Blairsville, GA Airbnb Market Data, Statistics, and Occupancy Rates

Blairsville Short-Term Rental Market Overview

Blairsville, GA sits in the heart of Georgia's Blue Ridge Mountains, drawing visitors with scenic fall foliage, summer lake recreation, and year-round mountain getaways. With 184 active Airbnb listings and an average annual revenue of $27,060 per property, the market shows meaningful demand — though a 26% occupancy rate (below the 32% state average) and 70% year-over-year listing growth signal that competition is intensifying. Investors willing to target larger properties or differentiate on amenities can still find upside, but selective deal sourcing is essential in a market where supply is catching up to demand.

Key Market Statistics

According to Rabbu market data, the Blairsville short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Blairsville

Blairsville appeals to investors seeking exposure to Georgia's mountain tourism market, where seasonal demand spikes can generate meaningful cash flow for well-positioned properties.

Expert Market Assessment

"Blairsville presents a competitive opportunity where strong seasonal demand meets a rapidly growing supply base. Revenue peaks sharply in July ($3,729) and October ($3,258), driven by summer vacationers and fall leaf-peepers, while January and February dip below $1,150 — creating a wide seasonal swing that investors need to plan around. The 26% average occupancy rate sits below the Georgia state average, and the 70% year-over-year listing growth means new entrants are entering the market quickly. Properties that lean into the mountain experience — larger layouts, hot tubs, outdoor spaces, and proximity to lake access — are best positioned to capture premium rates and maintain bookings through shoulder months."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Blairsville

Average revenue by month in Blairsville

Blairsville shows pronounced seasonality, with July ($3,729) and October ($3,258) delivering the strongest revenues — roughly three times the January ($1,123) and February ($1,136) lows. Investors should budget for meaningful off-season dips and consider pricing strategies that maximize capture during the summer and fall peaks.

Active Airbnb listings by property size in Blairsville

Two-bedroom properties dominate supply with 61 listings, followed by 3-bedrooms (53) and 1-bedrooms (40), while 4-bedroom (18) and 5-bedroom (6) units remain comparatively scarce. The limited supply of larger homes, combined with their superior revenue performance, may represent an opportunity for investors willing to acquire bigger properties.

Average daily rate (ADR) by property size in Blairsville

ADR climbs steadily from $134 for 1-bedroom listings to $358 for 5-bedroom properties, nearly a 2.7x premium. The steepest jump occurs between 3-bedroom ($203) and 4-bedroom ($271) units, suggesting that group-sized mountain cabins capture outsized nightly rates.

Average RevPAN by property size in Blairsville

RevPAN increases sharply with size, from $38 for 1-bedroom units to a standout $146 for 5-bedroom properties — nearly four times the market average of $50. This pattern indicates that larger homes not only charge more per night but also maintain strong enough occupancy to translate high ADR into actual revenue.

Average occupancy rates by property size in Blairsville

Five-bedroom properties lead occupancy at 41%, well above the 25–29% range for 1- through 4-bedroom listings. The relatively flat occupancy across smaller unit sizes suggests that competition is most intense in the 1- to 3-bedroom segment, while larger properties enjoy differentiated demand.

Average monthly revenue by property size in Blairsville

Monthly revenue scales from $1,378 for 1-bedroom units to $4,713 for 5-bedroom properties, with each step up in bedrooms adding roughly $500–$1,200 per month. Four- and 5-bedroom listings generate $3,708 and $4,713 respectively, making them the strongest cash-flow performers on a monthly basis.

Average annual revenue by property size in Blairsville

Annual revenue ranges from $16,547 for 1-bedroom properties to $56,559 for 5-bedroom homes, with the latter earning more than three times what a 1-bedroom generates. Given Blairsville's average home values of $564,436, investors should carefully weigh acquisition costs against these revenue tiers when selecting their target property size.

Most common amenities for Airbnb listings in Blairsville

Kitchens (100%), parking (97%), and BBQ grills (88%) are near-universal, reflecting guest expectations for mountain cabin stays in Blairsville. Hot tubs (43%) and pet-friendliness (57%) offer meaningful differentiation opportunities, while lake access (10%) and waterfront positioning (19%) remain rare and could command premium pricing for properties that have them.

Understanding Blairsville's ROI Score: 44/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Blairsville's ROI Score of 44 out of 100 places it in the Competitive Opportunity band, where strong demand and investor interest coexist with tightening competition. The revenue-to-price ratio scores average, reflecting the gap between $564,436 home values and $27,060 in average annual revenue, while below-average occupancy stability and supply/demand balance point to the impact of rapid listing growth outpacing demand. Investors can still find opportunities here — especially with above-average market growth — but should pair this data with thorough local regulatory research and target properties that stand out on size or amenity mix.

