Deer Isle, ME Airbnb Market Data, Statistics, and Occupancy Rates

Deer Isle Short-Term Rental Market Overview

Deer Isle, Maine, earns an ROI score of 81 out of 100—placing it firmly in

Key Market Statistics

According to Rabbu market data, the Deer Isle short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Deer Isle

Deer Isle appeals to investors seeking a low-competition coastal market where strong seasonal revenue and above-average yield metrics compensate for a compressed booking window.

Expert Market Assessment

"Deer Isle represents a standout opportunity for investors comfortable with a highly seasonal revenue curve. August's average of $14,860 dwarfs the winter low of $883 in January, so cash-flow planning must account for five to six months of softer bookings. That said, the market's above-average revenue-to-price ratio and occupancy stability suggest that well-managed properties can generate meaningful annual returns—$65,756 on average—despite the compressed peak season. Investors who pair competitive pricing in shoulder months (May, September, October) with premium summer rates stand to maximize total yield."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Deer Isle

Average revenue by month in Deer Isle

Deer Isle's revenue curve is dramatically seasonal: August leads at $14,860, while January bottoms out at just $883—a nearly 17x spread. The June-through-October window accounts for the vast majority of annual income, making aggressive summer pricing and shoulder-season optimization critical for maximizing returns.

Active Airbnb listings by property size in Deer Isle

Property size breakdown data is not currently available for Deer Isle. With only 14 total active listings in the market, investors may find limited but low-competition inventory across bedroom counts.

Average daily rate (ADR) by property size in Deer Isle

ADR data by property size is not currently available for Deer Isle. The market-wide average daily rate of $354 provides a useful baseline, though rates for larger waterfront properties likely command a premium above this figure.

Average RevPAN by property size in Deer Isle

RevPAN by property size data is not available at this time. The overall market RevPAN of $94 reflects the impact of low winter occupancy on an otherwise strong daily rate, suggesting that properties capturing more summer bookings will outperform this average.

Average occupancy rates by property size in Deer Isle

Occupancy data by bedroom count is not currently reported for Deer Isle. The market-wide average of 27% reflects heavy seasonal concentration, and investors should expect summer months to far exceed this annual average while winter months fall well below it.

Average monthly revenue by property size in Deer Isle

Monthly revenue by property size is not available for this market. The overall average of $5,479 per month masks significant variation between peak summer earnings and quieter off-season months.

Average annual revenue by property size in Deer Isle

Annual revenue by bedroom count is not currently broken out for Deer Isle. The market-wide average of $65,756 provides a solid benchmark, and larger properties with premium amenities like beach access are likely positioned to exceed this figure.

Most common amenities for Airbnb listings in Deer Isle

Every listing in Deer Isle offers parking (100%), and kitchens (93%) and backyards (86%) are near-universal—reflecting guest expectations for self-sufficient coastal retreats. Beach access (57%), waterfront settings (43%), and outdoor living features like patios (64%) and BBQ grills (50%) signal that proximity to the water and outdoor recreation are key differentiators in this market.

Understanding Deer Isle's ROI Score: 81/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Deer Isle's ROI score of 81 out of 100 places it in the 'Standout Opportunity' band, reflecting above-average marks across revenue-to-price ratio, occupancy stability, and market growth trend, with an average rating on supply/demand balance. The strong revenue-to-price ratio is especially notable given the market's $699K median home value, suggesting that seasonal income meaningfully offsets acquisition costs. Investors should pair these metrics with thorough local regulatory research and a realistic cash-flow model that accounts for the winter off-season.

Short-Term Rental Regulations in Deer Isle

Understanding local STR regulations is essential before investing in Deer Isle. Here's the current regulatory landscape:

Permit Requirements

Deer Isle and the state of Maine may require short-term rental operators to obtain a local permit or register their property before listing. Investors should verify current requirements directly with Deer Isle's town office and Maine's Department of Economic and Community Development before purchasing.

