Dana Point, CA Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

39 / 100

Dana Point presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

Dana Point Short-Term Rental Market Overview

Dana Point sits along one of Southern California's most sought-after stretches of coastline, and its short-term rental market reflects that premium positioning. With an average daily rate of $315 — well below the $551 California state average — and occupancy running at 46% (slightly above the state's 43%), the market offers relative value within an otherwise expensive region. Average annual revenue comes in at roughly $50,947 across 117 active listings, though the high median home price of nearly $2.92 million means investors need to be strategic about deal sourcing to make the numbers work.

Key Market Statistics

According to Rabbu market data, the Dana Point short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 117
Average Daily Rate (ADR) vs. $551 state avg. $315
Average Occupancy Rate vs. 43% state avg. 46%
RevPAN ADR * Occupancy Rate $145
Average Monthly Revenue Historical 12-month average $4,245
Average Annual Revenue Historical 12-month average $50,947

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Dana Point

Investors are drawn to Dana Point for its premium coastal location, above-average occupancy stability, and strong summer revenue peaks that can offset quieter off-season months.

Key investment factors

  • Coastal Southern California location with year-round leisure appeal and harbor-district attractions
  • Occupancy stability rated above average, helping smooth cash flow across seasons
  • Summer months generate nearly double the revenue of winter lows, creating clear upside during peak season
  • 4-bedroom properties command $133,949 in annual revenue — a standout for investors targeting larger homes
  • ADR of $315 undercuts the California state average by 43%, potentially attracting budget-conscious coastal travelers

Expert Market Assessment

"Dana Point presents a competitive but selective opportunity. The ROI score of 39 out of 100 reflects the tension between genuinely strong occupancy stability and a revenue-to-price ratio that falls below average given home values near $2.9 million. Seasonality is pronounced — July revenue of $6,803 is more than double January's $3,098 — so investors should plan for meaningful cash-flow swings. For those who can source properties at favorable prices or target the high-performing 4-bedroom segment, the market still offers real potential within one of California's most desirable coastal corridors."

— Rabbu Market Analysis Team

Understanding Dana Point's ROI Score: 39/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Dana Point Performance Weight
Revenue-to-Price Ratio Below average 40%
Occupancy Stability Above average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

Dana Point's ROI score of 39 out of 100 places it in the "Competitive Opportunity" band, meaning demand and investor interest are real but elevated home prices make returns harder to achieve without disciplined deal sourcing. Above-average occupancy stability is the market's strongest factor, while the below-average revenue-to-price ratio — driven by a median home value near $2.92 million against ~$51K in annual revenue — is the primary drag on the score. Investors should pair this data with thorough local regulatory research and target high-performing property types like 4-bedroom homes to improve their individual return profile.

Short-Term Rental Regulations in Dana Point

Understanding local STR regulations is essential before investing in Dana Point. Here's the current regulatory landscape:

Permit Requirements

The City of Dana Point, California may require short-term rental operators to obtain a permit or business license before listing a property. Investors should verify current registration requirements directly with the city's planning or community development department.

Key Restrictions

Common restrictions in coastal California markets can include limits on the number of occupants per rental, minimum-stay requirements, noise and parking regulations, and caps on the total number of STR permits issued. HOA rules in Dana Point's many planned communities may impose additional limitations, so reviewing CC&Rs is essential before purchasing.

Tax Obligations

Short-term rental hosts in California are generally subject to transient occupancy tax (TOT), and Dana Point may impose its own local rate on stays of fewer than 30 days. Platforms like Airbnb often collect and remit these taxes on behalf of hosts, but operators should confirm compliance with both state and local tax obligations.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Dana Point can provide current regulatory guidance.

Short-Term Rental Financing for Dana Point

Financing an Airbnb investment in Dana Point requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Dana Point Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Dana Point's seasonal revenue pattern — peaking in summer at over $6,800 monthly — should continue to draw leisure travelers to its harbor, beaches, and whale-watching excursions. We estimate ADR could inch up 1–3% as coastal California destinations remain popular, while occupancy is likely to hover in the 44–48% range given current supply levels. The 110% year-over-year listing growth signals rising investor interest, which could compress margins if demand doesn't keep pace. Investors entering now should plan for softer winter months and budget conservatively around a $4,000–$4,500 monthly revenue baseline."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Dana Point, CA

What is the average Airbnb occupancy rate in Dana Point?
The average occupancy rate for Airbnb listings in Dana Point is currently 46%, which edges above the California state average of 43%. Occupancy varies by property size, with 4-bedroom homes leading at 52% and 3-bedroom properties sitting lower at 40%. This above-average occupancy suggests steady demand, particularly from leisure travelers drawn to Dana Point's coastal setting.
How much do Airbnb hosts make in Dana Point?
Based on trailing 12-month booking data, the average Airbnb host in Dana Point earns approximately $4,245 per month, or about $50,947 annually. Earnings vary significantly by property size — 4-bedroom listings average $11,162 per month ($133,949 annually), while 1-bedroom units bring in roughly $2,947 per month ($35,370 annually). Summer months, especially July, push monthly revenue well above $6,000 for many hosts.
Is Dana Point a good market for Airbnb investment?
Dana Point carries a Rabbu ROI Score of 39 out of 100, placing it in the "Competitive Opportunity" category. The market has above-average occupancy stability and solid summer revenue, but its high home prices (averaging roughly $2.92 million) create a below-average revenue-to-price ratio. Investors willing to source deals carefully — especially in the 4-bedroom segment — can find genuine upside, though the math requires more selective deal sourcing than in lower-cost markets.
What is the average daily rate (ADR) for Airbnb in Dana Point?
The average daily rate in Dana Point is $315, which is notably lower than the $551 California state average. ADR scales with property size: 1-bedroom listings average $175, 2-bedrooms come in at $303, 3-bedrooms at $363, and 4-bedroom homes command a premium at $597 per night.
Are short-term rentals legal in Dana Point?
Short-term rentals operate in Dana Point, but local regulations may require permits, business licenses, or adherence to specific zoning rules. As with many coastal California cities, restrictions can change, so prospective investors should consult the City of Dana Point's planning department and review any applicable HOA rules before purchasing a property for STR use.
When is peak season for Airbnb in Dana Point?
Peak season in Dana Point runs from June through August, with July standing out as the highest-revenue month at an average of $6,803. June and August follow closely at $5,025 and $5,831, respectively. The slowest months are January ($3,098) and February ($3,262), giving the market a roughly 2:1 ratio between peak and off-peak monthly revenue.
How many Airbnbs are there in Dana Point?
As of late April 2026, there are 117 active Airbnb listings in Dana Point. Two-bedroom properties make up the largest share with 53 listings, followed by 1-bedrooms (27), 3-bedrooms (26), and 4-bedrooms (9). Year-over-year listing growth stands at 110%, indicating significant new supply entering the market.
How is Airbnb revenue calculated in Dana Point?
The annual and monthly revenue figures shown for Dana Point are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results into a market-level historical average. Because each month uses its own historical data, the figures naturally reflect seasonal peaks like July and quieter periods like January. Individual results can vary based on property quality, pricing strategy, location within Dana Point, and how well the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts, occupancy rates, and daily rates by market
  • Monthly and annual revenue averages based on trailing 12 months of historical booking performance
  • Property-size breakdowns for listings, ADR, occupancy, RevPAN, and revenue
  • Home value data from Zillow Home Value Index (ZHVI) for investment cost context
  • Popular amenity prevalence across active listings to benchmark guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture very recent market shifts. Local regulations, HOA rules, and permit availability can materially affect STR viability — always verify before purchasing.

Next Steps

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