Buhl, ID Airbnb Market Data, Statistics, and Occupancy Rates

Buhl Short-Term Rental Market Overview

Buhl, Idaho is a micro-market with just 12 active Airbnb listings, offering a low-competition entry point for investors willing to explore small-town STR opportunities in southern Idaho's Magic Valley. The market delivers an average annual revenue of $27,575 per listing with an ADR of $143—roughly half the Idaho state average of $277—while occupancy sits at 33% compared to the 41% statewide benchmark. The combination of affordable property prices typical of rural Idaho and modest but steady seasonal demand creates a niche opportunity for investors seeking supplemental income rather than high-volume returns.

Key Market Statistics

According to Rabbu market data, the Buhl short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026.

Why Investors Consider Buhl

Investors consider Buhl for its extremely low competition, affordable entry costs relative to Idaho resort markets, and proximity to natural attractions in the Magic Valley region.

Expert Market Assessment

"Buhl represents a modest-opportunity market best suited for investors who already own property in the area or can acquire it affordably. The pronounced seasonality—with July revenue ($3,410) nearly triple the February low ($1,120)—means cash flow will fluctuate significantly throughout the year. At 33% average occupancy, there's room for improvement through better pricing strategies and amenity upgrades, though the small-town setting naturally limits demand volume. For investors comfortable with supplemental-income returns rather than full-time STR yields, Buhl offers a low-barrier entry into Idaho's growing tourism landscape."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Buhl

Average revenue by month in Buhl

Buhl shows strong seasonality, with July ($3,410) and August ($3,306) generating nearly three times the revenue of the slowest month, February ($1,120). Investors should budget for a wide seasonal swing and plan to maximize summer occupancy while keeping winter costs lean.

Active Airbnb listings by property size in Buhl

The only bedroom count with reportable data is 1-bedroom, which accounts for 5 of the 12 active listings. The remaining listings likely span larger or more unique property types, but the concentration of 1-bedrooms suggests smaller units are common and may signal an opportunity to differentiate with larger, family-friendly properties.

Average daily rate (ADR) by property size in Buhl

One-bedroom listings in Buhl average an ADR of $92, well below the market-wide average of $143, indicating that larger or more unique properties are commanding significantly higher nightly rates. Investors considering multi-bedroom or premium properties may find stronger pricing power in this market.

Average RevPAN by property size in Buhl

One-bedroom properties deliver a RevPAN of just $28, reflecting the combination of a lower ADR ($92) and modest occupancy (31%). This suggests that 1-bedrooms may work as low-cost entry points but are unlikely to generate strong cash flow on their own.

Average occupancy rates by property size in Buhl

One-bedroom listings in Buhl maintain a 31% average occupancy rate, slightly below the market-wide 33% average. This indicates that smaller units don't necessarily fill more consistently in this market, and investors may need to compete on amenities and guest experience to improve bookings.

Average monthly revenue by property size in Buhl

One-bedroom properties average $839 per month, roughly a third of the overall market average of $2,297. The gap strongly suggests that larger or more distinctive properties are doing the heavy lifting for revenue in Buhl's STR market.

Average annual revenue by property size in Buhl

At $10,069 per year, 1-bedroom units earn well below the market average of $27,575, reinforcing that larger properties are likely generating substantially more revenue. Investors eyeing Buhl should consider whether a multi-bedroom or uniquely positioned property could capture a bigger share of the revenue pool.

Most common amenities for Airbnb listings in Buhl

Kitchen and parking are universal (100% of listings), and self check-in is nearly standard at 92%, reflecting guest expectations for a self-service, home-like experience. Notably, 50% of listings highlight waterfront access and 33% offer a hot tub—amenities that signal the importance of outdoor recreation and relaxation in attracting guests to this rural Idaho market.

Short-Term Rental Regulations in Buhl

Understanding local STR regulations is essential before investing in Buhl. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Buhl, Idaho may need to obtain a local business license or STR permit, and should verify current requirements with the City of Buhl and Twin Falls County. Idaho does not impose a statewide STR registration, but local jurisdictions can set their own rules, so checking with city planning offices before listing is essential.