Key Restrictions

Common restrictions in small Maine towns can include occupancy limits tied to septic capacity, minimum-stay requirements during certain seasons, noise and parking provisions, and rules imposed by homeowner associations. Because regulations evolve, confirming the latest local ordinances is essential before committing to an STR strategy.

Tax Obligations

Maine imposes a lodging tax on short-term rentals, and hosts may also owe state sales tax on rental income. Major booking platforms typically collect and remit these taxes on behalf of hosts, but owners should confirm compliance with Maine Revenue Services to avoid surprises.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Deer Isle can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"). Based on Deer Isle's pronounced summer seasonality—August revenue reaches $14,860, roughly 17 times the January figure—investors should expect the bulk of income to concentrate between June and October. With market growth trending above average and supply still modest at 14 listings, ADR could see a 3–5% increase over the next 12–18 months as demand for Maine's coastal retreats remains robust. Occupancy is estimated to hold around 25–30% on an annualized basis, though summer months will continue to drive the lion's share of returns."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Deer Isle, ME

What is the average Airbnb occupancy rate in Deer Isle?

The average occupancy rate for Airbnb listings in Deer Isle is currently 27%, which is below the Maine state average of 55%. This figure reflects the market's strong seasonality—summer months see significantly higher occupancy, while winter demand is limited. Investors should plan their financial models around this seasonal concentration.

How much do Airbnb hosts make in Deer Isle?

On average, Airbnb hosts in Deer Isle earn approximately $5,479 per month and $65,756 per year, based on trailing 12-month booking data. Revenue is heavily weighted toward summer, with August averaging $14,860 and July around $13,234. Winter months contribute modestly, so annual income depends largely on maximizing peak-season performance.

Is Deer Isle a good market for Airbnb investment?

With an ROI score of 81 out of 100, Deer Isle is rated a 'Standout Opportunity' by Rabbu. The market benefits from above-average revenue-to-price ratios, strong occupancy stability, and limited competition with just 14 active listings. Investors should be aware of the seasonal revenue pattern and ensure they can cover carrying costs during slower winter months.

What is the average daily rate (ADR) for Airbnb in Deer Isle?

The average daily rate in Deer Isle is $354, which is slightly below the Maine state average of $415. Given the market's coastal appeal and the prevalence of amenities like beach access and waterfront settings, there may be room to command higher nightly rates for well-positioned properties, particularly during peak summer months.

Are short-term rentals legal in Deer Isle?

Short-term rentals are generally permitted in Deer Isle, Maine, though local regulations may require permits or registration. As rules can vary and change over time, prospective investors should contact the Deer Isle town office and consult Maine state guidelines to confirm current requirements, zoning restrictions, and any applicable tax obligations before listing a property.

When is peak season for Airbnb in Deer Isle?

Peak season in Deer Isle runs from June through September, with August being the highest-earning month at an average of $14,860 in revenue. July follows closely at $13,234. Shoulder months like May and October still generate meaningful income ($4,875 and $7,437 respectively), while winter months from November through March see substantially lower demand.

How many Airbnbs are there in Deer Isle?

As of April 2026, there are 14 active Airbnb listings in Deer Isle. This is a very small supply pool, which means less direct competition for hosts but also suggests a niche market. The year-over-year listing growth has been notable, so investors should monitor supply trends to gauge whether new entrants are beginning to dilute returns.

How is Airbnb revenue calculated in Deer Isle?

The annual and monthly revenue figures for Deer Isle are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market—not a forward-looking projection. Rabbu averages each comparable listing's actual revenue per available night (RevPAN) by month over the past year, removes regional outliers, and rolls the remainder up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Deer Isle market
• Trailing 12-month occupancy, ADR, and RevPAN performance metrics
• Monthly and annual revenue averages derived from historical booking data
• Home value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to inform property setup decisions

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or regulatory changes. Local regulations, permit requirements, and tax obligations should be independently verified before making an investment decision.