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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
East Falmouth presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
East Falmouth sits on Cape Cod's southern shore, a region that draws heavy seasonal vacation demand and commands premium nightly rates. With an average daily rate of $396 and trailing-twelve-month annual revenue of $70,007 across 86 active listings, the market offers meaningful income potential — though a 19% average occupancy rate signals a sharply seasonal earning pattern that investors need to plan around. Home values averaging just over $1 million mean deal sourcing matters: the revenue-to-price ratio is average, and rising supply (118% year-over-year listing growth) is tightening competition.
According to Rabbu market data, the East Falmouth short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 86 |
| Average Daily Rate (ADR) | vs. $582 state avg. | $396 |
| Average Occupancy Rate | vs. 44% state avg. | 19% |
| RevPAN | ADR * Occupancy Rate | $74 |
| Average Monthly Revenue | Historical 12-month average | $5,833 |
| Average Annual Revenue | Historical 12-month average | $70,007 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Investors are drawn to East Falmouth for its Cape Cod vacation appeal and strong summer pricing power, though high home values and seasonal demand require disciplined deal selection.
Key investment factors
"East Falmouth represents a competitive but viable STR opportunity, matching its ROI score of 53 out of 100. The market's strength lies in its dramatic summer peak — August revenue averaging $19,225 dwarfs the January figure of $987, creating a roughly 20:1 seasonal swing that savvy investors can capitalize on with aggressive summer pricing and strategic off-season cost management. The supply-demand balance is the weakest factor, rated below average, which aligns with the 118% jump in active listings. Investors who target larger properties and lean into Cape Cod's outdoor lifestyle amenities will be best positioned to stand out in an increasingly crowded field."
— Rabbu Market Analysis Team
East Falmouth exhibits extreme seasonality: August peaks at $19,225 and July follows at $17,799, while winter months like January ($987) and February ($922) barely register. The roughly 20x spread between peak and trough months means investors should plan for a business model where summer income funds the entire year.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$987 |
| February |
|
$922 |
| March |
|
$1,371 |
| April |
|
$2,394 |
| May |
|
$4,864 |
| June |
|
$8,570 |
| July |
|
$17,799 |
| August |
|
$19,225 |
| September |
|
$6,945 |
| October |
|
$3,449 |
| November |
|
$1,801 |
| December |
|
$1,674 |
Three-bedroom homes dominate the supply with 39 of the 86 active listings, followed by 4-bedroom properties at 21. One-bedroom (10), 2-bedroom (8), and 5-bedroom (5) units are far less common, suggesting potential opportunity for investors targeting underserved sizes — particularly 5-bedroom homes, which lead in both RevPAN and annual revenue.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
10 |
| 2 bedrooms |
|
8 |
| 3 bedrooms |
|
39 |
| 4 bedrooms |
|
21 |
| 5 bedrooms |
|
5 |
ADR climbs steadily from $144 for 1-bedroom units to $497 for 4-bedroom homes, though 5-bedroom properties dip to $385, likely reflecting competitive pricing to fill larger spaces. The strongest premium jump occurs between 1- and 2-bedroom listings ($144 to $309), making mid-size properties an efficient way to capture higher rates without the operating costs of the largest homes.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$144 |
| 2 bedrooms |
|
$309 |
| 3 bedrooms |
|
$393 |
| 4 bedrooms |
|
$497 |
| 5 bedrooms |
|
$385 |
Five-bedroom properties deliver the highest RevPAN at $121, substantially outpacing 3-bedroom ($73) and 4-bedroom ($67) listings. Smaller units trail at $40 (1-bedroom) and $38 (2-bedroom), indicating that larger homes convert their occupancy into meaningfully more revenue per available night despite the market's overall seasonal constraints.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$40 |
| 2 bedrooms |
|
$38 |
| 3 bedrooms |
|
$73 |
| 4 bedrooms |
|
$67 |
| 5 bedrooms |
|
$121 |
Occupancy rates are modest across the board given the seasonal market, but 5-bedroom homes lead at 31% and 1-bedroom units follow at 28%. Two-bedroom (12%) and 4-bedroom (14%) listings show the weakest occupancy, suggesting that mid-range and large-but-not-largest properties face the most competition or pricing friction.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
28% |
| 2 bedrooms |
|
12% |
| 3 bedrooms |
|
19% |
| 4 bedrooms |
|
14% |
| 5 bedrooms |
|
31% |
