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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Carolina Beach offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Carolina Beach is a coastal North Carolina market with 532 active Airbnb listings and a pronounced summer-driven revenue cycle. Average annual revenue sits at $35,883 per listing, with an ADR of $206 — below the state average of $262 — but occupancy stability scores above average, suggesting dependable seasonal demand. The market's ROI score of 55 out of 100 signals an attractive opportunity where investors who match the right property size and manage pricing strategically can find meaningful returns against average home values of $843,136.
According to Rabbu market data, the Carolina Beach short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 532 |
| Average Daily Rate (ADR) | vs. $262 state avg. | $206 |
| Average Occupancy Rate | vs. 34% state avg. | 23% |
| RevPAN | ADR * Occupancy Rate | $47 |
| Average Monthly Revenue | Historical 12-month average | $2,990 |
| Average Annual Revenue | Historical 12-month average | $35,883 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Carolina Beach appeals to investors seeking a seasonal beach-rental market with above-average occupancy stability and a range of property sizes generating meaningful revenue differentiation.
Key investment factors
"Carolina Beach presents a moderately attractive investment landscape, shaped by intense summer demand and a quieter winter. Revenue swings from a low of roughly $1,025 in January to nearly $5,795 in July, creating a market where cash-flow planning around seasonality is essential. The ROI score of 55 reflects solid occupancy stability balanced against a below-average revenue-to-price ratio — meaning the $843,136 average home value requires careful underwriting to ensure summer peaks cover annual carrying costs. Investors who target larger properties or optimize for shoulder-season bookings stand to outperform the market averages."
— Rabbu Market Analysis Team
Carolina Beach exhibits sharp seasonality, with July ($5,795) generating more than five times the revenue of January ($1,025). The core summer window from June through August accounts for the bulk of annual earnings, while shoulder months like May and October still deliver respectable revenue above $3,000 — offering investors who optimize pricing a longer earning season than the three-month peak alone suggests.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,025 |
| February |
|
$1,175 |
| March |
|
$2,342 |
| April |
|
$2,897 |
| May |
|
$3,686 |
| June |
|
$4,795 |
| July |
|
$5,795 |
| August |
|
$4,844 |
| September |
|
$2,762 |
| October |
|
$3,024 |
| November |
|
$1,971 |
| December |
|
$1,560 |
One- and two-bedroom units dominate supply with 156 and 157 listings respectively, together accounting for nearly 59% of the market's 532 active listings. Larger properties (5+ bedrooms) represent only 48 combined listings, which could signal less competition and differentiation potential for investors willing to acquire bigger homes.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
7 |
| 1 bedroom |
|
156 |
| 2 bedrooms |
|
157 |
| 3 bedrooms |
|
104 |
| 4 bedrooms |
|
60 |
| 5 bedrooms |
|
27 |
| 6+ bedrooms |
|
21 |
ADR scales steeply with bedroom count in Carolina Beach: studios and one-bedrooms sit around $130, while six-plus bedroom properties command $654 per night. The sharpest jump occurs between four bedrooms ($272) and five bedrooms ($364), and again to six-plus bedrooms, suggesting that guests booking large group accommodations are willing to pay outsized premiums.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$131 |
| 1 bedroom |
|
$130 |
| 2 bedrooms |
|
$159 |
| 3 bedrooms |
|
$226 |
| 4 bedrooms |
|
$272 |
| 5 bedrooms |
|
$364 |
| 6+ bedrooms |
|
$654 |
Revenue per available night rises steadily from $28 for studios to $57 for five-bedroom homes, but six-plus bedroom properties are the clear standout at $165 RevPAN — roughly three times the next tier. This indicates that the largest homes capture both higher nightly rates and sufficient occupancy to deliver meaningfully superior revenue efficiency.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$28 |
| 1 bedroom |
|
$35 |
| 2 bedrooms |
|
$41 |
| 3 bedrooms |
|
$41 |
| 4 bedrooms |
|
$49 |
| 5 bedrooms |
|
$57 |
| 6+ bedrooms |
|
$165 |
One- and two-bedroom units lead occupancy at 27% and 26% respectively, while three- through five-bedroom properties hover in the 16–18% range. Interestingly, six-plus bedroom homes recover to 25% occupancy, suggesting that their group-travel appeal keeps booking calendars competitive despite higher price points — a useful signal for investors weighing cash-flow reliability.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
21% |
| 1 bedroom |
|
27% |
| 2 bedrooms |
|
26% |
| 3 bedrooms |
|
18% |
| 4 bedrooms |
|
18% |
| 5 bedrooms |
|
16% |
| 6+ bedrooms |
|
25% |
