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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Bella Vista presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Bella Vista, AR offers a competitive short-term rental landscape where 213 active Airbnb listings generate an average annual revenue of $24,496 per property. With an ADR of $163 — below the $192 Arkansas state average — and a 24% occupancy rate, this northwest Arkansas market rewards investors who target the right property size and manage pricing strategically. The area's recreational appeal, including lake access and outdoor amenities, provides a clear demand driver for leisure travelers.
According to Rabbu market data, the Bella Vista short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 213 |
| Average Daily Rate (ADR) | vs. $192 state avg. | $163 |
| Average Occupancy Rate | vs. 26% state avg. | 24% |
| RevPAN | ADR * Occupancy Rate | $39 |
| Average Monthly Revenue | Historical 12-month average | $2,041 |
| Average Annual Revenue | Historical 12-month average | $24,496 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Bella Vista attracts STR investors seeking affordable entry into a recreation-driven Arkansas market with clear seasonal upside and room for differentiation through property size and amenities.
Key investment factors
"Bella Vista presents a moderate opportunity for STR investors who are willing to be selective with property type and pricing strategy. The market's pronounced seasonality — July revenues averaging $2,890 compared to just $988 in February — means cash-flow planning is critical, and investors should expect four to five months of below-average performance each year. Larger homes perform disproportionately well, with 4-bedroom properties pulling in nearly $40,000 annually and 5-bedroom units reaching $73,548, suggesting that premium family and group accommodations are where the strongest returns live. The ROI score of 53 out of 100 reflects average fundamentals across revenue-to-price and occupancy stability, so success here hinges on disciplined deal sourcing rather than broad market tailwinds."
— Rabbu Market Analysis Team
Bella Vista shows strong seasonality, with July leading at $2,890 in average monthly revenue and February bottoming out at $988 — a nearly 3x spread that investors must plan around. The warm-weather window from May through October consistently delivers above-average returns, while the four winter months require conservative budgeting.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,036 |
| February |
|
$988 |
| March |
|
$2,040 |
| April |
|
$1,773 |
| May |
|
$2,323 |
| June |
|
$2,538 |
| July |
|
$2,890 |
| August |
|
$2,542 |
| September |
|
$2,403 |
| October |
|
$2,485 |
| November |
|
$1,928 |
| December |
|
$1,546 |
Three-bedroom properties dominate supply with 79 listings, closely followed by 2-bedrooms at 72, while 4-bedroom (23) and 5-bedroom (13) homes remain relatively scarce. The limited supply of larger properties, combined with their higher revenue potential, could signal an opportunity for investors willing to acquire bigger homes.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
23 |
| 2 bedrooms |
|
72 |
| 3 bedrooms |
|
79 |
| 4 bedrooms |
|
23 |
| 5 bedrooms |
|
13 |
ADR climbs sharply with size, from $95 for 1-bedroom units to $387 for 5-bedroom homes — a 4x premium that reflects strong group and family demand. The jump from 3-bedroom ($154) to 4-bedroom ($275) is particularly steep, suggesting that the extra bedroom commands outsized pricing power in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$95 |
| 2 bedrooms |
|
$121 |
| 3 bedrooms |
|
$154 |
| 4 bedrooms |
|
$275 |
| 5 bedrooms |
|
$387 |
Four-bedroom properties deliver the highest RevPAN at $60, edging out 5-bedrooms at $57, while 1-bedroom units lag at just $17 per available night. This pattern suggests that 4-bedroom homes may offer the best balance of nightly earnings and occupancy for investors focused on revenue efficiency.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$17 |
| 2 bedrooms |
|
$32 |
| 3 bedrooms |
|
$41 |
| 4 bedrooms |
|
$60 |
| 5 bedrooms |
|
$57 |
Two- and 3-bedroom listings share the highest occupancy at 27%, while 5-bedroom properties trail significantly at 15%, indicating that the largest homes fill fewer nights despite commanding premium rates. Investors in larger properties should expect lumpy booking patterns and plan for higher vacancy between peak-season stays.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
19% |
| 2 bedrooms |
|
27% |
| 3 bedrooms |
|
27% |
| 4 bedrooms |
|
22% |
| 5 bedrooms |
|
15% |
