Brandon, VT Airbnb Market Data, Statistics, and Occupancy Rates

Brandon Short-Term Rental Market Overview

Brandon, VT stands out as a compelling short-term rental market with an ROI score of 77 out of 100, driven largely by an above-average revenue-to-price ratio and favorable supply-demand dynamics. With just 31 active Airbnb listings and average annual revenue of $40,696 against home values around $411,000, the revenue yield looks attractive compared to many Vermont peers. The market's strong winter seasonality — fueled by proximity to central Vermont's ski areas and outdoor recreation — creates pronounced revenue peaks that reward well-positioned hosts.

Key Market Statistics

According to Rabbu market data, the Brandon short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Brandon

Brandon's combination of affordable home prices relative to STR revenue, limited existing supply, and strong seasonal demand makes it an appealing option for investors seeking high yield in a small Vermont market.

Expert Market Assessment

"Brandon represents a standout opportunity for STR investors who can capitalize on its pronounced seasonality and small market size. Revenue peaks sharply in the winter months — February alone averages nearly $7,000 — while spring and early summer dip to the $1,100–$1,300 range, creating a market best suited for investors comfortable with uneven cash flow. The 30% average occupancy rate trails the 51% state average, but this is offset by a healthy ADR of $240 and strong per-night revenue for larger properties. Investors targeting 3-bedroom homes will find the most compelling returns, with RevPAN of $112 and annual revenue potential above $56,000."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Brandon

Average revenue by month in Brandon

Brandon's revenue pattern is heavily winter-weighted, with February ($6,985) and January ($5,863) delivering the strongest months, while May ($1,129) and April ($1,259) mark the annual low points — a spread of over $5,800 between peak and trough that investors should factor into cash-flow planning.

Active Airbnb listings by property size in Brandon

Supply is concentrated in 1-bedroom and 3-bedroom listings (10 each), with 2-bedroom properties notably underrepresented at just 6 listings. This gap in mid-size inventory could represent an opportunity for investors seeking less direct competition in the 2-bedroom segment.

Average daily rate (ADR) by property size in Brandon

ADR scales meaningfully with size, climbing from $152 for 1-bedroom units to $274 for 3-bedroom properties — an 80% premium. The jump from 2-bedroom ($211) to 3-bedroom suggests strong guest willingness to pay for additional space, making the larger format appealing from a pricing standpoint.

Average RevPAN by property size in Brandon

RevPAN tells a clear story: 3-bedroom listings lead at $112 per available night, more than four times the $27 generated by 1-bedroom units. Two-bedroom properties land at $70, confirming that larger properties in Brandon deliver substantially better revenue efficiency after factoring in occupancy.

Average occupancy rates by property size in Brandon

Occupancy rises steadily with property size — 1-bedrooms average just 18%, 2-bedrooms reach 33%, and 3-bedrooms lead at 41%. The significant occupancy gap means smaller units face greater vacancy risk, while 3-bedroom homes offer more reliable cash flow throughout the year.

Average monthly revenue by property size in Brandon

Three-bedroom properties dominate monthly earnings at $4,686, over four times the $785 generated by 1-bedroom units. Even 2-bedroom listings ($3,243) earn meaningfully less, underscoring that investors targeting monthly income should prioritize 3-bedroom configurations in this market.

Average annual revenue by property size in Brandon

Annual revenue ranges from $9,429 for 1-bedroom properties to $56,243 for 3-bedroom listings, with 2-bedrooms falling at $38,922. Against average home values of $411,000, the 3-bedroom annual revenue suggests a gross yield approaching 13.7%, making it the strongest return configuration.

Most common amenities for Airbnb listings in Brandon

Parking (97%) and kitchen access (87%) are near-universal expectations in Brandon, while outdoor amenities like backyards (77%), outdoor furniture (58%), and BBQ grills (52%) reflect guest interest in Vermont's natural setting. Pet-friendliness (48%) stands out as a differentiator that nearly half of listings already offer, signaling it may be becoming a baseline expectation.

Understanding Brandon's ROI Score: 77/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Brandon's ROI score of 77 out of 100 places it in the 'Standout Opportunity' band, anchored by an above-average revenue-to-price ratio that suggests strong yield potential relative to acquisition costs. Supply and demand dynamics also score above average, while occupancy stability is rated average and market growth trends sit below average — reflecting rapid supply growth (153% YoY) that bears watching. Pairing this data with thorough local regulatory research and on-the-ground property evaluation will give investors the most complete picture of the opportunity.

