Carrollton, TX Airbnb Market Data, Statistics, and Occupancy Rates

Carrollton Short-Term Rental Market Overview

Carrollton, TX presents an attractive short-term rental opportunity with a market-wide average occupancy rate of 46%, well above the Texas state average of 33%. With 61 active Airbnb listings and average annual revenue of $28,676, this Dallas-Fort Worth suburb offers a relatively compact supply environment where well-positioned properties can capture steady demand. The 70% year-over-year growth in active listings signals rising investor interest, though the market remains small enough to reward early movers who optimize their operations.

Key Market Statistics

According to Rabbu market data, the Carrollton short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Carrollton

Carrollton draws investor attention thanks to its favorable occupancy rates, proximity to the broader Dallas-Fort Worth economy, and a still-manageable competitive landscape.

Expert Market Assessment

"With an ROI score of 65 out of 100, Carrollton earns an "Attractive Opportunity" designation — a market where the fundamentals align without relying on any single outsized driver. Revenue peaks in July at $2,902 per month while the softest months (January and February) still deliver around $1,750–$1,780, keeping the seasonal spread manageable for cash-flow planning. The three-bedroom segment stands out as the most productive configuration, combining strong occupancy (53%) with the highest RevPAN ($108) and annual revenue ($39,737). Investors who target mid-size properties and maintain competitive amenity sets should find this suburban DFW market rewarding, though pairing these numbers with local regulatory due diligence remains important."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Carrollton

Average revenue by month in Carrollton

Revenue in Carrollton follows a clear summer peak, with July topping the chart at $2,902 and the slowest months — January ($1,782) and February ($1,753) — still generating meaningful income. The roughly $1,150 spread between peak and trough indicates moderate seasonality, giving investors relatively stable year-round cash flow compared to heavily seasonal resort markets.

Active Airbnb listings by property size in Carrollton

Three-bedroom properties make up the largest share of Carrollton's supply at 21 listings, closely followed by one-bedrooms at 19. Two-bedroom units are notably underrepresented with just 6 listings — a potential gap worth exploring given their strong occupancy and RevPAN performance.

Average daily rate (ADR) by property size in Carrollton

ADR in Carrollton scales steadily with size, from $74 for one-bedroom units up to $251 for four-bedrooms. The jump from two-bedroom ($124) to three-bedroom ($202) represents the steepest rate increase, suggesting the three-bedroom tier captures a pricing sweet spot where guests are willing to pay meaningfully more for extra space.

Average RevPAN by property size in Carrollton

Three-bedroom listings deliver the highest RevPAN at $108, outpacing both two-bedrooms ($90) and four-bedrooms ($80) despite the latter commanding a higher nightly rate. One-bedrooms lag significantly at $30 RevPAN, indicating that smaller units struggle to convert their lower rates into strong per-night revenue after accounting for occupancy gaps.

Average occupancy rates by property size in Carrollton

Two-bedroom properties lead occupancy at an impressive 73%, far ahead of every other size category. Three-bedrooms maintain solid fill rates at 53%, while four-bedroom listings sit at just 32% — suggesting that larger properties in this suburban market may face demand constraints that offset their higher nightly rates.

Average monthly revenue by property size in Carrollton

Three-bedroom listings are the top monthly earners at $3,311, followed by four-bedrooms at $2,831 and two-bedrooms at $2,054. One-bedroom units generate just $997 per month, making them a challenging proposition unless acquired at a significantly lower price point or positioned for very specific use cases.

Average annual revenue by property size in Carrollton

On an annual basis, three-bedroom properties lead with $39,737 in revenue, making them the strongest configuration for return potential in Carrollton. Four-bedrooms earn $33,978 annually despite lower occupancy, while two-bedrooms at $24,657 offer a compelling middle ground given their standout occupancy rate of 73%.

Most common amenities for Airbnb listings in Carrollton

Washer (97%), kitchen (95%), dryer (93%), and parking (90%) are near-universal in Carrollton's listings, reflecting baseline guest expectations in this suburban market. A dedicated workspace appears in 72% of listings — a strong signal that hosts are catering to remote workers and business travelers drawn by DFW's corporate presence.

Understanding Carrollton's ROI Score: 65/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Carrollton's ROI score of 65 out of 100 places it in the "Attractive Opportunity" band, reflecting a market where revenue and demand fundamentals are solid without being exceptional. The revenue-to-price ratio and occupancy stability both rate as average, while the market growth trend scores above average — a combination that suggests improving conditions and potential upside for investors who enter strategically. Pairing these metrics with thorough local regulatory research and property-level underwriting will help investors gauge whether specific deals meet their return thresholds.

