Brunswick, ME Airbnb Market Data, Statistics, and Occupancy Rates

Brunswick Short-Term Rental Market Overview

Brunswick, ME is a compact coastal market with just 37 active Airbnb listings and an average annual revenue of $39,689 per property. With an ADR of $200—well below the $415 Maine state average—and above-average occupancy stability, the market offers an accessible entry point for investors drawn to Maine's summer tourism corridor. Strong seasonal peaks in July and August, combined with a modest supply base, create an environment where well-positioned listings can capture meaningful revenue during high-demand months.

Key Market Statistics

According to Rabbu market data, the Brunswick short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Brunswick

Brunswick's blend of coastal Maine appeal, above-average occupancy stability, and a small competitive field make it a compelling market for investors seeking seasonal revenue with manageable competition.

Expert Market Assessment

"Brunswick presents an attractive but seasonal opportunity for short-term rental investors. Revenue swings dramatically between the summer peak—August tops out at $7,476—and the winter trough, where January dips to $1,234, creating a roughly 6:1 spread that demands careful financial planning. The market's above-average occupancy stability and average supply/demand balance help offset a below-average growth trend, placing it firmly in the 'attractive opportunity' tier with a 63/100 ROI score. Investors who can weather the quieter months and maximize summer bookings stand to benefit from a relatively uncrowded field."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Brunswick

Average revenue by month in Brunswick

Brunswick exhibits pronounced seasonality, with August ($7,476) and July ($6,868) delivering roughly five to six times the revenue of the slowest month, January ($1,234). The summer surge from June through September accounts for the lion's share of annual income, making it essential for investors to maximize pricing and availability during these peak months while budgeting for lean winter periods.

Active Airbnb listings by property size in Brunswick

One-bedroom units dominate Brunswick's supply with 14 listings, followed by 11 three-bedroom properties and just 6 two-bedroom listings. The relatively thin 2-bedroom inventory could represent an opportunity, especially given that size's strong occupancy and RevPAN performance.

Average daily rate (ADR) by property size in Brunswick

ADR scales steadily with size in Brunswick: 1-bedrooms average $134/night, 2-bedrooms $203, and 3-bedrooms command $247. The jump from 1 to 2 bedrooms represents a 51% premium, suggesting that adding a second bedroom delivers outsized pricing power relative to the incremental investment.

Average RevPAN by property size in Brunswick

Two-bedroom listings deliver the strongest RevPAN at $93, outperforming both 3-bedrooms ($77) and 1-bedrooms ($50). This indicates that 2-bedroom properties strike the best balance between nightly rate and occupancy, making them the most efficient revenue generators on a per-available-night basis.

Average occupancy rates by property size in Brunswick

Two-bedroom properties lead occupancy at 46%, well ahead of 1-bedrooms (38%) and 3-bedrooms (31%). The lower occupancy for 3-bedroom units suggests they may face more limited demand outside peak season, which investors should factor into cash-flow planning.

Average monthly revenue by property size in Brunswick

Three-bedroom listings earn the highest average monthly revenue at $4,173, followed by 2-bedrooms at $3,063 and 1-bedrooms at $2,574. While 3-bedroom properties generate more top-line revenue, their lower occupancy means investors should weigh total income against the higher carrying costs of larger properties.

Average annual revenue by property size in Brunswick

On an annual basis, 3-bedroom properties lead at $50,080, followed by 2-bedrooms at $36,765 and 1-bedrooms at $30,896. The $50,080 annual figure for 3-bedrooms represents the strongest gross revenue potential, though 2-bedroom units may offer better risk-adjusted returns given their superior occupancy and RevPAN metrics.

Most common amenities for Airbnb listings in Brunswick

Parking is universal across Brunswick listings at 100%, reflecting the car-dependent nature of coastal Maine travel, while kitchens (89%) and self check-in (70%) round out the top three. Outdoor amenities like backyards (68%), patios (54%), and BBQ grills (41%) are common, signaling that guests expect a comfortable, home-like experience with outdoor space—investors should consider these table stakes for competitive positioning.

Understanding Brunswick's ROI Score: 63/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Brunswick's ROI score of 63 out of 100 places it in the 'Attractive Opportunity' band, reflecting a market where revenue relative to property values is average but occupancy stability stands above the norm. The below-average market growth trend tempers the outlook somewhat, suggesting investors should rely on operational excellence rather than market tailwinds to drive returns. Pairing this data with current local regulatory research and a property-specific cash flow analysis will give the most complete picture of investment viability.

