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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Bodega Bay offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Bodega Bay sits along the Sonoma Coast and draws visitors year-round for its rugged shoreline, seafood scene, and proximity to Bay Area getaway seekers. With an average annual revenue of $92,591 across 183 active listings and an ADR of $501, the market commands premium nightly rates even though occupancy sits at 31%—well below the California state average of 43%. The ROI score of 55 out of 100 reflects an attractive opportunity where above-average occupancy stability and positive market growth trends offset a tighter supply/demand balance, making it a market that rewards strategic operators who can maximize peak-season bookings.
According to Rabbu market data, the Bodega Bay short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 183 |
| Average Daily Rate (ADR) | vs. $551 state avg. | $501 |
| Average Occupancy Rate | vs. 43% state avg. | 31% |
| RevPAN | ADR * Occupancy Rate | $156 |
| Average Monthly Revenue | Historical 12-month average | $7,715 |
| Average Annual Revenue | Historical 12-month average | $92,591 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Bodega Bay appeals to investors seeking a premium coastal vacation rental market with strong peak-season revenue potential and a loyal base of Bay Area weekend and holiday travelers.
Key investment factors
"Bodega Bay presents an attractive but nuanced opportunity for STR investors. Peak months from June through September drive the bulk of annual income—August alone nearly triples January's revenue—so cash-flow planning must account for a pronounced seasonal dip. The market's above-average occupancy stability and growth trend are encouraging, though the below-average supply/demand balance (compounded by 86% year-over-year listing growth) means new entrants should focus on differentiation. Properties that lean into premium amenities like hot tubs, beach access, and generous outdoor spaces are best positioned to maintain strong booking rates even as supply expands."
— Rabbu Market Analysis Team
Bodega Bay's revenue peaks sharply in summer, with August topping out at $11,626 and July close behind at $11,215—roughly 2.5 times the January low of $4,624. This pronounced seasonality means investors should plan for strong cash flow from June through September and leaner months from November through February.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$4,624 |
| February |
|
$5,070 |
| March |
|
$6,549 |
| April |
|
$6,720 |
| May |
|
$8,195 |
| June |
|
$9,014 |
| July |
|
$11,215 |
| August |
|
$11,626 |
| September |
|
$9,407 |
| October |
|
$7,854 |
| November |
|
$6,314 |
| December |
|
$5,998 |
Three-bedroom homes dominate supply with 76 listings (42% of the market), followed by 2-bedroom units at 49. Only 9 five-bedroom and 17 one-bedroom listings are active, suggesting potential opportunity in these less-saturated segments for investors seeking differentiation.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
17 |
| 2 bedrooms |
|
49 |
| 3 bedrooms |
|
76 |
| 4 bedrooms |
|
30 |
| 5 bedrooms |
|
9 |
ADR scales steeply with size in Bodega Bay: 1-bedroom units average $283 per night, while 5-bedroom properties command $1,025—a 3.6x premium. The jump from 3 bedrooms ($497) to 4 bedrooms ($642) represents a meaningful step up that may offer a favorable rate-to-acquisition-cost ratio.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$283 |
| 2 bedrooms |
|
$412 |
| 3 bedrooms |
|
$497 |
| 4 bedrooms |
|
$642 |
| 5 bedrooms |
|
$1,025 |
Revenue per available night climbs steadily from $89 for 1-bedroom listings to $259 for 5-bedroom homes, with 4-bedroom properties delivering $235 in RevPAN at a 37% occupancy rate. Larger properties clearly generate more revenue per available night, making them more efficient earners on a per-night basis despite lower overall occupancy for the biggest homes.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$89 |
| 2 bedrooms |
|
$121 |
| 3 bedrooms |
|
$155 |
| 4 bedrooms |
|
$235 |
| 5 bedrooms |
|
$259 |
Four-bedroom properties lead with 37% occupancy, outperforming every other size category and suggesting strong demand for family-sized vacation homes. Two-bedroom units trail at 29%, while 5-bedroom listings sit at 25%—likely reflecting their higher price point limiting the booking audience.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
31% |
| 2 bedrooms |
|
29% |
| 3 bedrooms |
|
31% |
| 4 bedrooms |
|
37% |
| 5 bedrooms |
|
25% |