Monthly revenue scales dramatically with size: 5-bedroom properties average $6,129 per month compared to just $1,156 for 1-bedrooms, more than a 5x difference. Even 3-bedroom homes at $2,236 per month outperform the overall market average, making mid-size and larger units the clear revenue leaders.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,156 |
| 2 bedrooms |
|
$1,587 |
| 3 bedrooms |
|
$2,236 |
| 4 bedrooms |
|
$3,307 |
| 5 bedrooms |
|
$6,129 |
Five-bedroom homes lead annual revenue at $73,548 — nearly triple the $26,843 generated by 3-bedroom listings and almost twice the $39,687 from 4-bedrooms. For investors targeting the best gross return potential in Bella Vista, larger properties offer a compelling case, though acquisition costs and lower occupancy should be factored into the analysis.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$13,872 |
| 2 bedrooms |
|
$19,046 |
| 3 bedrooms |
|
$26,843 |
| 4 bedrooms |
|
$39,687 |
| 5 bedrooms |
|
$73,548 |
Kitchens (98%), self check-in (93%), washers (93%), and parking (93%) are near-universal, setting a high baseline that new listings must meet to compete. Differentiators like lake access (27%), hot tubs (19%), and pet-friendliness (45%) remain less common and could help properties stand out in a growing market.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
98% |
| Self Check-in |
|
93% |
| Washer |
|
93% |
| Parking |
|
93% |
| Dryer |
|
91% |
| Patio or Balcony |
|
87% |
| Outdoor Furniture |
|
77% |
| BBQ Grill |
|
74% |
| Backyard |
|
73% |
| Workspace |
|
64% |
| Pets |
|
45% |
| Lake Access |
|
27% |
| Hot Tub |
|
19% |
| Waterfront |
|
17% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Bella Vista Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Below average | 15% |
| Supply/Demand Balance | Average | 15% |
Bella Vista's ROI score of 53 out of 100 places it in the "Competitive Opportunity" band, reflecting average revenue-to-price and occupancy stability metrics alongside a below-average market growth trend. The supply/demand balance reads as average, meaning the 180% year-over-year listing growth hasn't yet overwhelmed demand but warrants close monitoring. Investors should pair these data points with thorough local regulatory research and focus on property types — particularly larger homes — where the numbers tilt most favorably.
Understanding local STR regulations is essential before investing in Bella Vista. Here's the current regulatory landscape:
Short-term rental operators in Bella Vista, Arkansas may be required to obtain permits or register their property with local authorities before listing. Investors should verify current requirements directly with the City of Bella Vista and the State of Arkansas, as rules can change and enforcement varies.
Common restrictions in Arkansas STR markets can include occupancy limits, minimum stay requirements, noise ordinances, parking regulations, and HOA covenants that may prohibit or limit short-term rentals. Some communities also impose caps on the number of active permits or require owner-occupancy — checking local ordinances before purchasing is essential.
Short-term rental hosts in Arkansas are generally subject to state and local sales tax as well as any applicable tourism or occupancy taxes. Many booking platforms collect and remit these taxes on behalf of hosts, but operators should confirm their obligations with the Arkansas Department of Finance and Administration.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Bella Vista can provide current regulatory guidance.
Financing an Airbnb investment in Bella Vista requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Bella Vista's STR market is likely to see modest demand growth, though the below-average market growth trend suggests appreciation will be gradual rather than explosive. Seasonal patterns indicate revenue could continue to peak in the $2,500–$2,900 range during summer months, with softer winter periods pulling monthly averages closer to $1,000. ADR may tick up 1–3% as hosts refine pricing around peak outdoor recreation months, but occupancy is unlikely to shift dramatically given the current supply of 213 listings and the 180% year-over-year growth in listing count. Investors should budget conservatively for the November-through-February lull when revenue dips well below the annual average."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, permit requirements, and tax obligations may change; always verify with municipal and state authorities before investing. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.
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