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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Deland offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Deland, FL presents an attractive entry point for short-term rental investors, with an average daily rate of $160 and occupancy running at 57% — slightly above the Florida state average. The market's 95 active listings keep competition manageable, while average annual revenue of $24,052 against home values around $456,266 offers a reasonable revenue-to-price relationship. Above-average market growth trends add further appeal for investors looking beyond Florida's saturated coastal corridors.
According to Rabbu market data, the Deland short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 95 |
| Average Daily Rate (ADR) | vs. $498 state avg. | $160 |
| Average Occupancy Rate | vs. 54% state avg. | 57% |
| RevPAN | ADR * Occupancy Rate | $91 |
| Average Monthly Revenue | Historical 12-month average | $2,004 |
| Average Annual Revenue | Historical 12-month average | $24,052 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Investors are drawn to Deland for its combination of moderate property costs, above-state-average occupancy, and growing market momentum in a still-uncrowded competitive landscape.
Key investment factors
"With an ROI score of 60 out of 100 — classified as an Attractive Opportunity — Deland delivers a balanced profile that rewards investors who target the right property configurations. Seasonality is pronounced: March leads the year at $3,766 in average revenue while September dips to just $1,103, so cash-flow planning around a roughly 3.4× peak-to-trough spread is essential. The market's above-average growth trend is encouraging, though a below-average supply/demand balance hints that new inventory could temper gains if listings accelerate faster than demand. Investors who pair larger properties (3–4 bedrooms) with strong amenity packages are best positioned to capture premium revenue in this market."
— Rabbu Market Analysis Team
March is Deland's strongest month at $3,766 in average revenue, followed by July at $3,099, while September bottoms out at just $1,103 — a peak-to-trough ratio of over 3:1. This pronounced seasonality means investors should budget for leaner fall months and consider dynamic pricing strategies to maximize spring and summer earnings.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,689 |
| February |
|
$2,191 |
| March |
|
$3,766 |
| April |
|
$2,161 |
| May |
|
$1,780 |
| June |
|
$2,342 |
| July |
|
$3,099 |
| August |
|
$1,847 |
| September |
|
$1,103 |
| October |
|
$1,308 |
| November |
|
$1,224 |
| December |
|
$1,538 |
One-bedroom units dominate Deland's supply with 29 listings, closely followed by 3-bedrooms (26) and 2-bedrooms (22), while studios and 4-bedrooms each account for only 7 listings. The limited supply of larger 4-bedroom properties, combined with their strong revenue performance, may signal an underserved niche worth exploring.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
7 |
| 1 bedroom |
|
29 |
| 2 bedrooms |
|
22 |
| 3 bedrooms |
|
26 |
| 4 bedrooms |
|
7 |
ADR scales steadily from $100 for 1-bedroom listings to $257 for 4-bedroom properties, with a notable jump between 2-bedrooms ($144) and 3-bedrooms ($203). Studios command a slight premium over 1-bedrooms at $109, likely reflecting unique or boutique-style accommodations in the market.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$109 |
| 1 bedroom |
|
$100 |
| 2 bedrooms |
|
$144 |
| 3 bedrooms |
|
$203 |
| 4 bedrooms |
|
$257 |
Four-bedroom properties deliver the highest RevPAN at $116, narrowly edging out 3-bedrooms at $113, while 1-bedroom units lag at $56. The gap between smaller and larger configurations is significant — 4-bedrooms generate more than double the RevPAN of 1-bedrooms, making larger properties the clear efficiency winners after accounting for occupancy.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$59 |
| 1 bedroom |
|
$56 |
| 2 bedrooms |
|
$93 |
| 3 bedrooms |
|
$113 |
| 4 bedrooms |
|
$116 |
Two-bedroom listings lead occupancy at 64%, well above the market average, while 4-bedroom properties trail at 45%, suggesting demand for larger homes is more selective. One-bedrooms and studios hover in the mid-50s, offering steady if unspectacular fill rates that provide reasonable cash-flow consistency.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
54% |
| 1 bedroom |
|
57% |
| 2 bedrooms |
|
64% |
| 3 bedrooms |
|
56% |
| 4 bedrooms |
|
45% |
