Enid, OK Airbnb Market Data, Statistics, and Occupancy Rates

Enid Short-Term Rental Market Overview

Enid, OK is a compact short-term rental market with just 41 active Airbnb listings and average home values of $259,014, creating a relatively low barrier to entry for investors. The market's average annual revenue of $16,885 and an ADR of $147 sit below the Oklahoma state average of $219, but above-average occupancy stability and affordable property prices help maintain a favorable revenue-to-price ratio. With a 57/100 ROI score rated as an "Attractive Opportunity," Enid offers a balanced risk-reward profile for investors seeking steady, modest returns in a smaller market.

Key Market Statistics

According to Rabbu market data, the Enid short-term rental market shows:

Data sources: Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026.

Why Investors Consider Enid

Enid's affordable property values combined with above-average occupancy stability make it an appealing option for investors seeking dependable cash flow without the high entry costs of larger Oklahoma markets.

Expert Market Assessment

"Enid presents a moderate-to-attractive investment opportunity for STR operators who prioritize affordability and stable occupancy over high absolute revenue. Seasonality is noticeable — monthly revenue ranges from a low of $783 in January to a peak of $1,876 in June — but the spread is manageable and the shoulder months (September through December) still generate $1,300–$1,460 per listing. The 3-bedroom segment stands out as the clear performer, delivering the highest RevPAN at $73 and annual revenue of $21,790, well above other property sizes. Investors willing to target this configuration and optimize for the summer peak should find the most compelling returns."

— Rabbu Market Analysis Team

Key Airbnb Metrics & Trends in Enid

Average revenue by month in Enid

Revenue in Enid follows a clear summer peak, with June ($1,876) and July ($1,814) delivering more than double the income of January ($783), the market's slowest month. The shoulder season from September through December remains relatively stable in the $1,300–$1,460 range, offering moderate off-peak cash flow.

Active Airbnb listings by property size in Enid

Two-bedroom properties dominate Enid's supply with 17 of 41 listings (41%), followed by 3-bedrooms at 12 listings. The 4-bedroom segment has only 5 listings, which — combined with its strong ADR — could signal a niche opportunity for investors willing to acquire larger properties.

Average daily rate (ADR) by property size in Enid

ADR jumps sharply at the 3-bedroom level, reaching $235 compared to just $102 for 2-bedrooms — a 130% premium that reflects strong willingness to pay for larger properties. Interestingly, 4-bedroom units command a lower ADR of $178, suggesting pricing pressure or a different guest profile at that size.

Average RevPAN by property size in Enid

Three-bedroom listings deliver the strongest RevPAN at $73, more than double the $31 earned by 1-bedrooms and nearly triple the $26 for 2-bedrooms. This makes 3-bedroom properties the clear efficiency leader in Enid, translating higher nightly rates into consistently better revenue per available night.

Average occupancy rates by property size in Enid

One-bedroom units lead occupancy at 38%, well above the market average of 28%, indicating steady demand for smaller, affordable stays. Four-bedroom properties trail at just 18% occupancy, which despite their higher ADR may create cash-flow variability that investors should plan for.

Average monthly revenue by property size in Enid

Three-bedroom properties earn the highest monthly revenue at $1,815, outpacing 2-bedrooms ($1,247) by 46% and even exceeding 4-bedrooms ($1,559). One-bedroom units generate $1,102 per month — still respectable given their lower acquisition and operating costs.

Average annual revenue by property size in Enid

At $21,790 in annual revenue, 3-bedroom listings in Enid out-earn every other property size by a meaningful margin, followed by 4-bedrooms at $18,710. For investors weighing return potential against acquisition cost, the 3-bedroom configuration offers the strongest revenue profile relative to typical Enid home prices.

Most common amenities for Airbnb listings in Enid

Parking (100%) and kitchen access (98%) are essentially table stakes for Enid listings, while self check-in and washer availability (both 93%) signal that guests expect convenience and a home-like experience. Premium amenities like pools (7%) and hot tubs (5%) remain rare, presenting a potential differentiation opportunity for listings that include them.

Understanding Enid's ROI Score: 57/100

Rabbu's ROI Score is a proprietary metric that evaluates short-term rental investment potential based on multiple factors.

How the ROI Score is Calculated

What This Means for Investors

Enid's ROI score of 57 out of 100 places it in the "Attractive Opportunity" band, reflecting a market where affordable home values and above-average occupancy stability offset a below-average market growth trend. The revenue-to-price ratio and supply/demand balance both rate as average, meaning the economics work but aren't exceptional — disciplined property selection and operational efficiency will matter. Investors should pair this score with their own due diligence on local regulations and neighborhood-level demand patterns to confirm the opportunity fits their portfolio goals.

Short-Term Rental Regulations in Enid

Understanding local STR regulations is essential before investing in Enid. Here's the current regulatory landscape:

Permit Requirements

The City of Enid, Oklahoma may require short-term rental operators to obtain a business license or STR-specific permit before listing a property. Investors should verify current permit and registration requirements directly with the Enid city clerk's office and the State of Oklahoma before operating.

Key Restrictions

Common restrictions in markets like Enid can include occupancy limits tied to bedroom count, minimum stay requirements, noise and parking regulations, and HOA-level restrictions that may prohibit or limit short-term rentals in certain neighborhoods. Investors should also be aware that some local jurisdictions impose caps on the number of STR permits issued in a given area.

