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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Bryant shows standout short-term rental potential based on its current revenue, occupancy, and pricing trends.
Bryant, AL is a small but high-performing short-term rental market where just 23 active listings generate an average annual revenue of $38,450 per property — powered by a 54% occupancy rate that significantly outpaces the 38% Alabama state average. With an ADR of $151 and a RevPAN of $81, this rural Alabama destination delivers impressive returns relative to an average home value of $312,656, making it one of the stronger yield plays in the region. The market's compact size and outdoor-leisure appeal create a compelling opportunity for investors seeking above-average cash flow without big-city competition.
According to Rabbu market data, the Bryant short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 23 |
| Average Daily Rate (ADR) | vs. $247 state avg. | $151 |
| Average Occupancy Rate | vs. 38% state avg. | 54% |
| RevPAN | ADR * Occupancy Rate | $81 |
| Average Monthly Revenue | Historical 12-month average | $3,204 |
| Average Annual Revenue | Historical 12-month average | $38,450 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors are drawn to Bryant for its outsized revenue yields relative to low property costs, combined with occupancy rates that far exceed the Alabama average.
Key investment factors
"Bryant rates as a standout opportunity with an ROI score of 91 out of 100, reflecting above-average performance across revenue generation, occupancy stability, and market growth. The market exhibits clear seasonality — July peaks near $4,218 in average monthly revenue while January dips to around $2,145 — but even off-peak months deliver respectable income for a market of this size. The combination of low listing counts, strong guest demand, and affordable property prices creates a favorable environment for new entrants. Investors who time their acquisitions to be operational before summer can capture the highest-earning months immediately."
— Rabbu Market Analysis Team
Revenue in Bryant peaks in July at $4,218 and bottoms out in January at $2,145, creating a roughly 2x spread between the strongest and weakest months. The summer corridor (June–August) consistently delivers $4,000+ in monthly revenue, while winter months hover in the $2,100–$2,300 range — a seasonal pattern that investors should factor into cash-flow planning.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$2,145 |
| February |
|
$2,271 |
| March |
|
$3,883 |
| April |
|
$3,314 |
| May |
|
$3,244 |
| June |
|
$4,012 |
| July |
|
$4,218 |
| August |
|
$4,125 |
| September |
|
$2,987 |
| October |
|
$3,307 |
| November |
|
$2,663 |
| December |
|
$2,276 |
The Bryant market is concentrated entirely in larger properties, with 8 four-bedroom and 6 three-bedroom listings making up the tracked inventory. The absence of smaller one- or two-bedroom units could signal either limited demand for compact stays or an untapped niche worth exploring.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
6 |
| 4 bedrooms |
|
8 |
Four-bedroom properties command an ADR of $173, a $31 premium over three-bedroom listings at $142. This 22% jump in nightly rate for one additional bedroom suggests that the larger configuration captures meaningfully more guest willingness to pay, likely driven by group and family travelers.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$142 |
| 4 bedrooms |
|
$173 |
Four-bedroom listings lead with a RevPAN of $96, compared to $87 for three-bedroom units, reflecting both their higher ADR and still-solid occupancy. The $9 per-night difference translates to meaningful annual revenue gains, making four-bedroom properties the more efficient revenue generators in this market.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$87 |
| 4 bedrooms |
|
$96 |
Three-bedroom properties achieve the highest occupancy at 62%, outperforming four-bedroom units at 55% — likely due to broader appeal for smaller groups and couples. Both sizes comfortably exceed the Alabama state average of 38%, indicating healthy demand across the board in Bryant.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
62% |
| 4 bedrooms |
|
55% |
Four-bedroom properties are the top monthly earners at $4,161, while three-bedroom units bring in $3,489 — a $672 monthly gap driven primarily by the larger units' higher ADR. Even the smaller configuration outperforms the market-wide average of $3,204, confirming that both sizes deliver solid income.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$3,489 |
| 4 bedrooms |
|
$4,161 |
At $49,932 per year, four-bedroom listings generate nearly $8,000 more annually than three-bedroom properties at $41,873. Investors targeting the highest absolute revenue should favor four-bedroom configurations, though three-bedroom units offer a lower acquisition cost entry point with strong returns in their own right.
| Size | Trend | Value |
|---|---|---|
| 3 bedrooms |
|
$41,873 |
| 4 bedrooms |
|
$49,932 |
Kitchens (100%), BBQ grills (96%), and parking (96%) are virtually universal in Bryant listings, while hot tubs (78%) and pools (70%) feature prominently — signaling that guests expect a full vacation-home experience with outdoor recreation amenities. Investors who include these high-prevalence features will align with market norms, while adding less common amenities like pet-friendliness (26%) or dedicated workspaces (9%) could help differentiate a listing.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
100% |
| BBQ Grill |
|
96% |
| Parking |
|
96% |
| Self Check-in |
|
91% |
| Hot Tub |
|
78% |
| Pool |
|
70% |
| Dryer |
|
65% |
| Washer |
|
65% |
| Outdoor Furniture |
|
57% |
| Patio or Balcony |
|
30% |
| Pets |
|
26% |
| Backyard |
|
13% |
| Workspace |
|
9% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Bryant Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Average | 15% |
With an ROI score of 91 out of 100, Bryant lands in the 'Standout Opportunity' band — driven by an above-average revenue-to-price ratio, strong occupancy stability, and positive market growth trends. The supply/demand balance is rated average, which is worth monitoring as listing counts have grown sharply year over year, but current fundamentals remain firmly in investors' favor. Pairing this score with thorough local regulatory research and on-the-ground property evaluation will help ensure the numbers translate into real-world returns.
Understanding local STR regulations is essential before investing in Bryant. Here's the current regulatory landscape:
Short-term rental operators in Bryant, Alabama may need to obtain local permits or register their rental property with Jackson County or relevant municipal authorities. Investors should verify current STR permit requirements directly with local government offices before listing, as regulations in smaller Alabama communities can evolve.
Common restrictions that may apply to STRs in this area include occupancy limits tied to property size, minimum stay requirements, noise ordinances, and parking regulations. Investors in HOA-governed communities should confirm that short-term rental activity is permitted under association covenants, as some developments restrict or prohibit vacation rentals entirely.
Alabama levies a state lodging tax on short-term rentals, and Jackson County may impose additional local occupancy or tourism taxes. Platforms like Airbnb often collect and remit state-level taxes on behalf of hosts, but operators should confirm that all applicable local tax obligations are being met.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Bryant can provide current regulatory guidance.
Financing an Airbnb investment in Bryant requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Bryant's STR market is expected to maintain its upward trajectory, supported by above-average revenue-to-price ratios and stable occupancy trends. Seasonal patterns suggest summer months (June through August) will continue to anchor annual earnings, with monthly revenues likely ranging between $4,000 and $4,300 during peak periods. ADR could see modest increases of 2–4% as the market matures, though investors should monitor the rapid listing growth — year-over-year supply jumped significantly — for any impact on per-listing performance. Overall demand fundamentals remain healthy, and the market's limited inventory keeps competition manageable for now."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Local regulations, HOA rules, and tax obligations should be independently verified before making any investment decision.
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