Four-bedroom properties top the monthly revenue chart at $3,040, followed by 3-bedrooms at $2,401 and 2-bedrooms at $2,142. One-bedroom listings generate just $1,078 per month — less than half of what a 3-bedroom earns — underscoring how significantly property size impacts the revenue equation in Deland.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$1,581 |
| 1 bedroom |
|
$1,078 |
| 2 bedrooms |
|
$2,142 |
| 3 bedrooms |
|
$2,401 |
| 4 bedrooms |
|
$3,040 |
At $36,485 per year, 4-bedroom properties offer the highest gross revenue potential in Deland, nearly triple the $12,936 generated by 1-bedroom units. Three-bedroom listings at $28,822 annually represent a strong middle ground, potentially offering better returns relative to acquisition costs than the pricier 4-bedroom segment.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$18,979 |
| 1 bedroom |
|
$12,936 |
| 2 bedrooms |
|
$25,713 |
| 3 bedrooms |
|
$28,822 |
| 4 bedrooms |
|
$36,485 |
Kitchens (94%) and parking (92%) are near-universal among Deland listings, while self check-in (81%) and laundry facilities (74%) round out the baseline guest expectations. Backyards appear in 70% of listings and workspaces in 59%, signaling that guests value outdoor space and remote-work readiness — amenities investors should prioritize to remain competitive.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
94% |
| Parking |
|
92% |
| Self Check-in |
|
81% |
| Dryer |
|
74% |
| Washer |
|
74% |
| Backyard |
|
70% |
| Workspace |
|
59% |
| Patio or Balcony |
|
53% |
| Outdoor Furniture |
|
50% |
| BBQ Grill |
|
45% |
| Pets |
|
42% |
| Pool |
|
13% |
| EV Charger |
|
6% |
| Waterfront |
|
5% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Deland Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Below average | 15% |
Deland's ROI score of 60 out of 100 places it in the Attractive Opportunity band, reflecting average revenue-to-price and occupancy stability metrics alongside an above-average market growth trend. The below-average supply/demand balance is the primary drag on the score, suggesting that listing growth is outpacing demand gains and merits close tracking. Investors should pair this data with thorough local regulatory research and property-level underwriting to validate returns before committing capital.
Understanding local STR regulations is essential before investing in Deland. Here's the current regulatory landscape:
Short-term rental operators in Deland, FL should verify whether a local business tax receipt or STR-specific permit is required by the City of Deland and Volusia County. Florida state law also requires STR operators to register with the Department of Business and Professional Regulation, so investors should confirm compliance at both the municipal and state levels before listing.
Common STR restrictions in Florida municipalities can include occupancy limits based on property size, minimum stay requirements, noise ordinances, and designated parking standards. HOA and deed restrictions may further limit short-term rental activity in certain Deland neighborhoods, so reviewing community covenants before purchasing is strongly recommended.
Florida imposes a state sales tax and a county-level tourist development tax on short-term rental stays, both of which apply in Volusia County. Major platforms like Airbnb typically collect and remit these taxes on the host's behalf, but investors should verify their specific obligations with the Florida Department of Revenue.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Deland can provide current regulatory guidance.
Financing an Airbnb investment in Deland requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Deland's above-average growth trajectory suggests continued demand expansion, though the below-average supply/demand balance warrants monitoring as new listings enter the market. Seasonal patterns point to strong spring and summer peaks, with March and July historically generating $3,000+ in monthly revenue; investors can expect softer months from September through November to pull occupancy into the low-to-mid 50s. ADR growth in the range of 2–4% is a reasonable estimate given current momentum, and occupancy should hold steady around 55–60% market-wide as the area gains visibility among travelers exploring central Florida."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month performance as of April 2026 and may not capture very recent market shifts. Local regulations, HOA rules, and tax obligations vary and should be independently verified before investing.
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