Monthly revenue ranges from $1,321 for studios to $12,453 for six-plus bedroom properties, with each step up in bedroom count delivering a noticeable income boost. The gap is especially dramatic at the top end: five-bedroom homes earn $6,174 per month, while six-plus bedroom units roughly double that figure, making large properties the clear revenue leaders in Carolina Beach.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$1,321 |
| 1 bedroom |
|
$2,070 |
| 2 bedrooms |
|
$2,993 |
| 3 bedrooms |
|
$3,337 |
| 4 bedrooms |
|
$4,202 |
| 5 bedrooms |
|
$6,174 |
| 6+ bedrooms |
|
$12,453 |
Annual revenue potential scales from $15,858 for studios to $149,447 for six-plus bedroom homes, with four-bedroom properties earning a solid $50,429 that sits in a practical sweet spot for many investors. The top-tier six-plus bedroom category's $149K annual average is particularly notable, though investors should weigh higher acquisition costs and the narrower buyer pool for these larger coastal properties.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$15,858 |
| 1 bedroom |
|
$24,848 |
| 2 bedrooms |
|
$35,923 |
| 3 bedrooms |
|
$40,055 |
| 4 bedrooms |
|
$50,429 |
| 5 bedrooms |
|
$74,091 |
| 6+ bedrooms |
|
$149,447 |
Kitchens (98%), parking (94%), and patio or balcony space (88%) are near-universal in Carolina Beach listings, establishing them as baseline guest expectations rather than differentiators. Beach access (47%), pools (43%), and pet-friendliness (41%) appear in less than half of listings, presenting an opportunity for hosts to stand out by offering these higher-impact amenities.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
98% |
| Parking |
|
94% |
| Patio or Balcony |
|
88% |
| Washer |
|
86% |
| Self Check-in |
|
86% |
| Dryer |
|
85% |
| Outdoor Furniture |
|
54% |
| Beach Access |
|
47% |
| Pool |
|
43% |
| Pets |
|
41% |
| BBQ Grill |
|
41% |
| Waterfront |
|
39% |
| Workspace |
|
37% |
| Backyard |
|
29% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Carolina Beach Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Carolina Beach's ROI score of 55 out of 100 places it in the 'Attractive Opportunity' band, reflecting a market with genuine potential tempered by a below-average revenue-to-price ratio — meaning that the $843K average home value requires strong seasonal revenue to justify the investment. On the positive side, occupancy stability rates above average, while market growth and supply/demand dynamics both track at average levels, indicating a market that isn't overheated but also isn't stagnant. Investors should pair these data points with thorough local regulatory research and property-level underwriting to identify deals where the numbers work.
Understanding local STR regulations is essential before investing in Carolina Beach. Here's the current regulatory landscape:
Short-term rental operators in Carolina Beach, North Carolina may be required to obtain local permits or register their property before hosting guests. Investors should verify current permit requirements directly with the Town of Carolina Beach and review any applicable North Carolina state-level STR regulations.
Common STR restrictions in coastal North Carolina communities can include occupancy limits based on bedroom count, minimum stay requirements (especially during peak season), noise ordinances, designated parking mandates, and potential HOA restrictions that may limit or prohibit short-term rentals entirely. Investors should also check whether any permit caps or zoning overlays apply in their target neighborhood.
Short-term rental hosts in North Carolina are generally subject to state and local occupancy taxes, as well as applicable sales tax on lodging. Many booking platforms collect and remit some of these taxes automatically, but hosts should confirm their full tax obligations with the North Carolina Department of Revenue and the local tax office in Carolina Beach.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Carolina Beach can provide current regulatory guidance.
Financing an Airbnb investment in Carolina Beach requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Carolina Beach is expected to maintain its strong summer peak — July revenues averaged $5,795 per listing historically — while shoulder months like March through May and September through October should continue drawing moderate bookings. Listing supply grew 135% year over year, so investors should watch for pricing pressure if that pace continues, though occupancy stability remains above average for now. ADR may see modest adjustments in the 1–3% range as competition increases, but the underlying beach-vacation demand should keep revenue per available night relatively steady for well-positioned properties."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and market conditions may have shifted since the most recent update. Local regulations, HOA rules, and tax obligations vary and should be independently verified before making investment decisions.
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