Bonita, CA Airbnb Market Data, Statistics, and Occupancy Rates

Bonita Short-Term Rental Market Overview

Bonita, CA is a small but active short-term rental market nestled in San Diego County, with just 24 active Airbnb listings and an average annual revenue of $37,641 per property. The market's ADR of $268 sits well below the California state average of $551, yet occupancy holds steady at 42%—nearly in line with the statewide 43%. With average home values around $1,378,589, the revenue-to-price ratio is tight, making selective deal sourcing essential for investors eyeing this Southern California community.

Key Market Statistics

According to Rabbu market data, the Bonita short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Bonita

Bonita attracts STR investors due to its proximity to San Diego attractions and a favorable supply/demand balance despite elevated home prices.

Expert Market Assessment

"Bonita presents a competitive but nuanced opportunity for STR investors. The market's ROI score of 53 out of 100 reflects a below-average revenue-to-price ratio—driven by high home values relative to rental income—while the supply/demand balance works in operators' favor given just 24 active listings. Seasonality is a defining feature here: revenue swings from a low of roughly $2,135 in January to $5,204 in July, meaning cash flow planning must account for meaningful winter softness. Investors who source deals at attractive price points and optimize for summer demand stand the best chance of generating worthwhile returns."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Bonita

Average revenue by month in Bonita

Bonita's revenue cycle peaks sharply in July at $5,204 and bottoms out in January at $2,135—a spread of over $3,000 that underscores significant summer-driven seasonality. Investors should plan for roughly five months (November through March) of below-average earnings balanced by strong June through August performance.

Active Airbnb listings by property size in Bonita

The available size data shows only 1-bedroom listings reported, with 9 active units in that category. This limited breakdown suggests the market is dominated by smaller properties or that larger configurations are too few to report, potentially signaling an opportunity for investors willing to offer multi-bedroom homes.

Average daily rate (ADR) by property size in Bonita

One-bedroom listings in Bonita command an ADR of $115, which is modest compared to the market-wide average of $268—indicating that the overall ADR is being pulled up by larger or premium properties not broken out individually. Investors considering 1-bedroom units should set rate expectations accordingly.

Average RevPAN by property size in Bonita

One-bedroom properties generate a RevPAN of $53, reflecting the combination of a $115 ADR and 46% occupancy. This is well below the market-wide RevPAN of $112, suggesting that larger property configurations likely deliver meaningfully stronger revenue per available night.

Average occupancy rates by property size in Bonita

One-bedroom units achieve a 46% occupancy rate, slightly above the market-wide average of 42%, indicating that smaller properties tend to attract more consistent bookings. This higher occupancy can help stabilize monthly cash flow even though nightly rates for 1-bedrooms are lower.

Average monthly revenue by property size in Bonita

One-bedroom listings average $1,291 per month, which is less than half the market-wide monthly average of $3,136. This gap confirms that larger properties—likely 2+ bedrooms—are driving the bulk of revenue in Bonita's STR market.

Average annual revenue by property size in Bonita

At $15,501 in average annual revenue, 1-bedroom properties deliver roughly 41% of the market-wide annual average of $37,641. Investors seeking stronger return potential should explore larger property configurations where per-unit revenue appears significantly higher.

Most common amenities for Airbnb listings in Bonita

Parking is a universal amenity in Bonita (100% of listings), followed closely by a washer (88%), kitchen (88%), and dryer (83%), reflecting guest expectations for home-like comfort and convenience. Outdoor features like backyards (79%), patio or balcony (63%), and BBQ grills (63%) are also prevalent, signaling that guests in this suburban market value outdoor living spaces—investors should prioritize these amenities to remain competitive.

Understanding Bonita's ROI Score: 53/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Bonita's ROI score of 53 out of 100 places it in the 'Competitive Opportunity' band, signaling that while demand exists, investors face headwinds from a below-average revenue-to-price ratio and below-average market growth trend. On the positive side, supply/demand balance scores above average and occupancy stability is in line with broader norms, meaning well-priced acquisitions can still pencil out. Pairing this data with thorough local regulatory research and a clear understanding of San Diego County's STR rules will help investors make informed decisions.