Short-Term Rental Regulations in Brandon

Understanding local STR regulations is essential before investing in Brandon. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Brandon, Vermont may need to register with local authorities and obtain any required permits before listing their property. Investors should verify current requirements with the Town of Brandon and the State of Vermont, as rules can evolve.

Key Restrictions

Common STR restrictions in Vermont towns can include occupancy limits, noise ordinances, parking requirements, and minimum stay rules. HOA covenants may impose additional limitations, and some municipalities cap the number of permitted short-term rentals, so due diligence before purchase is essential.

Tax Obligations

Vermont imposes a rooms and meals tax on short-term rental stays, and hosts may also owe local option taxes depending on the municipality. Major booking platforms typically collect and remit state-level taxes on behalf of hosts, but operators should confirm their full obligation with the Vermont Department of Taxes.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Brandon can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Brandon's STR market is expected to maintain its seasonal rhythm, with winter months (December through February) continuing to drive the bulk of annual revenue. While active listings grew 153% year-over-year, the market remains small at 31 listings, and the above-average supply/demand balance suggests room hasn't been saturated yet. Investors can reasonably anticipate ADRs holding in the $230–$250 range, though occupancy may face modest pressure as new supply enters; annual revenues for well-managed 3-bedroom properties could remain in the $50,000–$58,000 band. These are estimates, and actual performance will depend on listing quality and competitive positioning."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Brandon, VT

What is the average Airbnb occupancy rate in Brandon?

The average Airbnb occupancy rate in Brandon is currently 30%, which is below the Vermont state average of 51%. Occupancy varies considerably by property size, with 3-bedroom listings averaging 41% and 1-bedroom units sitting at just 18%. The lower overall rate reflects Brandon's strong seasonality — winter months see much higher demand than the spring and early summer shoulder periods.

How much do Airbnb hosts make in Brandon?

Based on trailing 12-month data, the average Airbnb host in Brandon earns approximately $3,391 per month, or $40,696 annually. However, earnings vary significantly by property size: 3-bedroom listings average $56,243 per year, while 1-bedroom properties bring in around $9,429. Peak winter months like February can generate nearly $7,000 in revenue, while slower months like May may yield closer to $1,100.

Is Brandon a good market for Airbnb investment?

Brandon scores 77 out of 100 on Rabbu's ROI Score, placing it in the 'Standout Opportunity' category. Its above-average revenue-to-price ratio is particularly compelling — average home values of around $411,000 paired with annual revenues near $40,700 offer strong yield potential. Investors should be prepared for seasonal fluctuations and consider targeting larger properties, which perform meaningfully better on both occupancy and revenue metrics.

What is the average daily rate (ADR) for Airbnb in Brandon?

The average daily rate across all Brandon Airbnb listings is $240, which sits well below the Vermont state average of $452. Rates scale with property size: 1-bedroom units average $152 per night, 2-bedrooms come in at $211, and 3-bedroom properties command $274. The relatively accessible pricing may contribute to stronger booking rates for larger homes.

Are short-term rentals legal in Brandon?

Short-term rentals are generally permitted in Brandon, Vermont, though operators should confirm current local regulations, permitting requirements, and any applicable zoning restrictions with the Town of Brandon and State of Vermont before listing a property. Rules around STRs can change, so staying up to date with local authorities is advisable.

When is peak season for Airbnb in Brandon?

Peak season in Brandon runs through the winter months, with February generating the highest average revenue at $6,985, followed by January at $5,863 and December at $5,521. This aligns with Vermont's ski season and winter recreation demand. The slowest period is late spring through early summer — May averages just $1,129 in revenue — before a modest uptick in July and August.

How many Airbnbs are there in Brandon?

As of April 2026, there are 31 active Airbnb listings in Brandon. The supply breaks down to 10 one-bedroom listings, 6 two-bedroom listings, and 10 three-bedroom listings. Year-over-year listing growth has been significant at 153%, though the overall market remains quite small, which can be an advantage for early investors seeking less competition.

How is Airbnb revenue calculated in Brandon?

The annual and monthly revenue figures shown for Brandon are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results into a market-level historical average. Because each month uses its own historical performance data, the figures naturally reflect seasonal peaks and slower periods. Individual results can vary based on property quality, pricing strategy, and how effectively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Brandon, VT and surrounding areas
• Average daily rate, occupancy, and RevPAN trends broken down by property size
• Monthly and annual revenue estimates based on trailing 12-month booking performance
• Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to inform property preparation decisions

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture very recent market shifts. Local regulations, permitting requirements, and tax obligations can change; investors should verify current rules before purchasing.