Brooksville, FL Airbnb Market Data, Statistics, and Occupancy Rates

Brooksville Short-Term Rental Market Overview

Brooksville, FL is a smaller short-term rental market with 85 active Airbnb listings and an average annual revenue of $18,887 per property. With an ADR of $166—well below the $498 Florida state average—and occupancy sitting at 44% versus the 54% statewide benchmark, the market offers more affordable entry but demands careful deal selection. Investor interest is growing, with year-over-year listing growth at 105%, signaling rising competition for a relatively modest demand base.

Key Market Statistics

According to Rabbu market data, the Brooksville short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Brooksville

Brooksville appeals to investors seeking lower property acquisition costs in Florida's Nature Coast, though tighter margins and growing competition require disciplined underwriting.

Expert Market Assessment

"Brooksville represents a competitive opportunity with moderate return potential—its ROI score of 50 out of 100 reflects below-average revenue-to-price ratios and supply/demand dynamics that require selective deal sourcing. Seasonality is pronounced: March stands out as the clear revenue peak at $2,461 per month, while September and October dip below $1,100, creating a wide $1,400 spread that investors need to budget around. Larger properties, particularly 4-bedroom homes, offer the strongest revenue profile at over $3,000 per month, but the overall market's 44% occupancy rate means cash-flow consistency will depend heavily on pricing discipline and property differentiation."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Brooksville

Average revenue by month in Brooksville

March is the highest-earning month at $2,461, followed by a summer bump in July at $2,181, while September marks the annual low at just $1,031. This $1,430 spread between peak and trough highlights significant seasonality that investors should account for when projecting cash flow and setting pricing strategies.

Active Airbnb listings by property size in Brooksville

One-bedroom listings dominate supply with 25 active properties, followed by 2-bedrooms at 20 and 3-bedrooms at 16. Studios and 4-bedroom homes each account for only 11 listings, suggesting potential opportunity in the larger-property segment where competition is thinner and revenue potential is highest.

Average daily rate (ADR) by property size in Brooksville

ADR scales sharply with property size in Brooksville, jumping from $61 for studios to $395 for 4-bedroom homes—a 6.5x premium. The biggest rate leap occurs between 3-bedrooms ($168) and 4-bedrooms ($395), indicating that larger group-friendly properties can command substantial nightly premiums in this market.

Average RevPAN by property size in Brooksville

Four-bedroom properties deliver the strongest RevPAN at $151 per available night, nearly double the $85 RevPAN of 2-bedroom units. Two- and 3-bedroom listings perform similarly at $85 and $83 respectively, while studios lag far behind at just $18—underscoring that bigger properties generate meaningfully more revenue per night even after factoring in occupancy.

Average occupancy rates by property size in Brooksville

Two-bedroom properties achieve the highest occupancy at 52%, closely followed by 3-bedrooms at 50%, while studios trail at 31% and 4-bedrooms sit at 38%. The mid-sized sweet spot of 2–3 bedrooms offers the most consistent booking patterns, which can translate to more predictable cash flow for investors.

Average monthly revenue by property size in Brooksville

Four-bedroom properties top the revenue chart at $3,007 per month, roughly 60% more than 2-bedroom ($1,884) and 3-bedroom ($1,812) listings. Studios generate only $402 monthly, making them challenging to operate profitably given typical STR operating costs in the Brooksville market.

Average annual revenue by property size in Brooksville

At $36,094 annually, 4-bedroom homes earn nearly three times what 1-bedroom properties generate ($12,096) and roughly 1.6 times the 2-bedroom figure of $22,609. For investors evaluating acquisition targets, the 2-bedroom tier at $22,609 may offer the best balance of revenue and acquisition cost, while 4-bedrooms present the highest gross revenue potential.

Most common amenities for Airbnb listings in Brooksville

Parking (89%), kitchens (86%), and backyards (71%) top the amenity list, reflecting a market oriented toward drive-in guests who expect home-like conveniences and outdoor space. BBQ grills, washers, and self check-in all appear in 67% of listings, setting a clear baseline that new entrants should match—while pools (21%) and hot tubs (9%) remain differentiators that could help a listing stand out.

Understanding Brooksville's ROI Score: 50/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Brooksville's ROI score of 50 out of 100 places it in the 'Competitive Opportunity' band, reflecting a market where investor interest is strong but margins require careful navigation. The below-average revenue-to-price ratio and supply/demand balance indicate that not every property will pencil out—deal sourcing and property selection are critical. Investors should pair this data with thorough local regulatory research and focus on property types (particularly 2–4 bedrooms) that have demonstrated stronger occupancy and revenue performance.

