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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Dana Point presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Dana Point sits along one of Southern California's most sought-after stretches of coastline, and its short-term rental market reflects that premium positioning. With an average daily rate of $315 — well below the $551 California state average — and occupancy running at 46% (slightly above the state's 43%), the market offers relative value within an otherwise expensive region. Average annual revenue comes in at roughly $50,947 across 117 active listings, though the high median home price of nearly $2.92 million means investors need to be strategic about deal sourcing to make the numbers work.
According to Rabbu market data, the Dana Point short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 117 |
| Average Daily Rate (ADR) | vs. $551 state avg. | $315 |
| Average Occupancy Rate | vs. 43% state avg. | 46% |
| RevPAN | ADR * Occupancy Rate | $145 |
| Average Monthly Revenue | Historical 12-month average | $4,245 |
| Average Annual Revenue | Historical 12-month average | $50,947 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Investors are drawn to Dana Point for its premium coastal location, above-average occupancy stability, and strong summer revenue peaks that can offset quieter off-season months.
Key investment factors
"Dana Point presents a competitive but selective opportunity. The ROI score of 39 out of 100 reflects the tension between genuinely strong occupancy stability and a revenue-to-price ratio that falls below average given home values near $2.9 million. Seasonality is pronounced — July revenue of $6,803 is more than double January's $3,098 — so investors should plan for meaningful cash-flow swings. For those who can source properties at favorable prices or target the high-performing 4-bedroom segment, the market still offers real potential within one of California's most desirable coastal corridors."
— Rabbu Market Analysis Team
Revenue in Dana Point follows a clear summer-driven pattern, peaking at $6,803 in July and dipping to $3,098 in January — a spread of more than $3,700. March ($4,675) also shows a notable spring bump, suggesting spring-break demand supplements the core summer season.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$3,098 |
| February |
|
$3,262 |
| March |
|
$4,675 |
| April |
|
$3,794 |
| May |
|
$3,839 |
| June |
|
$5,025 |
| July |
|
$6,803 |
| August |
|
$5,831 |
| September |
|
$3,696 |
| October |
|
$3,835 |
| November |
|
$3,346 |
| December |
|
$3,738 |
Two-bedroom listings dominate the supply at 53 of 117 active properties, while 4-bedroom homes are the scarcest with just 9 listings. The limited supply of larger homes, paired with their outsized revenue, could signal an underserved niche for investors willing to acquire bigger properties.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
27 |
| 2 bedrooms |
|
53 |
| 3 bedrooms |
|
26 |
| 4 bedrooms |
|
9 |
ADR scales sharply with size: 1-bedroom listings average $175 per night while 4-bedroom properties command $597, a 3.4x premium. The jump from 3-bedroom ($363) to 4-bedroom is especially steep, suggesting families and groups are willing to pay a significant premium for extra space in this coastal market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$175 |
| 2 bedrooms |
|
$303 |
| 3 bedrooms |
|
$363 |
| 4 bedrooms |
|
$597 |
Four-bedroom properties deliver the highest RevPAN at $313, more than double the $148 and $144 posted by 2- and 3-bedroom units respectively. One-bedroom listings trail at $85 RevPAN, making them the least efficient size from a revenue-per-night perspective.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$85 |
| 2 bedrooms |
|
$148 |
| 3 bedrooms |
|
$144 |
| 4 bedrooms |
|
$313 |
Occupancy is relatively consistent across sizes, ranging from 40% for 3-bedroom listings to 52% for 4-bedrooms. The fact that the largest and most expensive properties also maintain the highest occupancy suggests strong demand for premium family or group accommodations in Dana Point.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
48% |
| 2 bedrooms |
|
49% |
| 3 bedrooms |
|
40% |
| 4 bedrooms |
|
52% |
Four-bedroom listings are the clear top earners at $11,162 per month — more than double the $4,651 and $4,612 generated by 3- and 2-bedroom units. One-bedroom properties bring in $2,947 monthly, roughly a quarter of what the largest homes produce, making a compelling case for upsizing where feasible.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$2,947 |
| 2 bedrooms |
|
$4,612 |
| 3 bedrooms |
|
$4,651 |
| 4 bedrooms |
|
$11,162 |
Annual revenue ranges from $35,370 for 1-bedroom units to $133,949 for 4-bedroom homes, a nearly 4x difference. While 2- and 3-bedroom listings cluster closely around $55,000–$56,000 in annual revenue, the 4-bedroom segment clearly offers the strongest gross return potential for investors who can manage the higher acquisition cost.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$35,370 |
| 2 bedrooms |
|
$55,347 |
| 3 bedrooms |
|
$55,816 |
| 4 bedrooms |
|
$133,949 |
Kitchens (96%), parking (95%), and in-unit laundry (92% washer, 91% dryer) are essentially table stakes in Dana Point. Outdoor-oriented amenities like patios (84%), BBQ grills (54%), pools (50%), and hot tubs (49%) are common, reflecting the coastal-lifestyle expectations guests bring to this market — listings without these may struggle to compete.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
96% |
| Parking |
|
95% |
| Washer |
|
92% |
| Dryer |
|
91% |
| Patio or Balcony |
|
84% |
| Self Check-in |
|
76% |
| Workspace |
|
60% |
| Outdoor Furniture |
|
56% |
| BBQ Grill |
|
54% |
| Pool |
|
50% |
| Hot Tub |
|
49% |
| Pets |
|
41% |
| Backyard |
|
35% |
| Beach Access |
|
27% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Dana Point Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Below average | 15% |
Dana Point's ROI score of 39 out of 100 places it in the "Competitive Opportunity" band, meaning demand and investor interest are real but elevated home prices make returns harder to achieve without disciplined deal sourcing. Above-average occupancy stability is the market's strongest factor, while the below-average revenue-to-price ratio — driven by a median home value near $2.92 million against ~$51K in annual revenue — is the primary drag on the score. Investors should pair this data with thorough local regulatory research and target high-performing property types like 4-bedroom homes to improve their individual return profile.
Understanding local STR regulations is essential before investing in Dana Point. Here's the current regulatory landscape:
The City of Dana Point, California may require short-term rental operators to obtain a permit or business license before listing a property. Investors should verify current registration requirements directly with the city's planning or community development department.
Common restrictions in coastal California markets can include limits on the number of occupants per rental, minimum-stay requirements, noise and parking regulations, and caps on the total number of STR permits issued. HOA rules in Dana Point's many planned communities may impose additional limitations, so reviewing CC&Rs is essential before purchasing.
Short-term rental hosts in California are generally subject to transient occupancy tax (TOT), and Dana Point may impose its own local rate on stays of fewer than 30 days. Platforms like Airbnb often collect and remit these taxes on behalf of hosts, but operators should confirm compliance with both state and local tax obligations.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Dana Point can provide current regulatory guidance.
Financing an Airbnb investment in Dana Point requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Dana Point's seasonal revenue pattern — peaking in summer at over $6,800 monthly — should continue to draw leisure travelers to its harbor, beaches, and whale-watching excursions. We estimate ADR could inch up 1–3% as coastal California destinations remain popular, while occupancy is likely to hover in the 44–48% range given current supply levels. The 110% year-over-year listing growth signals rising investor interest, which could compress margins if demand doesn't keep pace. Investors entering now should plan for softer winter months and budget conservatively around a $4,000–$4,500 monthly revenue baseline."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture very recent market shifts. Local regulations, HOA rules, and permit availability can materially affect STR viability — always verify before purchasing.
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