Monthly revenue scales with size, from $3,854 for 1-bedroom listings to $10,094 for 5-bedroom homes. The gap between 2-bedroom ($5,362) and 3-bedroom ($5,191) properties is negligible, meaning investors eyeing the mid-range may find better value in 2-bedroom units that cost less to acquire and maintain.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$3,854 |
| 2 bedrooms |
|
$5,362 |
| 3 bedrooms |
|
$5,191 |
| 4 bedrooms |
|
$7,146 |
| 5 bedrooms |
|
$10,094 |
Five-bedroom properties top the annual revenue chart at $121,135, nearly double the 3-bedroom average of $62,295 and roughly 2.6 times the 1-bedroom figure of $46,257. Four-bedroom homes at $85,755 offer a strong middle ground, and their higher ADR suggests they may balance acquisition cost against revenue more favorably for some investors.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$46,257 |
| 2 bedrooms |
|
$64,355 |
| 3 bedrooms |
|
$62,295 |
| 4 bedrooms |
|
$85,755 |
| 5 bedrooms |
|
$121,135 |
Parking (99%) and full kitchens (98%) are essentially mandatory in East Falmouth, while outdoor amenities like backyards (86%), BBQ grills (80%), and patios (73%) reflect a family-vacation guest profile that expects a home-away-from-home experience. Beach access (28%) and waterfront location (24%) are less common but likely serve as powerful differentiators for listings that have them.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
99% |
| Kitchen |
|
98% |
| Washer |
|
88% |
| Backyard |
|
86% |
| Dryer |
|
85% |
| BBQ Grill |
|
80% |
| Self Check-in |
|
73% |
| Patio or Balcony |
|
73% |
| Outdoor Furniture |
|
66% |
| Workspace |
|
48% |
| Beach Access |
|
28% |
| Pets |
|
24% |
| Waterfront |
|
24% |
| Lake Access |
|
16% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | East Falmouth Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Below average | 15% |
East Falmouth's ROI Score of 53 out of 100 places it in the 'Competitive Opportunity' band, meaning the market has genuine demand but requires sharper deal selection to generate attractive returns. Revenue-to-price ratio and occupancy stability both score as average — consistent with a high-ADR, highly seasonal market where $1M+ home values compress yield. The supply/demand balance rates below average, reflecting the 118% surge in new listings, so investors should pair this data with thorough local regulatory research and focus on property types (particularly larger homes) that have demonstrated stronger per-night revenue.
Understanding local STR regulations is essential before investing in East Falmouth. Here's the current regulatory landscape:
East Falmouth falls under Falmouth's jurisdiction in Massachusetts, and the town requires short-term rental operators to register and obtain a permit before listing. Investors should verify current permit requirements directly with the Town of Falmouth and the Massachusetts Department of Revenue, as local rules can change.
Common restrictions in Cape Cod communities include occupancy limits tied to bedroom count, minimum-stay requirements during peak season, noise ordinances, parking mandates, and trash management rules. HOA or neighborhood deed restrictions may apply to specific properties, so reviewing covenants before purchasing is essential.
Massachusetts imposes a state room excise tax on short-term rentals, and municipalities like Falmouth may add a local option tax and community impact fee. Many booking platforms collect and remit these taxes on the host's behalf, but operators should confirm their specific obligations with the state and town.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in East Falmouth can provide current regulatory guidance.
Financing an Airbnb investment in East Falmouth requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, East Falmouth's revenue trajectory will remain heavily tied to the June-through-September surge that already accounts for the vast majority of annual earnings. Investors can reasonably expect ADRs in the $390–$420 range during peak months, with occupancy likely settling between 17–22% on an annualized basis as the 118% year-over-year listing growth adds new supply. Shoulder-season months like May and October could see modest demand gains as Cape Cod continues to attract early-summer and fall visitors, but winter will remain quiet. Selective property positioning — particularly larger homes that command higher RevPAN — will be key to outperforming the market average."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and current snapshots; market conditions can shift due to regulatory changes, economic factors, or competitive dynamics. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.
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