Clarksville, VA Airbnb Market Data, Statistics, and Occupancy Rates

Clarksville Short-Term Rental Market Overview

Clarksville, VA sits on the shores of Kerr Lake — Virginia's largest lake — and draws a steady stream of leisure travelers looking for waterfront getaways. With an ROI score of 65 out of 100 and average annual revenue of $27,633 across just 32 active listings, the market offers an attractive entry point for investors willing to cater to seasonal lake-house demand. Property values averaging $512,298 pair with above-average market growth trends, suggesting this small but growing market hasn't yet been flooded with competition.

Key Market Statistics

According to Rabbu market data, the Clarksville short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Clarksville

Clarksville's appeal lies in the combination of lakefront leisure demand, relatively low competition, and property values that support workable revenue-to-price ratios for patient investors.

Expert Market Assessment

"Clarksville earns an "Attractive Opportunity" designation, driven by healthy revenue relative to property costs and a growth trajectory that outpaces many comparable rural Virginia markets. Seasonality is pronounced: July revenue ($4,312) runs more than four times the January figure ($966), so investors need to budget for quieter winter months. The market's small listing count means individual property quality and amenity mix — particularly lake access and outdoor spaces — can meaningfully move the needle on performance. Investors who pair a strong summer pricing strategy with shoulder-season promotions stand to make the most of this market."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Clarksville

Average revenue by month in Clarksville

Revenue peaks sharply in July at $4,312 and stays strong through August ($4,005), while January bottoms out at just $966 — a spread of more than 4x. This pronounced summer seasonality underscores the importance of maximizing rates during June through September to build enough cushion for the quieter winter months.

Active Airbnb listings by property size in Clarksville

Three-bedroom properties lead supply with 10 listings, followed by 4-bedrooms (8), 2-bedrooms (7), and 1-bedrooms (5). The relatively even distribution suggests no single size dominates, though the small total count of 32 means any new entrant in an underrepresented size could quickly differentiate.

Average daily rate (ADR) by property size in Clarksville

ADR roughly doubles from 1-bedroom ($144) to 4-bedroom ($307), with the biggest jump occurring between 3- and 4-bedroom units — a $95 premium. Investors targeting 4-bedroom lakefront homes can command premium nightly rates, though they should weigh the higher acquisition and maintenance costs against that pricing power.

Average RevPAN by property size in Clarksville

One-bedroom listings deliver by far the strongest RevPAN at $85, more than double the next closest size (3-bedrooms at $41). This gap is driven by 1-bedrooms' much higher occupancy rates, making smaller units the most efficient revenue generators on a per-available-night basis despite their lower ADR.

Average occupancy rates by property size in Clarksville

One-bedroom properties stand out with 59% occupancy — nearly triple the 20% rate shared by 2- and 3-bedroom units, while 4-bedrooms lag at just 9%. For investors prioritizing consistent cash flow, smaller properties offer significantly more booking volume, whereas larger homes rely on fewer but higher-value reservations.

Average monthly revenue by property size in Clarksville

Four-bedroom listings top the monthly revenue chart at $3,706, roughly 75% more than the $2,105 earned by 3-bedroom homes and nearly double the $1,984 from 2-bedrooms. Interestingly, 1-bedrooms hold their own at $2,063 per month thanks to their far superior occupancy, making them competitive earners relative to their size.

Average annual revenue by property size in Clarksville

At $44,478 annually, 4-bedroom properties generate the highest gross revenue — roughly 76% more than the $25,264 from 3-bedroom listings. One- and 2-bedroom units cluster in the $23,800–$24,800 range, offering more modest but steadier returns that could pencil out well given their lower purchase prices.

Most common amenities for Airbnb listings in Clarksville

Parking is universal (100%) and kitchen, washer, and dryer are near-standard at 88–91%, signaling that guests expect a fully equipped home experience. Lake access (75%) and backyard space (81%) are the true differentiators in this waterfront market — properties without them are competing at a significant disadvantage for Clarksville's core traveler demographic.

Understanding Clarksville's ROI Score: 65/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Clarksville's ROI score of 65 out of 100 places it in the "Attractive Opportunity" band, reflecting average revenue-to-price ratios and occupancy stability paired with above-average market growth. The supply/demand balance remains healthy given the market's small size, though rapid listing growth (68% year-over-year) is worth monitoring to ensure new supply doesn't outpace demand. Investors should pair these data points with thorough local regulatory research and a realistic seasonal revenue model before committing capital.

Short-Term Rental Regulations in Clarksville

Understanding local STR regulations is essential before investing in Clarksville. Here's the current regulatory landscape:

Permit Requirements

Clarksville, Virginia may require short-term rental operators to obtain a business license or STR-specific permit before listing a property. Investors should verify current requirements directly with Mecklenburg County and the Town of Clarksville, as local ordinances can evolve quickly in smaller Virginia markets.

