Cadillac, MI Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

70 / 100

Cadillac offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Cadillac Short-Term Rental Market Overview

Cadillac, MI presents an appealing short-term rental opportunity anchored by strong revenue relative to local property values, with average homes priced around $347,294 and annual STR revenue averaging $34,032. The market is compact — just 46 active Airbnb listings — which keeps competition manageable while still demonstrating clear traveler demand driven by the area's lakes and four-season outdoor recreation. An ROI score of 70 out of 100 places Cadillac in the "Attractive Opportunity" tier, supported by above-average revenue-to-price ratios and encouraging market growth trends.

Key Market Statistics

According to Rabbu market data, the Cadillac short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 46
Average Daily Rate (ADR) vs. $350 state avg. $254
Average Occupancy Rate vs. 42% state avg. 34%
RevPAN ADR * Occupancy Rate $86
Average Monthly Revenue Historical 12-month average $2,836
Average Annual Revenue Historical 12-month average $34,032

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Cadillac

Cadillac's combination of affordable property prices, lake-centric tourism appeal, and above-average revenue-to-price ratios makes it a compelling market for investors seeking cash-flow-positive vacation rentals without coastal price tags.

Key investment factors

  • Above-average revenue-to-price ratio supports faster breakeven timelines compared to many Michigan markets
  • Lake access and waterfront amenities featured in over 54% of listings signal strong nature-tourism demand
  • Compact supply of only 46 active listings limits direct competition and reduces saturation risk
  • Pronounced summer peak — July revenue of $5,452 — creates meaningful income concentration for seasonal operators
  • Average home values of $347,294 sit well below state median, lowering the barrier to entry for new investors

Expert Market Assessment

"Cadillac earns a score of 70/100 — firmly in the "Attractive Opportunity" band — largely because its revenue numbers pair well with comparatively modest acquisition costs. Seasonality is the defining characteristic here: July tops $5,452 in average monthly revenue while April bottoms out near $1,277, creating a roughly 4:1 peak-to-trough ratio that investors need to plan around. Four-bedroom properties stand out as the highest performers, generating $48,588 annually with 46% occupancy, though the majority of current supply clusters around 3-bedroom units. Investors who can tolerate a quieter shoulder season and capitalize on the concentrated summer demand will find a market that rewards execution."

— Rabbu Market Analysis Team

Understanding Cadillac's ROI Score: 70/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Cadillac Performance Weight
Revenue-to-Price Ratio Above average 40%
Occupancy Stability Average 30%
Market Growth Trend Above average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Cadillac's ROI score of 70 out of 100 places it in the "Attractive Opportunity" band, driven primarily by an above-average revenue-to-price ratio that indicates strong income potential relative to acquisition costs. Occupancy stability and supply/demand balance both rate as average, while market growth trend scores above average — a pattern that suggests a market still in its growth phase rather than maturity. Investors should pair these data-driven signals with thorough local regulatory research and on-the-ground property evaluation to confirm the opportunity.

Short-Term Rental Regulations in Cadillac

Understanding local STR regulations is essential before investing in Cadillac. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Cadillac, Michigan should verify whether a local STR permit or registration is required by contacting the City of Cadillac and Wexford County offices, as requirements can change. The State of Michigan does not impose a statewide STR licensing framework, so local ordinances are the primary regulatory layer to research before purchasing.

Key Restrictions

Common restrictions that may apply in markets like Cadillac include occupancy limits tied to bedroom count, minimum-stay requirements, noise and nuisance ordinances, parking mandates, and potential HOA or deed restrictions on short-term rentals. Investors should review both municipal zoning rules and any homeowner association covenants before committing to a property.

Tax Obligations

Michigan levies a 6% state use tax and a 5% accommodations tax on short-term rentals, and Wexford County or the city may impose additional local lodging taxes. Platforms like Airbnb typically collect and remit some of these taxes on behalf of hosts, but operators should confirm their full filing obligations with a local tax professional.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Cadillac can provide current regulatory guidance.

