Cartersville, GA Airbnb Market Data, Statistics, and Occupancy Rates

Cartersville Short-Term Rental Market Overview

Cartersville, GA is a smaller short-term rental market with 84 active Airbnb listings and an average annual revenue of $23,028 per property. With an ADR of $161—well below the $299 Georgia state average—and a 28% occupancy rate, the market offers an accessible entry point for investors willing to be strategic about property selection and pricing. Notably, listing growth has surged 136% year-over-year, signaling rising investor interest though also intensifying competition.

Key Market Statistics

According to Rabbu market data, the Cartersville short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Cartersville

Cartersville appeals to investors seeking an affordable Georgia market with room for growth, though rising competition demands careful deal sourcing and property differentiation.

Expert Market Assessment

"Cartersville represents a competitive opportunity rather than a sure-fire slam dunk. The ROI score of 52 out of 100 reflects average revenue-to-price ratios and occupancy stability, paired with a below-average supply/demand balance driven by rapid listing growth. Seasonality plays a significant role here—July peaks at $2,878 in average revenue while February dips to $1,286, creating a $1,592 spread that investors need to plan around. The market rewards selective deal sourcing: larger properties with strong amenity packages can substantially outperform the market average, but undifferentiated listings risk getting lost in growing competition."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Cartersville

Average revenue by month in Cartersville

Revenue in Cartersville peaks sharply in July at $2,878 and dips to a low of $1,286 in February, creating a seasonal spread of nearly $1,600. The summer months (May through July) consistently outperform, while winter represents the softest period—investors should budget for this cyclicality.

Active Airbnb listings by property size in Cartersville

Three-bedroom properties dominate supply with 28 listings, followed by 1-bedrooms (21) and 2-bedrooms (18), while 4- and 5-bedroom homes are notably scarce at just 6 and 5 listings respectively. This limited supply of larger properties, combined with their higher revenue potential, may signal an opportunity for investors willing to acquire bigger homes.

Average daily rate (ADR) by property size in Cartersville

ADR scales meaningfully with property size, jumping from $110 for 1-bedrooms to $296 for 4-bedrooms, though 5-bedroom listings come in slightly lower at $280. The steepest rate premium appears between 3-bedroom ($163) and 4-bedroom ($296) properties, suggesting a sweet spot for investors seeking higher nightly rates.

Average RevPAN by property size in Cartersville

Five-bedroom properties deliver a standout RevPAN of $125, more than double the next best category (3-bedrooms at $54), driven by their combination of strong ADR and the highest occupancy in the market. One-bedroom listings trail at just $27 RevPAN, indicating that smaller units struggle to generate consistent per-night revenue.

Average occupancy rates by property size in Cartersville

Occupancy rates vary dramatically by size: 5-bedroom properties lead at 45% and 3-bedrooms hold a respectable 34%, while 4-bedroom listings lag at just 15% despite their high ADR. This suggests that while 4-bedroom homes command premium rates, they book far less frequently—investors in that segment need to price carefully or target group travel niches.

Average monthly revenue by property size in Cartersville

Monthly revenue climbs steadily with property size, from $1,000 for 1-bedrooms up to $4,033 for 5-bedroom homes—a fourfold difference. Three-bedroom listings generate $2,244 per month, making them a solid middle-ground option that balances acquisition cost against revenue potential.

Average annual revenue by property size in Cartersville

Annual revenue ranges from $12,009 for 1-bedroom listings to $48,403 for 5-bedroom properties, with each step up in bedrooms delivering meaningfully more income. The jump from 3-bedrooms ($26,928) to 4-bedrooms ($37,884) is substantial, though investors should weigh this against the significantly lower occupancy rates for 4-bedroom units.

Most common amenities for Airbnb listings in Cartersville

Parking (100%) and kitchen access (99%) are table stakes in Cartersville, while self check-in (83%) and laundry facilities (~80%) round out guest essentials. Outdoor amenities like backyards and patios (69% each) are common, and the relatively low prevalence of pools (10%) and hot tubs (2%) suggests these could serve as meaningful differentiators for listings seeking to stand out.

Understanding Cartersville's ROI Score: 52/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Cartersville's ROI score of 52 out of 100 places it in the "Competitive Opportunity" band, reflecting average performance across revenue-to-price ratio, occupancy stability, and market growth, but a below-average supply/demand balance driven by the rapid influx of new listings. Investors can still find viable deals here, particularly among larger properties where competition is thinner and RevPAN is strongest. Pairing this data with thorough local regulatory research and a clear property differentiation strategy will be essential for achieving above-average returns.

