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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Ellsworth shows standout short-term rental potential based on its current revenue, occupancy, and pricing trends.
Ellsworth, ME earns an ROI score of 83 out of 100, placing it firmly in Standout Opportunity territory for short-term rental investors. Positioned as the gateway to Acadia National Park and coastal Downeast Maine, this small market of 116 active Airbnb listings delivers an average annual revenue of $54,537 against a home value of $483,455 — a revenue-to-price ratio rated above average. With an ADR of $229 (well below Maine's $415 state average) and sharp summer seasonality, Ellsworth rewards investors who can capture the June-through-October tourist wave while managing leaner winter months.
According to Rabbu market data, the Ellsworth short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 116 |
| Average Daily Rate (ADR) | vs. $415 state avg. | $229 |
| Average Occupancy Rate | vs. 55% state avg. | 27% |
| RevPAN | ADR * Occupancy Rate | $62 |
| Average Monthly Revenue | Historical 12-month average | $4,544 |
| Average Annual Revenue | Historical 12-month average | $54,537 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Ellsworth attracts STR investors because of its favorable revenue-to-price ratio, proximity to one of New England's most visited national parks, and a pronounced summer peak that can generate the bulk of annual income in just a few months.
Key investment factors
"Ellsworth presents a compelling but distinctly seasonal investment opportunity. The revenue spread between winter lows ($727 in January) and summer highs ($12,326 in August) is dramatic — roughly a 17x difference — which means cash-flow planning needs to account for several lean months. That said, the market's above-average revenue-to-price ratio and occupancy stability support its 83-point ROI score, and the concentration of demand between June and October creates a reliable earning window. Investors willing to optimize pricing through shoulder months and off-season can turn Ellsworth into a strong performer relative to acquisition costs."
— Rabbu Market Analysis Team
Ellsworth's revenue curve is extremely seasonal — August leads at $12,326 per listing while January bottoms out at just $727, a nearly 17x spread. The core earning window stretches from June through October, when five months alone account for the vast majority of annual income, making off-season cost management critical for investors.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$727 |
| February |
|
$751 |
| March |
|
$1,090 |
| April |
|
$2,042 |
| May |
|
$4,043 |
| June |
|
$6,395 |
| July |
|
$10,975 |
| August |
|
$12,326 |
| September |
|
$7,000 |
| October |
|
$6,172 |
| November |
|
$1,856 |
| December |
|
$1,155 |
One-bedroom units dominate supply with 37 of 116 listings, followed closely by 2-bedrooms (32) and 3-bedrooms (23). Studios and 6+ bedroom properties are the scarcest at just 5 listings each, suggesting potential opportunity for investors willing to offer either compact getaway spaces or large group accommodations.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
5 |
| 1 bedroom |
|
37 |
| 2 bedrooms |
|
32 |
| 3 bedrooms |
|
23 |
| 4 bedrooms |
|
12 |
| 6+ bedrooms |
|
5 |
ADR scales sharply with size in Ellsworth, rising from $99 for studios to $782 for 6+ bedroom properties. Three-bedroom listings at $285 per night represent a notable jump from 2-bedrooms ($181) and may offer the strongest premium-to-acquisition-cost trade-off for investors seeking mid-market positioning.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$99 |
| 1 bedroom |
|
$134 |
| 2 bedrooms |
|
$181 |
| 3 bedrooms |
|
$285 |
| 4 bedrooms |
|
$369 |
| 6+ bedrooms |
|
$782 |
Six-plus bedroom properties deliver the highest RevPAN at $145, followed by 3-bedrooms at $97 — both significantly outperforming other sizes. Four-bedroom listings lag at just $34 RevPAN despite a high ADR of $369, suggesting their low 9% occupancy rate is severely limiting per-night revenue potential.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$25 |
| 1 bedroom |
|
$39 |
| 2 bedrooms |
|
$52 |
| 3 bedrooms |
|
$97 |
| 4 bedrooms |
|
$34 |
| 6+ bedrooms |
|
$145 |
Three-bedroom properties lead occupancy at 34%, with 1-bedrooms (30%) and 2-bedrooms (29%) close behind, indicating these mid-sized units attract the most consistent demand. Four-bedroom listings are a clear outlier at just 9% occupancy, which could reflect premium pricing or a mismatch between supply and local group-travel demand.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
25% |
| 1 bedroom |
|
30% |
| 2 bedrooms |
|
29% |
| 3 bedrooms |
|
34% |
| 4 bedrooms |
|
9% |
| 6+ bedrooms |
|
19% |
Monthly revenue climbs steadily with property size, from $1,820 for studios to $10,704 for 6+ bedroom homes. The jump from 3-bedroom ($5,185) to 4-bedroom ($8,745) is significant despite low occupancy, suggesting that 4-bedroom properties earn most of their income during short, high-rate peak-season bursts.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$1,820 |
| 1 bedroom |
|
$3,444 |
| 2 bedrooms |
|
$4,153 |
| 3 bedrooms |
|
$5,185 |
| 4 bedrooms |
|
$8,745 |
| 6+ bedrooms |
|
$10,704 |
Six-plus bedroom properties top annual revenue at $128,451, nearly 2.5 times the market average, while 3-bedroom units at $62,222 offer solid returns with more accessible acquisition costs. Studios generate the least at $21,848, making them better suited as supplemental income rather than primary investment vehicles.
