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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Deming presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Deming, WA sits in the foothills of the North Cascades near Mount Baker, drawing a steady stream of outdoor recreation visitors year-round. With 256 active Airbnb listings, an average daily rate of $305, and annual revenue averaging $32,374 per listing, the market offers a meaningful income stream — though occupancy at 39% means careful deal selection is essential. A 246% year-over-year increase in active listings signals surging investor interest, making competitive positioning and property differentiation increasingly important.
According to Rabbu market data, the Deming short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 256 |
| Average Daily Rate (ADR) | vs. $393 state avg. | $305 |
| Average Occupancy Rate | vs. 36% state avg. | 39% |
| RevPAN | ADR * Occupancy Rate | $117 |
| Average Monthly Revenue | Historical 12-month average | $2,697 |
| Average Annual Revenue | Historical 12-month average | $32,374 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Deming appeals to investors seeking exposure to Pacific Northwest mountain recreation tourism, where strong seasonal peaks and growing demand can offset the area's moderate year-round occupancy.
Key investment factors
"Deming presents a competitive opportunity where strong seasonal demand — peaking in July and August with monthly revenues exceeding $4,000 — can deliver attractive returns for well-positioned properties. However, occupancy stability rates below average and a rapid influx of new listings (246% YoY growth) mean the market is getting crowded, requiring investors to be more strategic about property type and pricing. Larger homes with 4+ bedrooms consistently outperform on RevPAN and occupancy, suggesting that group-friendly mountain retreats are the highest-potential segment. The off-season months of October through April see revenues dip to roughly $2,000–$2,800, so investors should plan cash flow around pronounced seasonality."
— Rabbu Market Analysis Team
Deming's revenue peaks sharply in summer, with August ($4,408) and July ($4,166) generating roughly double the revenue of the slowest months like November ($1,986) and October ($2,037). This pronounced seasonality means investors should budget for lean months and consider winter-friendly amenities to capture ski-season demand during the secondary peak in December–March.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$2,201 |
| February |
|
$2,361 |
| March |
|
$2,773 |
| April |
|
$2,051 |
| May |
|
$2,266 |
| June |
|
$2,767 |
| July |
|
$4,166 |
| August |
|
$4,408 |
| September |
|
$2,782 |
| October |
|
$2,037 |
| November |
|
$1,986 |
| December |
|
$2,571 |
Three-bedroom listings lead supply with 85 active units, closely followed by 2-bedrooms (77) and 1-bedrooms (56), while 4-bedroom (20) and 5-bedroom (6) properties are relatively scarce. The limited supply of larger homes paired with their superior revenue metrics may signal an underserved niche worth targeting.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
11 |
| 1 bedroom |
|
56 |
| 2 bedrooms |
|
77 |
| 3 bedrooms |
|
85 |
| 4 bedrooms |
|
20 |
| 5 bedrooms |
|
6 |
ADR scales steeply with size in Deming, jumping from $122 for studios to $707 for 5-bedroom properties — a nearly 6x premium. The sharpest incremental jump occurs between 4-bedrooms ($473) and 5-bedrooms ($707), suggesting that large group-oriented mountain cabins command an outsized rate premium.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$122 |
| 1 bedroom |
|
$201 |
| 2 bedrooms |
|
$261 |
| 3 bedrooms |
|
$361 |
| 4 bedrooms |
|
$473 |
| 5 bedrooms |
|
$707 |
Revenue per available night climbs consistently with bedroom count, from $42 for studios to $306 for 5-bedroom listings. Four- and 5-bedroom properties deliver the strongest RevPAN ($229 and $306 respectively), indicating that higher nightly rates more than compensate for any additional operating costs at this scale.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$42 |
| 1 bedroom |
|
$76 |
| 2 bedrooms |
|
$98 |
| 3 bedrooms |
|
$137 |
| 4 bedrooms |
|
$229 |
| 5 bedrooms |
|
$306 |
Occupancy rates remain relatively flat across most property sizes (35%–38%), but 4-bedroom homes stand out at 48% — the highest in the market. This suggests strong group demand for larger properties, making 4-bedroom units particularly attractive for investors seeking more consistent booking flow.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
35% |
| 1 bedroom |
|
38% |
| 2 bedrooms |
|
38% |
| 3 bedrooms |
|
38% |
| 4 bedrooms |
|
48% |