Key Restrictions

Common restrictions that may apply in markets like Buhl include occupancy limits, noise ordinances, parking requirements, and potential HOA restrictions for properties within planned communities. Investors should also inquire about any minimum stay requirements or caps on the number of STR permits issued in the area, as small towns sometimes adopt these measures to preserve housing availability.

Tax Obligations

Idaho imposes a 6% state sales tax and a 2% travel and convention tax on short-term lodging, and Twin Falls County may add local taxes as well. Platforms like Airbnb often collect and remit these taxes automatically, but hosts should confirm their obligations with the Idaho State Tax Commission to ensure full compliance.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Buhl can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Buhl's STR market is expected to remain a small, stable operation with seasonal peaks driving the bulk of annual income. Summer months (June–August) should continue to be the strongest period, and we estimate occupancy during peak season could hover around 40–50%, with ADR potentially ticking up 2–4% as Idaho tourism modestly grows. The limited supply of just 12 listings means even slight increases in regional tourism interest—particularly visitors to Shoshone Falls and the Snake River Canyon area—could meaningfully lift per-listing performance. Investors should plan for softer winter months, where revenue may dip below $1,500, and build cash reserves accordingly."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Buhl, ID

What is the average Airbnb occupancy rate in Buhl?

The average Airbnb occupancy rate in Buhl is currently 33%, which falls below the Idaho state average of 41%. Occupancy tends to peak during the summer months when outdoor recreation and tourism draw visitors to the Magic Valley region, while winter months see notably lower demand. Individual results can vary based on listing quality, pricing strategy, and guest experience.

How much do Airbnb hosts make in Buhl?

Airbnb hosts in Buhl earn an average of $2,297 per month and approximately $27,575 per year, based on trailing 12-month performance data. Revenue is highly seasonal—July is the strongest month at $3,410 on average, while February dips to around $1,120. Actual earnings depend on factors like property size, amenities, and how effectively hosts optimize their pricing and availability.

Is Buhl a good market for Airbnb investment?

Buhl is a niche market with limited competition—just 12 active listings—and affordable entry costs compared to Idaho's resort destinations. The trade-off is lower occupancy (33%) and moderate revenue, making it better suited for investors seeking supplemental income or those who already own property in the area. The low supply means a well-positioned listing with strong amenities could outperform the market average, but investors should set realistic expectations about seasonal cash flow fluctuations.

What is the average daily rate (ADR) for Airbnb in Buhl?

The average daily rate for Airbnb listings in Buhl is $143, which is well below the Idaho state average of $277. This reflects the market's rural, small-town positioning and more modest guest expectations compared to premium Idaho destinations like Sun Valley or McCall. Despite the lower ADR, affordable property prices in Buhl can still make the numbers work for yield-focused investors.

Are short-term rentals legal in Buhl?

Short-term rentals are generally permitted in Buhl, Idaho, though operators should verify any local licensing, zoning, or permit requirements with the City of Buhl and Twin Falls County before listing a property. Idaho does not have a statewide STR ban, but individual municipalities may impose their own regulations, so it's important to confirm compliance with all applicable local rules.

When is peak season for Airbnb in Buhl?

Peak season for Airbnb in Buhl runs from June through September, with July being the strongest month at an average of $3,410 in revenue. August ($3,306) and June ($2,790) are also strong performers, driven by summer tourism and outdoor recreation in the Snake River area. The slowest months are January and February, when average revenue drops to $1,395 and $1,120 respectively.

How many Airbnbs are there in Buhl?

As of April 2026, there are 12 active Airbnb listings in Buhl. This is an extremely small market by any measure, which means competition is low but overall demand volume is also limited. The compact supply creates an opportunity for well-run properties to stand out and capture a meaningful share of available bookings.

How is Airbnb revenue calculated in Buhl?

The annual and monthly revenue figures for Buhl are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Buhl and surrounding areas
• Occupancy rates and average daily rate trends tracked over time
• Revenue and yield metrics including RevPAN, monthly, and annual averages
• Amenity prevalence data across active listings to benchmark guest expectations
• Data sourced from Rabbu proprietary analytics and aggregated for market-level accuracy

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, tax obligations, and permit requirements can change; investors should verify current rules with the City of Buhl and Twin Falls County before purchasing or listing a property.