Bodega Bay, CA Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

55 / 100

Bodega Bay offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Bodega Bay Short-Term Rental Market Overview

Bodega Bay sits along the Sonoma Coast and draws visitors year-round for its rugged shoreline, seafood scene, and proximity to Bay Area getaway seekers. With an average annual revenue of $92,591 across 183 active listings and an ADR of $501, the market commands premium nightly rates even though occupancy sits at 31%—well below the California state average of 43%. The ROI score of 55 out of 100 reflects an attractive opportunity where above-average occupancy stability and positive market growth trends offset a tighter supply/demand balance, making it a market that rewards strategic operators who can maximize peak-season bookings.

Key Market Statistics

According to Rabbu market data, the Bodega Bay short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 183
Average Daily Rate (ADR) vs. $551 state avg. $501
Average Occupancy Rate vs. 43% state avg. 31%
RevPAN ADR * Occupancy Rate $156
Average Monthly Revenue Historical 12-month average $7,715
Average Annual Revenue Historical 12-month average $92,591

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Bodega Bay

Bodega Bay appeals to investors seeking a premium coastal vacation rental market with strong peak-season revenue potential and a loyal base of Bay Area weekend and holiday travelers.

Key investment factors

  • Premium ADR of $501 allows high gross revenue per booking despite lower occupancy
  • Above-average occupancy stability suggests consistent repeat demand from a reliable visitor base
  • Summer months generate roughly 2.5x the revenue of winter months, creating clear peak-season cash flow
  • Larger properties (4–5 bedrooms) command outsized returns, with 5-bedroom units averaging $161,509 annually
  • Coastal Sonoma County location with beach access and outdoor amenities appeals to high-spending leisure travelers

Expert Market Assessment

"Bodega Bay presents an attractive but nuanced opportunity for STR investors. Peak months from June through September drive the bulk of annual income—August alone nearly triples January's revenue—so cash-flow planning must account for a pronounced seasonal dip. The market's above-average occupancy stability and growth trend are encouraging, though the below-average supply/demand balance (compounded by 86% year-over-year listing growth) means new entrants should focus on differentiation. Properties that lean into premium amenities like hot tubs, beach access, and generous outdoor spaces are best positioned to maintain strong booking rates even as supply expands."

— Rabbu Market Analysis Team

Understanding Bodega Bay's ROI Score: 55/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Bodega Bay Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Above average 30%
Market Growth Trend Above average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Bodega Bay's ROI score of 55 out of 100 places it in the 'Attractive Opportunity' band, reflecting a market where healthy revenue and above-average occupancy stability are tempered by an average revenue-to-price ratio and a below-average supply/demand balance driven by rapid listing growth. The above-average market growth trend is an encouraging signal, but the 86% year-over-year increase in listings warrants close monitoring. Pairing this data with thorough local regulatory research and conservative financial modeling will help investors determine whether the premium entry cost aligns with their return expectations.

Short-Term Rental Regulations in Bodega Bay

Understanding local STR regulations is essential before investing in Bodega Bay. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Bodega Bay should check with Sonoma County for any permit, registration, or licensing requirements that may apply to vacation rentals in unincorporated areas. Regulations can change, so verifying current requirements with the county planning department before purchasing is strongly recommended.

Key Restrictions

Common restrictions in coastal California communities can include occupancy limits, minimum-stay requirements, noise and parking regulations, and caps on the number of permits issued. HOA covenants may also impose additional limitations, so investors should review any applicable CC&Rs alongside county-level rules.

Tax Obligations

Hosts in Sonoma County are generally subject to transient occupancy tax (TOT), and California also requires state sales tax collection on short-term stays. Platforms like Airbnb often collect and remit some of these taxes automatically, but operators should confirm their full tax obligations with Sonoma County's tax collector.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Bodega Bay can provide current regulatory guidance.