| 5 bedrooms |
|
43% |
Monthly revenue ranges from $1,214 for studios to $6,759 for 5-bedroom properties, with 4-bedrooms ($4,726) also performing notably well. The gap between 3-bedroom ($3,055) and 4-bedroom revenue is significant enough that stepping up in size can meaningfully improve cash flow.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$1,214 |
| 1 bedroom |
|
$1,825 |
| 2 bedrooms |
|
$2,492 |
| 3 bedrooms |
|
$3,055 |
| 4 bedrooms |
|
$4,726 |
| 5 bedrooms |
|
$6,759 |
Five-bedroom properties lead with $81,112 in average annual revenue, followed by 4-bedrooms at $56,712 — both well above the overall market average of $32,374. Studios and 1-bedrooms, at $14,574 and $21,902 respectively, may struggle to cover operating costs and mortgage payments at Deming's average home values.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$14,574 |
| 1 bedroom |
|
$21,902 |
| 2 bedrooms |
|
$29,914 |
| 3 bedrooms |
|
$36,661 |
| 4 bedrooms |
|
$56,712 |
| 5 bedrooms |
|
$81,112 |
Kitchens (99%) and parking (98%) are near-universal, reflecting the rural mountain setting where guests expect self-sufficient stays. Hot tubs (65%), BBQ grills (64%), and pet-friendly policies (54%) are also highly prevalent, signaling that competitive listings in Deming need a robust outdoor lifestyle amenity package to meet guest expectations.
| Amenity | Trend | Value |
|---|---|---|
| Kitchen |
|
99% |
| Parking |
|
98% |
| Washer |
|
91% |
| Dryer |
|
89% |
| Patio or Balcony |
|
79% |
| Self Check-in |
|
65% |
| Hot Tub |
|
65% |
| BBQ Grill |
|
64% |
| Pets |
|
54% |
| Outdoor Furniture |
|
45% |
| Backyard |
|
45% |
| Workspace |
|
32% |
| EV Charger |
|
23% |
| Gym |
|
18% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Deming Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Below average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Below average | 15% |
Deming's ROI Score of 54 out of 100 places it in the Competitive Opportunity band, reflecting a market where demand is real but returns require careful execution. The revenue-to-price ratio sits at average — not surprising given $621,465 average home values against $32,374 in annual revenue — while occupancy stability and supply/demand balance both score below average due to rapid listing growth and moderate fill rates. The above-average market growth trend is an encouraging signal, but investors should pair this data with thorough local regulatory research and focus on larger, amenity-rich properties to maximize their edge.
Understanding local STR regulations is essential before investing in Deming. Here's the current regulatory landscape:
Short-term rental operators in Deming, WA should verify whether Whatcom County or Washington State requires specific STR permits or business registrations before listing a property. Regulations can vary at the county and state level, so consulting local planning and development offices is recommended.
Common restrictions that may apply include occupancy limits tied to bedroom count, minimum stay requirements, noise and nuisance ordinances, parking regulations, and potential HOA rules for properties within managed communities. Some jurisdictions also impose caps on the total number of STR permits issued, so early research is advisable.
Hosts in Washington State are generally subject to state sales tax, lodging taxes, and potentially local tourism assessments on short-term rental income. Major platforms often collect and remit these taxes automatically, but operators should confirm their obligations with a tax professional to ensure full compliance.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Deming can provide current regulatory guidance.
Financing an Airbnb investment in Deming requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Deming's market growth trend looks above average, suggesting continued demand from mountain recreation and regional tourism. Revenue peaks in July and August ($4,166–$4,408 per month) should remain strong, while shoulder months may see modest ADR gains of 1–3% as the market matures. Investors should anticipate occupancy rates settling in the high 30s to low 40s as new supply absorbs, with the best-performing properties being those that differentiate on amenities and guest experience. Selective sourcing and targeting underserved property sizes could help new entrants outperform the market average."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and may not capture very recent market shifts or seasonal anomalies. Local regulations, HOA rules, and tax obligations vary and should be independently verified before making investment decisions.
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