Monthly revenue ranges from $4,314 for 1-bedroom listings to $13,459 for 5-bedroom properties, with each step up in size adding $1,500–$3,300 per month. Four-bedroom homes at $11,026 per month offer a strong middle ground, generating more than double the revenue of 2-bedroom units at $5,836.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$4,314 |
| 2 bedrooms |
|
$5,836 |
| 3 bedrooms |
|
$7,694 |
| 4 bedrooms |
|
$11,026 |
| 5 bedrooms |
|
$13,459 |
Five-bedroom homes lead annual earnings at $161,509, while 4-bedroom properties generate $132,319—both well above the market average of $92,591. Even 3-bedroom listings track close to the overall average at $92,334, making them the most common and accessible entry point for investors targeting market-level returns.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$51,772 |
| 2 bedrooms |
|
$70,042 |
| 3 bedrooms |
|
$92,334 |
| 4 bedrooms |
|
$132,319 |
| 5 bedrooms |
|
$161,509 |
Kitchens (95%), washers (88%), and dryers (87%) are near-universal, establishing them as baseline guest expectations in Bodega Bay. Outdoor-oriented amenities stand out—72% of listings offer BBQ grills, 50% provide beach access, and 44% feature hot tubs—signaling that guests prioritize coastal lifestyle experiences and investors should budget for these differentiators.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
95% |
| Washer |
|
88% |
| Dryer |
|
87% |
| Parking |
|
81% |
| Self Check-in |
|
79% |
| BBQ Grill |
|
72% |
| Patio or Balcony |
|
64% |
| Beach Access |
|
50% |
| Hot Tub |
|
44% |
| Outdoor Furniture |
|
40% |
| Waterfront |
|
39% |
| Backyard |
|
32% |
| Workspace |
|
31% |
| Pets |
|
30% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Bodega Bay Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Below average | 15% |
Bodega Bay's ROI score of 55 out of 100 places it in the 'Attractive Opportunity' band, reflecting a market where healthy revenue and above-average occupancy stability are tempered by an average revenue-to-price ratio and a below-average supply/demand balance driven by rapid listing growth. The above-average market growth trend is an encouraging signal, but the 86% year-over-year increase in listings warrants close monitoring. Pairing this data with thorough local regulatory research and conservative financial modeling will help investors determine whether the premium entry cost aligns with their return expectations.
Understanding local STR regulations is essential before investing in Bodega Bay. Here's the current regulatory landscape:
Short-term rental operators in Bodega Bay should check with Sonoma County for any permit, registration, or licensing requirements that may apply to vacation rentals in unincorporated areas. Regulations can change, so verifying current requirements with the county planning department before purchasing is strongly recommended.
Common restrictions in coastal California communities can include occupancy limits, minimum-stay requirements, noise and parking regulations, and caps on the number of permits issued. HOA covenants may also impose additional limitations, so investors should review any applicable CC&Rs alongside county-level rules.
Hosts in Sonoma County are generally subject to transient occupancy tax (TOT), and California also requires state sales tax collection on short-term stays. Platforms like Airbnb often collect and remit some of these taxes automatically, but operators should confirm their full tax obligations with Sonoma County's tax collector.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Bodega Bay can provide current regulatory guidance.
Financing an Airbnb investment in Bodega Bay requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Bodega Bay's strong summer revenue curve—August alone averages $11,626 per listing—suggests continued seasonal demand from Bay Area vacationers. With year-over-year listing growth at 86%, new supply could put modest downward pressure on occupancy, but above-average market growth trends and stable demand patterns may support ADR increases in the range of 2–4%. Investors should anticipate that winter months will remain softer, with January revenues around $4,624, so conservative underwriting that accounts for pronounced seasonality will be important for realistic return estimates."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of the dates noted and may not capture very recent market shifts. Local regulations, permit availability, and tax obligations can change; investors should verify current rules with Sonoma County authorities before purchasing.
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