East Falmouth, MA Airbnb Market Data, Statistics, and Occupancy Rates

As of Apr, 27 2026

Rabbu ROI Score

53 / 100

East Falmouth presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.

East Falmouth Short-Term Rental Market Overview

East Falmouth sits on Cape Cod's southern shore, a region that draws heavy seasonal vacation demand and commands premium nightly rates. With an average daily rate of $396 and trailing-twelve-month annual revenue of $70,007 across 86 active listings, the market offers meaningful income potential — though a 19% average occupancy rate signals a sharply seasonal earning pattern that investors need to plan around. Home values averaging just over $1 million mean deal sourcing matters: the revenue-to-price ratio is average, and rising supply (118% year-over-year listing growth) is tightening competition.

Key Market Statistics

According to Rabbu market data, the East Falmouth short-term rental market shows:

Key Airbnb and short-term rental market statistics.
Metric Context Value
Active Airbnb Listings As of Apr, 27 2026 86
Average Daily Rate (ADR) vs. $582 state avg. $396
Average Occupancy Rate vs. 44% state avg. 19%
RevPAN ADR * Occupancy Rate $74
Average Monthly Revenue Historical 12-month average $5,833
Average Annual Revenue Historical 12-month average $70,007

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider East Falmouth

Investors are drawn to East Falmouth for its Cape Cod vacation appeal and strong summer pricing power, though high home values and seasonal demand require disciplined deal selection.

Key investment factors

  • Cape Cod's established reputation as a premier New England vacation destination fuels consistent summer demand
  • Average daily rates of $396 sit well above many coastal markets, reflecting guests' willingness to pay for waterfront and beach proximity
  • Larger properties (4–5 bedrooms) generate outsized revenue, with 5-bedroom homes averaging $121,135 annually
  • Outdoor amenities like backyards, grills, and beach access are table stakes, signaling a family-oriented guest base that books longer stays
  • Rapidly growing supply (118% YoY) means early movers with differentiated listings can capture share before the market saturates

Expert Market Assessment

"East Falmouth represents a competitive but viable STR opportunity, matching its ROI score of 53 out of 100. The market's strength lies in its dramatic summer peak — August revenue averaging $19,225 dwarfs the January figure of $987, creating a roughly 20:1 seasonal swing that savvy investors can capitalize on with aggressive summer pricing and strategic off-season cost management. The supply-demand balance is the weakest factor, rated below average, which aligns with the 118% jump in active listings. Investors who target larger properties and lean into Cape Cod's outdoor lifestyle amenities will be best positioned to stand out in an increasingly crowded field."

— Rabbu Market Analysis Team

Understanding East Falmouth's ROI Score: 53/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

Factor East Falmouth Performance Weight
Revenue-to-Price Ratio Average 40%
Occupancy Stability Average 30%
Market Growth Trend Average 15%
Supply/Demand Balance Below average 15%

What This Means for Investors

East Falmouth's ROI Score of 53 out of 100 places it in the 'Competitive Opportunity' band, meaning the market has genuine demand but requires sharper deal selection to generate attractive returns. Revenue-to-price ratio and occupancy stability both score as average — consistent with a high-ADR, highly seasonal market where $1M+ home values compress yield. The supply/demand balance rates below average, reflecting the 118% surge in new listings, so investors should pair this data with thorough local regulatory research and focus on property types (particularly larger homes) that have demonstrated stronger per-night revenue.

Short-Term Rental Regulations in East Falmouth

Understanding local STR regulations is essential before investing in East Falmouth. Here's the current regulatory landscape:

Permit Requirements

East Falmouth falls under Falmouth's jurisdiction in Massachusetts, and the town requires short-term rental operators to register and obtain a permit before listing. Investors should verify current permit requirements directly with the Town of Falmouth and the Massachusetts Department of Revenue, as local rules can change.

Key Restrictions

Common restrictions in Cape Cod communities include occupancy limits tied to bedroom count, minimum-stay requirements during peak season, noise ordinances, parking mandates, and trash management rules. HOA or neighborhood deed restrictions may apply to specific properties, so reviewing covenants before purchasing is essential.

Tax Obligations

Massachusetts imposes a state room excise tax on short-term rentals, and municipalities like Falmouth may add a local option tax and community impact fee. Many booking platforms collect and remit these taxes on the host's behalf, but operators should confirm their specific obligations with the state and town.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in East Falmouth can provide current regulatory guidance.