Short-Term Rental Regulations in Cartersville

Understanding local STR regulations is essential before investing in Cartersville. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Cartersville, Georgia may be required to obtain a business license or STR-specific permit before listing their property. Investors should verify current permit and registration requirements directly with the City of Cartersville and Bartow County authorities before purchasing.

Key Restrictions

Common restrictions that may apply to STR properties in Georgia markets like Cartersville include occupancy limits, noise ordinances, parking requirements, and minimum stay rules. Additionally, HOA covenants in many neighborhoods may impose their own limitations or outright prohibitions on short-term rentals, so reviewing any deed restrictions is essential before committing to an investment.

Tax Obligations

STR hosts in Georgia are generally subject to state and local lodging taxes, including hotel/motel taxes and potentially local tourism or excise taxes. Many booking platforms like Airbnb collect and remit state sales tax on behalf of hosts, but investors should confirm all applicable tax obligations with the Georgia Department of Revenue and local authorities.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Cartersville can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Cartersville's STR market is likely to see continued supply growth given the 136% year-over-year increase in listings, which could put modest downward pressure on occupancy and rates unless demand keeps pace. Seasonal patterns suggest revenue will concentrate in the summer months—particularly June and July—with softer winter periods bringing monthly averages closer to $1,300–$1,400. Investors should anticipate occupancy rates holding in the 26–30% range market-wide, with well-positioned larger properties potentially outperforming. ADR may see incremental increases of 1–3% as hosts refine pricing strategies and the market matures."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Cartersville, GA

What is the average Airbnb occupancy rate in Cartersville?

The average Airbnb occupancy rate in Cartersville is currently 28%, which sits slightly below the Georgia state average of 32%. Occupancy varies significantly by property size—5-bedroom listings lead at 45%, while 4-bedroom properties trail at just 15%. Investors targeting higher occupancy should consider 3-bedroom or 5-bedroom configurations and competitive pricing strategies.

How much do Airbnb hosts make in Cartersville?

Airbnb hosts in Cartersville earn an average of $1,919 per month or approximately $23,028 annually, based on trailing 12-month booking data. Revenue scales with property size: 1-bedroom listings average around $12,009 per year, while 5-bedroom properties can reach roughly $48,403 annually. Actual earnings depend on factors like location, amenities, pricing strategy, and guest reviews.

Is Cartersville a good market for Airbnb investment?

Cartersville carries an ROI score of 52 out of 100, placing it in the "Competitive Opportunity" category. This means investor interest and demand are present, but rising competition (listings grew 136% year-over-year) and a below-average supply/demand balance require more thoughtful deal selection. Investors who target larger properties and differentiate with strong amenities are best positioned to outperform in this market.

What is the average daily rate (ADR) for Airbnb in Cartersville?

The average daily rate for Airbnb listings in Cartersville is $161, significantly below the Georgia state average of $299. ADR ranges from $110 for 1-bedroom properties up to $296 for 4-bedroom homes. This lower price point can attract budget-conscious travelers but also means investors need healthy occupancy rates to generate strong returns.

Are short-term rentals legal in Cartersville?

Short-term rentals generally operate in Cartersville, GA, but specific permit, licensing, and zoning requirements may apply. Regulations can vary and change over time, so prospective investors should contact the City of Cartersville and review any applicable HOA rules before purchasing a property for STR use. Consulting a local real estate attorney familiar with short-term rental regulations is also advisable.

When is peak season for Airbnb in Cartersville?

Peak season for Airbnb in Cartersville runs from May through July, with July topping out at an average of $2,878 in monthly revenue. June follows closely at $2,502, while the slowest months are January ($1,370) and February ($1,286). Understanding this seasonal pattern is critical for cash-flow planning and dynamic pricing.

How many Airbnbs are there in Cartersville?

There are currently 84 active Airbnb listings in Cartersville as of April 2026. The market has seen dramatic growth, with listings increasing 136% year-over-year. Three-bedroom properties make up the largest share of supply at 28 listings, followed by 1-bedrooms (21) and 2-bedrooms (18), while 4- and 5-bedroom homes remain relatively scarce.

How is Airbnb revenue calculated in Cartersville?

The annual and monthly revenue figures for Cartersville are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for Cartersville and surrounding areas
• Average daily rates, occupancy rates, and RevPAN metrics across property sizes
• Monthly and annual revenue trends based on trailing 12-month booking data
• Home value estimates sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to benchmark guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and market conditions may have shifted since the most recent update. Local regulations, HOA rules, and tax obligations vary and should be independently verified before making investment decisions.