Beulah, MI Airbnb Market Data, Statistics, and Occupancy Rates

Beulah Short-Term Rental Market Overview

Beulah, MI is a compact lakeside market with just 42 active Airbnb listings and a pronounced summer-driven revenue cycle. Average annual revenue comes in at $37,927, powered largely by July and August bookings that each top $8,000 — though off-season months dip below $1,500. With an average daily rate of $262 (below Michigan's $350 state average) and occupancy at 23%, this market rewards investors who can capture peak-season demand while managing lean winter months.

Key Market Statistics

According to Rabbu market data, the Beulah short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Beulah

Beulah attracts investor attention for its lakefront vacation appeal and the potential for outsized summer revenue, though seasonal demand concentration and rising competition demand careful deal selection.

Expert Market Assessment

"Beulah represents a competitive opportunity that hinges on summer tourism along Crystal Lake and the surrounding Benzie County recreation areas. The sharp seasonality — July revenue is roughly 9.6 times April's — means cash-flow planning is critical, and investors should model conservatively for the November-through-April stretch. Larger properties clearly outperform: 4-bedroom listings earn the highest RevPAN ($142) and occupancy (31%), suggesting families and groups drive the most valuable bookings. For investors willing to source deals selectively in a market where home values average $756,275, the summer upside is real, but year-round profitability requires strategic pricing and cost management."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Beulah

Average revenue by month in Beulah

Beulah's revenue cycle is sharply seasonal: July leads at $8,998 and August follows at $8,177, while April bottoms out at just $933 — a nearly 10x swing from trough to peak. The shoulder months of September ($3,611) and October ($2,696) offer a modest extension of earning potential before the quieter winter stretch.

Active Airbnb listings by property size in Beulah

Two-bedroom properties dominate Beulah's supply with 14 of the 42 active listings, while 4-bedroom homes are the scarcest at just 5 listings. The limited supply of larger properties — combined with their superior revenue metrics — may signal an underserved niche for investors willing to acquire bigger homes.

Average daily rate (ADR) by property size in Beulah

ADR scales steeply with size in Beulah: 1-bedroom listings average $143 per night, while 4-bedroom properties command $458 — more than three times as much. The jump from 3-bedroom ($278) to 4-bedroom ($458) is especially pronounced, suggesting strong group and family demand willing to pay a premium for space.

Average RevPAN by property size in Beulah

RevPAN tells a clear story in Beulah — 4-bedroom properties lead at $142 per available night, nearly double the 3-bedroom figure of $77 and over four times the 2-bedroom figure of $31. Smaller units (1- and 2-bedrooms) cluster in the low $30s, indicating that larger properties convert their higher nightly rates into substantially better revenue efficiency.

Average occupancy rates by property size in Beulah

Four-bedroom listings achieve the highest occupancy at 31%, followed by 3-bedrooms at 28%, while 2-bedroom properties lag at just 17%. This pattern suggests that group-sized vacation rentals are in stronger demand relative to their supply, offering more consistent booking flow for investors.

Average monthly revenue by property size in Beulah

Monthly revenue climbs significantly with each additional bedroom: 1-bedroom listings average $1,841, 2-bedrooms earn $2,361, 3-bedrooms bring in $3,745, and 4-bedroom properties top the market at $6,153 per month. The gap between the smallest and largest configurations is over $4,300 monthly, underscoring the premium that larger vacation homes command in this lakeside market.

Average annual revenue by property size in Beulah

On an annual basis, 4-bedroom properties in Beulah generate $73,842 — roughly 3.3 times the $22,097 earned by 1-bedroom listings. Three-bedroom homes at $44,949 per year offer a solid middle ground, and their revenue-to-supply ratio suggests they may represent a balanced entry point for investors weighing acquisition cost against earning potential.

Most common amenities for Airbnb listings in Beulah

Parking and a full kitchen top the amenity list at 93% prevalence each, signaling that guests in Beulah expect a self-sufficient, drive-to vacation experience. Outdoor-oriented features like BBQ grills (76%), backyards (67%), and lake access (48%) are strong differentiators — properties without these may struggle to compete during peak summer months.

Understanding Beulah's ROI Score: 53/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Beulah's ROI Score of 53 out of 100 places it in the "Competitive Opportunity" band, meaning investor interest and demand are present but success requires selective deal sourcing. All four calculation factors — Revenue-to-Price Ratio, Occupancy Stability, Market Growth Trend, and Supply/Demand Balance — rate at average levels, reflecting a market where no single metric is a standout weakness but none is a clear strength either. Pairing this score with local regulatory research and a focus on larger, amenity-rich properties near the lake will give investors the best chance of outperforming market averages.