Short-Term Rental Regulations in Blairsville

Understanding local STR regulations is essential before investing in Blairsville. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Blairsville, GA should verify whether a permit, business license, or registration is required by Union County or the City of Blairsville before listing a property. Requirements can change as local officials respond to the growing STR market, so checking directly with municipal offices is strongly recommended.

Key Restrictions

Common STR restrictions in Georgia mountain communities may include occupancy limits based on bedroom count, noise ordinances, parking requirements, and minimum stay rules during certain seasons. Investors should also review any HOA covenants or deed restrictions that could prohibit or limit short-term rental activity on a specific property.

Tax Obligations

Short-term rental hosts in Georgia are generally subject to state sales tax and local hotel/motel occupancy taxes, which platforms like Airbnb may collect automatically on the host's behalf. It's worth confirming with Union County whether any additional local lodging taxes apply to STR properties in the Blairsville area.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Blairsville can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Blairsville's STR market is likely to experience continued seasonal peaks in July and October, with monthly revenues in those months potentially ranging from $3,200 to $3,800 for an average listing. The above-average market growth trend suggests demand drivers — particularly mountain tourism and outdoor recreation — remain healthy, though the rapid 70% increase in active listings could put modest downward pressure on occupancy rates unless visitor volume keeps pace. Investors should plan for ADR increases of roughly 1–3% in peak months while budgeting conservatively for the slower January–February window, where revenues may hover around $1,100–$1,200."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Blairsville, GA

What is the average Airbnb occupancy rate in Blairsville?

The average Airbnb occupancy rate in Blairsville is currently 26%, which falls below the Georgia state average of 32%. Occupancy varies meaningfully by property size, with 5-bedroom properties achieving 41% occupancy while 2- and 3-bedroom listings average around 25%. Seasonality plays a significant role, as summer and fall months see much higher booking activity than the winter period.

How much do Airbnb hosts make in Blairsville?

On average, Airbnb hosts in Blairsville earn approximately $2,255 per month or $27,060 per year based on trailing 12-month booking data. Revenue scales substantially with property size: 1-bedroom listings average about $16,547 annually, while 5-bedroom properties earn roughly $56,559 per year. Peak months like July and October can push monthly revenue above $3,200 for the typical listing.

Is Blairsville a good market for Airbnb investment?

Blairsville carries an ROI Score of 44 out of 100, classified as a Competitive Opportunity. Investor interest and tourism demand are strong — especially during summer and fall — but the 70% year-over-year growth in active listings means competition is intensifying. Investors who target larger properties with premium amenities and price strategically during shoulder seasons are best positioned to generate solid returns. Careful deal sourcing is important given average home values of $564,436 relative to the $27,060 average annual revenue.

What is the average daily rate (ADR) for Airbnb in Blairsville?

The average daily rate for Airbnb listings in Blairsville is $193, which is below the Georgia state average of $299. ADR scales significantly with property size — from $134 for 1-bedroom units to $358 for 5-bedroom properties. This pricing reflects the mountain cabin market's positioning, where larger group-friendly homes command meaningful premiums.

Are short-term rentals legal in Blairsville?

Short-term rentals do operate in Blairsville, GA, with 184 active Airbnb listings currently on the market. However, local regulations can vary and may require permits, business licenses, or other compliance steps. Investors should check directly with Union County and the City of Blairsville for the most current rules, including any zoning restrictions or HOA limitations that may apply to a specific property.

When is peak season for Airbnb in Blairsville?

Peak season in Blairsville centers on July and October, when average monthly revenues reach $3,729 and $3,258 respectively. July benefits from summer lake and mountain recreation, while October draws visitors for fall foliage in the North Georgia mountains. The slowest months are January ($1,123) and February ($1,136), creating a roughly 3:1 revenue ratio between peak and off-peak periods.

How many Airbnbs are there in Blairsville?

There are currently 184 active Airbnb listings in Blairsville as of April 2026. The supply has grown 70% year over year, indicating significant new investor and host activity in the market. Two-bedroom properties make up the largest share at 61 listings, followed by 3-bedroom (53) and 1-bedroom (40) units, while 4- and 5-bedroom properties remain relatively scarce.

How is Airbnb revenue calculated in Blairsville?

The annual and monthly revenue figures for Blairsville are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results into a market-level historical average. Because each month uses its own historical data, the figures naturally reflect seasonal peaks (like July and October) and slower periods (like January). Individual results will vary based on property quality, pricing strategy, location, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Blairsville market
• Average daily rates, occupancy rates, and RevPAN metrics across property sizes
• Monthly and annual revenue trends based on trailing 12-month booking data
• Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to identify guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before purchasing.