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View PropertiesAs of Apr, 27 2026
Rabbu ROI Score
Ely offers attractive short-term rental potential, with a balance of healthy demand and revenue relative to property values.
Ely, MN sits at the doorstep of the Boundary Waters Canoe Area Wilderness, making it a magnet for outdoor recreation travelers seeking cabin-style getaways. With an average annual revenue of $36,745 across 67 active listings and an ROI score of 67 out of 100, the market presents an attractive opportunity where seasonal tourism demand meets relatively modest competition. The average daily rate of $253 comes in well below Minnesota's $429 state average, but strong summer peaks and above-average occupancy stability help offset the lower nightly price point.
According to Rabbu market data, the Ely short-term rental market shows:
| Metric | Context | Value |
|---|---|---|
| Active Airbnb Listings | As of Apr, 27 2026 | 67 |
| Average Daily Rate (ADR) | vs. $429 state avg. | $253 |
| Average Occupancy Rate | vs. 40% state avg. | 35% |
| RevPAN | ADR * Occupancy Rate | $89 |
| Average Monthly Revenue | Historical 12-month average | $3,062 |
| Average Annual Revenue | Historical 12-month average | $36,745 |
Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026.
Ely's combination of iconic wilderness access, above-average occupancy stability, and growing visitor interest makes it a compelling niche market for investors comfortable with seasonal revenue patterns.
Key investment factors
"Ely's STR market earns its "Attractive Opportunity" rating through a favorable balance of healthy demand and revenue relative to property values, though investors should account for pronounced seasonality. July revenue ($5,315) runs nearly three times the April trough ($1,855), so cash reserves for quieter months are a must. The supply/demand balance scores below average — driven partly by that 68% surge in active listings — which means standing out through property quality, lake access, and thoughtful amenities matters more than ever. For buyers who target 3- or 4-bedroom cabins and execute well on guest experience, the market offers meaningful income potential in a setting that draws repeat visitors year after year."
— Rabbu Market Analysis Team
Ely's revenue peaks sharply in July ($5,315) and August ($5,105), with a pronounced drop to lows in November ($1,811) and April ($1,855) — a nearly 3x spread that underscores the market's strong summer seasonality. Investors should plan for roughly five months of above-average revenue and budget accordingly for the quieter winter and spring shoulder periods.
| Month | Trend | Revenue |
|---|---|---|
| January |
|
$2,147 |
| February |
|
$2,138 |
| March |
|
$2,287 |
| April |
|
$1,855 |
| May |
|
$3,038 |
| June |
|
$4,041 |
| July |
|
$5,315 |
| August |
|
$5,105 |
| September |
|
$3,587 |
| October |
|
$3,035 |
| November |
|
$1,811 |
| December |
|
$2,382 |
Two-bedroom properties dominate Ely's supply with 33 of 67 listings, while 1-bedroom units are notably scarce at just 6 listings. The relative undersupply of 1-bedroom and 3-bedroom properties (11 listings) could represent niche opportunities for investors, particularly given the strong revenue performance of 3-bedroom cabins.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
6 |
| 2 bedrooms |
|
33 |
| 3 bedrooms |
|
11 |
| 4 bedrooms |
|
12 |
ADR climbs steeply with size in Ely, from $184 for 2-bedroom units to $399 for 4-bedroom properties — more than double the rate. Interestingly, 1-bedroom listings command a $200 ADR that actually exceeds 2-bedrooms, suggesting a premium for cozy, well-positioned couples' retreats.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$200 |
| 2 bedrooms |
|
$184 |
| 3 bedrooms |
|
$313 |
| 4 bedrooms |
|
$399 |
Revenue per available night rises consistently with property size, from $74–$75 for 1- and 2-bedroom units up to $107 for 4-bedroom listings. The 4-bedroom RevPAN premium of roughly 43% over smaller units makes larger cabins particularly compelling from a per-night revenue standpoint, despite their lower occupancy rates.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$74 |
| 2 bedrooms |
|
$75 |
| 3 bedrooms |
|
$87 |
| 4 bedrooms |
|
$107 |
Smaller properties fill more consistently in Ely, with 2-bedroom units achieving the highest occupancy at 41% and 1-bedrooms close behind at 37%. Larger 3- and 4-bedroom properties lag at 27–28% occupancy, meaning investors in bigger cabins should rely on higher nightly rates rather than volume to drive returns.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
37% |
| 2 bedrooms |
|
41% |
| 3 bedrooms |
|
28% |
| 4 bedrooms |
|
27% |
Three-bedroom properties lead the market with $4,665 in average monthly revenue, followed by 4-bedrooms at $4,003 — both significantly outpacing the $2,283 earned by the most common 2-bedroom listings. This gap highlights the earning power of larger cabins that can accommodate families and groups heading to the Boundary Waters.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$3,058 |
| 2 bedrooms |
|
$2,283 |
| 3 bedrooms |
|
$4,665 |
| 4 bedrooms |
|
$4,003 |
At $55,990 annually, 3-bedroom properties generate more than double the revenue of 2-bedroom units ($27,404), making them the clear top earner in Ely's market. Four-bedroom listings follow at $48,036 per year, while 1-bedrooms ($36,702) punch well above the 2-bedroom segment despite having fewer listings — a signal that quality compact units can compete effectively.
