Clarkesville, GA Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

47 / 100

Clarkesville presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Clarkesville Short-Term Rental Market Overview

Clarkesville, GA is a small mountain-country market in northeast Georgia with 61 active Airbnb listings and an average annual revenue of $22,600 per property. While the $189 average daily rate sits well below the state average of $299 and occupancy runs at just 20% compared to Georgia's 32%, the market's appeal to nature-seeking travelers and its seasonal peaks suggest niche opportunity for investors willing to source deals selectively. With average home values around $697,709 and a competitive ROI score of 47 out of 100, returns here hinge on property type, pricing strategy, and targeting the right guest segments.

Key Market Statistics

According to Rabbu market data, the Clarkesville short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 61
Average Daily Rate (ADR) vs. $299 state avg. $189
Average Occupancy Rate vs. 32% state avg. 20%
RevPAN ADR * Occupancy Rate $38
Average Monthly Revenue Historical 12-month average $1,883
Average Annual Revenue Historical 12-month average $22,600

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Clarkesville

Investors are drawn to Clarkesville for its mountain-town tourism appeal and seasonal revenue spikes, though the market demands careful deal sourcing given below-average occupancy and a competitive landscape.

Key investment factors

  • Summer and fall peaks drive months where revenue exceeds $2,000–$3,200, creating meaningful seasonal cash flow
  • 3-bedroom properties generate the highest annual revenue at $33,214, offering a compelling sweet spot between acquisition cost and earning potential
  • Outdoor amenities like backyards, BBQ grills, and patios are standard — properties with hot tubs or waterfront access can stand out in a crowded field
  • Small listing count (61 total) means individual operators can differentiate without competing against institutional-scale supply
  • Proximity to north Georgia's hiking trails, wineries, and scenic attractions sustains leisure-driven demand year-round

Expert Market Assessment

"Clarkesville presents a competitive but selective opportunity. The ROI score of 47 reflects below-average revenue-to-price ratios and softer occupancy, meaning not every property here will pencil out as an investment. That said, the market's pronounced seasonality — with July peaking at $3,239 in average monthly revenue and winter months dipping to around $1,000 — rewards operators who price dynamically and market aggressively during high-demand windows. Investors targeting 3-bedroom properties, which lead the market in annual revenue at $33,214, stand the best chance of generating meaningful returns in this mountain-town setting."

— Rabbu Market Analysis Team

Understanding Clarkesville's ROI Score: 47/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Clarkesville Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Below average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Clarkesville's ROI Score of 47 out of 100 places it in the Competitive Opportunity band, meaning the market has genuine demand but requires disciplined deal selection to achieve attractive returns. All four calculation factors — revenue-to-price ratio, occupancy stability, supply/demand balance, and market growth trend — score at or below average, reflecting higher home prices relative to rental income and softer occupancy compared to state benchmarks. Investors interested in this market should pair these data points with thorough local regulatory research and focus on property types and amenity packages that outperform the market average.

Short-Term Rental Regulations in Clarkesville

Understanding local STR regulations is essential before investing in Clarkesville. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Clarkesville, GA may need to obtain a business license or STR-specific permit from the city or Habersham County. Investors should verify current permit and registration requirements directly with local planning and zoning offices before listing a property.

Key Restrictions

Common STR restrictions in Georgia communities can include occupancy limits tied to bedroom count, noise ordinances, parking requirements, and minimum-stay rules. HOA covenants in certain Clarkesville subdivisions may also restrict or prohibit short-term rentals, so reviewing deed restrictions is an important step before purchasing.

Tax Obligations

Short-term rental hosts in Georgia are typically responsible for state sales tax and local hotel/motel occupancy taxes. Platforms like Airbnb often collect and remit state taxes on behalf of hosts, but operators should confirm county-level obligations with the Habersham County tax office.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Clarkesville can provide current regulatory guidance.

Short-Term Rental Financing for Clarkesville

Financing an Airbnb investment in Clarkesville requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Clarkesville Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Clarkesville's STR market is likely to mirror its established seasonal pattern, with revenue concentrated in the summer and fall months. Investors can expect ADR to remain in the $185–$195 range given steady but modest demand, while occupancy may hover between 18% and 23% depending on property quality and marketing efforts. The 97% year-over-year listing retention rate suggests the market hasn't seen a major supply shakeout, so competition will remain a factor. Properties that differentiate with amenities like hot tubs or lake access could outperform the averages, but broad market-level growth is estimated to be incremental rather than dramatic."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Clarkesville, GA

What is the average Airbnb occupancy rate in Clarkesville?
The average occupancy rate for Airbnb listings in Clarkesville is currently 20%, which falls below the Georgia state average of 32%. Occupancy varies significantly by property size — 1-bedroom units lead at 29%, while larger properties like 6+ bedrooms average just 13%. Seasonal demand patterns, particularly strong summer and fall bookings, play a major role in these figures.
How much do Airbnb hosts make in Clarkesville?
Airbnb hosts in Clarkesville earn an average of $1,883 per month and approximately $22,600 per year based on trailing 12-month booking data. Earnings vary by property size: 3-bedroom listings top the market at $33,214 annually, while 1-bedroom properties average around $15,119 per year. Actual income depends on factors like location, amenities, pricing strategy, and seasonal demand.
Is Clarkesville a good market for Airbnb investment?
Clarkesville carries a Rabbu ROI Score of 47 out of 100, placing it in the 'Competitive Opportunity' category. While investor interest and tourism demand are present, higher property prices (averaging $697,709) relative to rental income mean deals need to be sourced carefully. The market rewards operators who target the right property size — particularly 3-bedrooms — and who capitalize on strong summer and fall seasons through dynamic pricing and standout amenities.
What is the average daily rate (ADR) for Airbnb in Clarkesville?
The average daily rate in Clarkesville is $189, which is below the Georgia state average of $299. ADR scales meaningfully with property size: 1-bedroom listings average $133, 2-bedrooms sit at $156, 3-bedrooms reach $230, and 6+ bedroom properties command $342 per night.
Are short-term rentals legal in Clarkesville?
Short-term rentals operate in Clarkesville, GA, with 61 active Airbnb listings currently on the market. However, local regulations regarding permits, zoning, and tax obligations can change, so investors should verify the latest rules with the City of Clarkesville and Habersham County authorities before purchasing or listing a property.
When is peak season for Airbnb in Clarkesville?
Peak season in Clarkesville centers on July, when average monthly revenue hits $3,239 — more than triple the February low of $1,004. The broader high season runs from June through November, with October also particularly strong at $2,398. Winter months from January through March represent the softest period for bookings.
How many Airbnbs are there in Clarkesville?
There are currently 61 active Airbnb listings in Clarkesville as of April 2026. The supply breaks down primarily into 1-bedroom (22 listings) and 2-bedroom (21 listings) properties, with 8 three-bedroom and 5 six-plus bedroom listings rounding out the inventory. Year-over-year listing retention stands at 97%.
How is Airbnb revenue calculated in Clarkesville?
The annual and monthly revenue figures for Clarkesville are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results into a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month draws on its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for the Clarkesville, GA market
  • Average daily rate, occupancy, and RevPAN metrics benchmarked against state averages
  • Monthly and annual revenue trends based on trailing 12-month booking data
  • Property size breakdowns for supply, rates, occupancy, and revenue
  • Home value data sourced from Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current snapshots; market conditions can shift due to regulatory changes, economic factors, or seasonal variation. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.

Next Steps

Ready to invest in Clarkesville's short-term rental market? Take action with these resources:

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