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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Elizabethton offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Elizabethton, TN is a small but growing short-term rental market nestled in the mountains of northeast Tennessee, where affordable home prices averaging $336,642 pair with annual STR revenues around $22,303. With only 38 active Airbnb listings and a 150% year-over-year growth in supply, the market is still in an early stage — offering investors a chance to establish a presence before saturation sets in. The ROI score of 58 out of 100 reflects an attractive opportunity with balanced demand and revenue relative to property values, though occupancy at 23% trails the state average of 29%.
According to Rabbu market data, the Elizabethton short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 38 |
| Average Daily Rate (ADR) | vs. $309 state avg. | $135 |
| Average Occupancy Rate | vs. 29% state avg. | 23% |
| RevPAN | ADR * Occupancy Rate | $30 |
| Average Monthly Revenue | Historical 12-month average | $1,858 |
| Average Annual Revenue | Historical 12-month average | $22,303 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Investors look at Elizabethton for its combination of low entry costs, proximity to outdoor recreation in the Appalachian region, and a still-emerging STR market with room to differentiate.
Key investment factors
"Elizabethton presents a moderate opportunity for STR investors who are comfortable with pronounced seasonality and a still-maturing market. Revenue swings are significant — from a low of $825 in February to nearly $2,965 in July — meaning cash flow management across slower months is a real consideration. The market's affordable entry point helps offset the lower occupancy rate, and the rapid supply growth signals rising investor interest that could either validate demand or compress margins. Pairing a well-equipped property with strategic pricing during the June–October high season is the clearest path to solid returns here."
— Rabbu Market Analysis Team
Elizabethton's revenue cycle is sharply seasonal, peaking in July at $2,965 and bottoming out in February at just $825 — a spread of over $2,100. The June–October window accounts for the lion's share of annual income, making summer and early fall the make-or-break months for hosts in this market.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$1,042 |
| February |
|
$825 |
| March |
|
$1,099 |
| April |
|
$1,520 |
| May |
|
$1,504 |
| June |
|
$2,340 |
| July |
|
$2,965 |
| August |
|
$2,881 |
| September |
|
$2,054 |
| October |
|
$2,456 |
| November |
|
$1,793 |
| December |
|
$1,819 |
Two-bedroom properties dominate the supply with 15 of 38 total listings, followed by 10 three-bedroom and 8 one-bedroom units. The relatively thin supply across all sizes suggests room for new entrants, particularly larger properties that cater to families or groups.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
8 |
| 2 bedrooms |
|
15 |
| 3 bedrooms |
|
10 |
ADR climbs modestly from $89 for 1-bedroom listings to $148 for 3-bedrooms, a $59 premium that reflects the added space and guest capacity. The jump from 1 to 2 bedrooms ($89 to $138) is the steepest, suggesting 2-bedroom units capture much of the pricing upside without requiring a larger property footprint.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$89 |
| 2 bedrooms |
|
$138 |
| 3 bedrooms |
|
$148 |
Three-bedroom properties deliver the strongest RevPAN at $30 per available night, edging out 1-bedrooms at $27 and notably outperforming 2-bedrooms at $20. The 2-bedroom segment's lower RevPAN despite its higher ADR points to softer occupancy dragging down effective per-night revenue.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$27 |
| 2 bedrooms |
|
$20 |
| 3 bedrooms |
|
$30 |
One-bedroom listings lead occupancy at 31%, well above the 21% for 3-bedrooms and 15% for 2-bedrooms — which is a notable gap given that 2-bedrooms make up the largest share of supply. Investors in the 2-bedroom segment should be particularly mindful of pricing and listing optimization to improve fill rates.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
31% |
| 2 bedrooms |
|
15% |
| 3 bedrooms |
|
21% |
Three-bedroom properties top monthly revenue at $2,133, roughly 90% more than 1-bedroom units at $1,116 and about 18% above 2-bedrooms at $1,802. The revenue gap between 2- and 3-bedroom configurations is modest enough that acquisition cost differences should factor heavily into the investment decision.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,116 |
| 2 bedrooms |
|
$1,802 |
| 3 bedrooms |
|
$2,133 |
Annual revenue ranges from $13,395 for 1-bedroom listings to $25,606 for 3-bedrooms, with 2-bedrooms landing at $21,627. Three-bedroom properties offer the strongest gross revenue potential, but investors should weigh this against higher purchase and maintenance costs to determine which size delivers the best net return relative to their budget.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$13,395 |
| 2 bedrooms |
|
$21,627 |
| 3 bedrooms |
|
$25,606 |
Parking (97%), kitchens (95%), and outdoor furniture (87%) are near-universal in Elizabethton listings, reflecting guest expectations for self-sufficient, nature-oriented stays. Differentiators like hot tubs (13%) and lake access (8%) are rare, presenting an opportunity for hosts to stand out by adding premium outdoor amenities that match the area's recreational appeal.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
97% |
| Kitchen |
|
95% |
| Outdoor Furniture |
|
87% |
| Self Check-in |
|
84% |
| Backyard |
|
82% |
| BBQ Grill |
|
79% |
| Dryer |
|
79% |
| Washer |
|
79% |
| Patio or Balcony |
|
74% |
| Workspace |
|
58% |
| Pets |
|
50% |
| Waterfront |
|
37% |
| Hot Tub |
|
13% |
| Lake Access |
|
8% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Elizabethton Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Below average | 15% |
| Supply/Demand Balance | Average | 15% |
Elizabethton's ROI score of 58 out of 100 places it in the 'Attractive Opportunity' band, reflecting average revenue-to-price ratios and occupancy stability that create a workable foundation for returns, balanced against below-average market growth trends. The supply-demand dynamic is rated average, meaning new listings aren't yet overwhelming demand, but the 150% year-over-year listing growth warrants attention. Investors should pair these metrics with a close look at local STR regulations and property-level financials to validate whether the numbers work for their specific acquisition.
Understanding local STR regulations is essential before investing in Elizabethton. Here's the current regulatory landscape:
Operators in Elizabethton, Tennessee should verify whether a short-term rental permit or business registration is required through the city of Elizabethton and Carter County offices. Tennessee's statewide approach to STR regulation can vary by municipality, so confirming local requirements before listing is essential.
Common restrictions that may apply in this area include occupancy limits per bedroom, minimum stay requirements, noise ordinances, parking mandates, and any HOA or deed restrictions on the property. Investors should also check whether there are caps on the number of STR permits issued in the area, as smaller markets sometimes implement these as supply grows.
Short-term rental hosts in Tennessee are typically subject to state sales tax and local occupancy or tourism taxes, which platforms like Airbnb often collect and remit on the host's behalf. It's still wise to confirm your specific obligations with a local tax advisor or the Tennessee Department of Revenue.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Elizabethton can provide current regulatory guidance.
Financing an Airbnb investment in Elizabethton requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Elizabethton's STR market is likely to see continued supply growth as investors discover this affordable Tennessee mountain destination, though the rapid pace of new listings (150% YoY) could pressure occupancy if demand doesn't keep up. Summer months should remain the revenue anchor, with July and August historically generating $2,900+ per listing. We estimate ADR could hold steady or see modest 1–3% increases as operators refine their pricing strategies, while occupancy may fluctuate in the 20–25% range marketwide. Investors who optimize for peak-season capture and shoulder-month bookings will be best positioned."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and market conditions as of April 2026; actual results may differ as conditions evolve. Local regulations, HOA rules, and tax obligations vary and should be independently verified before making investment decisions.
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