Benton, TN Airbnb Market Data, Statistics, and Occupancy Rates

Benton Short-Term Rental Market Overview

Benton, TN is a small but growing short-term rental market with just 23 active Airbnb listings and an average annual revenue of $24,148 per property. The market's ADR of $204 comes in well below the Tennessee state average of $309, though occupancy at 31% slightly edges out the 29% statewide figure. With a 55% year-over-year increase in active listings, investor interest is clearly accelerating — but the competitive landscape is tightening, and selective deal sourcing will be key to generating attractive returns.

Key Market Statistics

According to Rabbu market data, the Benton short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Benton

Benton attracts investor attention due to its relatively affordable entry point in Tennessee's outdoor recreation corridor, though tighter competition and below-average occupancy require careful underwriting.

Expert Market Assessment

"Benton presents a competitive but narrowly defined opportunity for STR investors willing to do their homework. The market's ROI score of 39 out of 100 reflects an average revenue-to-price ratio paired with below-average occupancy stability — meaning cash flow can be lumpy, especially during the January-through-April soft season when monthly revenue drops below $1,500. The strength of the summer and fall corridor (June through November consistently exceeds $2,000/month) provides a reliable income base, but investors need to underwrite conservatively and account for several lean months when modeling annual returns."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Benton

Average revenue by month in Benton

Benton's revenue cycle shows strong seasonality, with July ($3,226) delivering more than triple the income of January ($948). A secondary peak in October ($2,629) extends the high-earning window, while the November-through-March stretch consistently trails the annual average — investors should budget for several months of subdued cash flow.

Active Airbnb listings by property size in Benton

The market's 23 listings are concentrated in small configurations, split between 1-bedroom (9 listings) and 2-bedroom (8 listings) properties. The absence of larger 3+ bedroom units in the data could signal either a supply gap worth exploring or limited demand for bigger properties in this area.

Average daily rate (ADR) by property size in Benton

ADR jumps nearly 47% from 1-bedroom listings at $135 to 2-bedroom units at $199, representing a meaningful per-night premium for the added space. Given that 2-bedroom properties also generate higher monthly revenue, the ADR uplift appears to more than justify the incremental cost of a larger unit.

Average RevPAN by property size in Benton

Interestingly, 1-bedroom properties deliver a higher RevPAN of $60 compared to $52 for 2-bedroom units, driven by their significantly stronger occupancy rates. This suggests that on a per-available-night basis, smaller units are working harder — though 2-bedrooms still earn more in absolute monthly revenue due to their higher nightly rate.

Average occupancy rates by property size in Benton

One-bedroom listings fill at 45% occupancy — nearly double the 26% rate for 2-bedroom properties — indicating significantly stronger booking consistency for smaller units. Investors prioritizing cash-flow stability may lean toward 1-bedrooms, while those focused on peak-season revenue potential might favor the higher-grossing 2-bedroom configuration.

Average monthly revenue by property size in Benton

Two-bedroom properties lead in monthly revenue at $2,442, outpacing 1-bedrooms at $1,452 by roughly 68%. Despite lower occupancy, the higher ADR of 2-bedroom units translates to meaningfully stronger gross income on a monthly basis.

Average annual revenue by property size in Benton

On an annual basis, 2-bedroom listings generate approximately $29,315 compared to $17,435 for 1-bedroom units — a difference of nearly $12,000 per year. Investors should weigh this revenue gap against the likely higher acquisition and furnishing costs of a 2-bedroom property to determine which configuration offers the better return on invested capital.

Most common amenities for Airbnb listings in Benton

Parking is universal across all Benton listings (100%), and self check-in (87%), BBQ grills (83%), and full kitchens (83%) are near-standard — signaling that guests expect a self-sufficient, outdoors-oriented experience. Waterfront access (26%) and hot tubs (17%) remain differentiators that could help a listing command premium rates in this nature-driven market.

Understanding Benton's ROI Score: 39/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Benton's ROI score of 39 out of 100 places it in the 'Competitive Opportunity' band, where investor demand is present but returns depend heavily on deal quality. The average revenue-to-price ratio and average market growth trend offer a workable foundation, but below-average occupancy stability means income can be inconsistent across seasons — careful underwriting and conservative cash-flow modeling are essential. Pairing this data with a thorough review of local STR regulations and acquisition costs will help investors determine whether a specific property can deliver the returns this market's headline numbers suggest.

