Egg Harbor, WI Airbnb Market Data, Statistics, and Occupancy Rates

Egg Harbor Short-Term Rental Market Overview

Egg Harbor, a charming Door County destination in Wisconsin, delivers an above-average revenue-to-price ratio that earns it an ROI score of 73 out of 100. With an average annual revenue of $60,086 across just 57 active listings and an ADR of $322, the market rewards investors who can navigate its pronounced seasonality — summer months generate more than six times the revenue of winter. The small supply base and strong summer tourism demand make this a compelling niche market for investors seeking vacation-rental exposure in the upper Midwest.

Key Market Statistics

According to Rabbu market data, the Egg Harbor short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.

Why Investors Consider Egg Harbor

Investors are drawn to Egg Harbor for its favorable revenue relative to property costs, tight supply of active listings, and reliable seasonal tourism traffic from Door County's well-established vacation market.

Expert Market Assessment

"Egg Harbor presents an attractive opportunity for investors comfortable with a highly seasonal revenue profile. Peak months — July and August — each generate roughly $11,500 in average revenue, while the winter trough dips to around $1,500, creating a roughly 7:1 spread that demands careful cash-flow planning. The market's above-average revenue-to-price ratio and occupancy stability offset this seasonality to a significant degree, and the small supply base keeps competition manageable. However, the below-average supply/demand balance suggests that the rapid growth in listings (267% year-over-year) could begin to dilute per-listing returns if it continues unchecked."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Egg Harbor

Average revenue by month in Egg Harbor

Egg Harbor's revenue follows a dramatic seasonal arc, with August ($11,588) and July ($11,561) delivering peak earnings roughly seven times higher than the winter low of $1,519 in February. This extreme spread underscores the importance of maximizing summer pricing while budgeting conservatively for the November-through-April off-season.

Active Airbnb listings by property size in Egg Harbor

Three-bedroom properties dominate the supply with 21 of 57 active listings, while 2-bedroom and 4-bedroom units are tied at just 10 each. The relatively limited 4-bedroom inventory, combined with their superior revenue metrics, may signal a supply gap worth exploring for investors targeting larger vacation homes.

Average daily rate (ADR) by property size in Egg Harbor

ADR scales sharply with property size in Egg Harbor, climbing from $191 for 1-bedroom units to $479 for 4-bedroom homes — a 151% premium. The jump from 3-bedroom ($325) to 4-bedroom ($479) is particularly notable, suggesting guests place a strong premium on extra space in this vacation-oriented market.

Average RevPAN by property size in Egg Harbor

Four-bedroom properties lead RevPAN at $81, meaningfully outpacing 1-bedroom ($50), 3-bedroom ($49), and 2-bedroom ($44) units. This gap indicates that despite similar occupancy rates to mid-sized homes, the higher nightly rate of 4-bedroom properties translates into substantially better revenue efficiency per available night.

Average occupancy rates by property size in Egg Harbor

One-bedroom units achieve the highest occupancy at 26%, while 3-bedroom homes sit lowest at 15%, with 2-bedroom and 4-bedroom properties both at 17%. The overall occupancy levels are modest across all sizes, reflecting Egg Harbor's seasonal demand pattern, though smaller units benefit from more flexible booking windows.

Average monthly revenue by property size in Egg Harbor

Four-bedroom properties top the earnings chart at $6,205 per month on average, followed by 2-bedrooms at $5,233 and 3-bedrooms at $4,809. One-bedroom units trail at $3,332 monthly, illustrating a clear revenue advantage for larger properties even though they carry similar occupancy rates to mid-sized homes.

Average annual revenue by property size in Egg Harbor

Annual revenue ranges from $39,990 for 1-bedroom listings to $74,467 for 4-bedroom homes, a gap of nearly $35,000. Two-bedroom units ($62,801) actually outperform 3-bedrooms ($57,719) on an annual basis, suggesting that the 2-bedroom segment punches above its weight in this market and may offer a favorable acquisition-cost-to-revenue balance.

Most common amenities for Airbnb listings in Egg Harbor

Kitchens (98%) and parking (93%) are near-universal in Egg Harbor listings, reflecting guest expectations for self-catering vacation stays in a car-dependent area. Outdoor-focused amenities like patios (83%), BBQ grills (74%), and outdoor furniture (60%) are also highly prevalent, signaling that investors should prioritize outdoor living spaces to stay competitive in this market.

Understanding Egg Harbor's ROI Score: 73/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Egg Harbor's ROI score of 73 out of 100 places it in the "Attractive Opportunity" band, driven primarily by an above-average revenue-to-price ratio and strong occupancy stability — two factors that together account for 70% of the score. Market growth trend also scores above average, reflecting rising demand, though the below-average supply/demand balance flags growing competition that could temper returns. Investors should pair these metrics with thorough local regulatory research and realistic seasonal cash-flow modeling before committing capital.