Short-Term Rental Financing for Bodega Bay

Financing an Airbnb investment in Bodega Bay requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Bodega Bay Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Bodega Bay's strong summer revenue curve—August alone averages $11,626 per listing—suggests continued seasonal demand from Bay Area vacationers. With year-over-year listing growth at 86%, new supply could put modest downward pressure on occupancy, but above-average market growth trends and stable demand patterns may support ADR increases in the range of 2–4%. Investors should anticipate that winter months will remain softer, with January revenues around $4,624, so conservative underwriting that accounts for pronounced seasonality will be important for realistic return estimates."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Bodega Bay, CA

What is the average Airbnb occupancy rate in Bodega Bay?
The average occupancy rate for Airbnb listings in Bodega Bay is currently 31%, which is below the California state average of 43%. Occupancy varies by property size, with 4-bedroom homes leading at 37% and 5-bedroom properties averaging 25%. The lower overall occupancy is typical of premium coastal vacation markets where high nightly rates compensate for fewer booked nights.
How much do Airbnb hosts make in Bodega Bay?
Airbnb hosts in Bodega Bay earn an average of $7,715 per month or approximately $92,591 per year based on trailing 12-month performance data. Earnings vary significantly by property size: 1-bedroom listings average about $51,772 annually, while 5-bedroom properties generate roughly $161,509. Peak summer months like July and August can bring in over $11,000 per listing, while winter months typically see revenue closer to $4,600–$5,100.
Is Bodega Bay a good market for Airbnb investment?
Bodega Bay earns an ROI score of 55 out of 100, placing it in the 'Attractive Opportunity' category. The market benefits from above-average occupancy stability and positive growth trends, though the supply/demand balance is tighter due to rapid listing growth (86% year-over-year). Investors who target larger properties and optimize for peak summer demand can achieve strong returns, but the high average home value of $1,875,841 means careful underwriting is essential to ensure the revenue supports the investment.
What is the average daily rate (ADR) for Airbnb in Bodega Bay?
The average daily rate in Bodega Bay is $501, slightly below the California state average of $551. ADR scales significantly with property size, ranging from $283 for 1-bedroom units to $1,025 for 5-bedroom homes. This premium pricing reflects the market's appeal as a high-end coastal getaway destination.
Are short-term rentals legal in Bodega Bay?
Short-term rentals operate in Bodega Bay under Sonoma County regulations, as Bodega Bay is an unincorporated community. Permit or registration requirements may apply, and regulations can evolve, so prospective investors should contact the Sonoma County planning department directly to confirm current rules, any permit caps, and applicable restrictions before purchasing a property.
When is peak season for Airbnb in Bodega Bay?
Peak season in Bodega Bay runs from June through September, with August being the highest-earning month at an average of $11,626 per listing. July is close behind at $11,215. The shoulder months of May and October still perform well at $8,195 and $7,854 respectively. The slowest period is January through February, when monthly revenue averages between $4,624 and $5,070.
How many Airbnbs are there in Bodega Bay?
There are currently 183 active Airbnb listings in Bodega Bay as of April 2026. The market has seen significant growth, with an 86% year-over-year increase in active listings. Three-bedroom properties make up the largest segment at 76 listings, followed by 2-bedroom homes at 49 and 4-bedroom properties at 30.
How is Airbnb revenue calculated in Bodega Bay?
The annual and monthly revenue figures for Bodega Bay are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remaining data up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and how well a property is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts across the Bodega Bay market
  • Occupancy rates and average daily rate trends by property size and month
  • Revenue and yield metrics including RevPAN, monthly revenue, and annual revenue
  • Home value data sourced from the Zillow Home Value Index (ZHVI)
  • Data aggregated from multiple providers and Rabbu proprietary analytics for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of the dates noted and may not capture very recent market shifts. Local regulations, permit availability, and tax obligations can change; investors should verify current rules with Sonoma County authorities before purchasing.

Next Steps

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