Burlington, WI Airbnb Market Data, Statistics, and Occupancy Rates

Burlington Short-Term Rental Market Overview

Burlington, WI is a compact short-term rental market with just 15 active Airbnb listings, offering investors a low-competition environment in southeastern Wisconsin. The market generates an average annual revenue of $45,285 per listing, driven by strong summer demand — particularly July, which peaks at $7,336 in monthly revenue. While occupancy sits at 29% (below the 38% state average), the average daily rate of $315 is competitive, and the small supply base means well-positioned properties can capture outsized seasonal returns, especially those with lake or waterfront access.

Key Market Statistics

According to Rabbu market data, the Burlington short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026.

Why Investors Consider Burlington

Burlington appeals to investors seeking a niche, low-competition lakeside market where limited supply and seasonal recreation demand can translate into attractive summer returns.

Expert Market Assessment

"Burlington represents a niche opportunity best suited for investors comfortable with pronounced seasonality. The summer months from June through August generate the lion's share of revenue — July alone accounts for roughly 16% of annual earnings — while the December through March period averages under $2,300 monthly. With only 15 active listings and a recreation-oriented guest base drawn to lake and waterfront amenities, there's limited competition but also a narrow demand window. Investors who can acquire properties at reasonable price points and optimize for the peak season stand to earn meaningful returns, though year-round cash flow will require careful budgeting."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Burlington

Average revenue by month in Burlington

Burlington's revenue follows a sharp seasonal curve, with July ($7,336) and August ($6,791) generating nearly three times the revenue of winter months like March ($1,736) and February ($1,907). This roughly 4:1 ratio between peak and trough months underscores the importance of maximizing summer bookings to hit annual revenue targets.

Active Airbnb listings by property size in Burlington

The available data shows 3-bedroom properties account for 7 of the 15 total listings, making them the dominant property type in Burlington's STR market. This concentration suggests 3-bedrooms are the proven configuration for this area, though the remaining listings across other sizes aren't broken out — potentially signaling opportunity for differentiated offerings.

Average daily rate (ADR) by property size in Burlington

Three-bedroom properties in Burlington command an ADR of $281, which sits below the market-wide average of $315. This gap suggests that larger or more unique properties in the market may be pulling the overall ADR higher, and 3-bedroom hosts could explore rate optimization to close that difference.

Average RevPAN by property size in Burlington

Three-bedroom listings deliver a RevPAN of $74, reflecting the combination of their $281 ADR and 26% occupancy rate. While modest, this figure aligns with the market's seasonal nature, and hosts who can push occupancy even a few percentage points higher during shoulder months would see meaningful RevPAN improvement.

Average occupancy rates by property size in Burlington

Three-bedroom properties average 26% occupancy, slightly below the overall market rate of 29%. This indicates that while 3-bedrooms dominate supply, they don't necessarily fill faster than other configurations — investors should focus on amenities and pricing to stay competitive during the peak booking window.

Average monthly revenue by property size in Burlington

A typical 3-bedroom listing in Burlington generates $3,884 per month on a trailing 12-month basis, closely tracking the market-wide average of $3,773. This alignment confirms that 3-bedrooms are the market's core revenue driver and a reliable benchmark for underwriting new investments.

Average annual revenue by property size in Burlington

Three-bedroom properties earn an average of $46,611 annually, slightly outpacing the market-wide average of $45,285. For investors evaluating Burlington, this figure serves as the primary benchmark — and properties with lake access or waterfront positioning may outperform this average.

Most common amenities for Airbnb listings in Burlington

Self check-in (100%), parking (93%), and kitchen access (93%) are table stakes for Burlington listings, while outdoor amenities like backyards (80%), BBQ grills (80%), and patios (80%) reflect the recreation-oriented guest base. Notably, 60% of listings offer lake access and 53% provide beach access, signaling that waterfront proximity is a major differentiator in this market.

Short-Term Rental Regulations in Burlington

Understanding local STR regulations is essential before investing in Burlington. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Burlington, Wisconsin may need to obtain a local permit or register their property with the city before listing. Investors should verify current requirements directly with the City of Burlington and Racine County, as regulations can change.

Key Restrictions

Common restrictions for STR properties in Wisconsin communities include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA rules may impose additional constraints, and some municipalities cap the number of permits issued, so it's important to research these factors before purchasing.

Tax Obligations

Wisconsin generally requires STR operators to collect and remit state sales tax and local room taxes on short-term stays. Many booking platforms handle tax collection automatically, but hosts should confirm compliance with the Wisconsin Department of Revenue and any applicable local tax authority.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Burlington can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Burlington's STR performance is expected to remain heavily seasonal, with summer months continuing to drive the bulk of annual revenue. ADR may hold steady or see modest increases of 1–3% as the limited supply keeps pricing power in hosts' favor. Occupancy could edge up slightly if new listings don't materially expand supply, though winter months will likely remain soft with revenues near $1,700–$1,900. Investors should plan cash reserves to bridge the quieter January through March period."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Burlington, WI

What is the average Airbnb occupancy rate in Burlington?

The average occupancy rate for Airbnb listings in Burlington, WI is currently 29%, which falls below the Wisconsin state average of 38%. This lower figure largely reflects the market's seasonal nature — demand concentrates heavily in the summer months while winter sees significantly less booking activity.

How much do Airbnb hosts make in Burlington?

Airbnb hosts in Burlington earn an average of $3,773 per month and approximately $45,285 per year based on trailing 12-month data. Revenue varies dramatically by season, with July reaching $7,336 and winter months like March dipping to around $1,736.

Is Burlington a good market for Airbnb investment?

Burlington can be a rewarding market for investors who are prepared for its seasonal dynamics. The limited supply of just 15 active listings reduces direct competition, and strong summer demand — driven by lake recreation and outdoor amenities — supports healthy peak-season revenue. However, the below-average occupancy rate means investors need to budget for quieter winter months and shouldn't rely on consistent year-round income.

What is the average daily rate (ADR) for Airbnb in Burlington?

The average daily rate in Burlington is $315, which is below the Wisconsin state average of $368. For 3-bedroom properties specifically, the ADR comes in at $281. Despite sitting under the state benchmark, rates remain solid for the area and reflect the mix of lakefront and recreation-oriented properties in the market.

Are short-term rentals legal in Burlington?

Short-term rentals are generally permitted in Burlington, WI, but operators may need to secure local permits or register their property. Wisconsin also has state-level requirements for tourist rooming houses. Investors should check with the City of Burlington and relevant county authorities to confirm all licensing, zoning, and tax obligations before listing a property.

When is peak season for Airbnb in Burlington?

Peak season in Burlington runs from June through August, with July being the strongest month at an average revenue of $7,336 per listing. August follows closely at $6,791. The shoulder months of May and September also perform well, averaging $3,802 and $4,388 respectively. The slowest period is January through March, when monthly revenue drops below $2,000.

How many Airbnbs are there in Burlington?

As of April 2026, there are 15 active Airbnb listings in Burlington, WI. This is a very small market by listing count, which means individual properties face limited direct competition but also operate within a niche demand environment.

How is Airbnb revenue calculated in Burlington?

The annual and monthly revenue figures for Burlington are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results into a market-level historical average. Because each month uses its own historical performance, the figures naturally reflect seasonal peaks and slower months. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Burlington, WI market
• Average daily rate, occupancy rate, and RevPAN metrics benchmarked against state averages
• Monthly and annual revenue trends based on trailing 12-month booking data
• Property size breakdowns for listings, rates, occupancy, and revenue
• Popular amenity data across active listings to identify guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Individual property results will vary based on location, amenities, pricing strategy, and management quality.