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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Brinnon offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Brinnon, WA is a small, nature-oriented market on the Hood Canal with just 30 active Airbnb listings and average annual revenue of $34,203 per property. With an ADR of $235 — well below Washington's $393 state average — and a 25% occupancy rate, the market caters to seasonal visitors drawn to the Olympic Peninsula's outdoor recreation. An ROI score of 62 out of 100 places Brinnon in the "Attractive Opportunity" tier, supported by above-average market growth and a manageable supply environment that rewards well-positioned properties.
According to Rabbu market data, the Brinnon short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 30 |
| Average Daily Rate (ADR) | vs. $393 state avg. | $235 |
| Average Occupancy Rate | vs. 36% state avg. | 25% |
| RevPAN | ADR * Occupancy Rate | $59 |
| Average Monthly Revenue | Historical 12-month average | $2,850 |
| Average Annual Revenue | Historical 12-month average | $34,203 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Brinnon's appeal lies in its combination of relatively affordable property entry on Washington's Olympic Peninsula, growing tourism interest, and a small supply base that limits direct competition.
Key investment factors
"Brinnon presents a moderate-to-attractive opportunity for investors who understand its seasonal rhythm. Revenue swings sharply from a winter low of roughly $1,419 in February to an August peak of $5,003, so cash-flow planning should account for several lean months. The market's small listing count and above-average growth trend work in an investor's favor, but the 25% average occupancy rate — below the state's 36% benchmark — means underperforming properties could struggle to break even. Investors targeting 3- or 4-bedroom cabins with waterfront appeal are best positioned to capture the strongest returns."
— Rabbu Market Analysis Team
Brinnon's revenue follows a steep seasonal curve, peaking at $5,003 in August and bottoming out at $1,419 in February — a 3.5x spread that underscores the importance of summer tourism. The five-month window from May through September accounts for the bulk of annual earnings, so investors should budget conservatively for the quieter winter stretch.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,556 |
| February |
|
$1,419 |
| March |
|
$2,255 |
| April |
|
$2,323 |
| May |
|
$2,955 |
| June |
|
$3,440 |
| July |
|
$4,705 |
| August |
|
$5,003 |
| September |
|
$3,630 |
| October |
|
$2,576 |
| November |
|
$2,233 |
| December |
|
$2,102 |
Supply is distributed fairly evenly across property sizes, with 1-bedroom and 3-bedroom listings each at 8 units, 2-bedrooms at 6, and 4-bedrooms at 5. The relative scarcity of 4-bedroom properties — combined with their strong revenue — may signal an underserved niche for investors targeting larger family or group accommodations.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
8 |
| 2 bedrooms |
|
6 |
| 3 bedrooms |
|
8 |
| 4 bedrooms |
|
5 |
ADR scales predictably with size, climbing from $146 for 1-bedroom units to $314 for 4-bedroom properties. The jump from 1 to 2 bedrooms ($146 to $235) delivers the steepest percentage increase, while 3-bedroom and 4-bedroom listings add incrementally smaller premiums, suggesting the 2–3 bedroom range may offer the best rate-to-acquisition-cost balance.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$146 |
| 2 bedrooms |
|
$235 |
| 3 bedrooms |
|
$291 |
| 4 bedrooms |
|
$314 |
Three-bedroom properties stand out with the highest RevPAN at $92, more than double the $40 figure for 2-bedroom units and well ahead of the $56 earned by 4-bedroom listings. This suggests 3-bedroom properties strike the strongest balance between nightly rate and booking frequency in Brinnon's market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$45 |
| 2 bedrooms |
|
$40 |
| 3 bedrooms |
|
$92 |
| 4 bedrooms |
|
$56 |
Occupancy peaks for 3-bedroom (32%) and 1-bedroom (31%) listings, while 2-bedroom (17%) and 4-bedroom (18%) units trail significantly. Investors eyeing 2- or 4-bedroom properties should factor in these lower fill rates and may need sharper pricing or enhanced amenities to improve cash-flow consistency.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
31% |
| 2 bedrooms |
|
17% |
| 3 bedrooms |
|
32% |
| 4 bedrooms |
