Dallas, GA Airbnb Market Data, Statistics, and Occupancy Rates

Dallas Short-Term Rental Market Overview

Dallas, GA is a small but growing short-term rental market about 40 miles northwest of Atlanta, with just 35 active Airbnb listings and year-over-year listing growth of 103%. The average annual revenue sits at $18,167 against an average home value of $446,050, which means investors need to be highly selective to make the numbers work. An ADR of $137 — well below the $299 Georgia state average — and a 27% occupancy rate signal that demand is present but not yet robust enough to support aggressive pricing.

Key Market Statistics

According to Rabbu market data, the Dallas short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Dallas

Investors look at Dallas, GA for its affordable home prices relative to the broader Atlanta metro, combined with a still-developing STR market where early movers can establish a foothold.

Expert Market Assessment

"Dallas presents a competitive opportunity where returns are achievable but not automatic. The market's 27% average occupancy and $37 RevPAN sit below Georgia's state averages, which means cash-flow positive outcomes depend on keeping acquisition costs disciplined and targeting the right property size. Seasonality is pronounced — July revenues are nearly four times higher than the February trough — so investors should budget for lean winter months. Two-bedroom units stand out as the configuration where occupancy and rate combine most favorably, making them the clearest path to viable returns in this market."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Dallas

Average revenue by month in Dallas

Revenue in Dallas peaks sharply in July at $2,967 — nearly four times the February low of $749 — revealing a heavily seasonal market with summer as the primary earning window. A secondary strength appears in November and December ($1,835 and $1,795), while the first quarter consistently underperforms, so investors should budget for significant monthly swings.

Active Airbnb listings by property size in Dallas

One-bedroom listings dominate supply with 15 of the market's 35 active properties, followed by 8 two-bedroom and 6 three-bedroom units. The concentration at the smaller end may signal an opportunity for investors willing to offer larger properties, though demand validation is essential given the market's modest occupancy rates.

Average daily rate (ADR) by property size in Dallas

ADR roughly doubles from 1-bedroom units at $86 to 3-bedroom properties at $173, with 2-bedrooms sitting in between at $147. The jump from 1 to 2 bedrooms offers the most meaningful rate increase relative to added investment, making mid-size properties an attractive pricing sweet spot.

Average RevPAN by property size in Dallas

Two-bedroom listings deliver the highest RevPAN at $49, nearly double the $25 earned by 1-bedroom units and significantly above the $28 for 3-bedroom properties. This gap highlights that while 3-bedrooms command higher nightly rates, their 16% occupancy drags down effective revenue per available night considerably.

Average occupancy rates by property size in Dallas

Two-bedroom properties lead occupancy at 34%, followed by 1-bedrooms at 29%, while 3-bedroom listings lag significantly at just 16%. The steep drop-off for larger properties suggests limited demand for bigger accommodations in this market, which is a critical consideration for investors evaluating property size.

Average monthly revenue by property size in Dallas

Three-bedroom properties generate the highest monthly revenue at $2,040, followed by 2-bedrooms at $1,533 and 1-bedrooms at $774. However, the 3-bedroom figure is driven entirely by rate premium since occupancy is very low, meaning revenue consistency month-to-month may be unreliable for larger units.

Average annual revenue by property size in Dallas

Annual revenue ranges from $9,290 for 1-bedroom listings up to $24,491 for 3-bedroom properties, with 2-bedrooms at $18,396. When weighed against acquisition costs and the significantly stronger occupancy of 2-bedroom units, that configuration likely offers the most balanced return potential in Dallas.

Most common amenities for Airbnb listings in Dallas

Parking leads at 97%, reflecting the car-dependent suburban setting, while kitchen access (83%), self check-in (77%), and laundry facilities round out the top amenities. Outdoor features like backyards (63%), patios (54%), and BBQ grills (54%) are common differentiators, signaling that guests in Dallas value space and a home-like experience over resort-style perks.

Understanding Dallas's ROI Score: 39/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Dallas, GA scores 39 out of 100, placing it in the "Competitive Opportunity" band — meaning the market has real investor activity but tighter margins that demand careful property selection. The revenue-to-price ratio and market growth trend both rate as average, while occupancy stability falls below average, which is the primary factor pulling the score down. Investors should pair this data with thorough local regulatory research and focus on property configurations (particularly 2-bedrooms) that have demonstrated stronger occupancy and RevPAN performance.

Short-Term Rental Regulations in Dallas

Understanding local STR regulations is essential before investing in Dallas. Here's the current regulatory landscape:

Permit Requirements

Dallas, GA may require short-term rental operators to obtain a business license or STR-specific permit through the City of Dallas or Paulding County. Investors should verify current registration requirements directly with the city and consult Georgia's Department of Revenue for state-level obligations before listing a property.

