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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Conway offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Conway, SC presents an appealing entry point for short-term rental investors, with an ROI score of 62 out of 100 and an above-average revenue-to-price ratio that suggests favorable economics relative to local property values averaging $367,627. The market currently hosts 67 active Airbnb listings generating an average of $25,290 in annual revenue, with a pronounced summer peak that drives the bulk of earnings. Its proximity to the Myrtle Beach coastal corridor positions Conway as a more affordable alternative for guests seeking the Grand Strand experience without beachfront pricing.
According to Rabbu market data, the Conway short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 67 |
| Average Daily Rate (ADR) | vs. $358 state avg. | $129 |
| Average Occupancy Rate | vs. 38% state avg. | 32% |
| RevPAN | ADR * Occupancy Rate | $41 |
| Average Monthly Revenue | Historical 12-month average | $2,107 |
| Average Annual Revenue | Historical 12-month average | $25,290 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Conway's above-average revenue-to-price ratio and proximity to one of the Southeast's most visited coastal destinations make it an accessible market for investors seeking affordable STR entry points with seasonal upside.
Key investment factors
"Conway registers as an attractive opportunity with solid fundamentals for budget-conscious investors willing to work within a highly seasonal revenue pattern. The summer months of June through August account for a disproportionate share of annual income—July alone delivers more than ten times what January produces—so cash-flow planning needs to account for lean winter months. With only 67 active listings, the market remains relatively uncrowded, though the 58% year-over-year supply growth and below-average supply/demand balance warrant monitoring. Investors who target three-bedroom properties and optimize for the peak season stand to capture the strongest returns in this market."
— Rabbu Market Analysis Team
Conway's revenue swings dramatically with the seasons—July leads at $5,488 per listing while January bottoms out at just $526, a spread of more than 10x that underscores how dependent this market is on summer tourism. The shoulder months of March through May hover around $2,100–$2,148, offering a modest buffer before and after peak season.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$526 |
| February |
|
$1,051 |
| March |
|
$2,148 |
| April |
|
$2,128 |
| May |
|
$2,143 |
| June |
|
$3,857 |
| July |
|
$5,488 |
| August |
|
$3,840 |
| September |
|
$1,579 |
| October |
|
$1,250 |
| November |
|
$736 |
| December |
|
$538 |
Two-bedroom properties dominate Conway's supply with 26 listings, followed closely by one-bedrooms at 22, while three-bedroom units represent just 10 of the market's 67 total listings. The relative scarcity of three-bedroom properties, combined with their significantly higher revenue, could signal an underserved niche worth targeting.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
22 |
| 2 bedrooms |
|
26 |
| 3 bedrooms |
|
10 |
ADR doubles from one-bedroom listings at $90 to three-bedrooms at $180, with two-bedrooms sitting at $119. The jump from two to three bedrooms is especially steep, suggesting that the added space commands a meaningful premium from guests likely traveling in larger groups.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$90 |
| 2 bedrooms |
|
$119 |
| 3 bedrooms |
|
$180 |
Three-bedroom properties deliver the strongest RevPAN at $53, outpacing two-bedrooms ($37) and one-bedrooms ($31) by a wide margin. This indicates that despite slightly lower occupancy, three-bedroom units more than compensate through their higher nightly rates to generate superior revenue per available night.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$31 |
| 2 bedrooms |
|
$37 |
| 3 bedrooms |
|
$53 |
Occupancy rates decline modestly as property size increases—one-bedrooms lead at 35%, two-bedrooms hit 32%, and three-bedrooms trail at 30%. The differences are relatively narrow, meaning the higher ADR of larger units isn't being significantly offset by vacancy, which bodes well for investors eyeing bigger properties.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
35% |
| 2 bedrooms |
|
32% |
| 3 bedrooms |
|
30% |
Three-bedroom listings generate $3,546 per month on average, nearly doubling the $1,910 earned by two-bedroom units and more than doubling the $1,576 from one-bedrooms. This steep revenue curve makes a compelling case for investors to prioritize larger properties where acquisition costs remain manageable.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,576 |
| 2 bedrooms |
|
$1,910 |
| 3 bedrooms |
|
$3,546 |
At $42,552 in average annual revenue, three-bedroom properties outperform two-bedrooms ($22,926) by 86% and one-bedrooms ($18,912) by 125%. For investors evaluating return potential, the three-bedroom segment offers the clearest path to maximizing gross income in Conway's market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$18,912 |
| 2 bedrooms |
|
$22,926 |
| 3 bedrooms |
|
$42,552 |
Parking (99%) and kitchens (93%) are near-universal among Conway's Airbnb listings, while self check-in (88%) and outdoor spaces like patios (76%) and backyards (67%) reflect strong guest expectations for convenience and outdoor living. Differentiators such as pools (42%), hot tubs (28%), and pet-friendliness (36%) remain less common, presenting an opportunity for hosts to stand out from the competition.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
99% |
| Kitchen |
|
93% |
| Self Check-in |
|
88% |
| Patio or Balcony |
|
76% |
| Backyard |
|
67% |
| Dryer |
|
57% |
| Washer |
|
55% |
| Outdoor Furniture |
|
55% |
| Workspace |
|
49% |
| Pool |
|
42% |
| BBQ Grill |
|
39% |
| Pets |
|
36% |
| Hot Tub |
|
28% |
| Waterfront |
|
28% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Conway Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Below average | 15% |
Conway's ROI score of 62 out of 100 places it in the "Attractive Opportunity" band, driven primarily by an above-average revenue-to-price ratio that reflects favorable earnings relative to the market's $367,627 average home value. Occupancy stability and market growth trend score as average, while the supply/demand balance rates below average—a signal that the 58% year-over-year listing growth is outpacing demand gains. Investors should pair these metrics with thorough local regulatory research and focus on property types that maximize per-night revenue, particularly three-bedroom units.
Understanding local STR regulations is essential before investing in Conway. Here's the current regulatory landscape:
Conway, South Carolina may require short-term rental operators to obtain a business license or specific STR permit before listing their property. Investors should verify current registration and permitting requirements directly with the City of Conway and Horry County offices, as local rules can evolve quickly in growing markets.
Common restrictions in South Carolina STR markets include occupancy limits, minimum stay requirements, noise ordinances, and designated parking mandates. HOA covenants in residential communities may impose additional limitations or outright prohibit short-term rentals, so investors should review any governing documents before purchasing.
South Carolina imposes state and local accommodations taxes on short-term rentals, and Horry County may levy additional hospitality fees. Major platforms like Airbnb often collect and remit some of these taxes on behalf of hosts, but operators should confirm their full tax obligations with a local tax professional.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Conway can provide current regulatory guidance.
Financing an Airbnb investment in Conway requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Conway's STR market is likely to see continued seasonal demand concentrated in the June–August window, with July alone generating roughly $5,488 per listing on average. The 58% year-over-year growth in active listings signals increasing investor interest, though this rapid supply expansion could moderate occupancy rates—currently at 32% versus the 38% state average—if demand doesn't keep pace. Investors should anticipate ADR holding relatively steady in the $125–$135 range given current pricing dynamics, with revenue growth more likely to come from optimizing occupancy during shoulder months like March through May."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and market conditions as of the date noted; current performance may differ. Local regulations, tax requirements, and permit rules are subject to change—investors should verify all compliance obligations before purchasing.
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