Tax Obligations

Short-term rental hosts in Oklahoma are typically subject to state and local occupancy taxes, as well as sales tax on rental income. Many booking platforms like Airbnb collect and remit some of these taxes automatically, but operators should confirm their specific obligations with the Oklahoma Tax Commission.

Regulations subject to change. Always verify with local authorities before purchasing. A Rabbu partner agent specializing in Enid can provide current regulatory guidance.

Future Outlook & Long-Term Forecast

"Over the next 12–18 months, Enid's STR market is expected to maintain its seasonal pattern with summer months driving the strongest revenues — June and July historically producing $1,800+ per listing. The 220% year-over-year growth in active listings signals rising investor interest, though the market growth trend currently rates below average, suggesting demand may need time to catch up with the expanding supply. Investors should anticipate occupancy rates holding in the 25–30% range market-wide, with potential for modest ADR increases of 2–5% as the market matures and operators refine their pricing strategies."

— Rabbu Market Analysis Team

Frequently asked questions about Airbnb in Enid, OK

What is the average Airbnb occupancy rate in Enid?

The average occupancy rate for Airbnb listings in Enid is currently 28%, which matches the Oklahoma state average. Occupancy varies significantly by property size — 1-bedroom units lead at 38%, while 4-bedroom properties average just 18%. These figures reflect market-wide averages, and individual properties with strong reviews and competitive pricing can outperform.

How much do Airbnb hosts make in Enid?

Airbnb hosts in Enid earn an average of $1,407 per month, or approximately $16,885 annually, based on the trailing 12 months of booking data. Revenue varies by property size: 3-bedroom listings lead the market at $1,815 per month ($21,790 annually), while 1-bedroom units average $1,102 per month. Individual results depend on factors like pricing strategy, property quality, and guest experience.

Is Enid a good market for Airbnb investment?

Enid earns a 57 out of 100 ROI score on Rabbu, rated as an "Attractive Opportunity." The market benefits from above-average occupancy stability and a reasonable revenue-to-price ratio relative to average home values of $259,014. While it's not a high-volume tourist destination, the low entry cost and manageable competition (just 41 active listings) make it a viable option for investors targeting modest, steady returns — particularly with 3-bedroom properties.

What is the average daily rate (ADR) for Airbnb in Enid?

The average daily rate in Enid is $147, which is below the Oklahoma state average of $219. ADR varies considerably by property size: 1-bedrooms average $82, 2-bedrooms $102, 3-bedrooms command $235, and 4-bedrooms average $178. The 3-bedroom premium reflects strong demand for larger, family-friendly or group accommodations in the area.

Are short-term rentals legal in Enid?

Short-term rentals are generally permitted in Enid, Oklahoma, but operators may need to comply with local licensing, zoning, and tax requirements. Regulations can change, so it's important to check with the City of Enid and the State of Oklahoma for the most current rules before purchasing or listing a property. Consulting a local real estate attorney familiar with STR regulations is also recommended.

When is peak season for Airbnb in Enid?

Peak season for Airbnb in Enid runs from May through August, with June leading at $1,876 in average monthly revenue, followed by July at $1,814. The slowest month is January at $783. This summer-heavy pattern is typical for smaller Oklahoma markets and means investors should plan cash flow around a roughly 2.4x revenue swing between peak and off-peak months.

How many Airbnbs are there in Enid?

There are currently 41 active Airbnb listings in Enid as of April 2026. The supply is dominated by 2-bedroom properties (17 listings), followed by 3-bedrooms (12), 1-bedrooms (7), and 4-bedrooms (5). The relatively small number of listings means there's less direct competition, though it also reflects the market's smaller overall demand base.

How is Airbnb revenue calculated in Enid?

The annual and monthly revenue figures for Enid are derived from the trailing 12 months of historical booking performance for active comparable Airbnb listings in the market — they are not forward-looking projections. We average each comparable listing's actual revenue per available night (RevPAN) by month over the past year, remove regional outliers, and aggregate the results into a market-level historical average. This approach anchors the figures to what hosts have actually earned recently while naturally reflecting seasonal peaks and slower months, since each month draws on its own historical performance. Individual results can vary based on property quality, pricing strategy, and operational management.

About Rabbu Market Data

Rabbu provides Airbnb and short-term rental market data and statistics across the United States. Our mission is to empower investors with accurate insights and easy-to-use tools, so they can confidently identify and act on the best opportunities in the Airbnb market.

What this data includes

• Regularly updated active Airbnb and STR listing counts by market and property size
• Average daily rate, occupancy, and RevPAN metrics across property configurations
• Monthly and annual revenue trends based on trailing 12-month booking data
• Property value benchmarks sourced from the Zillow Home Value Index (ZHVI)
• Amenity prevalence data across active listings to identify guest expectations

Sources and disclaimers

Rabbu proprietary analytics as of Apr, 27 2026 and Zillow Home Value Index (ZHVI) as of Apr, 27 2026. Revenue projections are estimates based on comparable properties and do not guarantee future performance. Data reflects trailing 12-month averages as of April 2026 and may not capture very recent market shifts. Local regulations and tax requirements are subject to change; investors should verify current rules with city and state authorities before purchasing or operating a short-term rental.