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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Ellensburg presents a competitive opportunity: investor interest and demand are strong, but higher prices or tighter competition may require more selective deal sourcing.
Ellensburg is a small but competitive short-term rental market in central Washington, anchored by Central Washington University and seasonal outdoor recreation that drives summer demand. With just 48 active Airbnb listings and an average annual revenue of $29,053, the market rewards operators who can capture peak-season bookings between June and August. However, an average daily rate of $188—less than half the Washington state average—combined with a 31% occupancy rate means investors need to be strategic about property selection and pricing to generate meaningful returns.
According to Rabbu market data, the Ellensburg short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 48 |
| Average Daily Rate (ADR) | vs. $393 state avg. | $188 |
| Average Occupancy Rate | vs. 36% state avg. | 31% |
| RevPAN | ADR * Occupancy Rate | $57 |
| Average Monthly Revenue | Historical 12-month average | $2,421 |
| Average Annual Revenue | Historical 12-month average | $29,053 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Investors consider Ellensburg for its relatively low entry cost compared to western Washington markets, combined with recurring university-driven demand and strong summer tourism tied to outdoor recreation.
Key investment factors
"Ellensburg presents a competitive but niche opportunity best suited for investors willing to target specific property types and manage through pronounced seasonality. August is the clear revenue peak at $4,510 per month, while April bottoms out at just $1,440—a spread of over $3,000 that underscores the importance of summer bookings. The ROI score of 50 out of 100 reflects a below-average revenue-to-price ratio and supply-demand balance, meaning deal sourcing matters more here than in higher-scoring markets. Investors who can secure properties at below-median prices and optimize for peak-season performance stand the best chance of generating competitive returns."
— Rabbu Market Analysis Team
Ellensburg shows sharp seasonality, with August ($4,510) earning more than triple the April low ($1,440). A secondary bump in December ($2,627) and January ($2,218) suggests holiday and winter-event demand, but the core revenue window is clearly June through September.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$2,218 |
| February |
|
$2,347 |
| March |
|
$1,627 |
| April |
|
$1,440 |
| May |
|
$1,923 |
| June |
|
$2,676 |
| July |
|
$3,744 |
| August |
|
$4,510 |
| September |
|
$2,550 |
| October |
|
$1,741 |
| November |
|
$1,645 |
| December |
|
$2,627 |
One-bedroom units dominate supply with 23 of the 48 active listings, while 3-bedroom properties are the scarcest at just 5 listings. The low supply of 3-bedroom homes—paired with their strong revenue performance—may signal an underserved niche for investors.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
23 |
| 2 bedrooms |
|
9 |
| 3 bedrooms |
|
5 |
| 4 bedrooms |
|
7 |
ADR climbs steadily from $127 for 1-bedroom listings to $306 for 4-bedroom properties, with the biggest jump occurring between 2 bedrooms ($191) and 3 bedrooms ($288). That $97 premium suggests group-sized properties command materially higher nightly rates in Ellensburg.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$127 |
| 2 bedrooms |
|
$191 |
| 3 bedrooms |
|
$288 |
| 4 bedrooms |
|
$306 |
Four-bedroom listings deliver the strongest RevPAN at $141, nearly double the next tier (2-bedrooms at $88), thanks to combining the highest ADR with solid 46% occupancy. One-bedroom units lag significantly at just $26 RevPAN, reflecting both the lowest rates and occupancy in the market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$26 |
| 2 bedrooms |
|
$88 |
| 3 bedrooms |
|
$73 |
| 4 bedrooms |
|
$141 |
Two-bedroom and 4-bedroom properties share the highest occupancy at 46%, more than double the 21% rate for 1-bedroom units. This gap suggests smaller units face stiffer competition for a limited pool of solo or couple travelers, while larger homes benefit from group and family demand.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
21% |
| 2 bedrooms |
|
46% |
| 3 bedrooms |
|
25% |
| 4 bedrooms |
|
46% |
Three-bedroom listings lead monthly revenue at $3,903, closely followed by 4-bedrooms at $3,491, while 1-bedroom units earn the least at $1,814. The roughly 2x revenue gap between the smallest and largest configurations highlights the financial advantage of targeting multi-bedroom properties in this market.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$1,814 |