| Size | Trend | Value |
|---|---|---|
| Studio |
|
$21,848 |
| 1 bedroom |
|
$41,336 |
| 2 bedrooms |
|
$49,842 |
| 3 bedrooms |
|
$62,222 |
| 4 bedrooms |
|
$104,941 |
| 6+ bedrooms |
|
$128,451 |
Parking (98%) and kitchens (89%) are near-universal, while BBQ grills (77%), self check-in (76%), and outdoor furniture (73%) round out the top five — signaling that guests in Ellsworth expect a self-sufficient, outdoor-oriented vacation experience. Notably, 52% of listings allow pets and 36% highlight waterfront access, amenities that can meaningfully differentiate a property in this nature-driven market.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
98% |
| Kitchen |
|
89% |
| BBQ Grill |
|
77% |
| Self Check-in |
|
76% |
| Outdoor Furniture |
|
73% |
| Backyard |
|
68% |
| Washer |
|
63% |
| Dryer |
|
62% |
| Patio or Balcony |
|
60% |
| Pets |
|
52% |
| Workspace |
|
42% |
| Waterfront |
|
36% |
| Beach Access |
|
21% |
| Hot Tub |
|
19% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Ellsworth Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Above average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Average | 15% |
| Supply/Demand Balance | Average | 15% |
With an ROI score of 83 out of 100, Ellsworth falls into the Standout Opportunity band, driven primarily by an above-average revenue-to-price ratio and above-average occupancy stability — the two most heavily weighted factors in the calculation. Market growth trend and supply/demand balance both rate as average, reflecting the 132% year-over-year supply increase that warrants monitoring. Pairing these metrics with local regulatory research and a clear seasonal cash-flow plan will help investors determine whether Ellsworth aligns with their risk tolerance and return targets.
Understanding local STR regulations is essential before investing in Ellsworth. Here's the current regulatory landscape:
Short-term rental operators in Ellsworth, Maine may need to obtain local permits or register their property with the city before listing. Investors should verify current requirements directly with Ellsworth's code enforcement office and the State of Maine's lodging regulations.
Common restrictions in Maine municipalities can include occupancy limits, minimum-stay requirements, parking mandates, noise ordinances, and safety inspections. Some properties may also be subject to HOA covenants or zoning rules that limit or prohibit short-term rentals, so due diligence before purchase is essential.
Maine imposes a 9% lodging tax on short-term rentals, and hosts should confirm whether additional local fees apply in Ellsworth. Major booking platforms typically collect and remit state lodging taxes on behalf of hosts, but operators should verify compliance with both state and municipal tax authorities.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Ellsworth can provide current regulatory guidance.
Financing an Airbnb investment in Ellsworth requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Ellsworth's short-term rental market is expected to maintain strong summer demand, with peak-season monthly revenues likely holding in the $10,000–$12,000 range for an average listing. Listing supply grew 132% year-over-year, so investors should watch whether new inventory begins to compress occupancy rates, which currently sit at 27% overall — a figure heavily dragged down by off-season months. ADR may see modest 2–4% gains as the market matures and larger, premium properties continue entering the supply mix. Investors who diversify income through shoulder-season pricing strategies and pet-friendly accommodations should be best positioned to outperform."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages and current snapshots as of the dates noted; market conditions can change. Local regulations, HOA rules, and tax obligations vary — investors should conduct independent due diligence before purchasing.
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