Short-Term Rental Regulations in Bonita

Understanding local STR regulations is essential before investing in Bonita. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Bonita, which falls within unincorporated San Diego County in California, may be required to obtain a permit or register their property with the county. Investors should verify current STR licensing requirements directly with San Diego County's planning and code enforcement departments before listing a property.

Key Restrictions

Common STR restrictions in the area may include occupancy limits based on property size, minimum stay requirements, noise and nuisance ordinances, and parking provisions for guests. Additionally, homeowner associations (HOAs) in Bonita's residential communities may impose their own rules that limit or prohibit short-term rentals, so reviewing CC&Rs is an important due diligence step.

Tax Obligations

STR hosts in California are generally subject to transient occupancy taxes (TOT) and may owe additional tourism or sales-related taxes depending on the county's specific requirements. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full tax obligations with San Diego County's tax authority.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Bonita can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Bonita's STR market is expected to maintain its pronounced summer seasonality, with July revenues likely continuing to peak in the $5,000+ range and softer winter months settling around $2,100–$2,500. The 170% year-over-year growth in active listings signals rising investor interest, though this supply influx could put modest downward pressure on occupancy and ADR if demand doesn't keep pace. Investors should anticipate ADR holding relatively stable or seeing marginal 1–3% increases driven by San Diego County's broader tourism appeal, while occupancy rates may fluctuate between 40–45% depending on seasonal demand patterns."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Bonita, CA

What is the average Airbnb occupancy rate in Bonita?

The average Airbnb occupancy rate in Bonita is currently 42%, which is just slightly below the California state average of 43%. This indicates relatively stable demand, though performance varies by season—summer months tend to see stronger booking activity while winter occupancy softens.

How much do Airbnb hosts make in Bonita?

Airbnb hosts in Bonita earn an average of $3,136 per month and approximately $37,641 per year based on trailing 12-month booking data. Revenue is heavily seasonal, with July averaging around $5,204 and January closer to $2,135. Individual results depend on property type, pricing strategy, amenities, and guest experience.

Is Bonita a good market for Airbnb investment?

Bonita earns an ROI score of 53 out of 100, classified as a 'Competitive Opportunity.' While investor interest and demand are strong—particularly during summer—the high average home value of $1,378,589 relative to annual revenue means the revenue-to-price ratio is below average. Success here typically requires sourcing properties at favorable prices or targeting niche guest segments to maximize returns.

What is the average daily rate (ADR) for Airbnb in Bonita?

The average daily rate for Airbnb listings in Bonita is $268, which is notably below the California state average of $551. This lower ADR reflects the market's suburban character and smaller listing inventory compared to premium coastal and urban destinations in the state.

Are short-term rentals legal in Bonita?

Short-term rentals are generally permitted in Bonita, though operators may need to obtain permits or register with San Diego County and comply with local regulations including occupancy limits, noise ordinances, and parking requirements. HOA restrictions may also apply. Investors should verify current rules with local authorities before listing a property.

When is peak season for Airbnb in Bonita?

Peak season in Bonita runs during the summer months, with July generating the highest average revenue at $5,204. June and August also perform well at $3,911 and $4,165 respectively. The off-peak period spans from November through February, when monthly revenues typically range between $2,135 and $2,496.

How many Airbnbs are there in Bonita?

As of April 2026, there are 24 active Airbnb listings in Bonita. The market has seen significant growth, with active listings increasing by 170% year over year. Despite this growth, the overall inventory remains small, which can be an advantage for well-differentiated properties.

How is Airbnb revenue calculated in Bonita?

The annual and monthly revenue figures for Bonita are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, drop regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently rather than to forecasts, while still naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Bonita and surrounding markets
• Average daily rate, occupancy, and RevPAN trends across property sizes
• Monthly and annual revenue estimates based on trailing 12-month booking data
• Home value data sourced from the Zillow Home Value Index (ZHVI)
• Popular amenity prevalence across active listings in the market

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, permit requirements, and tax obligations are subject to change; always verify with local authorities before investing. Individual property results may vary significantly based on location, condition, amenities, pricing strategy, and management quality.