Cloudcroft, NM Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

50 / 100

Cloudcroft presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Cloudcroft Short-Term Rental Market Overview

Cloudcroft, NM is a mountain-retreat market that draws visitors seeking cool elevations and outdoor recreation in southern New Mexico. With 109 active Airbnb listings and an average annual revenue of $21,940, the market offers modest but steady income potential — though a 27% occupancy rate (below the 36% state average) and an average daily rate of $185 signal that selective deal sourcing matters here. Listing growth has been aggressive at 87% year-over-year, which intensifies competition and makes property selection and pricing strategy critical for new investors.

Key Market Statistics

According to Rabbu market data, the Cloudcroft short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 109
Average Daily Rate (ADR) vs. $249 state avg. $185
Average Occupancy Rate vs. 36% state avg. 27%
RevPAN ADR * Occupancy Rate $50
Average Monthly Revenue Historical 12-month average $1,828
Average Annual Revenue Historical 12-month average $21,940

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Cloudcroft

Cloudcroft appeals to investors looking for a mountain-vacation niche with growing demand, though tighter competition and lower occupancy require careful deal selection.

Key investment factors

  • Above-average market growth trend indicates rising traveler interest in the area
  • Larger properties (3–4 bedrooms) command significantly higher RevPAN and annual revenue
  • Mountain-resort appeal drives reliable summer and holiday-season demand
  • Average home values of $467,847 paired with modest revenue create a challenging revenue-to-price ratio that demands selective acquisition
  • Outdoor recreation and cooler temperatures differentiate Cloudcroft from surrounding desert markets

Expert Market Assessment

"Cloudcroft represents a competitive opportunity where the numbers reward patience and precision rather than passive investing. Revenue peaks sharply in July ($2,921) and December ($2,401), with softer months like February ($1,055) and April ($1,039) pulling annual figures down — a pattern that demands budgeting for pronounced off-season dips. The rapid 87% year-over-year supply growth paired with below-average revenue-to-price and supply/demand ratios means investors should focus on differentiated, larger properties that capture the strongest RevPAN and build a cash-flow buffer for quieter stretches."

— Rabbu Market Analysis Team

Understanding Cloudcroft's ROI Score: 50/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Cloudcroft Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Average 30%
Market Growth Trend Above average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Cloudcroft's ROI Score of 50 out of 100 places it in the "Competitive Opportunity" band, meaning the market has genuine demand but requires sharper deal selection to achieve strong returns. The below-average revenue-to-price ratio and supply/demand balance reflect the combination of rising home values and rapid listing growth, while average occupancy stability and an above-average growth trend offer some encouragement for patient investors. Pairing this data with thorough local regulatory research and a focus on higher-earning property sizes will be essential for maximizing investment outcomes.

Short-Term Rental Regulations in Cloudcroft

Understanding local STR regulations is essential before investing in Cloudcroft. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Cloudcroft, New Mexico may need to register or obtain a permit before listing their property. Investors should verify current requirements directly with the Village of Cloudcroft and the State of New Mexico, as local STR regulations can change.

Key Restrictions

Common restrictions in mountain communities like Cloudcroft can include occupancy limits based on property size, minimum-stay requirements during certain seasons, noise ordinances, and parking regulations to manage neighborhood impact. HOA rules may impose additional constraints in some subdivisions, so reviewing covenants before purchasing is essential.

Tax Obligations

Short-term rental hosts in New Mexico are typically subject to gross receipts tax and may owe local lodgers' tax. Many booking platforms collect and remit some taxes on behalf of hosts, but operators should confirm their full obligations with the New Mexico Taxation and Revenue Department.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Cloudcroft can provide current regulatory guidance.

Short-Term Rental Financing for Cloudcroft

Financing an Airbnb investment in Cloudcroft requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Cloudcroft Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Cloudcroft's above-average market growth trend suggests continued investor and guest interest, though the rapid supply expansion may keep occupancy rates in the 25–30% range unless demand catches up. Summer months — particularly July — should remain the revenue anchor, with winter holidays providing a secondary peak. ADR may hold steady or see modest 1–3% increases as hosts differentiate through amenities and larger properties, but investors should plan conservatively around the market's pronounced seasonality and competitive supply environment."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Cloudcroft, NM

What is the average Airbnb occupancy rate in Cloudcroft?
The average Airbnb occupancy rate in Cloudcroft is currently 27%, which falls below the New Mexico state average of 36%. Occupancy is relatively consistent across property sizes, ranging from 25% for 2- and 3-bedroom units to 28% for 1-bedroom and 4-bedroom properties. Seasonality plays a significant role, with summer months and the December holiday period driving the highest booking activity.
How much do Airbnb hosts make in Cloudcroft?
On average, Airbnb hosts in Cloudcroft earn approximately $1,828 per month or $21,940 per year based on trailing 12-month booking data. Revenue varies significantly by property size: 1-bedroom listings average around $14,274 annually, while 4-bedroom properties can generate up to $45,815 per year. Peak months like July can yield around $2,921 in average revenue, while slower months like April may dip to roughly $1,039.
Is Cloudcroft a good market for Airbnb investment?
Cloudcroft earns a Rabbu ROI Score of 50 out of 100, placing it in the "Competitive Opportunity" tier. The market shows above-average growth trends and solid demand during summer and holiday seasons, but a below-average revenue-to-price ratio and rapid supply growth mean investors need to be strategic. Larger properties — especially 3- and 4-bedroom homes — deliver the strongest returns, so targeting those configurations and differentiating with quality amenities can improve your odds of a profitable investment.
What is the average daily rate (ADR) for Airbnb in Cloudcroft?
The average daily rate for Airbnb listings in Cloudcroft is $185, which is below the New Mexico state average of $249. ADR scales meaningfully with property size: 1-bedroom listings average $113 per night, 2-bedrooms reach $160, 3-bedrooms command $209, and 4-bedroom properties top out at $321 per night.
Are short-term rentals legal in Cloudcroft?
Short-term rentals are generally permitted in Cloudcroft, NM, though operators may need to obtain local permits or business registrations. As regulations can vary and evolve, it's important to check directly with the Village of Cloudcroft and the State of New Mexico for the latest requirements before listing a property. HOA restrictions may also apply in certain neighborhoods.
When is peak season for Airbnb in Cloudcroft?
Peak season in Cloudcroft centers on the summer months, with July leading the way at an average revenue of $2,921 per listing, followed by August at $2,559. December also brings a strong secondary peak at $2,401, likely driven by holiday travelers and winter getaways. The slowest months tend to be February ($1,055) and April ($1,039), so investors should plan for meaningful seasonal swings in income.
How many Airbnbs are there in Cloudcroft?
As of April 2026, there are 109 active Airbnb listings in Cloudcroft. The market has experienced significant growth, with an 87% year-over-year increase in active listings. Two-bedroom properties make up the largest share of supply at 41 listings, followed by 3-bedrooms (25), 1-bedrooms (24), and 4-bedrooms (14).
How is Airbnb revenue calculated in Cloudcroft?
The annual and monthly revenue figures for Cloudcroft are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts by market
  • Average daily rate, occupancy, and RevPAN trends across property sizes
  • Monthly and annual revenue metrics based on trailing 12-month booking data
  • Popular amenity prevalence across active listings
  • Home value data sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and market conditions may have shifted since the most recent update. Local regulations, HOA rules, and tax obligations can change; investors should verify current requirements before purchasing.

Next Steps

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