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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Burley presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Burley, ID is a compact short-term rental market with just 18 active Airbnb listings and an average annual revenue of $16,053 per property. While the average daily rate of $143 sits well below Idaho's $277 state average, modest home values of $512,405 and year-over-year listing growth of 103% suggest rising investor interest. The market's low occupancy rate of 23% — compared to 41% statewide — means success here hinges on strategic pricing and targeting the right seasonal demand windows.
According to Rabbu market data, the Burley short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 18 |
| Average Daily Rate (ADR) | vs. $277 state avg. | $143 |
| Average Occupancy Rate | vs. 41% state avg. | 23% |
| RevPAN | ADR * Occupancy Rate | $33 |
| Average Monthly Revenue | Historical 12-month average | $1,337 |
| Average Annual Revenue | Historical 12-month average | $16,053 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Investors look at Burley for its emerging market dynamics, low competition, and affordable entry relative to Idaho's more established STR destinations.
Key investment factors
"Burley represents a competitive but niche opportunity — the small supply base and growing investor attention create openings, though below-average occupancy and revenue-to-price ratios demand careful deal selection. Seasonality is pronounced: July leads with average revenue of $2,028, while March dips to just $584, creating a nearly 3.5x spread between peak and trough months. Three-bedroom properties clearly outperform one-bedrooms across every metric, making them the more viable configuration for investors targeting this market. Overall, this is a market where selective, well-managed operators can carve out returns, but it's not a set-it-and-forget-it opportunity."
— Rabbu Market Analysis Team
Burley's revenue peaks in July at $2,028 and hits its low in March at just $584, revealing a nearly 3.5x seasonal spread. The May-through-October stretch consistently generates above-average monthly income, while winter and early spring require investors to budget for significantly lower returns.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$828 |
| February |
|
$878 |
| March |
|
$584 |
| April |
|
$953 |
| May |
|
$1,713 |
| June |
|
$1,740 |
| July |
|
$2,028 |
| August |
|
$1,676 |
| September |
|
$1,500 |
| October |
|
$1,939 |
| November |
|
$1,238 |
| December |
|
$972 |
Supply in Burley is concentrated among one-bedroom (5 listings) and three-bedroom (6 listings) properties, with no two-bedroom listings reported. This gap in the two-bedroom segment could represent an opportunity for investors willing to differentiate in an underserved size category.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
5 |
| 3 bedrooms |
|
6 |
ADR scales modestly from $130 for one-bedroom properties to $147 for three-bedroom units, a 13% premium for substantially more space. The relatively narrow rate gap suggests that three-bedroom homes offer better value for guests, which likely contributes to their higher occupancy and revenue metrics.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$130 |
| 3 bedrooms |
|
$147 |
Three-bedroom properties generate $50 in RevPAN compared to just $10 for one-bedroom units — a five-fold difference that reflects both higher rates and significantly better occupancy. This stark gap makes three-bedroom configurations the clear winner for investors focused on maximizing per-night revenue potential.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$10 |
| 3 bedrooms |
|
$50 |
Three-bedroom listings average 35% occupancy while one-bedroom units lag far behind at just 8%, suggesting that guest demand in Burley skews heavily toward larger accommodations — likely families or groups. The low one-bedroom occupancy raises cash-flow concerns for studio or single-bedroom investments in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
8% |
| 3 bedrooms |
|
35% |
Three-bedroom properties earn $1,319 per month on average versus $1,200 for one-bedroom units, a smaller gap than occupancy or RevPAN data might suggest. The narrower revenue difference is partly explained by the one-bedroom category's higher ADR relative to its size, though the drastically lower occupancy still makes it a riskier bet.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,200 |
| 3 bedrooms |
|
$1,319 |
At $15,829 annually, three-bedroom listings outpace one-bedroom units ($14,400) by about $1,400 per year. Given that three-bedroom properties also demonstrate far stronger occupancy and RevPAN, they represent the more reliable revenue configuration in Burley's small STR market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$14,400 |
| 3 bedrooms |
|
$15,829 |
Kitchens and parking are universal at 100% of listings, while self check-in (94%) and laundry facilities (89% washer, 83% dryer) are near-standard — signaling that guests in Burley expect a home-like, self-service experience. Amenities like hot tubs (22%) and pools (6%) remain rare, offering a potential differentiator for hosts looking to command higher rates or occupancy.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
100% |
| Parking |
|
100% |
| Self Check-in |
|
94% |
| Washer |
|
89% |
| Dryer |
|
83% |
| Backyard |
|
78% |
| Workspace |
|
78% |
| BBQ Grill |
|
50% |
| Patio or Balcony |
|
50% |
| Outdoor Furniture |
|
39% |
| Hot Tub |
|
22% |
| Pets |
|
17% |
| Pool |
|
6% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Burley Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Burley's ROI Score of 53 out of 100 places it in the 'Competitive Opportunity' band, meaning the market has real potential but requires more intentional deal sourcing than higher-scoring areas. The below-average revenue-to-price ratio is the primary drag, as average home values of $512,405 relative to $16,053 in annual revenue leave thin margins without careful cost management. Occupancy stability, market growth, and supply/demand balance all score average, so pairing this data with thorough local regulatory research and a focus on three-bedroom properties will help investors identify the most viable opportunities.
Understanding local STR regulations is essential before investing in Burley. Here's the current regulatory landscape:
Short-term rental operators in Burley, Idaho may need to obtain a local business license or STR permit before listing a property. Investors should verify current requirements directly with the City of Burley and Cassia County, as regulations in smaller Idaho municipalities can evolve quickly.
Common restrictions that may apply include occupancy limits tied to bedroom count, noise and nuisance ordinances, parking requirements for guests, and potential HOA rules that limit or prohibit short-term rentals. Some Idaho communities also impose minimum stay requirements or cap the number of STR permits issued in a given area, so due diligence with local planning departments is recommended.
Short-term rental hosts in Idaho are typically required to collect and remit state sales tax and local lodging or occupancy taxes. Platforms like Airbnb often handle some of this collection automatically, but operators should confirm their obligations with the Idaho State Tax Commission to ensure full compliance.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Burley can provide current regulatory guidance.
Financing an Airbnb investment in Burley requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Burley's short-term rental market is likely to see continued supply growth as investor interest builds on the back of recent listing expansion. Revenue is expected to remain heavily seasonal, with summer months and October driving the bulk of annual income, so investors should plan for softer stretches from December through April. ADR may edge up modestly — perhaps 2–4% — if demand keeps pace with new supply, but occupancy rates will likely remain in the 20–30% range without a significant shift in local tourism drivers. Careful expense management during off-peak months will be essential for maintaining positive cash flow."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Individual property results will vary based on location, condition, pricing strategy, and management quality.
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