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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Brooklyn offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Brooklyn, MI stands out as a small but compelling short-term rental market, with just 13 active Airbnb listings and an average daily rate of $480—well above the Michigan state average of $350. The market's strong revenue-to-price ratio and favorable supply/demand balance give it an ROI score of 67 out of 100, classified as an "Attractive Opportunity." Seasonal demand driven by lake access and outdoor recreation pushes summer monthly revenue past $8,000, making it a destination investors should evaluate carefully for its niche appeal and limited competition.
According to Rabbu market data, the Brooklyn short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 13 |
| Average Daily Rate (ADR) | vs. $350 state avg. | $480 |
| Average Occupancy Rate | vs. 42% state avg. | 32% |
| RevPAN | ADR * Occupancy Rate | $155 |
| Average Monthly Revenue | Historical 12-month average | $4,411 |
| Average Annual Revenue | Historical 12-month average | $52,943 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors are drawn to Brooklyn for its above-average revenue-to-price ratio and limited supply in a lakefront recreation market, offering strong seasonal income potential relative to property costs.
Key investment factors
"Brooklyn earns its "Attractive Opportunity" designation primarily through a compelling revenue-to-price relationship—annual revenue averaging $52,943 against median home values near $489,368 translates to roughly a 10.8% gross yield before expenses. Seasonality is the defining characteristic here: July peaks at $8,902 in average monthly revenue while February bottoms out around $1,542, creating a roughly 5.8x spread between the best and weakest months. Investors comfortable with a highly seasonal cash flow profile and willing to optimize pricing during shoulder months (May, September, and October each generate $4,800+) can find meaningful returns, though the below-average occupancy rate of 32% means properties sit empty more often than the typical Michigan STR."
— Rabbu Market Analysis Team
Brooklyn shows extreme seasonality, with July peaking at $8,902 and February bottoming at $1,542—a nearly 6x spread. The summer window from June through September accounts for the bulk of annual income, while January through March represents a true off-season that investors need to budget through.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,722 |
| February |
|
$1,542 |
| March |
|
$1,767 |
| April |
|
$2,514 |
| May |
|
$4,818 |
| June |
|
$6,790 |
| July |
|
$8,902 |
| August |
|
$8,029 |
| September |
|
$5,691 |
| October |
|
$4,855 |
| November |
|
$3,261 |
| December |
|
$3,046 |
The entire reported supply consists of 3-bedroom properties, with 6 active listings in this category. This concentration may signal an opportunity for investors willing to differentiate with smaller or larger configurations that aren't currently represented in the market.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
6 |
Three-bedroom listings command an ADR of $287, which is the only property size currently tracked in this small market. The gap between this figure and the overall market ADR of $480 suggests a handful of premium or larger unlisted property types are pulling the market average significantly higher.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$287 |
Three-bedroom properties generate a RevPAN of $95, reflecting the combined effect of a $287 ADR and 33% occupancy rate. While this per-night revenue is modest, it translates to meaningful seasonal income during the high-demand summer months.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$95 |
Three-bedroom listings average 33% occupancy, closely tracking the overall market rate of 32%. This below-state-average figure underscores Brooklyn's seasonal nature, where properties are heavily booked in summer but see significant vacancy during colder months.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
33% |
Three-bedroom properties earn an average of $4,189 per month, closely aligning with the overall market average of $4,411. With only one property size reported, this figure reflects the seasonal average across both peak summer months and the quieter off-season.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$4,189 |
At $50,275 in average annual revenue, 3-bedroom properties represent the core earning potential in Brooklyn's STR market. Against average home values of $489,368, this translates to roughly a 10.3% gross revenue yield—an attractive starting point for cash flow analysis before operating expenses.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$50,275 |
Every listed property in Brooklyn offers a BBQ grill, washer, parking, and kitchen—these are table stakes for this market. Lake access (77%) and waterfront positioning (62%) highlight the recreational draw, while hot tubs at just 31% prevalence represent a potential differentiator for investors looking to boost ADR and bookings.
| Amenity | Trend | Value |
|---|---|---|
| BBQ Grill |
|
100% |
| Washer |
|
100% |
| Parking |
|
100% |
| Kitchen |
|
100% |
| Backyard |
|
92% |
| Dryer |
|
92% |
| Outdoor Furniture |
|
85% |
| Lake Access |
|
77% |
| Self Check-in |
|
77% |
| Patio or Balcony |
|
62% |
| Waterfront |
|
62% |
| Workspace |
|
54% |
| Pets |
|
46% |
| Hot Tub |
|
31% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Brooklyn Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Below average | 15% |
| Supply/Demand Balance | Above average | 15% |
Brooklyn's ROI score of 67 out of 100 places it in the "Attractive Opportunity" band, driven primarily by an above-average revenue-to-price ratio and a favorable supply/demand balance that benefits from limited competition. Occupancy stability rates as average and market growth trends score below average, reflecting the seasonal demand pattern and the still-maturing nature of this small market. Investors should pair these metrics with thorough local regulatory research and conservative off-season budgeting to validate the opportunity.
Understanding local STR regulations is essential before investing in Brooklyn. Here's the current regulatory landscape:
Short-term rental operators in Brooklyn, Michigan may need to obtain a permit or register their property with local authorities before listing on platforms like Airbnb. Investors should verify current requirements with Brooklyn township officials and the State of Michigan, as STR regulations can evolve quickly in smaller markets.
Common restrictions that may apply to short-term rentals in this area include occupancy limits, noise ordinances, parking requirements, and minimum stay provisions. HOA rules can also impose additional limitations, and some jurisdictions cap the number of STR permits issued, so it's important to research these factors before purchasing.
Michigan generally requires short-term rental operators to collect and remit state sales tax and any applicable local use or accommodation taxes. Platforms like Airbnb often handle tax collection automatically, but hosts should confirm their obligations with a local tax professional to ensure full compliance.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Brooklyn can provide current regulatory guidance.
Financing an Airbnb investment in Brooklyn requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Brooklyn's short-term rental market is likely to see continued summer-driven demand, with peak monthly revenues estimated in the $7,500–$9,000 range during June through August. The 159% year-over-year growth in active listings signals rising investor interest, though occupancy—currently at 32% versus the state average of 42%—may face additional pressure if new supply enters without proportional demand growth. ADR could hold steady or see modest increases of 2–4% given the market's lakefront positioning, but investors should plan conservatively for the pronounced off-season months when revenue drops below $2,000."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and market conditions may have changed since the reporting period. With only 13 active listings, small sample sizes may result in greater variability in reported averages. Individual property results will depend on location, quality, pricing, and management.
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