR use.
Short-term rental hosts in Tennessee are typically subject to state and local sales tax as well as any applicable occupancy or tourism taxes. Platforms like Airbnb often collect and remit some of these taxes automatically, but operators should confirm their full tax obligations with a local accountant or the Tennessee Department of Revenue.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Bean Station can provide current regulatory guidance.
Financing an Airbnb investment in Bean Station requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Bean Station's above-average market growth trend and favorable supply/demand balance suggest continued momentum for short-term rental operators. Seasonal patterns indicate strong summer demand — June alone averages $3,634 in revenue — with a softer winter trough that bottoms near $599 in January, so investors should budget for lean months. ADR could see modest increases in the 2–4% range as supply catches up to the recent surge, while occupancy is likely to stabilize around 30–38% depending on property quality and pricing strategy. Given the rapid listing growth, early movers who differentiate on amenities and guest experience stand the best chance of capturing demand before competition intensifies."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Individual property results will vary based on location, condition, pricing strategy, and management quality.
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