Comfort, TX Airbnb Market Data, Statistics, and Occupancy Rates

Comfort Short-Term Rental Market Overview

Comfort, TX is a small Hill Country market with just 50 active Airbnb listings and an average annual revenue of $17,948 per property. With an ADR of $183 — well below the $276 Texas state average — and occupancy sitting at 28% versus the 33% state benchmark, the market presents a challenging revenue environment. However, an 85% year-over-year growth in active listings signals rising investor interest, and the area's rural charm and proximity to Texas wine country could appeal to niche travelers seeking a quieter getaway.

Key Market Statistics

According to Rabbu market data, the Comfort short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Comfort

Comfort attracts investor attention primarily for its Hill Country appeal and growing listing supply, though the economics require careful property-level analysis given below-average revenue-to-price ratios.

Expert Market Assessment

"With an ROI score of 21 out of 100, Comfort currently falls into the limited-potential category for STR investment. The primary drag is a steep revenue-to-price gap: average annual revenue of $17,948 against average home values north of $1.17 million makes cash-flow-positive ownership difficult without significant operational advantages. Seasonality is pronounced — March leads at $2,023 in monthly revenue while January drops to just $911 — meaning investors face roughly four to five softer months each year. That said, the above-average market growth trend and balanced supply-demand dynamics hint that opportunity may exist for operators who target the right property type and guest experience."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Comfort

Average revenue by month in Comfort

Revenue in Comfort is markedly seasonal, peaking in March at $2,023 and bottoming out in January at just $911 — a spread of more than 2x. Spring and mid-summer months (March, July, August) carry the heaviest revenue weight, so investors should plan cash reserves to cover the slower winter period from October through February.

Active Airbnb listings by property size in Comfort

One-bedroom listings dominate Comfort's supply with 31 of 50 active properties, while 2-bedroom (9) and 3-bedroom (6) listings are far less common. The relative scarcity of larger units could represent an opportunity, particularly since 2- and 3-bedroom properties generate substantially higher revenue.

Average daily rate (ADR) by property size in Comfort

ADR scales predictably with size: 1-bedrooms average $148, 2-bedrooms $192, and 3-bedrooms $237 per night. The jump from 1 to 2 bedrooms adds $44 to the nightly rate, making the mid-size category an appealing balance of higher pricing without the operational complexity of a larger home.

Average RevPAN by property size in Comfort

Two-bedroom properties deliver the strongest RevPAN at $60 per available night, outperforming both 1-bedrooms ($41) and 3-bedrooms ($46). The 3-bedroom segment's lower RevPAN despite a higher ADR reflects its 20% occupancy rate, suggesting that larger homes struggle to fill consistently in this small market.

Average occupancy rates by property size in Comfort

Two-bedroom listings lead occupancy at 32%, followed by 1-bedrooms at 28% and 3-bedrooms at just 20%. The notably lower fill rate for 3-bedroom properties means investors targeting that size need to compensate with premium nightly rates and strong marketing to maintain viable cash flow.

Average monthly revenue by property size in Comfort

Three-bedroom properties top monthly revenue at $2,627, followed by 2-bedrooms at $2,002, while 1-bedrooms average only $967. The gap between 1-bedroom and 2-bedroom monthly earnings is striking — more than $1,000 per month — which underscores how much upside comes from even a modest step up in property size.

Average annual revenue by property size in Comfort

Annual revenue ranges from $11,611 for 1-bedroom listings to $31,528 for 3-bedrooms, with 2-bedrooms at $24,029 offering a solid middle ground. Given the $1.17 million average home value in Comfort, even the top-earning 3-bedroom tier yields a modest gross return, making property acquisition cost a critical variable in any investment thesis.

Most common amenities for Airbnb listings in Comfort

Parking (96%) and self check-in (84%) are near-universal, reflecting guest expectations in a rural Texas market where driving is the primary mode of arrival. Outdoor-focused amenities — patios (70%), backyards (64%), and BBQ grills (58%) — dominate the mid-tier, signaling that guests come to Comfort for an outdoor Hill Country experience, so investing in quality outdoor spaces is likely essential to compete.

Understanding Comfort's ROI Score: 21/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Comfort's ROI score of 21 out of 100 places it in the limited investment potential band, driven primarily by a below-average revenue-to-price ratio and below-average occupancy stability — average annual revenue under $18,000 against home values above $1.17 million creates a challenging yield equation. On the positive side, the market growth trend scores above average, reflecting the 85% year-over-year increase in active listings, and supply-demand balance is rated average. Investors considering Comfort should pair this data with thorough property-level analysis and local regulatory research to determine whether a specific opportunity can outperform the broader market averages.