Short-Term Rental Regulations in Brunswick

Understanding local STR regulations is essential before investing in Brunswick. Here's the current regulatory landscape:

Permit Requirements

Brunswick, Maine may require short-term rental operators to obtain a local permit or register their property before listing. Investors should verify current requirements directly with the Town of Brunswick and the State of Maine, as regulations can change.

Key Restrictions

Common restrictions in Maine municipalities can include occupancy limits, minimum stay requirements, noise ordinances, and parking provisions. HOA rules may also apply depending on the property, and some towns impose caps on the number of STR permits issued within certain zones.

Tax Obligations

Short-term rental operators in Maine are generally subject to the state's lodging tax, and local jurisdictions may impose additional tourism or occupancy taxes. Many booking platforms collect and remit these taxes on behalf of hosts, but operators should confirm their specific obligations with the Maine Revenue Services.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Brunswick can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Brunswick's summer-driven demand cycle is expected to remain the primary revenue engine, with July and August likely continuing to generate monthly revenues in the $6,800–$7,500 range. Occupancy stability rates above average, though the below-average market growth trend suggests ADR increases may be modest—estimated at 1–3%. Investors should anticipate that the winter months will remain soft, with monthly revenues potentially hovering around $1,200–$1,700, making summer performance critical to annual returns."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Brunswick, ME

What is the average Airbnb occupancy rate in Brunswick?

The average occupancy rate for Airbnb listings in Brunswick is currently 35%, which is below the Maine state average of 55%. However, occupancy varies significantly by property size—2-bedroom units lead at 46%, while 3-bedroom properties sit at 31%. The strong summer season substantially lifts occupancy during peak months, while winter months bring notably lower booking rates.

How much do Airbnb hosts make in Brunswick?

Airbnb hosts in Brunswick earn an average of $3,307 per month or $39,689 per year based on trailing 12-month booking data. Earnings vary by property size: 1-bedroom listings average $30,896 annually, 2-bedrooms bring in about $36,765, and 3-bedroom properties lead at $50,080 per year. Peak summer months like August can yield $7,476, while January may only generate around $1,234.

Is Brunswick a good market for Airbnb investment?

Brunswick scores 63 out of 100 on Rabbu's ROI Score, placing it in the 'Attractive Opportunity' category. The market benefits from above-average occupancy stability and a balanced supply/demand dynamic, though its growth trend is currently below average. With only 37 active listings and strong seasonal demand from Maine's coastal tourism, it can be a viable market for investors who plan for significant seasonality and position their properties to capture summer revenue.

What is the average daily rate (ADR) for Airbnb in Brunswick?

The average daily rate in Brunswick is $200, which is significantly below the Maine state average of $415. ADR scales with property size: 1-bedroom listings average $134 per night, 2-bedrooms command $203, and 3-bedroom properties reach $247. The lower ADR relative to the state reflects Brunswick's positioning as a more accessible coastal destination compared to premium Maine resort areas.

Are short-term rentals legal in Brunswick?

Short-term rentals do operate in Brunswick, ME, with 37 active Airbnb listings currently in the market. However, local regulations regarding permits, zoning, and operational requirements can change, so prospective investors should verify the latest rules with the Town of Brunswick and Maine state authorities before purchasing or listing a property.

When is peak season for Airbnb in Brunswick?

Peak season in Brunswick runs from June through September, with the highest revenue months being July ($6,868 average) and August ($7,476 average). The shoulder months of May and October also perform reasonably well at $3,117 and $3,596, respectively. Winter months from November through March are the slowest, with January averaging just $1,234 in monthly revenue.

How many Airbnbs are there in Brunswick?

There are currently 37 active Airbnb listings in Brunswick as of April 2026. The supply breaks down to 14 one-bedroom listings, 6 two-bedroom listings, and 11 three-bedroom listings. Year-over-year listing growth has been significant at 154%, indicating rising investor interest in this market.

How is Airbnb revenue calculated in Brunswick?

The annual and monthly revenue figures for Brunswick are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Brunswick and surrounding areas
• Occupancy rates and average daily rate trends by property size and month
• Revenue and yield metrics including RevPAN, monthly revenue, and annual revenue
• Home value data from the Zillow Home Value Index for investment analysis
• Data aggregated from multiple providers and Rabbu proprietary analytics for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture very recent market shifts. Local regulations, permit requirements, and tax obligations are subject to change—verify with municipal and state authorities before investing.