Short-Term Rental Regulations in Egg Harbor

Understanding local STR regulations is essential before investing in Egg Harbor. Here's the current regulatory landscape:

Permit Requirements

The Village of Egg Harbor and the State of Wisconsin generally require short-term rental operators to obtain proper permits or registrations before listing a property. Investors should verify current permit requirements directly with Door County and village officials, as local rules can evolve.

Key Restrictions

Common restrictions in Wisconsin vacation markets can include occupancy limits tied to bedroom count, minimum-stay requirements during certain seasons, noise and parking regulations, and potential HOA rules that limit or prohibit STR activity. Some Door County communities have explored permit caps, so checking the latest local ordinances is essential before purchasing.

Tax Obligations

Wisconsin imposes a state room tax on short-term rentals, and Door County collects an additional local room tax that hosts must remit. Most major booking platforms collect and remit state and local taxes automatically, but investors should confirm compliance with both state and county tax authorities.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Egg Harbor can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Egg Harbor's summer-driven revenue engine should remain intact as Door County continues to draw vacationers from Milwaukee, Chicago, and the broader Midwest. We estimate ADR could edge up 2–4% during peak season given the limited supply of 57 listings and steady demand, while occupancy during July and August is likely to hold near current levels. Investors should anticipate soft winters — January through April will likely hover around $1,500–$1,900 per month — so underwriting should account for roughly five months of lean cash flow. The above-average market growth trend suggests the destination is gaining visibility, though the below-average supply/demand balance signals increasing competition that bears watching."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Egg Harbor, WI

What is the average Airbnb occupancy rate in Egg Harbor?

The average occupancy rate for Airbnb listings in Egg Harbor is currently 19%, which is below the Wisconsin state average of 38%. This reflects Egg Harbor's highly seasonal nature — occupancy surges during the summer tourism months and drops significantly in winter. One-bedroom units lead with 26% average occupancy, while larger properties hover around 15–17%.

How much do Airbnb hosts make in Egg Harbor?

Airbnb hosts in Egg Harbor earn an average of $5,007 per month and approximately $60,086 per year based on the trailing 12 months of booking data. Revenue varies significantly by property size: 4-bedroom properties average $74,467 annually, while 1-bedroom units bring in roughly $39,990. Keep in mind that summer months account for the lion's share of annual income.

Is Egg Harbor a good market for Airbnb investment?

With an ROI score of 73 out of 100 — rated an "Attractive Opportunity" — Egg Harbor offers solid short-term rental potential. The market benefits from above-average revenue-to-price ratios and occupancy stability, anchored by Door County's strong vacation tourism. Investors should be prepared for seasonal cash-flow swings and the growing number of competing listings, but the fundamentals remain favorable for those who price and operate well.

What is the average daily rate (ADR) for Airbnb in Egg Harbor?

The average daily rate in Egg Harbor is $322, slightly below the Wisconsin state average of $368. ADR scales meaningfully with property size: 1-bedroom units average $191 per night, while 4-bedroom homes command $479. This pricing reflects the premium guests are willing to pay for larger vacation properties in a resort-style destination.

Are short-term rentals legal in Egg Harbor?

Short-term rentals are generally permitted in Egg Harbor, though operators typically need to comply with local permit requirements and Wisconsin state regulations. Specific rules around occupancy limits, minimum stays, and tax obligations may apply. We recommend verifying the latest ordinances with the Village of Egg Harbor and Door County before purchasing an investment property.

When is peak season for Airbnb in Egg Harbor?

Peak season in Egg Harbor runs from June through September, with July and August clearly leading the pack at roughly $11,561 and $11,588 in average monthly revenue, respectively. June and September are strong shoulder months generating about $7,200–$7,300 each. The off-season stretches from November through April, when monthly revenue typically ranges from $1,500 to $2,500.

How many Airbnbs are there in Egg Harbor?

There are currently 57 active Airbnb listings in Egg Harbor as of April 2026. The supply is dominated by 3-bedroom properties (21 listings), followed by 1-bedroom units (14), with 2-bedroom and 4-bedroom properties each accounting for 10 listings. Year-over-year listing growth has been substantial at 267%, indicating growing investor interest in the market.

How is Airbnb revenue calculated in Egg Harbor?

The annual and monthly revenue figures for Egg Harbor are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results into a market-level historical average. Because each month uses its own historical data, the figures naturally reflect seasonal peaks and slower periods. Individual results can vary based on property quality, pricing strategy, and how effectively the listing is managed.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts for the Egg Harbor market
• Average daily rate, occupancy, and RevPAN trends across property sizes
• Monthly and annual revenue estimates based on trailing 12-month booking data
• Popular amenity prevalence across active listings to benchmark competitive positioning
• Home value data sourced from the Zillow Home Value Index (ZHVI) for investment analysis

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture very recent market shifts. Local regulations, tax obligations, and permit requirements can change; investors should verify current rules with municipal authorities before purchasing.