Key Restrictions

Common STR restrictions in Virginia communities include occupancy limits tied to bedroom count, minimum-stay requirements during certain seasons, noise and parking rules, and potential HOA covenants that may prohibit or limit rentals. Because Clarksville is a lakefront community, additional environmental or dock-use rules could apply to waterfront properties.

Tax Obligations

Virginia levies a state sales tax and a transient occupancy tax on short-term rentals, and Mecklenburg County may impose its own local lodging tax. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full obligation with a local tax professional.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Clarksville can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Listing growth of 68% year-over-year signals rising investor interest, yet the market's compact size — only 32 active listings — means supply is still thin relative to the demand drivers Kerr Lake provides. Over the next 12–18 months, we estimate ADR could hold steady or tick up 2–4% as new hosts add higher-quality lakefront properties, while occupancy rates may settle in the 22–27% range as additional supply absorbs some demand. Summer months should continue to anchor the bulk of annual revenue, so investors who optimize pricing from June through August will capture the lion's share of returns. As always, these are estimates rather than guarantees, and local market conditions can shift."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Clarksville, VA

What is the average Airbnb occupancy rate in Clarksville?

The current average occupancy rate for Airbnb listings in Clarksville is 24%, which trails the Virginia state average of 34%. That said, occupancy varies dramatically by property size — 1-bedroom units average 59%, while larger homes sit much lower. The market's lake-driven seasonality concentrates bookings in warmer months, which pulls the annual average down even though peak-season occupancy can be substantially higher.

How much do Airbnb hosts make in Clarksville?

Airbnb hosts in Clarksville earn an average of $2,302 per month, which translates to roughly $27,633 per year based on trailing 12-month data. Revenue varies significantly by property size: 4-bedroom listings lead at $44,478 annually, while 1-bedroom and 2-bedroom properties generate around $24,765 and $23,817 respectively. Peak summer months like July can push monthly revenue above $4,300, offsetting slower winter periods.

Is Clarksville a good market for Airbnb investment?

With an ROI score of 65 out of 100, Clarksville is rated as an "Attractive Opportunity" for short-term rental investment. The market benefits from Kerr Lake tourism, limited competition (just 32 active listings), and above-average growth trends. Investors should be comfortable with pronounced seasonality and take time to verify local regulations before purchasing. Properties with lake access and outdoor amenities tend to perform best here.

What is the average daily rate (ADR) for Airbnb in Clarksville?

The average daily rate in Clarksville is $237, which comes in below the Virginia state average of $339. ADR scales meaningfully with property size — 1-bedroom listings average $144, while 4-bedroom properties command $307 per night. The lower-than-state-average ADR reflects Clarksville's rural lake-town positioning rather than a weakness, as property acquisition costs are also lower than in major Virginia metros.

Are short-term rentals legal in Clarksville?

Short-term rentals are generally permitted in Clarksville, VA, though operators may need to obtain appropriate business licenses or permits from local authorities. Virginia state law allows localities to regulate STRs, so it's important to check with the Town of Clarksville and Mecklenburg County for any specific zoning, permit, or licensing requirements before listing a property. HOA restrictions may also apply in certain neighborhoods.

When is peak season for Airbnb in Clarksville?

Peak season in Clarksville runs from June through August, with July topping the chart at $4,312 in average monthly revenue. August follows closely at $4,005. The shoulder months of May and September still produce decent returns ($2,342 and $2,418 respectively), while winter months from December through February are the slowest, with January dipping to just $966. This pattern aligns with Kerr Lake's warm-weather recreation season.

How many Airbnbs are there in Clarksville?

As of April 2026, there are 32 active Airbnb listings in Clarksville. The supply is distributed across property sizes, with 3-bedroom homes making up the largest share (10 listings), followed by 4-bedrooms (8), 2-bedrooms (7), and 1-bedrooms (5). Year-over-year listing growth of 68% suggests the market is expanding, though it remains quite small compared to urban Virginia markets.

How is Airbnb revenue calculated in Clarksville?

The annual and monthly revenue figures for Clarksville are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remainder up to a market-level historical average. Because each month uses its own historical performance, seasonal peaks and slower months are naturally reflected in the figures. Individual results can vary based on property quality, pricing strategy, and how actively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Clarksville, VA market
• Average daily rates, occupancy rates, and RevPAN tracked over time
• Monthly and annual revenue estimates based on trailing 12-month booking data
• Property size breakdowns for listings, rates, occupancy, and revenue
• Data sourced from Rabbu proprietary analytics and Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and market conditions as of April 2026; actual performance may differ as conditions evolve. Local regulations, HOA rules, and tax obligations vary and should be independently verified before making an investment decision.