Short-Term Rental Regulations in Benton

Understanding local STR regulations is essential before investing in Benton. Here's the current regulatory landscape:

Permit Requirements

Operators looking to run a short-term rental in Benton, Tennessee should verify whether the city or Polk County requires a specific STR permit or business registration. Tennessee does not impose a statewide STR license, so requirements can vary — contacting local planning and zoning offices is the recommended first step.

Key Restrictions

Common restrictions that may apply include occupancy limits per bedroom, minimum stay requirements, noise ordinances, and parking provisions for guests. HOA covenants, if applicable, can impose additional limitations or outright prohibitions on short-term rentals, so investors should review any deed restrictions before purchasing.

Tax Obligations

Tennessee levies state and local sales tax as well as an occupancy tax on short-term rentals, and platforms like Airbnb typically collect and remit state-level taxes on behalf of hosts. Investors should confirm whether Polk County or Benton imposes any additional local lodging or tourism taxes that may not be automatically handled by booking platforms.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Benton can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Benton's STR market is likely to see continued supply growth as new investors enter, which could put modest downward pressure on occupancy rates that already sit in the low 30s. Revenue should follow its seasonal pattern, with summer months and October driving the bulk of annual income, and ADR may see incremental gains of 1–3% as hosts refine pricing strategies. Investors who time acquisitions to capture the June–October peak corridor and maintain competitive amenity packages will be best positioned, though overall returns will remain closely tied to acquisition price given average home values near $406,127."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Benton, TN

What is the average Airbnb occupancy rate in Benton?

The average occupancy rate for Airbnb listings in Benton is currently 31%, which slightly outperforms the Tennessee state average of 29%. Occupancy varies significantly by property size — 1-bedroom units achieve about 45% occupancy, while 2-bedroom properties average around 26%. Seasonal demand plays a major role, with summer and fall months driving the highest booking activity.

How much do Airbnb hosts make in Benton?

Based on trailing 12-month data, the average Airbnb host in Benton earns approximately $2,012 per month, or about $24,148 annually. Revenue varies by property size: 1-bedroom listings average around $17,435 per year, while 2-bedroom properties bring in approximately $29,315. Peak months like July can generate upwards of $3,226, whereas January is the slowest month at roughly $948.

Is Benton a good market for Airbnb investment?

Benton carries a Rabbu ROI Score of 39 out of 100, placing it in the 'Competitive Opportunity' category. This means investor interest and demand are present, but higher average home values (around $406,127) and below-average occupancy stability require more careful deal selection. Investors who can acquire properties below market averages and optimize for the strong summer-fall peak season stand the best chance of earning solid returns.

What is the average daily rate (ADR) for Airbnb in Benton?

The average daily rate in Benton is $204, which is about 34% below the Tennessee state average of $309. ADR scales with property size — 1-bedroom listings average $135 per night while 2-bedroom properties command approximately $199. This lower rate environment can work in an investor's favor when paired with competitive acquisition costs and strong amenity offerings.

Are short-term rentals legal in Benton?

Short-term rentals are generally permitted in Tennessee, but specific regulations can vary at the city and county level. Investors considering Benton should verify any local permit, registration, or zoning requirements with the City of Benton or Polk County planning office before purchasing a property. HOA rules may also apply in certain neighborhoods or developments.

When is peak season for Airbnb in Benton?

Peak season in Benton runs from June through October, with July being the strongest month at an average revenue of $3,226 per listing. October is another standout at $2,629, likely driven by fall foliage and outdoor recreation. The slowest months are January ($948) and February ($1,219), creating a pronounced seasonal revenue curve that investors should plan for.

How many Airbnbs are there in Benton?

As of April 2026, there are 23 active Airbnb listings in Benton. The market has seen significant growth, with a 55% year-over-year increase in active listings. The supply is concentrated among smaller properties, with 9 one-bedroom and 8 two-bedroom units making up the majority of available inventory.

How is Airbnb revenue calculated in Benton?

The annual and monthly revenue figures for Benton are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, drops regional outliers, and rolls the remainder into a market-level historical average. This approach anchors figures to what hosts have actually earned recently while still reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary meaningfully based on property quality, pricing strategy, and how actively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Benton and surrounding areas
• Average daily rates, occupancy rates, and RevPAN tracked over time
• Monthly and annual revenue estimates based on trailing 12-month booking performance
• Property size breakdowns showing how bedroom count affects pricing and income
• Data sourced from Rabbu proprietary analytics and Zillow Home Value Index for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations and tax requirements can change; investors should verify current rules with municipal authorities before acquiring a property.