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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Chilmark presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Chilmark, a coveted Martha's Vineyard enclave, draws premium short-term rental rates with an average daily rate of $644—well above the Massachusetts state average of $582. With just 23 active Airbnb listings and an average annual revenue of $121,098, the market offers strong per-property earnings driven by intense summer demand. However, home values averaging nearly $4.85 million and an occupancy rate of 37% mean investors need to be highly selective to achieve meaningful returns on the capital deployed.
According to Rabbu market data, the Chilmark short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 23 |
| Average Daily Rate (ADR) | vs. $582 state avg. | $644 |
| Average Occupancy Rate | vs. 44% state avg. | 37% |
| RevPAN | ADR * Occupancy Rate | $241 |
| Average Monthly Revenue | Historical 12-month average | $10,091 |
| Average Annual Revenue | Historical 12-month average | $121,098 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Chilmark attracts investor attention for its ultra-premium nightly rates and limited supply in one of New England's most exclusive vacation destinations.
Key investment factors
"Chilmark presents what Rabbu classifies as a competitive opportunity—a market where demand and investor interest are strong but elevated property prices require careful deal sourcing. Seasonality is the defining characteristic here: August revenue tops $32,982 per listing while winter months like February barely break $1,000, creating a roughly 33:1 peak-to-trough ratio. The below-average revenue-to-price ratio reflects the ultra-high cost of entry, meaning cash-on-cash returns depend heavily on purchase price discipline and optimizing the lucrative June through September window."
— Rabbu Market Analysis Team
Chilmark's revenue is strikingly seasonal: August peaks at $32,982 and July follows at $30,887, while February bottoms out at just $1,006—a spread of nearly $32,000 between the best and worst months. Investors should expect the June–September window to generate the vast majority of annual income, with winter months contributing minimally.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,388 |
| February |
|
$1,006 |
| March |
|
$1,634 |
| April |
|
$4,264 |
| May |
|
$8,980 |
| June |
|
$15,813 |
| July |
|
$30,887 |
| August |
|
$32,982 |
| September |
|
$13,490 |
| October |
|
$5,770 |
| November |
|
$2,430 |
| December |
|
$2,449 |
Supply is evenly split between 1-bedroom and 3-bedroom properties, each with 7 active listings. The absence of 2-bedroom, 4-bedroom, and larger configurations in the data could signal an opportunity for investors willing to offer mid-range or larger accommodations that aren't currently well-represented.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
7 |
| 3 bedrooms |
|
7 |
Three-bedroom properties command $564 per night compared to $384 for 1-bedroom units, reflecting a roughly 47% premium. Given the luxury nature of this market, the higher nightly rate for 3-bedroom homes aligns with guest expectations for spacious vacation properties on Martha's Vineyard.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$384 |
| 3 bedrooms |
|
$564 |
Three-bedroom listings edge out 1-bedroom units in RevPAN at $206 versus $183, though the gap is narrower than the ADR difference suggests. The closer RevPAN figures reflect the higher occupancy rate that 1-bedroom properties enjoy (48% vs. 37%), partially offsetting their lower nightly rate.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$183 |
| 3 bedrooms |
|
$206 |
One-bedroom properties achieve a 48% occupancy rate, significantly outpacing the 37% average for 3-bedroom listings. For investors prioritizing consistent bookings and cash-flow stability, smaller units offer more reliable year-round occupancy, though they earn less per stay.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
48% |
| 3 bedrooms |
|
37% |
Three-bedroom properties lead in average monthly revenue at $7,964 compared to $5,506 for 1-bedroom units, representing a 45% premium. This higher monthly income from 3-bedroom listings comes despite their lower occupancy rate, driven entirely by their substantially higher nightly rates.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$5,506 |
| 3 bedrooms |
|
$7,964 |
On an annual basis, 3-bedroom properties generate approximately $95,576 in revenue versus $66,077 for 1-bedroom units. While 3-bedroom listings clearly produce more gross revenue, investors should weigh this against the likely higher acquisition and operating costs to determine which configuration offers the stronger net return.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$66,077 |
| 3 bedrooms |
|
$95,576 |
Parking leads at 100% prevalence, followed by kitchen access at 96% and outdoor-oriented amenities like BBQ grills, outdoor furniture, and backyards each around 74–78%. This signals that Chilmark guests expect a self-sufficient vacation home experience with strong outdoor living features—properties lacking these essentials may struggle to compete.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Kitchen |
|
96% |
| Washer |
|
78% |
| BBQ Grill |
|
78% |
| Outdoor Furniture |
|
78% |
| Backyard |
|
74% |
| Dryer |
|
70% |
| Pets |
|
65% |
| Patio or Balcony |
|
61% |
| Self Check-in |
|
52% |
| Workspace |
|
48% |
| Beach Access |
|
30% |
| Gym |
|
17% |
| Waterfront |
|
13% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Chilmark Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Average | 15% |
Chilmark's ROI score of 40 out of 100 places it in the Competitive Opportunity band, reflecting a market where strong nightly rates and growing demand are tempered by a below-average revenue-to-price ratio and below-average occupancy stability. The above-average market growth trend and average supply/demand balance suggest the destination is gaining traction, but the $4.85 million average home price means investors need exceptional deal sourcing to achieve attractive yields. Pairing this data with thorough local regulatory research and a conservative financial model will help identify whether a specific Chilmark property can deliver returns that justify the premium entry cost.
Understanding local STR regulations is essential before investing in Chilmark. Here's the current regulatory landscape:
The town of Chilmark and the Commonwealth of Massachusetts may require short-term rental operators to register or obtain permits before listing a property. Investors should verify current requirements directly with local town offices and the state's short-term rental registry.
Common restrictions in Martha's Vineyard communities can include occupancy limits, minimum stay requirements, noise ordinances, and parking provisions. HOA or neighborhood covenants may impose additional limitations, and some jurisdictions cap the number of permits issued, so confirming availability early in the acquisition process is essential.
Massachusetts imposes a state room excise tax on short-term rentals, and local municipalities may levy additional occupancy or community impact fees. Platforms like Airbnb often collect and remit these taxes automatically, but operators should confirm their full tax obligations with the town of Chilmark and the Massachusetts Department of Revenue.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Chilmark can provide current regulatory guidance.
Financing an Airbnb investment in Chilmark requires lenders who understand STR income. Rabbu partner lenders offer:
"The 87% year-over-year growth in active listings signals rising investor interest, which could compress per-listing revenue if demand doesn't keep pace. That said, Chilmark's market growth trend is rated above average, suggesting underlying demand remains healthy. Over the next 12–18 months, expect ADR to hold in the $630–$660 range given the area's premium positioning, while occupancy may settle around 35–40% as additional supply enters the market. Investors who time their bookings around the June–September peak window and price competitively during shoulder months should be best positioned to capture the market's revenue potential."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical performance and market conditions may have shifted since the reporting period. Local regulations, permit availability, and tax obligations can change; investors should verify current rules with municipal and state authorities before purchasing.
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