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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Clayton offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Clayton, NY — a small Thousand Islands community on the St. Lawrence River — stands out as a highly seasonal short-term rental market with an ROI score of 66 out of 100, rated an "Attractive Opportunity." With just 31 active Airbnb listings, limited competition meets strong summer demand that pushes average monthly revenue above $12,000 in peak months. The market's average annual revenue of $48,831 against average home values of $546,075 offers a reasonable revenue-to-price ratio for investors comfortable with pronounced seasonality.
According to Rabbu market data, the Clayton short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 31 |
| Average Daily Rate (ADR) | vs. $381 state avg. | $286 |
| Average Occupancy Rate | vs. 40% state avg. | 18% |
| RevPAN | ADR * Occupancy Rate | $51 |
| Average Monthly Revenue | Historical 12-month average | $4,069 |
| Average Annual Revenue | Historical 12-month average | $48,831 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Investors are drawn to Clayton for its combination of waterfront vacation appeal, a compact competitive landscape, and strong summer revenue potential that can anchor annual returns.
Key investment factors
"Clayton presents a moderately attractive investment opportunity characterized by extreme seasonality and a small but growing supply base. Peak-season months — particularly July ($11,717) and August ($12,196) — account for the lion's share of annual income, while winter months like January dip to just $666. The 18% average occupancy rate sits well below the 40% New York state average, reflecting the market's vacation-driven demand pattern rather than year-round viability. For investors who can weather quiet off-season months and capitalize on the compressed summer window, Clayton offers a compelling niche with limited direct competition."
— Rabbu Market Analysis Team
Clayton's revenue pattern is strikingly seasonal — August ($12,196) and July ($11,717) tower over winter months, with January bottoming out at just $666. The roughly 18x spread between peak and trough months underscores that the bulk of annual income is concentrated in a four-month summer window from June through September.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$666 |
| February |
|
$950 |
| March |
|
$858 |
| April |
|
$1,173 |
| May |
|
$3,355 |
| June |
|
$5,838 |
| July |
|
$11,717 |
| August |
|
$12,196 |
| September |
|
$5,750 |
| October |
|
$3,496 |
| November |
|
$1,509 |
| December |
|
$1,318 |
One-bedroom units make up the largest share of Clayton's 31 active listings at 11, followed by 3-bedrooms with 8. Two-bedroom and 4-bedroom listings are tied at just 5 each, suggesting that mid-size (2BR) and larger (4BR) properties face less direct competition — a potential opening for investors targeting those segments.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
11 |
| 2 bedrooms |
|
5 |
| 3 bedrooms |
|
8 |
| 4 bedrooms |
|
5 |
ADR scales sharply with size in Clayton, rising from $139 for 1-bedroom units to $476 for 4-bedroom properties — more than a 3x premium. The jump from 2-bedrooms ($309) to 3-bedrooms ($361) is more modest, suggesting that 4-bedroom homes offer the most significant nightly rate advantage for investors willing to take on larger properties.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$139 |
| 2 bedrooms |
|
$309 |
| 3 bedrooms |
|
$361 |
| 4 bedrooms |
|
$476 |
Revenue per available night climbs substantially with property size, from $21 for 1-bedrooms to $102 for 4-bedroom listings. This nearly 5x difference reflects both higher nightly rates and slightly better occupancy for larger units, making 4-bedroom properties the clear RevPAN leaders in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$21 |
| 2 bedrooms |
|
$30 |
| 3 bedrooms |
|
$64 |
| 4 bedrooms |
|
$102 |
Occupancy rates across all property sizes remain modest given Clayton's seasonal nature, ranging from 10% for 2-bedroom listings to 22% for 4-bedrooms. Three-bedroom units (18%) and 1-bedrooms (16%) fall in the middle, while the relatively low 2-bedroom occupancy may reflect pricing or positioning challenges in that segment.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
16% |
| 2 bedrooms |
|
10% |
| 3 bedrooms |
|
18% |
| 4 bedrooms |
|
22% |