Short-Term Rental Regulations in Carrollton

Understanding local STR regulations is essential before investing in Carrollton. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Carrollton, TX may be required to obtain permits or register their property with the city before listing. Investors should verify current requirements directly with the City of Carrollton and review any applicable Denton County or Dallas County regulations.

Key Restrictions

Common restrictions in Texas suburban markets can include occupancy limits, noise ordinances, parking requirements, and minimum stay durations. HOA rules are particularly relevant in Carrollton's many planned communities and may impose additional limitations or outright prohibitions on short-term rentals, so reviewing CC&Rs before purchasing is essential.

Tax Obligations

Short-term rental hosts in Texas are typically subject to the state's 6% hotel occupancy tax, and local jurisdictions may impose additional hotel or tourism taxes. Many booking platforms collect and remit these taxes automatically, but investors should confirm compliance with both state and local tax authorities.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Carrollton can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Looking ahead 12–18 months, Carrollton's above-average market growth trend and strong occupancy relative to the state suggest continued demand momentum. Investors can reasonably expect ADR to hold steady or edge up in the range of 2–4% as the DFW metro continues attracting corporate relocations and travelers. Occupancy may stabilize around 44–48% market-wide as new supply enters, though well-managed properties with competitive amenities should outperform. Seasonal peaks in summer months like June and July are likely to persist, providing reliable revenue boosts."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Carrollton, TX

What is the average Airbnb occupancy rate in Carrollton?

The average Airbnb occupancy rate in Carrollton is currently 46%, which is notably higher than the Texas state average of 33%. Occupancy varies by property size — two-bedroom listings lead at 73%, while one-bedroom units average 41% and four-bedroom properties come in at 32%. This suggests that mid-size properties tend to attract the most consistent bookings in the Carrollton market.

How much do Airbnb hosts make in Carrollton?

On average, Airbnb hosts in Carrollton earn approximately $2,389 per month, or $28,676 annually, based on the trailing 12 months of historical booking data. Revenue varies significantly by property size: three-bedroom listings are the top earners at roughly $3,311 per month ($39,737 annually), while one-bedroom units average about $997 per month. Individual results depend on factors like property quality, pricing strategy, and guest experience.

Is Carrollton a good market for Airbnb investment?

Carrollton earns an ROI score of 65 out of 100 from Rabbu, placing it in the "Attractive Opportunity" category. The market benefits from above-average occupancy, a manageable competitive landscape of 61 active listings, and proximity to the broader Dallas-Fort Worth economy. The revenue-to-price ratio and occupancy stability are both rated average, while the market growth trend is above average — suggesting the market is gaining momentum. As always, investors should pair these data points with local regulatory research and property-level analysis.

What is the average daily rate (ADR) for Airbnb in Carrollton?

The current average daily rate for Airbnb listings in Carrollton is $175, which is below the Texas state average of $276. ADR scales with property size: one-bedroom units average $74, two-bedrooms come in at $124, three-bedrooms at $202, and four-bedrooms command the highest rate at $251. The lower ADR relative to the state average reflects Carrollton's suburban positioning, but higher-than-average occupancy helps compensate for the rate differential.

Are short-term rentals legal in Carrollton?

Short-term rentals operate in Carrollton, TX, with 61 active Airbnb listings currently in the market. However, local regulations regarding permits, zoning, and HOA restrictions can vary and may change over time. Investors should check directly with the City of Carrollton and review any applicable homeowners association rules before purchasing or listing a property for short-term rental use.

When is peak season for Airbnb in Carrollton?

Peak season in Carrollton runs through the summer months, with July delivering the highest average monthly revenue at $2,902. June ($2,710) and May ($2,640) also perform strongly. The slowest months are January ($1,782) and February ($1,753), though the seasonal dip is moderate — the spread between peak and trough is roughly $1,150, making year-round cash flow relatively predictable compared to more tourism-dependent markets.

How many Airbnbs are there in Carrollton?

There are currently 61 active Airbnb listings in Carrollton as of April 2026. The supply breaks down by size: 21 three-bedroom listings, 19 one-bedroom listings, 11 four-bedroom listings, and 6 two-bedroom listings. The relatively small total supply, combined with 70% year-over-year growth, suggests the market is still developing and may offer opportunities for well-positioned new entrants.

How is Airbnb revenue calculated in Carrollton?

The annual and monthly revenue figures shown for Carrollton are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remaining data up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently rather than to forecasts, while naturally reflecting seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market and property size
• Average daily rate, occupancy rate, and RevPAN trends across property configurations
• Monthly and annual revenue estimates based on trailing 12-month historical booking data
• Home value benchmarks sourced from Zillow Home Value Index (ZHVI) for investment context
• Data aggregated from multiple providers including Rabbu proprietary analytics for consistency

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and market conditions may have changed since the reporting period. Local regulations, HOA rules, and tax requirements vary and should be independently verified before making investment decisions.