Short-Term Rental Financing for East Falmouth

Financing an Airbnb investment in East Falmouth requires lenders who understand STR income. Rabbu partner lenders offer:

  • DSCR Loans: Qualify based on property income, not personal income
  • Low Down Payment: As low as 10–15% for investment properties
  • Fast Closing: 21–30 day average close times
  • STR Experience: Lenders who understand vacation rental underwriting
Connect with a East Falmouth Lender →

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, East Falmouth's revenue trajectory will remain heavily tied to the June-through-September surge that already accounts for the vast majority of annual earnings. Investors can reasonably expect ADRs in the $390–$420 range during peak months, with occupancy likely settling between 17–22% on an annualized basis as the 118% year-over-year listing growth adds new supply. Shoulder-season months like May and October could see modest demand gains as Cape Cod continues to attract early-summer and fall visitors, but winter will remain quiet. Selective property positioning — particularly larger homes that command higher RevPAN — will be key to outperforming the market average."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in East Falmouth, MA

What is the average Airbnb occupancy rate in East Falmouth?
The average occupancy rate for Airbnb listings in East Falmouth is currently 19%, which is notably below the Massachusetts state average of 44%. This reflects the highly seasonal nature of Cape Cod tourism — occupancy surges during summer months and drops significantly in winter. Property size matters too: 5-bedroom homes lead at 31% occupancy, while 2-bedroom units trail at 12%.
How much do Airbnb hosts make in East Falmouth?
Based on trailing 12-month data, the average Airbnb host in East Falmouth earns approximately $70,007 per year, or about $5,833 per month. Earnings vary significantly by property size: 5-bedroom homes average $121,135 annually, while 1-bedroom units bring in around $46,257. The bulk of revenue is concentrated in the summer months, with August alone averaging $19,225.
Is East Falmouth a good market for Airbnb investment?
East Falmouth earns a Rabbu ROI Score of 53 out of 100, placing it in the 'Competitive Opportunity' category. The market benefits from Cape Cod's strong vacation appeal and healthy nightly rates ($396 ADR), but high home values averaging over $1 million and a below-average supply/demand balance mean investors need to be selective. Larger properties tend to generate the best returns, and careful attention to seasonal cash flow management is essential given the winter slowdown.
What is the average daily rate (ADR) for Airbnb in East Falmouth?
The average daily rate for Airbnb listings in East Falmouth is $396, which is below the Massachusetts state average of $582. ADR scales with property size: 1-bedroom listings average $144 per night, while 4-bedroom homes command $497. Five-bedroom properties come in at $385, suggesting that the largest homes may compete more on occupancy and total revenue rather than peak nightly pricing.
Are short-term rentals legal in East Falmouth?
Short-term rentals are permitted in East Falmouth, which is part of the Town of Falmouth in Massachusetts. Operators are generally required to register their property and obtain a permit. Local regulations may include occupancy limits, parking requirements, and tax obligations. We recommend checking directly with the Town of Falmouth and the Massachusetts Department of Revenue for the most current rules before listing a property.
When is peak season for Airbnb in East Falmouth?
Peak season in East Falmouth runs from June through August, with July and August being the strongest months. August leads with average revenue of $19,225, followed closely by July at $17,799 and June at $8,570. The shoulder months of May ($4,864) and September ($6,945) also see meaningful activity. Winter months from November through March are the quietest, with January and February each averaging under $1,000.
How many Airbnbs are there in East Falmouth?
There are currently 86 active Airbnb listings in East Falmouth. The market has seen significant growth, with a 118% year-over-year increase in active listings. Three-bedroom properties make up the largest share at 39 listings, followed by 4-bedroom homes with 21 listings. Smaller units (1- and 2-bedroom) and larger 5-bedroom properties are less common, which may present niche opportunities.
How is Airbnb revenue calculated in East Falmouth?
The annual and monthly revenue figures shown for East Falmouth are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and roll the results up to a market-level historical average. This approach anchors the figures to what hosts have actually earned recently and naturally reflects seasonal peaks and slower months because each month uses its own historical performance. Individual results can vary based on property quality, pricing strategy, and how well the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

  • Regularly updated active Airbnb and STR listing counts for East Falmouth and surrounding markets
  • Average daily rate, occupancy, and RevPAN metrics based on current and trailing performance data
  • Monthly and annual revenue figures derived from 12 months of historical booking activity
  • Property-size breakdowns for supply, pricing, occupancy, and revenue trends
  • Home value estimates sourced from the Zillow Home Value Index (ZHVI)

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and current snapshots; market conditions can shift due to regulatory changes, economic factors, or competitive dynamics. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.

Next Steps

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