| 2 bedrooms |
|
$2,813 |
| 3 bedrooms |
|
$3,903 |
| 4 bedrooms |
|
$3,491 |
At $46,844 per year, 3-bedroom properties generate more than double the annual revenue of 1-bedroom listings ($21,775) and also outpace 4-bedrooms ($41,898). Investors focused on maximizing annual return potential should weigh the 3-bedroom segment carefully, especially given its limited supply of just 5 competing listings.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$21,775 |
| 2 bedrooms |
|
$33,758 |
| 3 bedrooms |
|
$46,844 |
| 4 bedrooms |
|
$41,898 |
Every listing in Ellensburg offers parking—a near-universal expectation likely tied to the market's rural-adjacent location—while kitchens (92%) and self check-in (81%) round out the top three. Outdoor amenities like patios (71%), backyards (67%), and BBQ grills (42%) are well-represented, signaling that guests expect a home-like, outdoor-oriented experience.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
100% |
| Kitchen |
|
92% |
| Self Check-in |
|
81% |
| Dryer |
|
73% |
| Washer |
|
73% |
| Patio or Balcony |
|
71% |
| Backyard |
|
67% |
| Outdoor Furniture |
|
60% |
| Workspace |
|
56% |
| BBQ Grill |
|
42% |
| Pets |
|
42% |
| Hot Tub |
|
19% |
| Gym |
|
4% |
| Sauna |
|
2% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Ellensburg Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Below average | 40% |
| Occupancy Stability | Average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Below average | 15% |
Ellensburg's ROI Score of 50 out of 100 places it in the 'Competitive Opportunity' band, meaning the market has real demand drivers but requires more careful deal sourcing to achieve strong returns. The below-average revenue-to-price ratio—driven by $655,431 average home values against $29,053 in annual revenue—is the primary drag, while occupancy stability and market growth trend both register as average. Investors should pair this data with on-the-ground regulatory research and focus on property types (particularly 3- and 4-bedroom homes) where RevPAN and occupancy significantly outperform the market average.
Understanding local STR regulations is essential before investing in Ellensburg. Here's the current regulatory landscape:
Short-term rental operators in Ellensburg, Washington may be required to obtain a business license and STR permit from the city. Investors should verify current permit requirements directly with the City of Ellensburg and Kittitas County before purchasing a property.
Common STR restrictions in Washington communities include occupancy limits based on bedroom count, noise ordinances, parking requirements for guests, and potential HOA rules that may prohibit or limit short-term rentals. Some jurisdictions also impose minimum stay requirements or cap the total number of STR permits available, so it's worth confirming whether Ellensburg enforces any such provisions.
Short-term rental hosts in Washington State are generally subject to state and local lodging taxes, sales tax, and potentially a tourism promotion area charge. Platforms like Airbnb often collect and remit some of these taxes on behalf of hosts, but operators should confirm their full tax obligations with the Washington Department of Revenue.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Ellensburg can provide current regulatory guidance.
Financing an Airbnb investment in Ellensburg requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Ellensburg's STR supply could continue to expand given the 124% year-over-year growth in active listings, which may put additional pressure on occupancy rates that already sit below the state average. Summer months should remain the revenue engine, with estimates suggesting peak monthly earnings between $3,700 and $4,500 for well-positioned properties in July and August. ADR increases of 1–3% are plausible if new supply growth moderates, though investors should expect occupancy to hover in the 28–34% range market-wide. Building a cash reserve to cover slower months from March through May will be important for maintaining positive cash flow year-round."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month historical averages and may not capture recent market shifts or regulatory changes. Individual property results will vary based on location, condition, amenities, pricing strategy, and management quality.
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