| Size | Trend | Value |
|---|---|---|
| 1 bedroom |
|
$36,702 |
| 2 bedrooms |
|
$27,404 |
| 3 bedrooms |
|
$55,990 |
| 4 bedrooms |
|
$48,036 |
Parking and kitchen amenities are virtually universal at 97% of listings, reflecting Ely's remote, self-catering vacation market. Outdoor-oriented features dominate the rest of the list — backyards (66%), BBQ grills (60%), and lake access (48%) — signaling that guests expect a nature-immersive experience, and listings without these features may struggle to compete.
| Amenity | Trend | Value |
|---|---|---|
| Parking |
|
97% |
| Kitchen |
|
97% |
| Self Check-in |
|
69% |
| Backyard |
|
66% |
| BBQ Grill |
|
60% |
| Pets |
|
57% |
| Outdoor Furniture |
|
57% |
| Patio or Balcony |
|
54% |
| Washer |
|
51% |
| Lake Access |
|
48% |
| Dryer |
|
46% |
| Waterfront |
|
37% |
| Workspace |
|
34% |
| Beach Access |
|
28% |
Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.
| Factor | Ely Performance | Weight |
|---|---|---|
| Revenue-to-Price Ratio | Average | 40% |
| Occupancy Stability | Above average | 30% |
| Market Growth Trend | Above average | 15% |
| Supply/Demand Balance | Below average | 15% |
Ely's ROI score of 67 out of 100 places it in the "Attractive Opportunity" band, reflecting a market where revenue relative to property values is average but occupancy stability and growth trends both rate above average. The one caution is supply/demand balance, which scores below average — a consequence of rapid listing growth (68% year-over-year) that could pressure occupancy and rates if it continues unchecked. Investors should pair these metrics with thorough local regulatory research and focus on differentiated properties to stay ahead of growing competition.
Understanding local STR regulations is essential before investing in Ely. Here's the current regulatory landscape:
Short-term rental operators in Ely, Minnesota may need to obtain a permit or register their property with local authorities before listing. Investors should verify current requirements directly with the City of Ely and St. Louis County, as rules can evolve.
Common STR restrictions in Minnesota communities can include occupancy limits tied to bedroom count, noise ordinances, parking requirements, and minimum-stay mandates during certain seasons. HOA or lakefront association covenants may impose additional limitations, so reviewing deed restrictions before purchasing is essential.
Short-term rental hosts in Minnesota are generally subject to state sales tax and local lodging taxes, which platforms like Airbnb often collect and remit on the host's behalf. Investors should confirm whether any additional city-level or county-level tourism taxes apply in the Ely area.
Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Ely can provide current regulatory guidance.
Financing an Airbnb investment in Ely requires lenders who understand STR income. Rabbu partner lenders offer:
"Over the next 12–18 months, Ely's STR market is likely to continue benefiting from above-average market growth trends and steady demand from wilderness tourism. Summer months should remain the revenue engine, with July and August potentially pushing ADR another 2–4% higher as supply growth (68% year-over-year listing growth) begins to moderate. Occupancy during shoulder months like May and September could settle in the 30–40% range, while winter months may see incremental gains from snowmobiling and winter sports interest. Investors should plan for significant seasonal swings and budget conservatively for the November–April period."
— Rabbu Market Analysis Team
Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.
Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Mar, 17 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month performance and market conditions as of the dates noted; actual results may differ as conditions evolve. Local regulations, permit requirements, and tax obligations are subject to change — investors should verify current rules with municipal and county authorities before purchasing.
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