Des Moines, IA Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

67 / 100

Des Moines offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.

Des Moines Short-Term Rental Market Overview

Des Moines presents an appealing entry point for short-term rental investors, combining above-average revenue relative to property prices with manageable acquisition costs averaging $293,341. With 256 active Airbnb listings and an average annual revenue of $21,647, the market offers a favorable revenue-to-price ratio that stands out among Midwestern metros. The city's convention scene, Iowa State Fair draw, and steady business travel create a diversified demand base worth exploring.

Key Market Statistics

According to Rabbu market data, the Des Moines short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 256
Average Daily Rate (ADR) vs. $265 state avg. $143
Average Occupancy Rate vs. 33% state avg. 32%
RevPAN ADR * Occupancy Rate $45
Average Monthly Revenue Historical 12-month average $1,803
Average Annual Revenue Historical 12-month average $21,647

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Des Moines

Des Moines attracts STR investors with its strong revenue-to-price ratio and a diversified demand profile spanning business travel, events, and regional tourism.

Key investment factors

  • Above-average revenue-to-price ratio driven by affordable home values relative to earning potential
  • Convention center and Iowa State Fair generate predictable seasonal demand spikes
  • Corporate and government travel supports midweek bookings year-round
  • Larger properties (4+ bedrooms) command premium rates with limited competitive supply
  • Relatively low barrier to entry compared to coastal or resort STR markets

Expert Market Assessment

"Des Moines earns an "Attractive Opportunity" designation with a ROI score of 67 out of 100, reflecting its strong revenue-to-price fundamentals paired with average occupancy and growth dynamics. Revenue shows clear seasonality — July peaks at $2,573 in average monthly revenue while January dips to $1,008 — so investors should plan cash reserves for the quieter winter months. The market's 137% year-over-year listing growth signals rising investor interest, which could compress returns if demand doesn't keep pace. That said, the affordable entry point and solid summer performance make Des Moines a compelling option for investors comfortable navigating a seasonal Midwest market."

— Rabbu Market Analysis Team

Understanding Des Moines's ROI Score: 67/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor Des Moines Performance Weight
Revenue-to-Price Ratio Above average 40%
Occupancy Stability Average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Average 15%

What This Means for Investors

Des Moines scores 67 out of 100, placing it in the "Attractive Opportunity" band — above the threshold where returns begin to look compelling for most STR strategies. The score is anchored by an above-average revenue-to-price ratio, meaning the income potential relative to the ~$293K average home price is stronger than many comparable markets, while occupancy stability, growth trends, and supply/demand dynamics all register as average. Investors should pair this data with thorough local regulatory research and a realistic assessment of seasonal cash-flow swings before committing.

Short-Term Rental Regulations in Des Moines

Understanding local STR regulations is essential before investing in Des Moines. Here's the current regulatory landscape:

Permit Requirements

The city of Des Moines, Iowa may require short-term rental operators to register or obtain a permit before listing their property. Investors should verify current permit requirements directly with the Des Moines city clerk or planning department, as local STR regulations can evolve.

Key Restrictions

Common restrictions in Iowa markets like Des Moines can include occupancy limits, minimum stay requirements, noise and nuisance ordinances, and parking mandates. HOA rules may also restrict or prohibit short-term rentals in certain neighborhoods, so reviewing covenants before purchasing is essential.

Tax Obligations

Short-term rental operators in Iowa are generally subject to state sales tax and local hotel/motel tax obligations. Many booking platforms collect and remit these taxes automatically, but hosts should confirm compliance with Iowa's Department of Revenue and any Des Moines-specific tax requirements.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Des Moines can provide current regulatory guidance.

Short-Term Rental Financing for Des Moines

Financing an Airbnb investment in Des Moines requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a Des Moines Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Des Moines is expected to see continued seasonal demand patterns with summer months sustaining the strongest booking activity. ADR could edge up 2–4% as the market matures, though occupancy is likely to hover in the 30–35% range given the rapid 137% year-over-year growth in active listings. Investors entering with well-positioned properties — particularly larger homes that command higher nightly rates — should be able to capture above-market returns, though the expanding supply warrants careful pricing strategy. We estimate revenue stability will hold as the city's event calendar and corporate travel pipeline remain consistent demand anchors."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Des Moines, IA

What is the average Airbnb occupancy rate in Des Moines?
The average Airbnb occupancy rate in Des Moines currently sits at 32%, which is just below the Iowa state average of 33%. Occupancy varies significantly by property size, with studios and 1-bedroom units achieving the highest rates (37–38%), while larger 5-bedroom properties average around 18%. Seasonal fluctuations also play a role, with summer months driving the strongest demand.
How much do Airbnb hosts make in Des Moines?
Airbnb hosts in Des Moines earn an average of $1,803 per month or approximately $21,647 per year based on trailing 12-month performance. Revenue varies considerably by property size — 1-bedroom listings average around $1,065 per month, while 6+ bedroom properties can earn upward of $4,073 monthly. Peak summer months like July can push monthly revenue above $2,500 on average.
Is Des Moines a good market for Airbnb investment?
Des Moines scores 67 out of 100 on the Rabbu ROI Score, earning an "Attractive Opportunity" rating. The market's standout feature is its above-average revenue-to-price ratio, meaning hosts earn relatively well compared to property acquisition costs averaging $293,341. While occupancy and growth trends are average, the affordable entry point and diversified demand from business travel and events make it a worthwhile market for investors seeking Midwestern STR opportunities.
What is the average daily rate (ADR) for Airbnb in Des Moines?
The average daily rate for Airbnb listings in Des Moines is $143, which is well below the Iowa state average of $265. ADR scales significantly with property size: studios and 1-bedroom units average $87 per night, while 6+ bedroom properties command $373 per night. This pricing spread highlights the revenue advantage of investing in larger properties in this market.
Are short-term rentals legal in Des Moines?
Short-term rentals operate in Des Moines, with 256 active Airbnb listings currently on the platform. However, local regulations regarding permits, zoning, and tax compliance can change, so prospective investors should consult the City of Des Moines directly to confirm current requirements before purchasing or listing a property.
When is peak season for Airbnb in Des Moines?
Peak season for Airbnb in Des Moines runs from May through August, with July being the highest-earning month at an average of $2,573 in revenue. The Iowa State Fair in August and warm-weather events drive strong summer demand. The slowest months are January and February, when average monthly revenue drops to $1,008–$1,094, creating a roughly 2.5x spread between peak and off-peak earnings.
How many Airbnbs are there in Des Moines?
As of April 2026, there are 256 active Airbnb listings in Des Moines. The market has experienced significant growth, with a 137% year-over-year increase in active listings. One-bedroom units make up the largest share of supply at 88 listings, followed by 2-bedroom properties at 67 listings.
How is Airbnb revenue calculated in Des Moines?
The annual and monthly revenue figures shown for Des Moines are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the remaining data up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts by market and property size
  • Average daily rate, occupancy, and RevPAN benchmarks across bedroom configurations
  • Monthly and annual revenue trends based on trailing 12-month booking performance
  • Amenity prevalence data for competitive positioning analysis
  • Home value estimates sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Local regulations, permitting requirements, and tax obligations may change; always verify with municipal authorities before investing. Individual property results will vary based on location, condition, pricing strategy, and management quality.

Next Steps

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