Four-bedroom properties dominate monthly revenue at $8,604 — more than double the $4,045 earned by 3-bedroom listings and over five times the $1,702 generated by 1-bedroom units. This steep revenue curve makes a compelling case for investors to target larger properties in Clayton, where group and family vacationers drive premium spending.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,702 |
| 2 bedrooms |
|
$3,357 |
| 3 bedrooms |
|
$4,045 |
| 4 bedrooms |
|
$8,604 |
Annual revenue potential ranges from $20,432 for 1-bedroom listings to $103,248 for 4-bedroom properties, with the latter exceeding the market-wide average by more than 2x. Three-bedroom units at $48,543 closely match the market average, while 2-bedrooms at $40,294 offer a moderate return that still outpaces smaller configurations significantly.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$20,432 |
| 2 bedrooms |
|
$40,294 |
| 3 bedrooms |
|
$48,543 |
| 4 bedrooms |
|
$103,248 |
Parking (87%), patio or balcony (84%), and kitchen (81%) top the amenity list, signaling that guests expect a self-sufficient vacation-home experience rather than a hotel-like stay. Outdoor-oriented features like BBQ grills, backyard space, and outdoor furniture each appear in 61% of listings, while waterfront access (39%) and lake access (29%) serve as powerful differentiators in this river-and-island destination.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
87% |
| Patio or Balcony |
|
84% |
| Kitchen |
|
81% |
| Self Check-in |
|
68% |
| Backyard |
|
61% |
| BBQ Grill |
|
61% |
| Outdoor Furniture |
|
61% |
| Washer |
|
61% |
| Dryer |
|
58% |
| Waterfront |
|
39% |
| Workspace |
|
39% |
| Pets |
|
36% |
| Lake Access |
|
29% |
| Beach Access |
|
13% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Clayton Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Below average | 15% |
Clayton's ROI score of 66 out of 100 places it in the "Attractive Opportunity" band, reflecting a market where revenue relative to property prices is average and occupancy stability holds steady despite heavy seasonality. The above-average market growth trend is a positive signal — listing counts surged 67% year-over-year — though the below-average supply/demand balance suggests new inventory is outpacing demand gains. Investors should pair this score with thorough local regulatory research and a cash-flow plan that accounts for the compressed earning season.
Understanding local STR regulations is essential before investing in Clayton. Here's the current regulatory landscape:
Short-term rental operators in Clayton, New York may be required to obtain a permit or register with the Village of Clayton or Jefferson County. Investors should verify current licensing requirements directly with local municipal offices before listing a property.
Common restrictions in New York STR markets can include occupancy limits, minimum stay requirements, noise ordinances, and parking mandates. HOA or community association rules may impose additional limitations, and some jurisdictions cap the total number of STR permits available — so checking with the Village of Clayton and surrounding township regulations is essential.
Short-term rental hosts in New York are generally subject to state and local sales tax, as well as county-level occupancy or hotel taxes. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full obligation with a tax professional familiar with Jefferson County requirements.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Clayton can provide current regulatory guidance.
Financing an Airbnb investment in Clayton requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Clayton's STR market is expected to benefit from above-average market growth trends, with active listings having surged 67% year-over-year — a signal of rising investor interest. Summer months (June through September) should continue driving the bulk of annual revenue, and ADR could edge up 2–5% as the Thousand Islands region attracts more vacationers. Occupancy during off-peak months will likely remain in the low single digits, so investors should plan cash reserves accordingly. Overall demand estimates point to continued strength in the peak season window, though new supply entering the market could temper per-listing performance."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month performance and current market snapshots as of the dates indicated; conditions may have changed since collection. Local regulations, tax requirements, and permit rules are subject to change — investors should verify all compliance obligations before purchasing or operating a short-term rental.
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