Short-Term Rental Financing for Cadillac

Financing an Airbnb investment in Cadillac requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Cadillac Lender →

Future Outlook & Long-Term Forecast

"With active listings growing 67% year-over-year, Cadillac's STR market is clearly gaining traction among hosts — a sign of rising traveler demand that could push ADRs up by 3–5% over the next 12–18 months, especially during peak summer months. Occupancy, currently at 34% versus the 42% state average, may tighten modestly as the destination's profile grows, though investors should plan conservatively for occupancy in the 33–38% range while new supply is absorbed. Summer will likely remain the dominant revenue driver, with July and August alone accounting for a disproportionate share of annual income, so investors should budget for softer shoulder months and build reserves accordingly."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Cadillac, MI

What is the average Airbnb occupancy rate in Cadillac?
The average Airbnb occupancy rate in Cadillac, MI is currently 34%, which falls below the Michigan state average of 42%. Occupancy varies significantly by property size — 2-bedroom units average around 24%, while 4-bedroom properties reach approximately 46%. The lower overall average reflects the market's strong seasonal patterns, with peak demand concentrated in the summer months.
How much do Airbnb hosts make in Cadillac?
Airbnb hosts in Cadillac earn an average of $2,836 per month and approximately $34,032 per year based on trailing 12-month performance data. Earnings vary considerably by property size: 2-bedroom listings average about $23,295 annually, 3-bedrooms bring in roughly $28,574, and 4-bedroom properties lead at $48,588 per year. Peak summer months like July can push monthly revenue above $5,400 for the market overall.
Is Cadillac a good market for Airbnb investment?
Cadillac scores 70 out of 100 on Rabbu's ROI Score, placing it in the "Attractive Opportunity" tier. The market benefits from an above-average revenue-to-price ratio — with average home values around $347,294 and annual revenue near $34,032, the numbers work favorably compared to pricier Michigan destinations. The main trade-off is pronounced seasonality, so investors should ensure they can manage cash flow through the quieter spring months when revenue dips to around $1,277.
What is the average daily rate (ADR) for Airbnb in Cadillac?
The average daily rate for Airbnb listings in Cadillac is $254, which is below Michigan's $350 state average. ADR scales meaningfully with property size: 2-bedroom units average $180 per night, 3-bedrooms sit at $241, and 4-bedroom properties command $321 per night. The lower-than-state-average ADR reflects Cadillac's position as an affordable getaway destination, which helps maintain demand.
Are short-term rentals legal in Cadillac?
Short-term rentals are generally permitted in Cadillac, MI, though operators should verify current permit and registration requirements with the City of Cadillac and Wexford County. Local regulations may include zoning restrictions, occupancy limits, and noise ordinances. We recommend consulting local authorities and reviewing any HOA rules before investing, as regulations can evolve over time.
When is peak season for Airbnb in Cadillac?
Peak season in Cadillac runs from June through August, with July being the standout month at an average revenue of $5,452. August follows closely at $4,887, and June brings in around $3,484. The slowest period falls in March and April, when monthly revenue drops to approximately $1,529 and $1,277 respectively. October also shows a notable bump to $3,055, likely driven by fall color tourism.
How many Airbnbs are there in Cadillac?
As of April 2026, there are 46 active Airbnb listings in Cadillac, MI. The supply is distributed across 11 two-bedroom, 18 three-bedroom, and 10 four-bedroom properties. Notably, active listings have grown 67% year-over-year, indicating increasing host interest and recognition of the market's potential.
How is Airbnb revenue calculated in Cadillac?
The annual and monthly revenue figures for Cadillac are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up into a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and how effectively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts by market and property size
  • Average daily rate, occupancy, and RevPAN metrics benchmarked against state averages
  • Monthly and annual revenue trends based on trailing 12-month historical booking data
  • Property value estimates sourced from the Zillow Home Value Index (ZHVI)
  • Amenity prevalence data across active listings to identify guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture very recent market shifts. Local regulations, tax obligations, and permit requirements are subject to change — always verify with municipal authorities before investing.

Next Steps

Ready to invest in Cadillac's short-term rental market? Take action with these resources:

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