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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Birmingham presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Birmingham, MI is a compact, affluent suburban market where short-term rental activity is growing rapidly — active listings surged 133% year over year — yet the high average home value of $1,443,562 creates a steep entry barrier that keeps yield ratios below average. With just 32 active Airbnb listings generating an average annual revenue of $34,742, the market rewards operators who can command premium nightly rates on larger properties while managing pronounced seasonal swings between summer peaks and winter lows. Investors drawn to this Oakland County enclave should expect a competitive landscape where selective deal sourcing matters more than broad inventory accumulation.
According to Rabbu market data, the Birmingham short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 32 |
| Average Daily Rate (ADR) | vs. $350 state avg. | $259 |
| Average Occupancy Rate | vs. 42% state avg. | 29% |
| RevPAN | ADR * Occupancy Rate | $74 |
| Average Monthly Revenue | Historical 12-month average | $2,895 |
| Average Annual Revenue | Historical 12-month average | $34,742 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors consider Birmingham for its affluent demographic profile, rapid listing growth signaling opportunity, and premium ADR potential on larger properties — though high home prices demand careful underwriting.
Key investment factors
"Birmingham presents a competitive but niche opportunity best suited for investors comfortable with premium price points and moderate yield ratios. The ROI score of 40 out of 100 reflects a below-average revenue-to-price ratio — the market's biggest headwind — tempered by average occupancy stability and balanced supply-demand dynamics. Seasonality is pronounced: July revenue ($4,250) runs nearly three times the February trough ($1,530), so cash-flow planning should account for leaner winter months. Operators who target 3-bedroom properties and deliver the upscale amenities this market's guests expect stand the best chance of generating meaningful returns."
— Rabbu Market Analysis Team
Birmingham's revenue cycle is heavily summer-weighted, peaking in July at $4,250 and bottoming in February at $1,530 — a spread of nearly $2,720. Investors should budget for roughly five strong months (May through September) carrying the annual total, with winter months contributing less than half of peak-season earnings.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,754 |
| February |
|
$1,530 |
| March |
|
$2,112 |
| April |
|
$2,394 |
| May |
|
$3,246 |
| June |
|
$3,674 |
| July |
|
$4,250 |
| August |
|
$3,980 |
| September |
|
$3,315 |
| October |
|
$3,024 |
| November |
|
$2,699 |
| December |
|
$2,761 |
Supply is concentrated in 2-bedroom and 3-bedroom properties at 11 listings each, while 1-bedroom units account for just 5 listings. The absence of 4+ bedroom properties in the data could signal either limited supply of larger homes or a gap worth investigating for investors targeting premium group accommodations.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
5 |
| 2 bedrooms |
|
11 |
| 3 bedrooms |
|
11 |
ADR nearly doubles from 2-bedroom ($144) to 3-bedroom ($280) properties, making the jump to a third bedroom the most impactful pricing lever in this market. One-bedroom listings average just $114 per night, underscoring the difficulty of generating meaningful revenue at the smaller end of the spectrum.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$114 |
| 2 bedrooms |
|
$144 |
| 3 bedrooms |
|
$280 |
Three-bedroom properties dominate RevPAN at $95, almost triple the $34 and $32 figures for 1-bedroom and 2-bedroom units respectively. This significant gap suggests that 3-bedroom listings not only command higher rates but also achieve better occupancy, making them the clear revenue-efficiency leader in Birmingham.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$34 |
| 2 bedrooms |
|
$32 |
| 3 bedrooms |
|
$95 |
Occupancy rates are modest across all sizes, ranging from 23% for 2-bedroom listings to 34% for 3-bedrooms, with 1-bedrooms in between at 30%. The relatively narrow spread and overall low occupancy levels point to a market where cash flow depends more on rate optimization than on filling every available night.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
30% |
| 2 bedrooms |
|
23% |
| 3 bedrooms |
|
34% |
Three-bedroom properties lead monthly revenue at $3,022, outpacing 2-bedrooms ($2,178) by 39% and 1-bedrooms ($1,119) by nearly three times. For investors weighing acquisition costs against monthly cash flow, the step up from a 2-bedroom to a 3-bedroom delivers meaningful incremental income.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,119 |
| 2 bedrooms |
|
$2,178 |
| 3 bedrooms |
|
$3,022 |
Annual revenue ranges from $13,439 for 1-bedroom listings to $36,273 for 3-bedroom properties, with 2-bedrooms landing at $26,137. Given Birmingham's $1.4M+ average home values, even the 3-bedroom tier's $36K annual revenue underscores the importance of sourcing below-market deals to achieve viable returns.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$13,439 |
| 2 bedrooms |
|
$26,137 |
| 3 bedrooms |
|
$36,273 |
Kitchens and parking are universal (100%), while washer/dryer and self check-in are near-standard at 94%+ — signaling that guests in Birmingham expect a fully equipped, home-like experience. Workspaces appear in 91% of listings, reflecting demand from business travelers or remote workers, whereas premium differentiators like hot tubs (3%) and EV chargers (13%) remain rare and could help a listing stand out.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
100% |
| Parking |
|
100% |
| Washer |
|
97% |
| Dryer |
|
94% |
| Self Check-in |
|
94% |
| Workspace |
|
91% |
| Backyard |
|
63% |
| Patio or Balcony |
|
59% |
| Pets |
|
56% |
| BBQ Grill |
|
47% |
| Outdoor Furniture |
|
47% |
| EV Charger |
|
13% |
| Gym |
|
13% |
| Hot Tub |
|
3% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Birmingham Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Birmingham's ROI score of 40 out of 100 places it in the 'Competitive Opportunity' band, meaning the market has genuine demand but requires sharper deal-finding to make the numbers work. The below-average revenue-to-price ratio — driven by home values averaging $1.4M against roughly $35K in annual revenue — is the primary drag, while occupancy stability, market growth, and supply/demand balance all register as average. Pairing this data with thorough local regulatory research and targeting 3-bedroom properties can help investors identify the deals that outperform the market-wide averages.
Understanding local STR regulations is essential before investing in Birmingham. Here's the current regulatory landscape:
Birmingham, Michigan may require short-term rental operators to obtain a permit or register with the city before listing a property. Investors should verify current requirements directly with the City of Birmingham and Oakland County, as local STR ordinances in Michigan communities can vary significantly.
Common restrictions in Michigan suburban markets like Birmingham may include occupancy limits tied to bedroom count, minimum-stay requirements, noise and nuisance ordinances, and off-street parking mandates. HOA covenants are especially relevant here given the neighborhood character, and some communities impose caps on the total number of STR permits issued.
Short-term rental hosts in Michigan are generally subject to the state's 6% use tax and may owe local or county-level accommodations taxes. Platforms like Airbnb often collect and remit certain taxes on behalf of hosts, but operators should confirm their full obligations with a tax professional familiar with Michigan STR rules.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Birmingham can provide current regulatory guidance.
Financing an Airbnb investment in Birmingham requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Birmingham's STR demand is expected to follow its established seasonal arc, with July and August remaining the strongest revenue months and February representing the softest period. The 133% year-over-year listing growth suggests rising investor interest, which could put modest downward pressure on occupancy — currently 29% against a 42% state average — unless demand keeps pace. ADR may hold steady or tick up 1–3% given the market's premium positioning, but investors should plan conservatively around occupancy in the 25–35% range and treat summer revenue as the primary driver of annual returns."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, HOA restrictions, and tax obligations vary and should be independently verified before investing.
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