Short-Term Rental Regulations in Beulah

Understanding local STR regulations is essential before investing in Beulah. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Beulah, Michigan may be required to obtain permits or register their property with local authorities. Investors should confirm current requirements with Benzie County and the Village of Beulah before listing, as regulations can change.

Key Restrictions

Common STR restrictions in Michigan communities include occupancy limits based on bedroom count, noise ordinances, parking requirements, and minimum-stay rules during certain seasons. HOA covenants in lakefront developments may impose additional limitations, so due diligence on the specific property and neighborhood is essential.

Tax Obligations

Michigan levies a 6% use tax on short-term rental accommodations, and Benzie County may impose additional local lodging or assessment fees. Many booking platforms collect and remit state taxes automatically, but hosts should verify local obligations to ensure full compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Beulah can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Beulah's STR market is likely to remain heavily seasonal, with the bulk of annual revenue concentrated in June through September. Listing growth has been notable — 65% year-over-year — which could put downward pressure on occupancy if demand doesn't keep pace. Investors should anticipate ADR holding steady or dipping 1–3% as competition increases, with occupancy rates likely hovering in the 20–25% range on an annualized basis. Properties with lake access or waterfront positioning will be best insulated against the growing supply."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Beulah, MI

What is the average Airbnb occupancy rate in Beulah?

The average Airbnb occupancy rate in Beulah is currently 23%, which sits below Michigan's 42% state average. This reflects the market's strong seasonality — occupancy climbs during summer months and drops significantly in winter. Larger properties (3–4 bedrooms) tend to outperform, with 4-bedroom listings averaging 31% occupancy.

How much do Airbnb hosts make in Beulah?

Airbnb hosts in Beulah earn an average of $3,160 per month and approximately $37,927 per year based on trailing 12-month data. Revenue varies dramatically by season and property size: 4-bedroom properties average $6,153 monthly and $73,842 annually, while 1-bedroom listings average $1,841 monthly and $22,097 annually. July is the highest-earning month at nearly $9,000.

Is Beulah a good market for Airbnb investment?

Beulah scores a 53 out of 100 on Rabbu's ROI Score, placing it in the "Competitive Opportunity" category. The market offers strong summer revenue potential — particularly for larger properties — but the pronounced seasonality and relatively high home values ($756,275 average) mean investors need to be selective. Deals with lake access or waterfront positioning tend to perform best, and careful off-season pricing strategy is essential.

What is the average daily rate (ADR) for Airbnb in Beulah?

The average daily rate in Beulah is $262, which is below the Michigan state average of $350. ADR scales significantly with property size: 1-bedroom listings average $143 per night, 2-bedrooms average $191, 3-bedrooms average $278, and 4-bedroom properties command $458 per night.

Are short-term rentals legal in Beulah?

Short-term rentals are generally permitted in Beulah, MI, though local permit or registration requirements may apply. Investors should check with Benzie County and the Village of Beulah for current regulations, as STR rules in Michigan communities can vary and are subject to change. It's also wise to review any HOA restrictions on the specific property.

When is peak season for Airbnb in Beulah?

Peak season in Beulah runs from June through August, with July being the standout month at an average of $8,998 in revenue. August follows closely at $8,177. The shoulder months of May, September, and October still generate meaningful income ($2,449–$3,611), while November through April represents the off-season with monthly revenues ranging from $933 to $1,548.

How many Airbnbs are there in Beulah?

There are currently 42 active Airbnb listings in Beulah as of April 2026. The market has seen significant growth, with a 65% year-over-year increase in listings. Two-bedroom properties make up the largest share of supply (14 listings), followed by 3-bedrooms (9), 1-bedrooms (8), and 4-bedrooms (5).

How is Airbnb revenue calculated in Beulah?

The annual and monthly revenue figures for Beulah are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remainder up to a market-level historical average. Because each month uses its own historical performance data, the figures naturally reflect seasonal peaks and slower periods. Individual results can vary based on property quality, pricing strategy, amenities, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Beulah, MI
• Average daily rate, occupancy, and RevPAN trends across property sizes
• Monthly and annual revenue data based on trailing 12-month booking performance
• Popular amenity prevalence across active listings in the market
• Home value data sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary — investors should verify current requirements before purchasing.