|
18% |
Four-bedroom properties lead monthly revenue at $4,084, followed by 2-bedrooms at $3,572, despite the latter's lower occupancy — likely driven by higher ADR. One-bedroom units generate just $1,591 per month, making them harder to justify unless acquisition costs are proportionally lower.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,591 |
| 2 bedrooms |
|
$3,572 |
| 3 bedrooms |
|
$2,873 |
| 4 bedrooms |
|
$4,084 |
At $49,018 per year, 4-bedroom listings offer the highest annual revenue potential, while 2-bedroom properties follow at $42,867. The 1-bedroom segment trails at $19,097, making larger properties the clearer revenue generators — though investors should weigh these figures against higher purchase and maintenance costs.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$19,097 |
| 2 bedrooms |
|
$42,867 |
| 3 bedrooms |
|
$34,476 |
| 4 bedrooms |
|
$49,018 |
Parking (100%), self check-in (97%), and a kitchen (93%) are essentially table stakes in Brinnon, reflecting a guest base that values self-sufficient, drive-to cabin experiences. Outdoor-focused amenities like BBQ grills (80%), outdoor furniture (77%), and waterfront access (60%) dominate, signaling that nature immersion is the core draw and that properties without strong outdoor features may struggle to compete.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Self Check-in |
|
97% |
| Kitchen |
|
93% |
| BBQ Grill |
|
80% |
| Outdoor Furniture |
|
77% |
| Washer |
|
70% |
| Patio or Balcony |
|
70% |
| Backyard |
|
70% |
| Dryer |
|
67% |
| Waterfront |
|
60% |
| Beach Access |
|
57% |
| Pets |
|
50% |
| Workspace |
|
40% |
| Hot Tub |
|
37% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Brinnon Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Average | 15% |
Brinnon's ROI score of 62 out of 100 lands it in the "Attractive Opportunity" band, driven primarily by an above-average market growth trend and average marks across revenue-to-price ratio, occupancy stability, and supply/demand balance. The growth signal is encouraging for a small market, but the average occupancy and revenue metrics mean returns hinge on property selection and operational execution. Investors should pair this data with on-the-ground regulatory research in Jefferson County to ensure a smooth path from purchase to listing.
Understanding local STR regulations is essential before investing in Brinnon. Here's the current regulatory landscape:
Operators in Brinnon should verify whether Jefferson County, Washington requires a short-term rental permit or business license before listing a property. County-level regulations in Washington can vary significantly, so investors are encouraged to check directly with local planning and permitting offices.
Common restrictions that may apply include occupancy limits, minimum-stay requirements, noise ordinances, and parking mandates. HOA covenants — particularly in waterfront communities — may impose additional rules, and investors should confirm there are no caps on permit issuance in the area before purchasing.
Washington State does not levy a personal income tax, but short-term rental operators are typically subject to the state's sales tax, local lodging taxes, and any applicable tourism assessment fees. Major booking platforms often collect and remit these taxes on behalf of hosts, though it's wise to confirm compliance with the Washington Department of Revenue.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Brinnon can provide current regulatory guidance.
Financing an Airbnb investment in Brinnon requires lenders who understand STR income. Rabbu partner lenders offer:
"Listing growth of 89% year-over-year signals rising investor interest, so new entrants should monitor whether supply catches up to demand over the next 12–18 months. Seasonal patterns point to strong summer peaks — August revenue topped $5,003 — with softer winter months, suggesting ADR could edge up 2–4% during peak season as the area gains visibility. Occupancy may stabilize in the 24–28% range overall, though hosts who optimize pricing and amenities in the shoulder months of May and September could outperform. These estimates assume no major regulatory shifts and continued recreational demand on the Olympic Peninsula."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations can change; investors should verify current requirements before purchasing.
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