Short-Term Rental Regulations in Comfort

Understanding local STR regulations is essential before investing in Comfort. Here's the current regulatory landscape:

Permit Requirements

Short-term rental operators in Comfort, TX should verify whether Kendall County or any local jurisdiction requires a specific STR permit or registration. Texas does not impose a statewide STR permit, but local rules vary, so checking directly with Comfort-area authorities is essential before listing a property.

Key Restrictions

Common restrictions that may apply include occupancy limits, minimum stay requirements, noise ordinances, and parking regulations. HOA covenants can also restrict or prohibit short-term rentals in certain subdivisions, so investors should review any applicable deed restrictions before purchasing.

Tax Obligations

Texas requires collection of a 6% state hotel occupancy tax, and Kendall County or local taxing entities may impose additional lodging taxes. Major booking platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm their full obligations with a tax professional.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Comfort can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Comfort's STR market is likely to remain a niche play. The strong seasonal peak in March — when average revenue hits $2,023 — suggests spring events and Hill Country tourism drive meaningful demand, but the soft winter months (January at $911, February at $995) will continue to weigh on annualized returns. Occupancy may settle in the 26–30% range market-wide, though individual operators with well-differentiated properties could outperform. Investors should budget conservatively and treat any ADR gains of 2–4% as optimistic rather than assured."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Comfort, TX

What is the average Airbnb occupancy rate in Comfort?

The average Airbnb occupancy rate in Comfort is currently 28%, which falls below the Texas state average of 33%. Occupancy varies by property size: 2-bedroom listings lead at 32%, 1-bedrooms match the market average at 28%, and 3-bedrooms trail at 20%. Guests tend to book most heavily during spring and summer months, so annual occupancy can be somewhat misleading if you're evaluating peak-season performance specifically.

How much do Airbnb hosts make in Comfort?

Airbnb hosts in Comfort earn an average of $1,495 per month or approximately $17,948 per year based on trailing 12-month booking data. Revenue varies significantly by property size — 1-bedroom listings average $11,611 annually, 2-bedrooms bring in around $24,029, and 3-bedrooms lead at $31,528. March is the highest-earning month at $2,023 on average, while January is the softest at $911.

Is Comfort a good market for Airbnb investment?

Comfort currently scores 21 out of 100 on Rabbu's ROI Score, placing it in the limited investment potential category. The main challenge is a below-average revenue-to-price ratio — average home values exceed $1.17 million while annual revenue averages under $18,000. However, the market does show above-average growth trends and balanced supply-demand dynamics. Investors willing to do deeper property-specific diligence and target larger units (2–3 bedrooms) may find workable opportunities, but this is not a market where typical properties cash-flow easily.

What is the average daily rate (ADR) for Airbnb in Comfort?

The average daily rate in Comfort is $183, which is below the Texas state average of $276. ADR scales with property size: 1-bedroom listings average $148 per night, 2-bedrooms average $192, and 3-bedrooms command $237. While these rates are modest by Texas standards, they reflect the smaller, more rural nature of the market and the types of properties available.

Are short-term rentals legal in Comfort?

Short-term rentals are generally permitted in the Comfort, TX area, but operators should verify any local permitting, registration, or zoning requirements with Kendall County or applicable local authorities. Texas does not have a statewide ban on STRs, though individual jurisdictions and HOAs can impose their own restrictions. Always confirm current regulations before purchasing or listing a property.

When is peak season for Airbnb in Comfort?

Peak season for Airbnb in Comfort is March, when average monthly revenue reaches $2,023 — more than double the January low of $911. The spring months (March through May) and summer (July and August) tend to perform strongest, driven by Hill Country tourism and favorable weather. The slowest months are January and February, when revenue dips below $1,000 on average.

How many Airbnbs are there in Comfort?

There are currently 50 active Airbnb listings in Comfort as of April 2026. The market is heavily weighted toward 1-bedroom properties, which account for 31 of the 50 listings. Two-bedroom listings make up 9, and 3-bedroom properties total 6. Notably, the number of active listings has grown 85% year-over-year, indicating significant new supply entering this small market.

How is Airbnb revenue calculated in Comfort?

The annual and monthly revenue figures shown for Comfort are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remaining data up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Comfort, TX market
• Average daily rate, occupancy, and RevPAN trends across property sizes
• Monthly and annual revenue estimates based on trailing 12-month booking performance
• Amenity prevalence data for active listings to benchmark competitive positioning
• Home value data sourced from Zillow Home Value Index (ZHVI) for investment analysis

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and market conditions may have shifted since the most recent update. Local regulations, HOA rules, and tax obligations vary and should be independently verified before making investment decisions.