Key Restrictions

Common restrictions in Georgia municipalities can include occupancy limits based on bedroom count, minimum stay requirements, noise and nuisance ordinances, parking mandates, and HOA covenants that may prohibit or limit short-term rentals entirely. It's essential to review any homeowner association rules and local zoning ordinances before purchasing an investment property in Dallas.

Tax Obligations

Short-term rental hosts in Georgia are generally subject to state sales tax and local hotel/motel excise taxes on stays of fewer than 30 days. Platforms like Airbnb often collect and remit some of these taxes automatically, but hosts should confirm with the Georgia Department of Revenue and Paulding County that all obligations are being met.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Dallas can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, expect Dallas to remain a seasonal market where summer months drive the bulk of revenue — July alone has historically produced nearly $2,967 in average monthly revenue, roughly four times what February delivers. Occupancy may hover in the 25–30% range market-wide, though well-positioned 2-bedroom properties could outperform. If listing growth continues at its current pace without a corresponding demand increase, ADRs could face modest downward pressure, so investors should plan conservatively and target properties that can differentiate on amenities and guest experience."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Dallas, GA

What is the average Airbnb occupancy rate in Dallas?

The average Airbnb occupancy rate in Dallas, GA is currently 27%, which trails the Georgia state average of 32%. Occupancy varies significantly by property size — 2-bedroom listings lead at 34%, while 3-bedroom properties average just 16%. Investors should factor in this below-average occupancy when projecting cash flow, as it directly impacts how much revenue a property can realistically generate.

How much do Airbnb hosts make in Dallas?

Airbnb hosts in Dallas, GA earn an average of $1,513 per month or roughly $18,167 per year based on trailing 12-month performance. Earnings vary considerably by property size: 1-bedroom listings average about $9,290 annually, 2-bedrooms bring in around $18,396, and 3-bedroom properties top the range at approximately $24,491 per year. Individual results depend heavily on pricing strategy, listing quality, and seasonal demand patterns.

Is Dallas a good market for Airbnb investment?

Dallas, GA earns an ROI score of 39 out of 100, placing it in the "Competitive Opportunity" category. The market shows average revenue-to-price ratios and growth trends, but below-average occupancy stability means investors need to be strategic about property selection. With only 35 active listings and 103% year-over-year growth in supply, the market is developing quickly. Investors who target 2-bedroom properties and differentiate through amenities and guest experience have the best chance of outperforming market averages.

What is the average daily rate (ADR) for Airbnb in Dallas?

The average daily rate for Airbnb listings in Dallas, GA is $137, which is significantly below the Georgia state average of $299. ADR scales predictably with property size: 1-bedroom units average $86 per night, 2-bedrooms command $147, and 3-bedroom properties reach $173. While rates are modest compared to the state benchmark, they reflect the market's suburban character and the types of travelers it attracts.

Are short-term rentals legal in Dallas?

Short-term rentals generally operate in Dallas, GA, but hosts should verify current permitting and licensing requirements with the City of Dallas and Paulding County. Local zoning regulations, HOA rules, and county ordinances can all affect whether and how you can operate an STR at a specific address. It's always recommended to consult local authorities and review any applicable homeowner association covenants before purchasing a property for short-term rental use.

When is peak season for Airbnb in Dallas?

Peak season for Airbnb in Dallas, GA is clearly centered on summer, with July standing out as the strongest month at an average revenue of $2,967. The warmer months from June through August all perform well, and there's a secondary uptick in November and December ($1,835 and $1,795 respectively). The slowest period runs from February through April, when monthly revenues dip to $749–$980. This pronounced seasonality means investors should plan for leaner winter and early spring months.

How many Airbnbs are there in Dallas?

As of April 2026, there are 35 active Airbnb listings in Dallas, GA. The supply is concentrated in smaller properties: 15 are 1-bedroom listings, 8 have 2 bedrooms, and 6 offer 3 bedrooms. Year-over-year listing growth of 103% shows that the market is expanding rapidly, which investors should monitor to ensure new supply doesn't outpace demand.

How is Airbnb revenue calculated in Dallas?

The annual and monthly revenue figures for Dallas, GA are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance data. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Dallas, GA market
• Average daily rate, occupancy, and RevPAN trends across property sizes
• Monthly and annual revenue estimates based on trailing 12-month booking data
• Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Supply growth tracking including year-over-year listing changes

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax requirements can change; always verify with local authorities before investing.