Short-Term Rental Regulations in Brooksville

Understanding local STR regulations is essential before investing in Brooksville. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Brooksville and Hernando County, Florida, may need to obtain a local business tax receipt and register with the Florida Department of Business and Professional Regulation (DBPR). Investors should verify current permit and licensing requirements directly with the City of Brooksville and the county before listing a property.

Key Restrictions

Common STR restrictions in Florida municipalities can include occupancy limits based on property size, minimum stay requirements, noise ordinances, parking regulations, and signage rules. HOA and deed restrictions may impose additional limitations, so reviewing governing documents is essential before purchasing an investment property.

Tax Obligations

Florida imposes a state sales tax and a county-specific tourist development tax on short-term rental stays of six months or less. Platforms like Airbnb often collect and remit these taxes on behalf of hosts, but operators should confirm compliance with Hernando County's tax collector to avoid any gaps in obligations.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Brooksville can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Brooksville's STR market is likely to see continued supply expansion given the recent 105% year-over-year listing growth, which could put additional pressure on occupancy rates unless demand keeps pace. Seasonal patterns suggest revenue will remain strongest in March and the summer months, with softer stretches in September and October. ADR may see modest gains in the 1–3% range as hosts professionalize, but investors should plan conservatively around the current 44% occupancy level and focus on properties that can outperform market averages through superior amenities or pricing strategy."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Brooksville, FL

What is the average Airbnb occupancy rate in Brooksville?

The average Airbnb occupancy rate in Brooksville is currently 44%, which falls below the Florida state average of 54%. Occupancy varies significantly by property size—2-bedroom listings lead at 52%, while studios sit at just 31%. Investors targeting higher occupancy should consider mid-sized properties and competitive pricing strategies to stay booked more consistently.

How much do Airbnb hosts make in Brooksville?

Airbnb hosts in Brooksville earn an average of $1,573 per month, or approximately $18,887 per year based on the trailing 12 months of booking data. Earnings vary widely by property size: studios average just $402 per month, while 4-bedroom properties bring in roughly $3,007 monthly. Peak months like March can push individual property revenue well above the annual average.

Is Brooksville a good market for Airbnb investment?

Brooksville scores 50 out of 100 on Rabbu's ROI Score, placing it in the 'Competitive Opportunity' category. The market offers affordable Florida real estate with average home values around $509K, but below-average revenue-to-price ratios and growing listing supply mean investors need to be selective. Properties with strong amenity packages and 2–4 bedrooms tend to perform best, and pairing this data with local regulatory research is advisable before committing capital.

What is the average daily rate (ADR) for Airbnb in Brooksville?

The average daily rate for Airbnb listings in Brooksville is $166, significantly lower than the $498 Florida state average. ADR scales meaningfully with property size: studios average $61 per night, while 4-bedroom homes command $395. This pricing spread suggests that larger, well-appointed properties can capture premium rates even in a market with modest overall ADR.

Are short-term rentals legal in Brooksville?

Short-term rentals are permitted in Florida, but operators in Brooksville should check with the City of Brooksville and Hernando County for specific local permit, registration, and zoning requirements. Florida requires STR operators to register with the Department of Business and Professional Regulation, and additional local rules—such as occupancy limits, noise restrictions, or HOA covenants—may also apply. It's always best to confirm current regulations before purchasing or listing a property.

When is peak season for Airbnb in Brooksville?

March is the clear peak month for Airbnb revenue in Brooksville, with average listings earning $2,461—nearly 2.4 times the September low of $1,031. A secondary peak occurs in July at $2,181, suggesting both snowbird-season and summer-vacation demand. The slowest months are September and October, when revenue drops below $1,100, so investors should plan cash reserves accordingly.

How many Airbnbs are there in Brooksville?

Brooksville currently has 85 active Airbnb listings. The market has seen rapid supply growth, with year-over-year listing count increasing by 105%. The largest share of listings are 1-bedroom properties (25 listings), followed by 2-bedrooms (20) and 3-bedrooms (16), with studios and 4-bedrooms each at 11 listings.

How is Airbnb revenue calculated in Brooksville?

The annual and monthly revenue figures shown for Brooksville are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remainder up to a market-level historical average. Because each month uses its own historical performance data, the figures naturally reflect seasonal peaks and slower periods like the March high and September low. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market and property size
• Occupancy rates, average daily rates, and revenue per available night across multiple dimensions
• Monthly and annual revenue trends based on trailing 12-month booking performance
• Home value estimates sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to benchmark guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and market conditions may have shifted since the most recent update. Local regulations, HOA rules, and zoning restrictions vary and should be independently verified before investing.