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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Coalville offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Coalville, UT stands out as a mountain-market opportunity where a small inventory of just 38 active Airbnb listings commands a striking average daily rate of $637—well above the $494 Utah state average. With average annual revenue reaching roughly $80,911 per listing and a pronounced winter-season peak, this market rewards investors who can capture ski and snow-sport demand. The ROI score of 59 out of 100 signals an attractive but nuanced opportunity, where strong nightly rates offset a below-state-average occupancy of 38%.
According to Rabbu market data, the Coalville short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 38 |
| Average Daily Rate (ADR) | vs. $494 state avg. | $637 |
| Average Occupancy Rate | vs. 42% state avg. | 38% |
| RevPAN | ADR * Occupancy Rate | $245 |
| Average Monthly Revenue | Historical 12-month average | $6,742 |
| Average Annual Revenue | Historical 12-month average | $80,911 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.
Coalville's proximity to Utah's premier ski corridors drives premium nightly rates and a sharp seasonal revenue cycle that rewards well-positioned properties.
Key investment factors
"Coalville presents an attractive but season-dependent opportunity for STR investors. Revenue swings are dramatic: January tops $17,816 on average while May dips to roughly $1,405, underscoring the market's reliance on winter recreation. For investors comfortable with cash-flow variability and capable of maximizing winter bookings, the combination of high ADR and limited competition makes this a compelling niche play. The below-average occupancy stability flagged in the ROI score is the main headwind, so strong pricing strategy and shoulder-season marketing will be essential."
— Rabbu Market Analysis Team
Coalville's seasonality is extreme: January peaks at $17,816 in average revenue while May bottoms out at just $1,405—a spread of more than 12x. The December-through-March winter corridor accounts for the lion's share of annual earnings, so investors should budget for thin cash flow from April through November.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$17,816 |
| February |
|
$16,496 |
| March |
|
$13,966 |
| April |
|
$1,885 |
| May |
|
$1,405 |
| June |
|
$2,722 |
| July |
|
$5,357 |
| August |
|
$4,905 |
| September |
|
$2,850 |
| October |
|
$2,496 |
| November |
|
$2,225 |
| December |
|
$8,783 |
Supply is spread fairly evenly across bedroom counts, with 4-bedroom properties holding a slight edge at 9 listings out of 38 total. No single size dominates, and the limited total inventory across all categories suggests room for new entrants, particularly in the 5-bedroom tier where only 6 listings currently compete.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
8 |
| 3 bedrooms |
|
7 |
| 4 bedrooms |
|
9 |
| 5 bedrooms |
|
6 |
ADR rises sharply from $322 for 2-bedroom listings to $709 for 4-bedroom properties, but 5-bedroom units actually dip slightly to $687—indicating diminishing pricing power at the largest size. The 3-to-4-bedroom jump from $538 to $709 represents the steepest premium, suggesting 4-bedroom homes may offer the best rate-per-bedroom value.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$322 |
| 3 bedrooms |
|
$538 |
| 4 bedrooms |
|
$709 |
| 5 bedrooms |
|
$687 |
Four-bedroom listings deliver the strongest RevPAN at $283, significantly outpacing both 3-bedroom ($185) and 5-bedroom ($214) units. Two-bedroom properties trail at $146 RevPAN, confirming that mid-to-large properties capture the best combination of rate and occupancy in this mountain market.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$146 |
| 3 bedrooms |
|
$185 |
| 4 bedrooms |
|
$283 |
| 5 bedrooms |
|
$214 |
Two-bedroom units lead occupancy at 45%, likely benefiting from more accessible pricing, while 5-bedroom properties sit at just 31%—the lowest in the market. This 14-percentage-point gap means smaller units offer steadier bookings, though their lower ADR limits total revenue compared to larger properties.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
45% |
| 3 bedrooms |
|
34% |
| 4 bedrooms |
|
40% |
| 5 bedrooms |
|
31% |
Five-bedroom properties top the monthly revenue chart at $10,696 on average, more than double what 2-bedroom units earn ($4,819). Four-bedroom listings generate $6,334 monthly, making them a solid middle ground between the higher revenue ceiling of 5-bedrooms and the more consistent occupancy of smaller units.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$4,819 |
| 3 bedrooms |
|
$5,885 |
| 4 bedrooms |
|
$6,334 |
| 5 bedrooms |
|
$10,696 |
Annual revenue scales considerably with size: 5-bedroom homes generate an estimated $128,361 per year versus $57,829 for 2-bedroom units. For investors focused on maximizing gross revenue, larger properties clearly outperform, though this should be weighed against higher acquisition costs and potentially lower occupancy rates.
| Size | Trend | Value |
|---|---|---|
| 2 bedrooms |
|
$57,829 |
| 3 bedrooms |
|
$70,626 |
| 4 bedrooms |
|
$76,010 |
| 5 bedrooms |
|
$128,361 |
Kitchens (97%), parking (95%), and patios or balconies (92%) are near-universal in Coalville listings, reflecting guest expectations for self-contained mountain retreats. Hot tubs appear in 76% of listings—a notably high share that signals they're essentially table stakes rather than a differentiator in this market.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
97% |
| Parking |
|
95% |
| Patio or Balcony |
|
92% |
| Washer |
|
87% |
| Dryer |
|
87% |
| Self Check-in |
|
84% |
| Hot Tub |
|
76% |
| Outdoor Furniture |
|
74% |
| BBQ Grill |
|
71% |
| Backyard |
|
63% |
| Workspace |
|
61% |
| Pets |
|
21% |
| Sauna |
|
13% |
| Gym |
|
8% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Coalville Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
Coalville's ROI score of 59 out of 100 places it in the "Attractive Opportunity" band, reflecting a market where strong nightly rates and reasonable revenue-to-price ratios are tempered by below-average occupancy stability. The revenue-to-price ratio and supply/demand balance both rate as average, while the market growth trend holds steady—but the occupancy volatility tied to extreme winter seasonality is the primary drag on the score. Pairing these insights with thorough local regulatory research and a winter-focused revenue strategy will be key for investors looking to capitalize on Coalville's potential.
Understanding local STR regulations is essential before investing in Coalville. Here's the current regulatory landscape:
Short-term rental operators in Coalville, Utah may need to obtain a local business license or STR permit before listing a property. Investors should verify current registration and permitting requirements directly with the City of Coalville and Summit County, as regulations can evolve quickly in mountain resort communities.
Common restrictions in Utah mountain-town markets include occupancy limits, minimum-stay requirements during peak seasons, noise ordinances, parking mandates, and HOA covenants that may prohibit or restrict short-term rentals. Investors should review any applicable zoning designations and HOA rules before purchasing.
Utah requires collection of a transient room tax and state sales tax on short-term rental stays, and Summit County may impose additional local lodging taxes. Major platforms like Airbnb often collect and remit these taxes on behalf of hosts, but operators should confirm compliance with both state and county tax authorities.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Coalville can provide current regulatory guidance.
Financing an Airbnb investment in Coalville requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Coalville's revenue trajectory is likely to remain heavily winter-weighted, with January and February alone generating roughly double the market's annual monthly average. ADR could see modest upward pressure in the 2–4% range as supply remains limited and nearby Park City continues to draw visitors. Occupancy may settle around 36–40% annually, though the 110% year-over-year listing growth suggests new entrants are testing the market—investors should watch whether demand keeps pace with this expanding supply."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.
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